The Business of Cleaning

Paying for leads can be expensive and generating new business is hard work! We pulled together a shortlist that will help you do that for little to no cost. Sam Riegsecker is the Marketing Manager at Janitorial Manager. You may recognize his name from the JM weekly newsletters or a Facebook community. Sam has worked with the company since its founding and been a vital part of the branding and communication we do with our customers and community. Sam manages not only our websites and Facebook pages but also works closely with our sales team to generate leads. Lead generation can be a sticking point in the realm of growth but by using a few good resources, you can generate fresh leads for your business without breaking the bank. Podcast website: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Questions or want to be a guest? Email us at Marketing@DoubleASolutions.net.

Having a Facebook account is now extremely commonplace, but Facebook has evolved beyond the usual company pages and share posts. Facebook groups are becoming a more popular place for like-minded people to congregate, often in the thousands, to generate ideas and share knowledge. Sam Riegsecker is the Marketing Manager at Janitorial Manager. You may recognize his name from the JM weekly newsletters or a Facebook community. Sam has worked with the company since its founding and been a vital part of the branding and communication we do with our customers and community. Sam manages not only our websites and Facebook pages, but created the JM Community group and drives a lot of blog content. He’s also an avid seeker of knowledge and his goal is to help more cleaning industry companies gain a great understanding of business. Join Our Facebook Group: https://www.facebook.com/groups/janitorialmanager/ Podcast Website: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ If you have any questions about content or wish to be a guest, email us at Marketing@DoubleASolutions.net.

Leading and managing successfully can be difficult to nail down, especially when in-person seminars are few and far between right now. We sat down with someone who’s expertise in management in the cleaning industry to help you refine your own management just a little bit more. Ralph Peterson is a housekeeping management trainer, specializing in the healthcare and long-term care spaces. He has hired, promoted, and trained managers, those first-timers to the most experienced, for over 20 years. We sat with Ralph to discuss the industry, especially recently, and process management on the job. Ralph first joined the industry at 16 by cleaning ski condominiums and didn’t expect to return to it after college, but when he was offered a great management position, later on, he returned for the long haul. Podcast website: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Have questions or like to be a guest? Email us at Marketing@DoubleASolutions.net!

There are many things you can do to strengthen your business within the cleaning industry and we can all agree that knowledge is power. Instead of reaching around the dark, many are utilizing their network and joining industry groups in order to pull from the expertise of those who have already built their keys to success. Todd Hopkins is the current president of BSCAI, of which he has been a member since 1993. He joined a year after starting his own cleaning business, a franchising company called Office Pride. BSCAI, or Building Service Contractors Association International, is a well-known industry group that acts as one of the biggest resource groups for the building service contractors in the United States and Canada. BSCAI is a collection of professionals in all stages of their business. Some are new to the organization and are the biggest receivers of knowledge and others have been in the industry and organization for years, like Todd, and are now able to give back and pass on their knowledge. Podcast landing page: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ If you have any questions or would like to be a guest, email us at Marketing@DoubleASolutions.net.

Recruitment and hiring are never easy, but recently, there seems to be new challenges. Health is a bigger concern than ever and adjusting to meeting new demands and guidelines is difficult at best. So we asked our very own HR Generalist for her advice. Jamie Rofkar is the HR Generalist for Janitorial Manager and SHRM certified. She leads the way in helping establish HR practices, such as recruitment and hiring. Jamie is a go-getter with the ability to connect easily to the people she meets and has greatly enjoyed the usual face-to-face aspect of the hiring process. With current shifts due to COVID-19 and the rapidly advancing technological world, Jamie has had to adapt those processes, which includes a remote interviewing process. She has taken the approach of being compassionate and understanding, realizing that not everyone has the same accommodations, especially now, and focuses instead on the factors that could make that interviewee a good addition to the team. Visit our website here: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Questions about the show or interested in being a guest? Email us Marketing@DoubleASolutions.net.

No matter how much the world changes, some things will remain relatively true. For example, starting a cleaning business is hard work. It takes a lot of knowledge, resourcefulness, skill, and connectivity to succeed. There are various ways an ambitious entrepreneur can approach doing so. One of those ways is to look at franchising options and create your business around a brand that is already established and going strong. Franchising companies like Office Pride provide resources, education, networking opportunities, recognized branding, and help raise the standard for cleaning. Todd Hopkins is the founder and CEO of Office Pride Commercial Cleaning Services, which he started in 1992 after a successful research paper at Butler University. Office Pride is headquartered in Palm Harbor, Florida, and has 135 franchises in 25 states. They follow a franchising model that focuses on a strong franchise relationship and exceptional quality services. The business that Todd theorized in his MBA program came to life shortly after and has continued to grow and strengthen over the years, providing a strong front of unity and support during ever-changing and turbulent markets. Learn more about our podcast here: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ If you have questions about the episode, requests for content, or want to be a guest email us at Marketing@DoubleASolutions.net.

It’s what we focus so much of our time and effort to develop and while it’s not the only solution to increase retention and engagement of employees, there’s no doubt that it’s a heavy hitter. So what is the right approach to creating and maintaining good leadership? We’ve outlined a few suggestions to get you set on the right path to impactful success. As we wrap our first mini-season and swing into the new year together, make sure you're subscribed on our website, follow us on your favorite listening platform, and leave us a review to tell us what you think. Website: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ You can also email us at Marketing@DoubleASolutions.net with any questions you may have! Can't wait to join you again in 2021!

When considering the retention and engagement of employees, it is also important to consider your growth strategy and some of the factors that make it effective. Why? Because employees want to feel invested and that they’re part of something important. You’ll also find that investing in things like reporting and education go a long way in raising the effectiveness and morale of your team. Learn more about the podcast here: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Don't forget to follow and leave a review! Have Questions? Email us at Marketing@DoubleASolutions.net.

When it comes to aligning your company’s actions with your stated values and mission, are you actually doing what you say you set out to do? Part of employee engagement is ensuring that everyone is working towards the same goals and hold the same values. If yours are not clearly understood and relatable then this will be very difficult to achieve. Listen to this week's episode to learn how a good mission statement and appropriate core values can increase retention and engagement within your cleaning business.  Check out more about the podcast here: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Don't forget to follow us and leave a review! We'll take direct questions at Marketing@DoubleASolutions.net.

The December mini-season will be a break in the usual podcasting content to discuss employee retention and engagement! We’ll be back to the usual content and episode lengths in January for Season 2, which will be built around improving interpersonal connections inside and outside the business. Of course, you’re not in the business of being the best employer on the face of the planet, but when you create a business, you are unwittingly signing up to be a good one or to fail. A good business owner knows that his business will thrive if his employees are happy and eager to work. One way to do that? Prioritize the employee in every single decision you make. Learn more information about this episode and our podcast here: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/ Don't forget to follow and leave a review! You can also send us any questions you have at Marketing@DoubleASolutions.net.