Private Practice Owners Club
Nathan Shields
Hosted by Nathan Shields who sold his PT clinics for 3x the national average!Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic. Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:1. Unveiling the Secrets of Successful Clinic OwnersWe delve into the minds of highly successful physical therapyclinic owners. Discover the essential traits, habits, and strategies that setthem apart from the competition. Get ready to unlock the secrets to building athriving practice that stands the test of time.2. Mastering the Art of Marketing for PT ClinicsWe bring you marketing gurus who have successfully harnessed thepower of digital and traditional marketing to grow their physical therapybusinesses exponentially. From social media strategies to community outreach,you'll gain valuable insights that will revolutionize your clinic's marketinggame.3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training PhysicalTherapists and Top TalentYour team is the backbone of your practice's success. Learn fromHR experts and seasoned clinic owners as they spill the beans on effective recruitingand hiring practices, fostering a positive culture, and retainingtop-notch talent for the long haul.4. Mindset and Leadership for Clinic OwnersThe journey of a physical therapy practice owner is not withoutchallenges. Explore the power of a growth mindset, leadership development, andovercoming common entrepreneurial obstacles to lead your clinic confidentlytoward success.5. Scaling Up: Expanding Your Clinic's FootprintDreaming of expanding your physical therapy business? We’llexplore growth opportunities, opening multiple locations, and franchisingmodels for ambitious clinic owners aiming to take their practices to newmarkets.6. Financial Strategies for Sustainable GrowthFinancial health is critical for the long-term success of anybusiness. Tune in as financial experts share practical tips to manage yourclinic's finances efficiently, navigate insurance complexities, and maximizeprofitability without compromising patient care.7. Embracing Technology for Enhanced Patient CareWith technology advancing at lightning speed, learn how toharness cutting-edge tools, telehealth solutions, and software to optimizepatient outcomes and streamline your clinic's operations. We'll explore thelatest tech trends reshaping the physical therapy landscape.8. Navigating the World of Healthcare LegislationHealthcare legislation can be a maze of complexities thatsignificantly impact your practice's operations and profitability. Joinindustry experts as they break down the latest regulations, provide compliancetips, and share best practices to stay ahead of the curve and optimize yourclinic's performance.9. Nurturing Patient Relationships and Boosting Customer LoyaltyWord-of-mouth marketing remains one of the most potent tools forgrowing your clinic. Discover the art of patient engagement, improving patientexperiences, and cultivating lasting relationships to build a fiercely loyalcustomer base.10. Success Stories: Inspiring Case Studies from PT PracticeOwnersIf you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!
Episodes
Mentioned books
Aug 11, 2020 • 35min
Creating Rock Star Teams (Pt. 2) By Getting Rid Of Dead Weight With James Savas
Joining Nathan Shields, James Savas is back in this episode to share what PT owners need to do to filter out those team members that are bringing down the culture, morale, and productivity of the team – from communication protocols to exit interviews and everything in-between. Communication is the key, followed by value-centered action. No one likes this part of the business, but putting a little effort into it will allow your rock stars to stand out and the rest to find the exit.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Aug 4, 2020 • 45min
Creating Rock Star Teams By Improving Your Recruiting, Hiring, And On-Boarding Processes With James Savas
James Savas is a Senior HR Professional who has worked in the healthcare (and PT-specific) industries for decades, and there is one common issue that he sees PT owners make. It usually looks something like this: the owner hires someone to fill a position, turns around to work on patients and put out other fires, cross their fingers hoping they’ve made the right hire, leave the new hire to their own devices, and expect them to come up to speed in a week or two. Most of the time, this process doesn’t work well for either party, and frustration mounts to the point where the owner throws their arms up in the air and laments, “if only I could find good people.” What most owners don’t recognize – or take the time to detail – is that there are a number of steps they’ve missed between recruiting and getting an employee up to full speed. If they take the time to organize the process, the whole system can be a powerful foundation for establishing a rock-star team. In today’s episode, James joins Nathan Shields to list a number of simple things that owners can do to create the team of their dreams.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jul 28, 2020 • 41min
Marketing Better Post-COVID With Vinod Somareddy, PT
Vinod Somareddy, PT of Reddy Care Physical & Occupational Therapy in NYC, is a hugely successful PT owner of many years and has seen many challenges, but it took the COVID pandemic for him to reconsider how he marketed his clinic and serve his patients better. On today’s podcast, he joins Nathan Shields to share how he has since made some strategic changes and investments that have turned his practice to be better positioned for future growth. Tune in to learn how you, too, can market your business better post-COVID.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jul 21, 2020 • 57min
3 Ways To Improve Your Business Post-COVID With Blaine Stimac, PT
In these challenging times, one of the questions that go over the mind of every business owner is how to thrive in the post-COVID market. Blaine Stimac, PT of Health Rehab Solutions was one of Nathan Shields’ first guests on the podcast two years ago. Now he’s back to share more wisdom! At the time of their first interview, he had just over 20 clinics but has since expanded to over 30, with more clinics to open in 2020 despite COVID-19! The pandemic did have a short-term impact on his business, but now, three months later, almost all of his clinics are back to full-scale operation. The slow-down gave him and his team the opportunity to “reset,” reconsider how they were doing things, and improve their systems, teams, and marketing programs. Now, they’re stronger than they were prior to COVID and are ready to expand while other clinics are still ramping back up. Today, he shares the three areas in which owners should consider making significant changes to improve their business.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jul 14, 2020 • 29min
Focus On Improving Patient Compliance And Engagement With Vikram Sethuraman Of PT Wired
As a PT patient, Vikram Sethuraman was surprised to receive his HEP written on a single sheet of paper, handwritten by his PT. He thought to himself, “Wow, is this the best you’ve got?” and decided he was going to use his entrepreneur course to help the PT industry move into the digital age when it comes to patient engagement. He founded and developed PT Wired as a tool to improve patient compliance and engagement, thus improving patient results and PT owners’ bottom lines. Focusing on the patient experience will translate into a cascade of benefits for the patient and the business—that’s the focus of PT Wired and the custom-branded mobile clinic apps they create. In this episode, Vikram sits down with host, Nathan Shields, to tell us more about the amazing things he is doing for the PT industry and more.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jul 7, 2020 • 46min
The Freedom Of Running Your Clinic Remotely With Roland Cochrun, PT
Roland Cochrun, PT set out from an early age to be a PT owner and had a ton of immediate success. Over time, he still fell into the trap of full-time treatment which limited his ability to run his business and pursue his goals for a year. Finally, on a day off, he decided that he was going to focus on what was important to him, and he hasn’t looked back. He stepped out of patient care, focused on what he really wanted to do. He no longer lives in the same state as his practice (Oregon). He trains and coaches his PT leadership team remotely, and runs other successful businesses. The freedom he developed is exactly what small business owners look forward to. He joins Nathan Shields to share how he continues to have a significant impact in his community via his successful business.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jun 30, 2020 • 34min
Re-Establishing Your Financial Foundation: Ramping Up After Covid-19 With Eric Miller
Eric Miller of Econologics is back on the show with Nathan Shields to talk about money. His episode, released a couple months ago, is the most listened-to episode in the two-year history of the podcast, discussing what PT owners needed to do financially as they slowed down during the Covid-19 pandemic. Now, as clinics begin ramping up, he’s back to discuss what owners need to do to re-establish their financial foundation and set themselves up to weather any future downturns. He lists five accounts each owner should establish and the mindset needed to establish wealth. It’s simple yet takes consistent effort and intention.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jun 23, 2020 • 1h
2nd Anniversary Special: Nathan Shields and Will Humphrey’s Ownership Journey
It’s been two years since the start of the Physical Therapy Owners Club! Hard to believe the podcast has been around over two years and 100 plus episodes. The PTO Club has generated some great content for and from PT’s across the globe and is a dream come true. In this episode, Nathan Shields and Will Humphreys, Nathan’s business partner, spend some time reflecting on the beginnings of their ownership journey and some of the faults, triumphs, and relationships along the way. Follow along in this special conversation, reminding you of how your journey may not be that lonely after all.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jun 16, 2020 • 17min
5 Things To (re)Consider While Ramping Up
The COVID-19 pandemic has provided many of us a little more time on our hands to assess how our clinics are doing in general. Whether you’re reopening, slowly increasing production, or stuck in a holding pattern, it helps to make use of this down time to really consider and reconsider some fundamentals of your business. Host, Nathan Shields, breaks down five of the things that you need to look into now: purpose, responsibilities, goals, marketing, and self-control. Being intentional and specific about how things have changed in your business and taking advantage of the opportunity in front of you may set you to a completely different path than prior to the pandemic—a path that leads to greater freedom, fulfillment, and profits. These things take some effort, but going back to the status quo should not be your future. Make something better for yourself, your family, your employees, and your business with the help of this episode.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jun 2, 2020 • 45min
Marketing Strategies To Ease The Path For New Patients With Peter Decoteau
Getting patients to enter the door may seem simple but is actually one of the hardest steps PT clinics tackle. Today, Nathan Shields talks to Peter Decoteau, the marketing director at Physical Therapy & Sports Medicine Centers (PTSMC), the largest privately-owned PT group in Connecticut. Focusing on breaking down any barriers that keep new patients from coming in the door, Peter recognizes that the first barrier for a majority of people is simply knowledge – not enough people know what physical therapy is, thus your message has to recognize that. He shares aspects that make these technical such as location, insurance, and those can be further addressed after you’ve captured their attention. Peter believes that regardless of the steps taken, it is necessary to know what your brand is, who your ideal client is, where they get their information, and the content they need to hear all of which leads you to begin to generate marketing campaigns.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
