Grow A Small Business Podcast

Troy Trewin
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May 6, 2025 • 45min

Felicity Zadro on Growing Zadro Agency to $2M Revenue With 10 Staff: From $5K and Laptop nicknamed Bruce to Leading With Purpose, Navigating Crises, Building Retainers, and 18 Years of Strategic Communications Success. (Episode 666 - Felicity Zadro)

In this episode of Grow a Small Business, host Troy Trewin interviews Felicity Zadro, founder of Zadro Agency, a strategic communications firm in Sydney. Felicity shares how she built her business from just $5K and a heavy laptop named "Bruce" into a $2M agency with 10 team members. She discusses overcoming major challenges, including the GFC and losing 85% of revenue during COVID, and how she rebuilt with a strong retainer model. We dive into her focus on team culture, the shift from founder to CEO mindset, and balancing leadership with motherhood. It's a powerful story of resilience, clarity of purpose, and long-term growth. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Felicity Zadro, the hardest thing in growing a small business is juggling priorities and deciding where to focus your time. She emphasised that time is finite, so making the right decisions, learning how to delegate effectively, and focusing only on what the business owner can uniquely do—especially the tasks they might not always want to—are essential and challenging parts of growth. What's your favorite business book that has helped you the most? Felicity Zadro's favorite business book that has helped her the most is Start With Why by Simon Sinek. She shared that it's been critical for Zadro Agency, particularly in shaping their brand and strategic planning process. It resonated deeply with her approach to purpose-driven business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Felicity Zadro emphasises her involvement in a CEO group, noting that while it requires a substantial commitment, she finds it incredibly valuable for gaining insights and building connections with key people and suppliers. She describes the group as a continuous, structured learning environment that has profoundly influenced her and reshaped how she manages her business. What tool or resource would you recommend to grow a small business? Felicity Zadro recommends developing a robust business plan as a critical tool for growing a small business. A clear plan focuses efforts, sets achievable goals, and ensures team alignment, creating momentum and long-term direction for success. What advice would you give yourself on day one of starting out in business? Felicity Zadro's advice to her day-oneself is to trust her instincts and embrace the journey, knowing it will challenge and transform her into a better leader. She highlights the importance of listening to your inner voice as it reflects accumulated experience. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Culture isn't created overnight; it's a daily commitment to values and people – Felicity Zadro Success is a balance of ambition, focus, and adaptability – Felicity Zadro Resilience is the key to thriving through challenges and change – Felicity Zadro
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May 2, 2025 • 35min

From $300K to $4M in 6 Years by Age 28: How Hayden Crack of HC Electrical Built a 13+ Person Team, Delegated for Growth, and Balanced Work and Life with Culture, Systems, and a Powerful Network. (Episode 665 - Hayden Crack)

In this episode of Grow a Small Business, host Troy Trewin interviews Hayden Crack, founder of HC Electrical, shares his inspiring business journey. Starting as a one-man operation, he scaled his electrical contracting business from a £300k turnover to over £4M in just six years, growing his team to 13 full-time equivalents. Based in Hobart, Australia, HC Electrical specializes in residential, insurance, and commercial electrical work, as well as air conditioning and solar installations. Hayden emphasizes the value of delegation, cultivating a robust network, and nurturing team culture as key strategies for managing rapid growth. Other Resources: The Ultimate Recruitment Toolkit Online Short Course Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Hayden Crack, the hardest thing in growing a small business is: "Wearing all the hats — knowing when to let go, when to hire, and balancing reactive versus proactive decisions. It's tough to get the timing right, especially when transitioning roles and responsibilities." What's your favorite business book that has helped you the most? Hayden Crack mentioned he's not a massive reader, but he does regularly read the Australian Financial Review and finds value in that. He hasn't read many business books but was recommended The E-Myth during the episode. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Hayden Crack recommends a few valuable podcasts and learning resources for small business growth. He regularly listens to the Grow A Small Business Podcast for insights from fellow entrepreneurs, and enjoys 15 Minutes with the Boss by the Australian Financial Review for quick, impactful business tips. He also found the Lifestyle Tradie Podcast particularly inspiring, especially a story about a plumbing business that scaled to 17 team members and was eventually sold, highlighting the power of strong systems and minimal owner involvement. What tool or resource would you recommend to grow a small business? Hayden Crack recommends that the most important tool for growing a small business is yourself—specifically, your mindset and willingness to learn. He highlights the value of investing in personal development, building a strong network, and surrounding yourself with experts like a great accountant or digital strategist. For Hayden, continuous learning, listening to podcasts, and having a trusted support network are key resources that drive sustainable growth. As he puts it, "You are the biggest tool—that's why it's your business." What advice would you give yourself on day one of starting out in business? Hayden Crack's advice to his day-one self would be: "Just keep going." He emphasizes the power of visualizing where you want to be, setting clear goals, and believing in your own capability. Early in his journey, he didn't think he could achieve what he has today, so he'd remind himself that everything is achievable with determination and the right mindset. Believing in himself sooner would have made a big difference. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: You are the biggest tool—that's why it's your business. Invest in yourself and your network – Hayden Crack Delegating isn't just about trust—it's about growth. Let go and empower others to step up – Hayden Crack Success is not one big moment—it's made of small wins, proud teams, and time with the people you love – Hayden Crack
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May 1, 2025 • 23min

QFF: Unlocking Innovation with Dr. Linda Sands of Adaptology: How Curiosity, Science & Customer Feedback Help Small Biz Owners Outsmart Big Corporates & Rapidly Create Game-Changing Value. (Episode 664 - Dr. Linda Sands)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Dr. Linda Sands, innovation coach and founder of Adaptology. Linda shares how small business owners can harness the power of curiosity, experimentation, and structured thinking to stay agile and customer-focused. She busts common innovation myths and explains why small businesses are better positioned than large corporates to test, adapt, and create value. She also recommends "The Little Black Book of Innovation by Scott D. Anthony" as a must-read for anyone looking to better understand and apply innovation. 📚 Want to keep growing your mindset and innovation skills? Don't miss Dr. Linda Sands' Free Book Club — a handpicked selection of powerful reads to fuel your business growth and creative thinking. Join now at adaptology.com.au/book-club. Key Takeaways for Small Business Owners: Innovation Isn't Just About Tech: True innovation means creating something different that adds value, not necessarily using the latest technology like AI. Small Businesses Have a Superpower: Their close proximity to customers gives them a huge advantage in testing ideas, gathering real feedback, and iterating quickly. Scientific Thinking Drives Better Decisions: Applying structured, research-based methods from science can improve clarity and reduce risk when making business decisions. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Write It Down, Step Back, Reassess: Linda recommends journaling and using "incubation time" to gain clarity on business challenges and unlock fresh solutions. Confirmation Bias is a Hidden Trap: Don't just look for feedback that validates your ideas—actively seek out what's not working, especially from customers who've left. A Coach Can Unlock Growth: Even experienced coaches need coaches. Having someone objective to challenge your thinking can drive real business breakthroughs. One action small business owners can take: According to Dr. Linda Sands one action a small business owner who is struggling can take is to be aware and look at other organizations and other industries. Keeping your eyes open to how other people do things is important because that is where really fresh ideas can come from. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: Innovation is something different that creates value – Dr. Linda Sands Your first idea is just a draft—expect to refine, not to be right – Dr. Linda Sands Don't fear feedback; it's the fastest route to growth – Dr. Linda Sands
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Apr 29, 2025 • 22min

Dr. Tiffany Slater of HR Tailor Made on Growing a Fractional HR Agency, Building a Team, Serving Nonprofits, Embracing a 'No Asshole' Rule, and Finding Joy and Freedom Through Entrepreneurship After 30 Years in HR. (Episode 663 - Dr. Tiffany Slater)

In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Tiffany Slater, founder of HR TailorMade, a U.S.-based fractional HR agency focused on supporting nonprofits and small professional service businesses. With 30 years in HR, Tiffany started her business in 2018 and has grown it to a team of five, emphasizing joyful work and a strict "no-asshole" client rule. A special highlight from the conversation was Tiffany's vision of success: collecting checks while traveling the world and experiencing a different spa every week. She also shares her biggest mindset shift—realizing she doesn't need to be perfect or the smartest in the room to lead effectively. Other Resources: Stop 'Winging' the Onboarding Process: 8-step Onboarding Checklist to make things easy on you…and better for the whole team https://hrtailormade.com/#:~:text=Stop%20%E2%80%98Winging%E2%80%99%20the%20Onboarding%20Process Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Dr. Tiffany Slater believes the hardest thing in growing a small business is trusting yourself and your ability to create something bigger than yourself and bigger than you could ever even imagine. This mindset challenge often outweighs operational hurdles, as it requires deep personal belief and resilience. What's your favorite business book that has helped you the most? Dr. Tiffany Slater's favorite business book that has helped her the most is Buy Back Your Time by Dan Martell. She appreciates its simplicity and practicality, noting that it offers common-sense advice that's easy to apply but not always common practice. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Yes, Dr. Tiffany Slater recommends the "Promote Yourself to CEO" podcast by Racheal Cook. She finds it practical and has taken a lot from Racheal's teachings, making it a valuable resource for small business owners seeking actionable guidance and professional growth. What tool or resource would you recommend to grow a small business? Dr. Tiffany Slater recommends Gusto as a key tool to help grow a small business. As an HR professional, she highlights its affordability, ease of use, and comprehensive features for handling payroll and basic HR functions—making it especially valuable for small business owners with limited HR experience. What advice would you give yourself on day one of starting out in business? On day one of starting out in business, Dr. Tiffany Slater would remind herself of the advice she's lived by from the beginning "Let your faith be bigger than your fear." This guiding principle has anchored her throughout her entrepreneurial journey, helping her push through uncertainty and challenges with confidence. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Let your faith be bigger than your fear—it's the fuel for every entrepreneur's journey – Dr. Tiffany Slater You don't need to be perfect to lead—you just need to be present and learning.– Dr. Tiffany Slater Grace is the most important habit a small business owner can practice daily." – Dr. Tiffany Slater
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Apr 27, 2025 • 38min

How Karl Schwantes, Founder of Reputable, Built a Six-Figure Reputation Marketing Business and Scaled His Family Jewelry Brand, Xenox Diamonds, Over 30 Years to Become a Leading Name in Engagement and Wedding Rings. (Episode 662 - Karl Schwantes)

In this episode of Grow a Small Business, host Troy Trewin interviews Karl Schwantes, Founder of Reputable and Managing Director of Xenox Diamonds. Karl shares how he built a six-figure reputation marketing business through the power of Google reviews. He also dives into growing Xenox Diamonds over three decades into a leading jewelry brand. Karl reveals key strategies on creating an outstanding client experience and scaling sustainably. Tune in to learn how you can build a million-dollar lead machine without spending a dollar on ads! Other Resources: Marketing Funding Flywheel eBook Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Karl Schwantes, the hardest thing when growing a small business is to work between being on the business and in the business. He explains that many small business owners are excellent practitioners who may have started their own business after feeling they could do better than a previous employer. The challenge lies in transitioning from working in the day-to-day operations to working on the strategic development and growth of the business. What's your favorite business book that has helped you the most? Karl Schwantes favorite business book is "The Road Less Stupid" by Keith Cunningham. He values its focus on asking smart questions to solve problems and avoid costly mistakes. Karl believes it's a powerful tool for strategic thinking and smarter decision-making in business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Karl Schwantes recommends the podcast Near Memo for staying updated on local search trends and Google's ever-changing algorithm, as it provides insights from industry experts. He emphasizes learning from professionals deeply engaged in specific fields for effective business growth. This aligns with his focus on leveraging Google reviews as a powerful tool to enhance online reputation and SEO impact. What tool or resource would you recommend to grow a small business? Karl Schwantes highly recommends leveraging Google Reviews as a powerful tool for small business growth. He highlights that investing in online reputation through Google Reviews yields exceptional returns, with every dollar spent generating $326 in value. Additionally, Google Reviews significantly enhance local SEO, accounting for nearly 50% of its effectiveness, making it an essential strategy for visibility and growth. What advice would you give yourself on day one of starting out in business? Karl Schwantes advises focusing on building your online reputation from day one, particularly through tools like Google Reviews. He reflects that if he had started earlier, he could have achieved thousands of reviews, making his business the clear choice in the industry. He emphasizes starting small, as consistent actions over time lead to significant long-term advantages in both attracting customers and key talent. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Consistency in the client experience is the benchmark of excellence – Karl Schwantes Reputation marketing isn't built overnight; it's crafted through relentless consistency – Karl Schwantes Online reviews are not just testimonials; they're your digital currency – Karl Schwantes
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Apr 24, 2025 • 19min

QFF: Nathan McGrath, Founder of Outside The Square Accounting, Shares How He Left 20 Years in Corporate to Launch His Own Firm, Empowering SMEs with Clarity, Automating Finances and a No-Judgment Approach to Business Advice. (Episode 661 - Nathan McGrath)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Nathan McGrath, founder of Outside The Square Accounting, Nathan shares his experience as a small business owner and highlights the importance of anticipating future needs and automating finances for success. He advises businesses to seek the right advice early and focus on forward planning rather than dwelling on past issues. McGrath also touches upon key financial documents like the balance sheet and forecast, and the value of open communication with an accountant without fear of judgement. Key Takeaways for Small Business Owners: Don't Delay, Get Advice Early: Successful businesses seek the right advice before making decisions—not after. Engage your accountant early to help you anticipate challenges and opportunities. Automate Your Finances: Save time and reduce errors by automating financial reporting and processes. Let important insights land in your inbox without lifting a finger. Know Your Numbers Weekly: Spend at least 15 minutes a week reviewing your financials—especially actuals vs. forecasts. This keeps you aligned and helps you catch issues before they escalate. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Financial Documents That Matter: Focus on the balance sheet (your GPS), a forecast (your roadmap), and track ATO and super obligations. These provide clarity and prevent future surprises. Your Financial Data is Just Facts – No Shame: Don't fear judgment over debt or messy records. A great accountant sees these as facts to work with—not flaws to criticize. The goal is solutions, not shame. Use Tools That Talk to Each Other: When choosing software, ensure it integrates well with your existing systems. Time-saving connections—like syncing customer info across tools—can be game-changers. One action small business owners can take: One action small business owners can take, according to Nathan McGrath, is to start forecasting now. Rather than only reflecting on past performance, looking ahead with a simple financial forecast helps anticipate tax obligations, manage cash flow, and make smarter business decisions with confidence. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: The best business moves come from understanding your financial forecast – Nathan McGrath Your numbers aren't scary—they're just facts that guide better decisions – Nathan McGrath Automation is the accountant's shortcut to smarter business – Nathan McGrath
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Apr 22, 2025 • 32min

Margeaux Thomas of Thomas Law: From Kitchen Table to Leading Business Divorce Firm – Discover How She Navigated Partnership Disputes, Achieved 9 Years of Growth to Nine Team Members, and Built a Recognised Practice. (Episode 660 - Margeaux Thomas)

In this episode of Grow a Small Business, host Troy Trewin interviews Margeaux Thomas from Thomas Law Office, who shared her entrepreneurial journey of growing her law firm specialising in "business divorces". Starting from her kitchen table in 2016 with a single client, her firm has grown to a team of nine members over nine years. Thomas discussed the transition to a niche practice, the demand she experienced, particularly during COVID, and the various aspects of building and scaling her business, including the challenges of hiring and the importance of marketing in a non-recurring service industry. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? One of the hardest things in growing a small business is learning to let go and trust others. In the early stages, founders do everything themselves, but real growth requires delegation—handing off control, hiring the right people, and stepping back from daily operations to focus on strategy. As Margeaux Thomas shared on the podcast, bringing on a managing attorney and leaning into growth and marketing instead of staying in every case was a major shift. It's also tough to manage cash flow, hire well (especially for remote teams), say no to misaligned clients—which she calls "the best money we never made"—and keep believing in your vision before it becomes reality. What's your favorite business book that has helped you the most? Margeaux Thomas mentioned that the business book that helped her the most is The Personal Assistant Advantage. It inspired her to hire a personal assistant, which turned out to be a game-changer. She shared how it helped her offload life admin tasks so she could focus on being present with her family and grow her firm—saying her assistant is better at it than she is and actually loves the work. For Margeaux, that support created space for her to lead more effectively and avoid burnout. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Margeaux Thomas shared that the most impactful learning resource for her has been business coaching—both group and one-on-one. She said it's been the best investment she's made since starting her firm. Coaching gave her clarity, accountability, and someone to help her "see around corners." As for podcasts, she previously listened to Maximum Lawyer, especially in the early stages of growing her law firm. While that podcast has since evolved, it played a big role in her initial professional development. What tool or resource would you recommend to grow a small business? Margeaux Thomas recommends having a great bookkeeper as one of the most important tools to help grow a small business. She admits that numbers and finance aren't her strength, so bringing on a solid bookkeeper early helped her stay focused on what she does best—building the business, serving clients, and leading her team. It gave her the clarity and confidence to make smarter business decisions without getting overwhelmed by the financial side. What advice would you give yourself on day one of starting out in business? Margeaux Thomas said if she could give herself advice on day one of starting her business, it would be to reassure herself that this is the best decision she'll ever make. Despite the fear and uncertainty she felt when leaving her job with no clients lined up, she emphasized that she never looked back and is incredibly grateful she took that leap. She'd remind herself not to catastrophize the risk—because even if it didn't work out, she could always get another job. Taking that first step was the hardest, but it led to the most rewarding journey of her life. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Rest is just as important as work if you want to lead and grow well – Margeaux Thomas Capacity precedes growth—take the risk, and the reward usually follows – Margeaux Thomas You need to step away from the grind to see the big picture – Margeaux Thomas
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Apr 20, 2025 • 29min

Jason Kramer on Growing Cultivize 30% YoY, Scaling to 6 Staff, Selling His First Biz, Using CRM to Uncover Hidden ROI & Boost Sales, Plus How the 15-Min Lead Response Rule Helped Skyrocket Conversions and Client Trust. (Episode 659 - Jason Kramer)

In this episode of Grow a Small Business, host Troy Trewin interviews Jason Kramer from Cultivize discusses his entrepreneurial journey, starting with a graphic design business before founding his current CRM strategy consultancy. He highlights the impressive growth of Cultivize, averaging 15 to 30% annually and expanding his team. Jason shares valuable insights into CRM strategy for nurturing leads and demonstrating marketing ROI, emphasising the importance of understanding your target audience. He also offers advice on key aspects of business growth, including hiring, the significance of work-life balance, and lessons learned from his experiences. Jason also touches upon the importance of good financial management and the "Profit First" methodology. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Jason Kramer, the hardest things in growing a small business are finding quality people who are reliable, dependable experts with good communication skills. He also notes that juggling all the different aspects of the business can be difficult for some, though less so for him due to his organised approach. Reflecting on his early days, Jason would advise himself to seek out those who have experience and made mistakes to learn from them and accelerate success. What's your favorite business book that has helped you the most? Jason Kramer's favourite business book is "Profit First" by Mike Michalowicz. He states that this book has significantly impacted how they manage cash flow in their business using a system of multiple bank accounts. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Jason Kramer recommends Donald C Kelly's podcast, "The Sales Evangelist", for valuable techniques and ideas. He also finds Jeff Blanto's "Sales Gravy" sometimes interesting. Additionally, Jason's company, Cultivize, offers "Profit Path", a tool with coaching and ebooks for tracking leads and marketing ROI. The "Grow Small Business Podcast" itself, hosted by Troy Trewin, who interviewed Jason, is also a relevant resource, with a past episode featuring Mike Michalowicz, author of "Profit First". What tool or resource would you recommend to grow a small business? Jason Kramer recommends The Sales Evangelist podcast by Donald C. Kelly for practical, actionable sales techniques and Sales Gravy by Jeb Blount for insightful tips on business and selling. He also highlights the importance of mixing in some non-business content for balance, like Conan O'Brien's podcast, which he enjoys for its humor and engaging interviews​. What advice would you give yourself on day one of starting out in business? Jason Kramer's advice to his day-one self would be: "It's going to be a hell of a ride, unexpected but worth it." He emphasizes the importance of learning from those who've gone before — seeking out people who've made mistakes and grown from them, so you can fast-track your own success by avoiding common pitfalls​. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: When uncertain, seek out those who have walked the path before, learned from their mistakes, and use their experiences to accelerate your journey to success – Jason Kramer Technology alone doesn't solve problems; having the right people in place is key to effectively addressing those challenges – Jason Kramer I believe it begins with understanding who you're helping and the problems they face – Jason Kramer
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Apr 17, 2025 • 21min

Master Legal Success with Theo Kapodistrias: Australia Top Lawyer & Founder of Theo Kapodistrias Speaking & Coaching shares expert tips to safeguard your brand, dodge pitfalls & help small businesses grow with confidence. (Episode 658 - Theo Kapodistrias)

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Amanda Jones interviews Theo Kapodistrias, from Theo Kapodistrias Speaking & Coaching, an experienced in-house lawyer, speaker, and author. Theo discusses several sneaky legal landmines that small to medium-sized businesses often overlook, such as automatic software renewals, potential breaches of Competition and Consumer Law through misleading product claims, and HR issues related to employment law. He emphasises the importance of establishing good operational processes for managing legal matters and maintaining a central repository for all business contracts and documentation. Furthermore, Theo highlights the value of having clear and easy-to-understand contracts to streamline negotiations and improve productivity. P.s The information shared in this episode is general in nature and does not constitute legal advice. For guidance specific to your circumstances, please consult a qualified legal professional. Other Resources: QFF: Mastering Leadership Communication with Theo Kapodistrias: Insights from a Successful Speaker and Communication Coach with Over a Decade of Experience, Helping Businesses Achieve Success and Generate Millions Revenue. (Episode 532- Theo Kapodistrias) A Way With Words: Advice from the TEDx frontline on how to cut the crap and deliver a killer message whatever the communication method by Theo Kapodistrias Key Takeaways for Small Business Owners: Watch for Sneaky Legal Landmines in Contracts: Many small businesses sign software agreements with hidden clauses like automatic renewals and early termination penalties. Always review the fine print or get legal help before signing anything. Clear and Simple Contracts Save Time and Money: Theo emphasizes using easy-to-understand legal documents. Avoid overly complex language—clear contracts reduce negotiation time and accelerate sales, directly boosting revenue. Protect Customer Privacy – It's Not Optional: Transparency in how you collect, use, and store personal information is crucial. Be explicit in your privacy policy, get proper consent (especially for images), and prepare for upcoming changes in Australia's Privacy Act that will likely affect smaller businesses too. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for? Legal Doesn't Have to Be a Handbrake on Innovation: Legal advice is best brought in before launching new products or campaigns. It helps avoid IP issues (like trademark infringements), ensures compliance, and supports sustainable growth—especially important for tech or creative businesses. Create a Legal Safety Net Without Feeling Restricted: Even without an in-house lawyer, businesses can benefit from periodic legal audits. Focus areas should include intellectual property, consumer law, insurance, contracts, and property leases. Prevention saves time, money, and stress later. Centralize and Organize All Your Contracts: Theo's top actionable tip: gather all contracts into one secure, central location. This makes renewals, compliance checks, and future reviews easier, and helps avoid costly surprises. One action small business owners can take: The One key action that Theo Kapodistrias advises small business owners to take immediately is to find all the contracts that their business has signed up to and put them in one place. He emphasises the importance of keeping these records tight, secure, and knowing where they are so they can be checked to prevent things from going wrong or being missed. Having a central repository of contracts can also be a great document to refer to and can support the business if needed. Amanda Jones, the host, also acknowledges the wisdom of this advice, noting her own scattered digital files . Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇 Quotable quotes from our special Grow A Small Business podcast guest: Be aware of the sneaky things in software contracts, like automatic renewals – Theo Kapodistrias Easy to understand, clear and fair documents are going to be a complete game changer – Theo Kapodistrias Transparency is a really big principle for privacy, clearly articulating data collection and use – Theo Kapodistrias
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Apr 15, 2025 • 29min

From Burnout to Brilliance: Kira Leskew of The Eagle Institute on Growing 5 to 50 Staff, Exiting 5 of 7 Businesses & Teaching CEOs to Crush Stress in Minutes Using Meditation, Intuition & High-Conscious Leadership. (Episode 657 - Kira Leskew)

In this episode of Grow a Small Business, host Troy Trewin interviews Kira Leskew from The Eagle Institute. Kira Leskew shares her impressive journey of owning seven businesses, with five successful exits and three reaching seven figures. A particularly notable achievement was growing one business from five to fifty employees in just two and a half years. Currently, at The Eagle Institute, Kira teaches intuition development for CEOs and meditation techniques to manage stress. She emphasises the importance of discipline, consistency, and developing a strong mindset for business success, drawing lessons from her experiences as a former elite athlete. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Kira Leskew, the hardest thing in growing a small business is different for every person. She mentions that having talked to and trained many business owners, she has observed that they face various challenges. Therefore, there isn't one universal "hardest thing" What's your favorite business book that has helped you the most? Her favorite business book that has helped her the most is "Who: The A Method for Hiring" by Randy Street and Brad Smart. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Kira emphasizes intuition through meditation for insights and values discipline in weekly planning. She highlights tracking metrics like cash flow, profitability, and sales growth as vital for business success. Endless curiosity, questioning peers, and investing in professional development through books, coaching, and events underpin her continuous learning approach. What tool or resource would you recommend to grow a small business? Kira Leskew recommends developing a disciplined habit of weekly planning as a key tool to grow a small business. She emphasizes the importance of consistently reviewing meaningful metrics—like cash flow, profitability, and sales growth—and holding yourself to high standards. Drawing from her background as an elite swimmer, she believes that just as performance in sports relies on tracking progress and refining technique, business success depends on regular reflection, strategic adjustments, and staying aligned with long-term goals. What advice would you give yourself on day one of starting out in business? Kira Leskew could give herself advice on day one of starting out in business, it would simply be, "It's gonna be awesome." This short yet powerful message reflects her belief in embracing the entrepreneurial journey with optimism and confidence. Despite the challenges and growth pains, she trusts that with the right mindset, discipline, and resilience, the experience of building a business will be not only successful but deeply rewarding. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: You can grow fast and still lead with calm, clarity, and kindness – Kira Leskew You don't need to be loud to lead—just deeply present and willing to listen – Kira Leskew Meditation isn't about escaping business stress, it's how you master it – Kira Leskew

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