AI For Pharma Growth

Dr Andree Bates
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May 17, 2022 • 23min

E9: How to not let your emails control by you using Artificial Intelligence

In this episode of AI For Business Growth, Dr Andree Bates is joined by Dmitri Leonov, who is the founder of SaneBox, which is a company that uses artificial intelligence to help people sort through all the emails in their inbox. SaneBox uses artificial intelligence to make sure that the emails in your inbox are the ones that you want. SaneBox works by analysing your past behaviour (which emails you open, which you respond to, how quickly, how often, etc) and determines the importance of incoming emails by only looking at the headers. Only 20-30% of emails are actually relevant to you. It moves unimportant emails out of your Inbox into a separate folder called SaneLater and summarises them in a digest.  If you know how to use a folder and how to drag an email from one folder to another, you know how to use SaneBox. It works anywhere you check your email. Over the years their AI has learned to notice patterns so that it can start filtering a new email account with 0 historical data and If SaneBox makes a mistake you can simply drag it into the right folder. The strength of sanebox comes in the filtering - to understand your interaction with your email. Emails are sorted with 95% accuracy SaneBox identifies important messages, hides distractions, has Do Not Disturb, banishes annoying senders, reminds you to follow up and more... In this episode you will learn:  What SaneBox is and why Dimitri started the company. He talks about what led him to start the company in the early 2010’s and how he came up with the problem to be solved by his AI. Dmitri explains how easy it is to use SaneBox. It doesn’t have an interface that is complicated to understand and once you know the basics of emails, you’ll understand how to use it. SaneBox is an Artificial Intelligence program that sorts emails in your inbox so that you only see the ones you need to. Dmitri talks about the process of developing Sanebox and other things it can do. Why you need to start using Sanebox. It has helped many people and companies in organizing emails and made things much easier on them in terms of going through a multitude of unimportant emails. Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/ Click for more information and for resources mentioned in this episode:  www.sanebox.com/ AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: SaneBox makes going through your emails a piece of cake by sorting them into the important and trivial ones. Resources: Dr. Andree Bates LinkedIn | Facebook | Twitter  Dmitri Leonov LinkedIn | Twitter
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May 10, 2022 • 30min

E8: How to identify and understand your target customers with Artificial Intelligence

In this episode of AI For Business Growth, Dr Andree Bates is joined by Carlos Serra, the Corporate Development Director of Audiense. Audiense delivers unique consumer insight and engagement capabilities to over 4,000 of the world’s largest brands and agencies, including Universal Music, Comic Relief, and DigitasLBi. They help their clients to grow their customer and audience bases by finding, identifying, and connecting with individuals and audience segments – including those they don't yet know about. Audiense is an official IBM Watson Ecosystem Partner and a Twitter Official Partner for both Data & Insights and Advertising.  This show aims to demystify AI for all business people - from startup entrepreneurs to Fortune 500 companies. Each episode focuses on all things AI and future tech to help you and your business to navigate through and benefit from the sometimes confusing but magical world of AI-powered tools to grow businesses. Today's show is all about how to identify and understand your target audience using artificial intelligence. As most marketers know, when it comes to connecting with your perfect customer and your perfect audience, you need to identify both who they are and then discover actionable insights that are going to help you inform your strategies to grow your business.  Tune in to this episode to hear: How artificial intelligence helps companies grow their customers and audience with topic analysis and data segmentation. Topic segmentation and how it uses interconnectivity to divide the audience into interest groups. This data can be further used by the PR department in content creation. AI and language agnostics. They talk about how language agnostics allow you to drive research at scale in multiple countries without being dependent on the source of info. They discuss the many tools evolved in developing an emerging market.  Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/ Click for more information and for resources mentioned in this episode: Audiense.com AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: There are many ways AI, specifically Audiense, can be a major help to the growth of companies. Audiense is a service that can work for almost every type of business out there.  Resources Carlos Serra LinkedIn  Dr. Andree Bates LinkedIn | Twitter 
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May 3, 2022 • 24min

E7: How to automate and personalize your email newsletters with Artificial Intelligence

In this episode of AI For Business Growth, Dr. Andree Bates is joined by Erica Salm Rench. Erica is an experienced Director of Customer Success, Sales, and Operations with a demonstrated history of working in the digital marketing and recruitment spaces. She is skilled in Management and Leadership, Software as a Service (SaaS), Search Engine Optimization (SEO), Business Development, and Social Media. Erica graduated with an MBA from Tulane University's A.B. Freeman School of Business, with a focus on Management and Entrepreneurship.  Today’s show is about how to automate and personalise your email newsletters with artificial intelligence. As any content creator knows, creating content for email newsletters can be a very time-consuming process. Many newsletters are one size fits all, or segmented into just a few demographics. However, in the age of artificial intelligence, we now have the technology to personalise each actual newsletter to each individual subscriber. Erica’s AI service - Rasa - is the software platform that allows you to do this easily. In this episode you will learn:  Erica talks about her AI service, Rasa, what it was made to do and how different people and businesses use it. How to automate and personalise your email newsletters using Rasa. Rasa uses resources and information from clients to provide them with accurate and relevant newsletters, personalised to each client. How to use Rasa for automating your businesses emails and newsletter. They cover how Rasa makes this task easier and more efficient, as well as some types of businesses it’s not recommended for. How AI can help you in automating your emails, increasing the quality while simultaneously decreasing the amount of time spent on each task. Click for more information and for resources mentioned in this episode:  Rasa.io  AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: Rasa makes emails and newsletter proceedings much easier by automating the whole process. Resources Erica Salm Rench LinkedIn | Instagram | Facebook | Twitter   Andree Bates LinkedIn | Twitter 
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Apr 26, 2022 • 31min

E6: How to replace your lawyer with AI

In this episode of AI For Business Growth, Dr. Andree Bates is joined by Per Axberg, the CEO and co-founder of Legly. Legly has developed a contract review automation tool that uses AI and ML to review and provide feedback on B2B contracts before signing. Legly is a great example of how legal tech not just makes legal counsels sleep better, but also can increase the capacity of non-legal experts such as co-workers at sales and purchase teams. Today’s show is about how to replace your lawyer with artificial intelligence. Anyone with a business knows that contracts are tedious but they are an important part of life in a business. You will discover if AI can possibly replace your lawyer in some ways and whether machine learning and AI can help automate some of the tedious processes within the contract review process. Per Axberg will also share Legly’s mission and origin and what it can do for you and your business. Tune in to hear:  Can artificial intelligence replace your lawyer? Andree and Per ponder on the facts and exchange their thoughts on the matter. How machine learning and artificial intelligence help your business in reviewing contracts by automating some of the tedious parts of each process. Per’s AI system, Legly, and the services it offers such as contract reviewing. He explains how Legly can be - and has been - of service to many businesses and industries. How law firms are using Legly and how it has helped them automate tasks that can be done digitally, decreasing the time spent on each task. The comparison between a human lawyer and artificial intelligence. They disprove the common notion that AI will take over jobs and share testimonials from businesses that have helped them dispel this rumour. Click for more information and for resources mentioned in this episode:  Legly.io   AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: While some low profile jobs may be taken over by AI in the future, this does not mean robots will take over. Many businesses and professions find AI a useful tool in their work-life as it makes simple tasks even simpler and decreases the time spent on routine tasks. Resources Per Axberg LinkedIn | Twitter | Instagram | Facebook Andree Bates LinkedIn | Twitter
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Apr 19, 2022 • 49min

E5: How to map consumer behaviours with AI to drive growth

In this episode of AI For Business Growth, Dr. Andree Bates is joined by Martin Adams, an international keynote speaker on innovation, artificial intelligence, and disruptive technologies, and the founder and CEO of Codec.ai. Martin has been recognized as one of the top 100 UK entrepreneurs by the Maserati list. Codec.ai has raised millions & uses artificial intelligence to identify new target audiences and understand what content and products they want to consume, all before brands have to guess. Codec won the Best Artificial Intelligence Product in Marketing award at CognitionX and has been named one of the ‘Hottest AI Businesses in Europe’ by TechCrunch.   Today's episode is about using artificial intelligence to track customer behaviour in order to promote growth. There is 2.5 billion pieces of content added online every single day. Businesses and content providers will find it difficult to succeed if they don’t understand their audience intimately. Artificial intelligence is going to take care of all of this, and you'll learn more about it in this episode. Tune in to learn:  How artificial intelligence can assist you in tracking customer behaviour, and how this can help your business grow and make you see an increase in clients. AI can take over routine tasks,including assuming virtual assistant duties as well as other roles in the company, which will help your business grow. Codec.ai’s mission is to organise the world’s information. Martin talks about ways AI can be used to solve business problems. Click for more information and for resources mentioned in this episode:   Codec.ai  AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: Artificial intelligence allows for easier and more efficient transactions between customers, business owners and employees. Codec.ai is equipped to solve many problems that may arise in a business. Community identification, a service provided by Codec.ai, uses previous information from customer behaviours to make the right media decisions for each client. Resources Martin Adams LinkedIn | Twitter Andree Bates LinkedIn | Twitter
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Apr 13, 2022 • 29min

E4: How to automate and engage your sales and marketing leads with Artificial Intelligence

In this episode of AI For Business Growth, Dr. Andree Bates is joined by Ilan Kasan, the co-founder and CEO of Exceed.ai. Ilan is an accomplished product leader with proven successes in driving product, user experience, and strategy and execution. He is an expert in mobile, web, application software, and SaaS products. He has built an 18-year career in general management, product management for leading global technology companies including, Cisco, WebEx, Comeet, and others. Today's show is about how to automate and engage your sales and marketing leads using artificial intelligence. As every business owner knows, sales and marketing are the lifeblood of the business. However, they are also quite time-intensive. Consider the possibility that your sales reps could be assisted by an artificial intelligence-powered virtual assistant who would follow your sales playbook, email and qualify leads, ask questions and follow up, and then hand the lead over to a human sales rep when the person is ready to buy. The possibilities are endless. In this episode you will learn:  How to engage your sales and marketing leads using AI. With AI, sales interactions can be much more efficient. AI can communicate with customers through virtual assistants and email transactions. This can also make for smooth and quick arrangements and humans can be connected to any department if needed. Artificial intelligence virtual assistants, what they do and how they prove useful in the office. How AI in the sales and marketing division frees up team time, allowing them to focus more on actually closing deals with customers. Automating your sales and marketing division with the help of AI makes the entire process run smoother, quicker and much more efficient. Click for more information and for resources mentioned in this episode:   Exceed.ai: Intelligent Automation for Marketing and Sales  AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: AI makes sales and marketing quicker, smoother and more efficient. AI can take over routine tasks, freeing humans to focus on closing clients.  Resources Ilan Kasan LinkedIn | Twitter
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Apr 5, 2022 • 32min

E3: How to optimize the language used in your marketing to boost results with AI

In this episode of AI For Business Growth, Dr. Andree Bates is joined by Ben Hookway, the CEO of Relative Insight. An innovator in language analytics, Relative Insight helps brands effectively engage with their customers by deeply understanding how different audiences speak. Ben took Relative Insight from a university spin-out to a high-scale platform used by leading customer-focused organisations such as Unilever, Disney, and Sky. Today's show is about uncovering hidden insights from language data that will help you boost your results with the use of artificial intelligence (AI). In much of language data, both within and outside of enterprises, you need to know how and why things are occurring. This is true for social media data, survey data, and email data, as well as any other language data you could come across on the internet. When it comes to big data, there are frequently hidden insights that are difficult to uncover by people since they are time-consuming and complex. In addition, people may overlook details that might provide crucial insights to alter outcomes. In this episode you will learn:  What is language data and how it’s used in law enforcement, the commercial environment and other industries. How companies can utilise consumer analytics to gather more information on their target audiences and boost results. Ben talks about brand differentiation, his preferred function of AI, and how they use it to conduct research and gather data on different  brands including customer viewpoints. Artificial intelligence can be used to identify linguistic indicators, which prove useful when pinpointing specific agents’ and consumers' needs. Click for more information and for resources mentioned in this episode:  Relativeinsight.com  AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.  This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget. As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.  This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more. Key Takeaways: Language data is essential in companies and the commercial market, and can also be beneficial in law enforcement.  AI can be used to gather data from customers and rival companies to boost results.   Resources Ben Hookway LinkedIn | Twitter  Dr. Andree Bates LinkedIn | Twitter
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Mar 29, 2022 • 39min

E2: How to use a digital human to grow your company faster

Allan Andersen is a Global Director Enterprise Solutions at Amelia, a global leader in conversational AI. He is also a product strategist and management expert in strengthening and innovating new and existing solutions to generate revenue growth. In this episode of AI For Business Growth, Dr. Andree Bates and Allan talk about hiring a digital human to help you grow your company faster and more cost effectively. Everyone has their own opinion on AI making some jobs obsolete, but can machine learning and artificial intelligence take over some of the more tedious aspects of jobs today?   In this episode you will learn:  Hiring a digital human (AI) through Amelia’s website. How can a digital human help you grow your company: AI is becoming more prevalent and while many believe them to be replacing jobs, Alan speaks about how AI like Amelia are used to augment them. What is Amelia and how can you avail of her services: Alan discusses Amelia’s origins, and the services she can provide. Businesses of all sizes utilise Amelia for data entry, customer service and more. Interesting use cases: Various industries have found ways to use Amelia in beneficial ways; for example, an Australian healthcare provider put Amelia to handle caregivers’ applications and even interview them. The benefits of incorporating AI in your company: AI, like Amelia, can provide opportunities for quicker and more efficient customer service, they can carry out tasks by collaborating with human agents, operate call centres and much more.   Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/   Click for more information and for resources mentioned in this episode:   Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/ Amelia, Global Leader in Conversational AI | Amelia   AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.    This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget.   As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.    This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more.   Resources: Dr. Andree Bates LinkedIn | Facebook | Twitter  Allan Andersen LinkedIn
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Mar 29, 2022 • 33min

E1: How to Leverage Artificial Intelligence for Increasing Sales Call Results

In this episode of AI For Business Growth, Dr. Andree Bates’ guest is Scott Sandland, a veteran clinical hypnotherapist and thought leader in artificial empathy and subliminal motivation strategies. He is a member of the Board of Directors and Life Fellow for the International Medical and Dental Hypnotherapy Association. In this episode, Scott tells us about the artificial intelligence tool he created to improve revenue and sales. You will also learn about a tool that turns AI into a strategy game that can actually give strategic advice to the person in the conversation.   Here are a few highlights from their interesting conversation: You can improve your sales results through good teamwork and work ethic, and understanding your customers better. The benefits of artificial intelligence in the sales and marketing industry and how it aids companies in increasing sales, relaying relevant information to customers, and tallying data. How Cyrano AI technology analyzes your sales and customers and uses previous information to provide customers with relevant and strategic advice. Development with artificial intelligence. Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/ Click for more information and for resources mentioned in this episode:  cyrano.ai   AI For Business Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.    This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget.   As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.    This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more.   Resources Dr. Andree Bates LinkedIn | Facebook | Twitter  Scott Sandland: LinkedIn | Facebook | Twitter
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Mar 29, 2022 • 2min

Welcome to AI For Pharma Growth

In this short introductory episode of AI For Business Growth we share what you can expect to enjoy from this podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.    This show blends deep experience in the sector with demystifying AI for all business people from start up entrepreneurs right through to Fortune 500 companies. In this podcast Dr Andree will teach you the tried and true secrets to building a company using AI that anyone can use, at any budget.   As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI, futuretech and business to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to grow businesses.    This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, social media, psychology, customer insights and so much more.

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