Less Insurance Dependence Podcast

Less Insurance Dependence
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Mar 6, 2025 • 20min

The Fee That Patients Are Most Sensitive To When You Resign From Their PPO Plan

When a practice drops a PPO plan, patients don't always react the way you'd expect. It's not the cost of a crown or an implant that surprises them—it's their hygiene visit. For years, they've believed their cleanings were "free," but once you're out of network, that changes. In this episode, Gary and Naren dive into why hygiene visit fees create the biggest pushback, how insurance companies handle co-pays differently, and what you can do to keep patients from leaving. You'll hear real-world examples, simple communication strategies, and ways to prevent surprises for your patients. Navigating this transition doesn't have to be difficult. By preparing in advance and understanding what matters most to patients, you can avoid common pitfalls and ensure a smoother shift to fee-for-service. If you're thinking about resigning from PPOs, this episode is a must-listen. Learn how to keep your practice thriving while reducing insurance dependence—without losing valuable patients. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/ If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/
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Feb 27, 2025 • 19min

When Is the Wrong Time to Go Out of Network?

Going out of network with insurance is a big decision for any dental practice, but timing is crucial. In this episode of The Less Insurance Dependence Podcast, Gary Takacs and Naren Arulrajah break down the key mistakes practice owners make when transitioning away from PPO plans. They outline four critical factors to evaluate before making the move, including the strength of patient relationships, the effectiveness of marketing strategies, and scheduling demand. If your practice isn't prepared, dropping PPOs at the wrong time can lead to revenue loss, empty schedules, and unnecessary stress. But with the right approach, you can successfully transition while maintaining financial stability. This episode is essential for practice owners who want to take control of their profitability without risking their patient base. Tune in to learn practical steps to ensure your practice is truly ready to go out of network. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Feb 20, 2025 • 25min

Marketing Audit To Reduce Dependence on PPO Plans

Are you tired of PPOs cutting into your hard-earned revenue? Many dentists feel stuck relying on insurance companies for patients—while sacrificing profits. But what if you could take control and bring in patients on your own? In this episode, Gary Takacs and Naren Arulrajah discuss the 5 key areas of a marketing audit that can help determine whether your practice is ready to reduce PPO dependence. You'll learn how to check your Google rankings, online consistency (NAP score), website performance (Lighthouse score), credibility (E-E-A-T), and review growth (Google Review Velocity). By understanding these essential marketing factors, you can replace insurance-driven patients with high-quality ones who value your care—all while lowering marketing costs. If you've ever wondered, "Is my practice ready to go out of network?" this episode gives you the answers. Tune in now and take the first step toward insurance freedom! Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Feb 13, 2025 • 21min

Three Tips to Significantly Increase Your Conversion Rate

In this episode of the Less Insurance Dependence Podcast, co-hosts Gary Takacs and Naren Arulrajah discuss "Three Tips to Significantly Increase Your Conversion Rate." They define conversion rate as the percentage of new patient calls resulting in booked appointments, sharing benchmarks, and grading scales for assessment. Highlighting the importance of tracking and training, they stress the need for recording and reviewing calls to identify improvement areas. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Feb 6, 2025 • 20min

The Insurance Company Business Model

In this episode, Naren and Gary explore the insurance company business model and its impact on dental practices and the broader public, highlighting recent events, including systemic issues like AI-driven claim denials, that have placed the insurance industry under scrutiny. They emphasize how these practices reveal insurers' priority to collect premiums while minimizing claims payouts, often at the expense of policyholders. They will also share how this trend affects dental insurance and advocate for educating patients on the limitations of their plans while positioning practices as genuinely caring about their patients' health. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Jan 30, 2025 • 18min

How Does Staying in Network Negatively Affect Your Net Worth?

This episode of "The Less Insurance Dependence Podcast" explores how staying in-network with PPO insurance can significantly impact a dental practice's profitability and overall net worth. Gary Takacs and Naren Arulrajah discuss the hidden costs of insurance adjustments, which can amount to 45-50% of collections, reducing practice profitability and valuation. They illustrate this with real examples, emphasizing how becoming out-of-network can dramatically increase a practice's profitability, making it more desirable and valuable in the market. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Jan 23, 2025 • 19min

The Importance of Marketing In Advance When You Resign from PPO Plans

This episode of the Less Insurance Dependence Podcast highlights the importance of proactive marketing when transitioning away from PPO plans. Gary Takacs and Naren Arulrajah discuss three key strategies: setting bold goals for collections and new patient numbers, implementing a comprehensive marketing plan, and targeting the resignation of at least one PPO plan in 2025. They emphasize the risks of neglecting marketing, likening it to unused muscles that atrophy, sharing real examples of practices successfully leveraging organic SEO for consistent patient growth, and urging listeners to plan to avoid disruptions and achieve sustainable success. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Jan 16, 2025 • 19min

Impact of AI Auto Denial of Claims and How You Can Adapt as a Practice

This episode of the Less Insurance Dependence Podcast addresses the growing impact of AI-driven auto-denial insurance claims and how dental practices can adapt. Gary Takacs and Naren Arulrajah discuss how insurance companies use AI to increase profits by automating claim denials, making it challenging for dental practices to receive payments. They highlight the financial imbalance in the dental insurance model, where only insurance companies benefit, and urge dentists to reduce their dependence on PPO plans, as reform is unlikely. They also emphasize focusing on what practices can be controlled to achieve financial and operational stability. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Jan 9, 2025 • 17min

The Birth of the Less Insurance Dependence Podcast 7 Years Ago and How It Came To Be

Ever wondered how the journey of reducing insurance dependence began? In this episode of the Less Insurance Dependence Podcast, Gary Takacs and Naren Arulrajah share the inspiring story behind the podcast's creation seven years ago. They discuss how a niche focus on helping dentists successfully resign from PPO plans has empowered over 400 practices nationwide. From the pitfalls of DIY strategies to the transformational impact of personalized coaching, this episode highlights steps to make 2025 your most profitable year yet. Tune in for more on building a thriving, fee-for-service practice and putting insurance dependence in the rearview mirror! Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/
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Jan 2, 2025 • 18min

Are You Noticing More Insurance Claims Being Denied?

In this episode of The Less Insurance Dependence Podcast, co-hosts Gary Takacs and Naren Arulrajah discuss the growing trend of dental insurance claim denials. They explore how insurance companies are increasing claim rejections, requesting excessive documentation, and leveraging policies like wait periods to reduce benefits utilization. They emphasize that these practices prioritize profits over patient care, creating challenges for dentists and patients alike. Gary and Naren encourage dentists to reduce their reliance on Insurance, highlighting the benefits of resigning from PPO plans and attracting patients without Insurance, stressing the importance of building strong patient relationships to sustain a thriving, independent dental practice. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/

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