Grow A Small Business Podcast

For this week's episode, Michael interviews Steve Brossman, based in Sydney, Australia. He's a Multi Best Selling Author, International Speaker, and an Innovative Sales Enablement Strategist. He is a firm believer in the notion that it is better to be different than better, cheaper, or faster. Steve assists small-medium business owners through his coaching, books, and talks. He is providing strategies for business owners to get picked from the metaphorical shelf, putting a different spin on things, and seeing themselves not from an internal perspective but a customer's perspective, all in all, overcoming the Brown Box Syndrome. "If you just call yourself a coach, a consultant, or an accountant, something is telling your prospective clients that you don't value yourself enough to work on you to be perceived as being different. And that's a big lesson to get started with.", he said. This Cast Covers: Brown Box Syndrome. The betterment of being different. Ways to be different. Putting a different spin on things. Looking from the customer's perspective. 3 P's: Purpose, Process, and Payoff. Getting customers up to the box value. Being efficient in dumping information. The D, Q, and C formulas. Links: Steve's Linkedin Steve's Website Steve's Twitter Additional Resources: Back Pocket Guide by Steve Brossman Quotes: "All they need to do is to be different enough to start the conversation to be the next step." — Steve Brossman. "If you just call yourself a coach, a consultant, or an accountant, something is telling your prospective clients that you don't value yourself enough to work on you to be perceived as being different." — Steve Brossman. "An expert knows something. And authority is known for something." — Steve Brossman. "You don't have to be the best in the world. You just have to be the best in their world." — Steve Brossman. "You give some information and then turn it into a narrative." — Steve Brossman. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, I interview Gil Bar-Lev the Founder and CEO of HomeRoots, based in New Jersey, United States. Gil has set up his own business to help entrepreneurs make sure to sell their products to the consumer. From working as a software engineer, Gil has decided to run a whole new business to open a new window for improvements and a new door of opportunities in a different industry. HomeRoots was established in 2018 and has been running for over 4 years. Growing from $80,000 in 2018 to multi-million in the present revenues. Gil has mentioned that growing a small business takes patience and perseverance to become great. So he says, "It's patience and it's mainly the mindset that you have to continue, not let the knows that you're going to receive from whoever you're trying to reach out to break you." This Cast Cover: B2B platform for furniture and home decor manufacturers. Making sure that everybody in the US who can sell their products to the consumer will do so the way HomeRoots make money from customers. From being a developer to now more of a business person. Started his first-ever company with a partner in 2005, helping brands sell online. Improve marketing your products by spending money on advertising. Growing into 3.3 million dollars in revenue. Helping entrepreneurs avoid stress by becoming independent in their organization. Learning how to improve and grow your B2B and B2C through multiple solutions. Expanding business by getting exposed to very interesting people and building up your networks. Positive mindsets can help cope with difficulties that are hard to handle. Links: Gil's Linkedin Gil's Facebook Additional Resources: HomeRoots The Lean Startup by Eric Ries Quotes: "Success is when you see how your life gets into a certain balance." —Gil Bar-Lev "You have to think twice whether your product is a product that customers are interested in." —Gil Bar-Lev "Be there to serve your team members, not just to drop down commands." —Gil Bar-Lev "Cultivate the mindset that you got to continue, and you've got to find a way to move on." —Gil Bar-Lev "The more you face bigger challenges, the more you should keep going." —Gil Bar-Lev Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, I interview Jeff Williams the Founder and CEO of Barcats based in Sydney, Australia. Jeff has set up his own business to help staff and venues connect with new opportunities. With over 20 years of experience in corporate life, Jeff has decided to sat down and came up with different ideas to build his own business. Barcats was established in 2017 and has been running for over 5 years. Became one of the fastest growing hospitality networks across Australia and New Zealand with over 65 FTEs. Jeff as said that growing a small business requires resilience and sort of bloody-mindedness. So he says, "Have confidence in your idea, but then go and execute it. Don't leave it up to somebody else. This Cast Covers: With over 20 years of experience in corporate life. Helping venue and staff connect with new opportunities. Bringing parties together with a vision of making hospitality better. Supporting stadiums and doing hundreds of people at a time. Managing their staffs with a system called "triangle". Launched business in Sydney, Melbourne, Brisbane and UK. With major sponsors such as Coca-Cola, Airbnb, Campari, Wine in Mackay, and Nestle in UK. Learning how to grow your business consistently through execution. With good group of investors and big corporate certain line officers. Learning how to overcome the biggest challenge in recruiting. Links: Jeff's LinkedIn Additional Resources: Barcats The Habits Highly Effective People by Stephen R. Covey Quotes: "Taking many opportunities is easier to find within the wider industry." —Jeff Williams "You must ensure that you can build and grow with your people." —Jeff Williams "You've got to get out of you chair and away from your desk to execute." —Jeff Williams "Learn to be part of the solution not the problem itself." —Jeff Williams "Resilience and bloody-mindedness are the key to grow through opportunities." Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this week's episode of QFF, Rob Cameron interviews Eve Nelson, based in Tasmania, Australia. Eve Nelson is an HR specialist, an Industrial Relations Consultant, and a Managing Director at HRTAS. Surely a veteran in navigating the complex world of employee and industrial relations, and Fair Work legislation. Eve aids small-medium business owners by teaching them ways how to maintain a solid consistent staff. Deliberating the importance of retaining good team members, and understanding why it's hard doing it, however, blending it with solutions by the utilization of conversations. This Cast Covers: Eve Nelson, an HR specialist. HR support. The difficulty of retaining good team members. Employers not fully understanding the need of their staff. The competition around keeping talent. Five things that business owners should do, to improve retention of their staff. Employers asking what their staff needs. Employers conversing with employees on a consistent basis. Utilization of the talent of the staff. Links: Eve's Linkedin Eve's Business Blindspots Profile Eve's Twitter Additional Resources: Love 'Em or Lose 'Em: Getting Good People to Stay by Beverly Kaye Quotes: "One of the biggest issues with staff retention is employers not understanding what their staff needs." — Eve Nelson. "Have a conversation with the employee about where they're at in their life… And ask the question point blank, what is it that motivates you?" — Eve Nelson. "Consult with your staff, consult with the ones doing the job on a day to day basis, on how they think things may be done better or differently." — Eve Nelson. "One thing I think a lot of businesses, be it small, medium, or large overlook what talents they've already got in the business." — Eve Nelson. "If your staff are happy, they're going to be more productive." — Eve Nelson. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, I interview Charles Read the President, and CEO of Get Payroll based in Dallas Texas, United States. Charles has set up his own business to provide easy-to-use professional payroll services at competitive prices to businesses nationwide. With over 30 years of experience in payroll services, Charles has decided to build his own business to pursue bigger opportunities. Get Payroll was established in 2014 and has been running for over 8 years. Became the first payroll company to offer crypto payroll with over a million dollars in annual revenue, 1000 clients, and 12 FTEs. Charles has said that growing a small business requires cultivating leadership in order to understand how to hire, supervise and motivate people. So he says, "You need to be organized in your responsibilities because you can't do everything yourself." This Cast Covers: Providing payroll services for small and medium-sized businesses across the United States The most significant unique selling proposition is compliance. An employment tax expert, US Tax Court practitioner, and CPA and chartered accountant. Bringing a level of compliance that competitors just don't bring. Learning how to grow by hiring expertise. With over a million dollars in annual revenue and over 1000 clients. From 15 years in corporate, now growing his own business for over 31 years. Learning how to grow your business by having a job. Helping entrepreneurs understand the importance of cultivating leadership. Advice to start and grow a small business consistently. Links: Charles Linkedin Charles Twitter Additional Resources: Get Payroll The E-Myth Revisited Small Businesses by Michael Gerber Quotes: "Success is being happy and content and enjoying what you do." —Charles Read "You have to learn to work on your business." —Charles Read "The real change an entrepreneur has to make is going from having a job." —Charles Read "You need to understand how to hire, supervise, and motivate people because you can't do it yourself." —Charles Read "Know your culture, understand what you do and what you want from people." —Charles Read Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, Troy had a chat with Shane Mahoney the Founder, and CEO of Lugos Travel based in Florida, United States. Shane has set up his own business to help people and entrepreneurs have amazing, great vacations with zero-stress planning. From spending 12 years in sales and finance jobs, Shane has decided to discover and build a business with his own interest to grow a marketable business. Lugos Travel was established in 2011 and has been running for over 11 years. Growing with over 92% revenue for six months back in 2019 and with 7 FTEs. Shane has said that growing a small business requires reading and watching helpful books and movies related to your industry and career. So he says, "There's always something cool to watch on Netflix. I'm something sometimes you just have to realize that while that option exists, it's not necessarily the best one for you." This Cast Covers: Curated travel packages that highlight the best of the best. Sending families, couples, and families on private adventures and 66 tours in 18 countries. Has three separate verticals that help people and entrepreneurs experience a meaningful trip. Spent 12 years in sales and finance jobs. Helping people have amazing, great vacations with zero-stress planning. Focusing on being able to be the experts and stay expert for life. Hiring people in the industry not to solve problems, but to find solutions. Helping entrepreneurs grow by joining a good mastermind. With over 92% of revenue in six months back in 2019. Learning the advantage of building a business within your own passion and interest. Links: Shane's Linkedin Shane's Facebook Shane's Instagram Additional Resources: Lugos Travel The Big Leap by Gay Hendricks Principles by Ray Dalio Quotes: "When you put out a good intention to follow a path, there will be signs that you should chase away from that path." —Shane Mahoney "Focus on being able to be the experts so that you can stay the experts in your life." —Shane Mahoney "Don't look for people in your industry to just solve the problem, but to find what is the best solution." —Shane Mahoney "Success is being able to walk into a Porsche dealership and pay cash." —Shane Mahoney "It's not a lack of information that people have, it's a lack of time to be able to put things in place." —Shane Mahoney Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, Rob Cameron interviews Bob Moesta, based in Grosse Pointe, Michigan, USA. For more than 40 years, Bob has been inventing and creating things. He has worked with legends such as W. Edwards Deming, Dr. Genichi Taguchi, and Prof. Clayton Christensen, Jason Fried & Ryan Singer. Bob assists small-medium business owners by helping them help their customers make progress, the main priority in one of his books. Bob expounds on the fact that customers buy a product for a reason, and it's the business owner's job to look for it. Look for the problems that customers are experiencing. This Cast Covers: Bob Moesta's innovations. Everything happens for a reason. Helping employees find the work that they want. Supply-side value and Demand-side value. Finding the frictional factors. Understanding who your customers are. Utilization of the Pareto principle. The five W's and two H's. Finding the solution to the customer's problem. Helping customers make progress. Links: Bob's LinkedIn Bob's Twitter Additional Resources Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress by Bob Moesta Quotes: "Deming would always say nothing is random, everything is caused we're just not smart enough to know all the causes." — Bob Moesta. "They don't randomly leave; they leave for a reason." — Bob Moesta. "I'm trying to find the frictional factors that are holding them back from moving." — Bob Moesta. "By talking to people who bought my product, and understanding what context they were in, what outcomes they wanted, …, helps me understand how to go find other people like them." — Bob Moesta. "What you have to do is you have to figure out what problem they have. And how do you build something to solve their problem? That's the most important thing." — Bob Moesta. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, I interview Chad Durfee the Founder, and CEO of Referral Wave based in Tampa, Florida, United States. Chad has set up his own business to help entrepreneurs to undergo customized new age referral systems. With over 20 years of experience in the car sales industry, Chad has decided to leave the car sales industry to focus on pursuing his career as an entrepreneur. Referral Wave was established in 2018 and has been running for over 4 years. Became a 93% referral revenue with over 10 FTEs. Chad has said that growing a small business requires stepping away, meditating, and gaining perspective. So he says, "Every single hour, I step outside, and I walk around the building, and I listen to the birds and I look at the clouds, and I do whatever I can to regain perspective."A This Cast Covers: Created the laser-targeted leads method. Helping clients get two to three new leads for every client they bring in the door. Undergoing customized new age referral systems. Doing different techniques from what most people use in their business. Started out at about 7,000 dollars a month and is now approaching almost 3 million gross in a month. Learning how to be impactful with your clients. The importance of security and sustainability in marketing your business. Been in the car sales industry with high ticket sales for over 20 years. Partnered with one of the top 5 Facebook gurus in the world. Became a 95% referral revenue from 7 figures pure referrals. Links: Chad's LinkedIn Chad's Facebook Chad's Instagram Additional Resources: Referral Wave The Obstacle Is Way by Ryan Holiday Quotes: "Success has always a new level, so it is a moving target." —Chad Durfee "One of the fastest ways to scale business referrals is to get hedge." —Chad Durfee "Marketers need to learn the art of resetting expectations." —Chad Durfee "Perfection is impossible without implementation." —Chad Durfee "Entrepreneurs need to step away, meditate, and gain perspective again." —Chad Durfee Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, I interview Patrick Noel Daly the Founder and CEO of Icon Global Innovations based in Newfoundland, Canada. Patrick has set up his own business to help entrepreneurs, companies, and businesses to fund, structure, fund, scale, restructure and succeed. With over 20 years of experience in constructing a startup, Patrick has decided to invent products that are solutions for all the markets right across and share his knowledge through his book entitled "Just Startup." Patrick has said that growing a small business requires having a personality. So he says, "You can't sell anything unless people believe in you and trust you and are willing to give you their time, attention, and money." This Cast Covers: Invent products that are solutions for all the markets right across. Been around medical healthcare and aerospace IT for quite a while. Developed a search engine around 97. Learning the importance of creating a product that has a major contribution to society. Helps entrepreneurs avoid pitfalls through his book "Just Startup." Develop the right products at the right time. Learning how to build ideas, bring products to fruition, and launch them. With over 20 years of experience in building a startup. Went into medical and healthcare and medical support surfaces. Providing effective marketing techniques. Links: Patrick's LinkedIn Patrick's Facebook Patrick's Instagram Additional Resources: Icon Global Innovations Just Start Up Building Startups by Patrick Noel Daly Steve Jobs by Walter Isaacson Quotes: "Create a strong demand for the product." —Patrick Noel Daly "Success is an acquisition of what you create." —Patrick Noel Daly "Life is a series of crossroads." —Patrick Noel Daly "Ear to the ground, keep your finger on the pulse." —Patrick Noel Daly "Business is business, but your personality is crucially important." —Patrick Noel Daly Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0

In this episode, Michael Denehey interviews Dan Quintin based in Hobart, Australia. Dan is a Senior Account Executive in Gallagher and an insurance broker. David says that it's his passion, and he loves doing what he does. For 23 years Dan has been helping small to medium business owners looking for what they should cover for their business and different risks that they should have a foresight of. Dan does that by lending advice and recommendations to firms and business owners paired with the utilization of insurance and risk management programs to secure their business. This Cast Covers: Insurance and risk management 101. The importance of insurance. How insurance mitigates the possible dozen risks. Insurance transfers the risk and absorbs the shock. Financial harm is the most interesting risk. Why there's an increase in premiums. The rise of risk of cyber-attacks. Contemplating for 10 weeks before getting business insurance. Engaging a broker to sell the risk to the underwriter. Paying extra for the broadest cover. Links: Dan's LinkedIn Dan's Twitter Additional Resources: Introduction to Risk Management and Insurance (7th Edition) by Mark S. Dorfman Quotes: "Insurance is a very simple risk transfer mechanism." —Dan Quintin. "There's so much that insurance companies do in the background that they don't get enough credit for." — Dan Quintin. "There are some commentators in the market talking about how within 20 years and the amount of cyber premium globally will exceed the amount of property premium globally." — Dan Quintin. "The best advice I can give to anyone, anywhere, is to give yourself time and information." — Dan Quintin. "Engage a broker and do a risk review of your business. Come up with a strategy that you think will best help your business." — Dan Quintin. Music from https://filmmusic.io "Cold Funk" by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0