Right About Now - Legendary Business Advice

The Radcast Network
undefined
Mar 29, 2024 • 36min

The Week of March 29 | Deep Fakes Are Spreading Putting Creator And Brand Safety At Risk

Takeaways Google is losing ground to Instagram and TikTok in local search, particularly among Gen Z users. Amazon has partnered with Mr. Beast for a reality competition series on Prime Video. Snapchat has launched sponsored AR filters as a new ad option. The rise of deepfakes poses risks to creator and brand safety. Women's basketball is gaining popularity, as evidenced by the sellout of ad inventory for the Women's Final Four and Championship games. Chapters00:00 Introduction and Discussion of Recent Events07:45 Google Losing Ground to Instagram and TikTok in Local Search15:39 Amazon Partners with Mr. Beast for Reality Competition Series23:13 Deepfakes and Brand Safety28:20 Women's Final Four and Championship Games Sell Out Ad Inventory31:20 Promotion of MacFox Bikes33:17 Conclusion and Closing Remarks If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 26, 2024 • 56min

Achieving Longevity Within the Music Industry | A Thousand Horses

TakeawaysThe love of music and the drive to create keeps A Thousand Horses going despite challenges and setbacks.The music business is constantly changing, and artists need to adapt to new technologies and platforms to reach their audience.Authenticity is key in creating music that resonates with listeners and stands the test of time.A Thousand Horses embraces their country rock sound and continues to release new music to connect with their fans. The music industry is complex and challenging, with various revenue streams and accounting complexities.Live performances are a crucial part of an artist's career and provide a direct connection with fans.Longevity and building a loyal audience are important goals for artists.The music business requires hard work, rehearsals, and constant strategizing.The country music community is supportive and collaborative.Crossover artists can bring new perspectives and audiences to the country music genre.Chapters00:00 Introduction and Welcome01:26 The Drive and Inspiration Behind the Band09:13 The Importance of Authenticity in Music24:57 Covering Foo Fighters' Song 'My Hero'26:24 Understanding Songwriting and Royalties27:43 The Challenges of the Music Industry28:39 The Wild West of the Music Industry29:05 The Desire to Meet Dave Grohl29:33 The Highway Sound Tour30:02 The Impact of Live Performances31:30 The Impressive Live Performance of Thousand Horses32:01 The Highway Sound Tour Dates32:30 The Excitement of Touring33:26 The Value of Live Music33:56 The Influence of Live Shows34:54 The Impact of Live Concerts35:22 The Experience of Seeing Clint Black Live36:19 The Possibility of Doing More Covers37:16 The Goal of Longevity in the Music Industry38:44 The Challenges and Surprises of the Music Business39:17 The Importance of Rehearsals and Preparation40:17 The Work and Energy Behind Making Music41:14 The Community and Support in the Country Music Scene42:38 The Temptations and Challenges of Touring43:06 The Reality of the Music Industry44:25 The Joy and Fulfillment of Live Performances45:21 The Influence of Trailblazers in Music46:41 The Popularity of Country Music48:04 The Impact of Artists Crossing Over to Country Music49:01 The Artists Thousand Horses Admires50:27 The Country Music Community in Nashville51:52 The Gratitude and Journey of Thousand Horses52:52 Where to Stay in Touch with Thousand Horses If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 22, 2024 • 37min

The Week of March 22, 2024 | Stanley Looks to Replicate the Water-Bottle Hype Among Guys

Takeaways March Madness has a significant impact on the economy, generating billions of dollars in revenue and causing corporate losses due to unproductive workers. Paid memberships in stores and restaurants are becoming more popular as businesses look for reliable sales and customers seek exclusive perks and experiences. Apple is considering integrating Google's AI platform into its iPhone, potentially improving the digital assistant Siri and enhancing the user experience. Stanley, known for its vacuum insulated water bottles, is expanding its market to include men, targeting outdoor enthusiasts and offering new products. The tire market is experiencing a boom due to the increased demand from electric vehicles, which burn through tires faster and cost more than internal combustion vehicles. While Tinder downloads have declined, dating apps as a whole are still popular, with users seeking a variety of options and experiences beyond Tinder. Chapters00:00 Introduction and March Madness06:35 Paid Memberships in Stores and Restaurants08:41 The Rise of Memberships and Private Clubs16:03  Apple Integrating Google's AI Platform23:42 The Tire Boom Caused by Electric Vehicles30:30 Decline in Tinder Downloads If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 15, 2024 • 39min

TikTok calls on U.S. users to oppose latest proposal to ban app

Keynotes Bitcoin and cryptocurrency continue to rise in popularity, with Bitcoin reaching over $70,000. Streaming services like YouTube TV are gaining traction and taking market share from traditional cable companies. The entertainment value of wrestling and the marketing power of spectacle can be applied to other industries. Social media has a significant impact on mental health, and many people are realizing the benefits of taking breaks from their smartphones. Companies like Airbnb are taking privacy concerns seriously and banning indoor security cameras from rental properties. The battle to ban TikTok in the US continues, with lawmakers proposing new bills to force the app to sell or be banned entirely. Tesla's Autopilot and similar automated driving systems have received poor ratings from safety groups, raising concerns about their effectiveness and safety. Chapters00:00 Introduction00:25 News of the Week01:25 Bitcoin and Cryptocurrency04:40 The Rise of Streaming Services06:07 The Success of YouTube TV07:07 The Power of Connected TV Advertising08:02 Marketing Lessons from WWE09:29 Sponsorship Opportunities in Wrestling10:29 Skims' Unique TV Ad Debut12:22 The Entertainment Value of Wrestling13:48 The Marketing Power of Spectacle15:40 The Influence of Bitcoin on Other Cryptocurrencies19:32 The Impact of Social Media on Mental Health20:54 The Need for Entertainment in Marketing22:19 The Privacy Concerns of Indoor Security Cameras23:36 Airbnb's Ban on Indoor Security Cameras26:24 The Battle to Ban TikTok27:58 The Safety Concerns of Tesla Autopilot33:49 Sponsorship: MacFox36:13 Conclusion If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 12, 2024 • 50min

"Filling The Gap" with Only Fans Management | Michael Noicos

  Good marketing requires a good product and understanding the best distribution channels. Money provides leverage and flexibility, allowing for more control over one's time. Customer relationship management and nurturing existing customers are essential for long-term success. The demand for OnlyFans comes from men seeking connection and a sense of intimacy. Banx Management helps models manage their accounts and maximize their earnings on platforms like OnlyFans. The purpose of posting on OnlyFans is to acquire more followers and convert them into paying subscribers. Advertising is a key strategy for generating new fans on OnlyFans, with channels like Instagram, Twitter, Reddit, TikTok, Hinge, and Tinder being utilized. Talent management is crucial in the success of an OnlyFans agency, with training and systems in place to effectively manage models and monetize their content. The moral perspectives surrounding OnlyFans and the market dynamics for men and women on the platform vary, but the focus is often on creating a connection with followers rather than explicit content. Starting an OnlyFans agency requires systemization, training, and support to ensure profitability within a short period of time. Chapters00:00 Introduction and Background02:20 Early Ventures in Online Business04:44 Success in E-commerce Consulting06:06 Importance of Sales and Marketing08:25 Money as Leverage and Time10:44 Key Learnings in E-commerce14:58 Identifying a Gap in the Market22:32 Managing Models' Accounts24:54 The Purpose of Posting and Converting Followers27:17 Generating New Fans through Advertising29:43 The Process of Onboarding Models30:12 Changing Perceptions and Moral Perspectives31:00 The Market for Men and Women on OnlyFans32:13 Understanding the Psychology of Customers34:10 The Role of Talent Management35:06 The Downsides and Challenges of the Business39:58 Starting an OnlyFans Agency41:18 Recruiting New Models and Existing OnlyFans Models43:13 The Importance of Availability and Willingness45:05 Systemizing the Business and Providing Support46:30 Getting More Information about Banx ManagementTo know more about Michael Noicos, follow him on Instagram @michaelnoicos.  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 8, 2024 • 29min

The Week of March 8, 2024 | Marketing and Business News: Don Julio Goes Beyond The Bottle For Apple Vision Pro Experience

Takeaways The Radcast Network is expanding and changing its format to include more shows. The market for non-alcoholic beverages is growing, indicating a shift in consumer preferences. Whirlpool's campaign to help singles with their dating profiles shows the importance of marketing and personalization. Miami Beach is taking steps to discourage rowdy spring breakers and maintain a more peaceful environment. Chat bots in e-commerce can be disruptive and may lead to customer abandonment. Target is launching a paid membership program to compete with Amazon Prime and Walmart Plus. Don Julio is offering an immersive Apple Vision Pro Experience to showcase the tequila-making process. MacFox mountain bikes offer a convenient and eco-friendly mode of transportation. Chapters00:00 Introduction and Name Change01:00 Changes in the Radcast Network03:54 Whirlpool Helps Singles with Dating Profiles05:19 Miami Beach Discourages Rowdy Spring Breakers07:45 Chat Bots in E-commerce09:12 Target Launches Paid Membership Program10:39 Don Julio's Apple Vision Pro Experience14:27 MacFox Mountain Bikes19:45 Target Launches Paid Membership Program20:15 Don Julio's Apple Vision Pro Experience23:08 MacFox Mountain Bikes26:52 Conclusion If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 5, 2024 • 48min

How To Start Small To Go Big With Pat Flynn

Building successful businesses often starts with finding one problem and creating a micro solution.Passive income requires initial work and ongoing management, but it can provide recurring revenue over time.Authenticity and storytelling are powerful tools for building a brand and connecting with an audience.Being different and relatable can make you stand out and attract a loyal following.The riches are in the niches - focusing on a specific niche can lead to success and a dedicated community.Passive income is not truly passive and requires ongoing effort and attention.Being different is often more valuable than being better, as it allows you to connect with a specific audience.Building super fans involves creating a sense of community and facilitating connections among like-minded individuals. Building a community can provide ongoing value and support for both the business and its members.When finding a niche, start with something you have an interest or involvement in to ensure fulfillment and long-term success.The 'one-one-one' strategy involves finding one target market, one person, and one problem to solve, which can lead to successful businesses.Direct contact with customers allows for a better understanding of their needs and roadblocks, leading to more effective solutions.Personal branding is a powerful tool in building a business and connecting with an audience.Involving family in business can create a sense of purpose and provide opportunities for growth and learning.00:00 Introduction and Background02:49 Building Micro Solutions09:33 Creating a Business and Life with Passive Income19:42 The Riches in the Niches22:30 The Myth of Passive Income23:55 Being Different and Relatable24:47 Building Super Fans and Facilitating Connections25:16 Leaning into Community26:44 Finding Obscure Niches28:11 The One-One-One Strategy29:10 Starting Small to Go Big30:06 Learning from Direct Contact31:03 Building Confidence and Business32:33 The Power of Personal Branding33:26 Consumer Research and Focus Groups34:25 The Importance of Targeting and Communication35:23 Talking to Real People36:21 Involving Family in Business37:48 Raising a Brand: Leveraging Personal Branding for Children39:45 Coaching and Asking Questions41:08 Leveraging Kids' Skills and Talents45:29 Daily Routines and PracticesTo know more about Pat Flynn, follow him on Instagram @patflynn or his website https://patflynn.com/.  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel    / radicalhomeoftheradcast  . If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Mar 1, 2024 • 28min

The Week of March 1 2024 | Wendy’s Will Test New Menus That Will Change Prices Throughout the Day

Welcome to the Radcast, your weekly source for the latest insights and discussions on marketing and business news. In this episode, Ryan Alford and Chris Hansen discuss various topics including cryptocurrency, dynamic pricing at Wendy's, top-valued e-commerce startups, the economy, Rockstar Energy Drink's scientific claim, Apple's abandoned electric vehicle project, and Gatorade's unflavored water.Takeaways Cryptocurrency continues to gain popularity, with Bitcoin breaking $60,000 and big institutions offering Bitcoin and ETFs. Wendy's plans to introduce dynamic pricing on its menu, allowing prices to fluctuate throughout the day based on demand. Fanatics is the most valuable e-commerce startup, followed by GoPuff, Fair, Thrasio, and Skims. The hosts discuss their predictions about the economy and how it has defied recession fears. Rockstar Energy Drink launches a campaign and claims to deliver sustained energy for up to five hours. Apple has officially ended its plans to build a self-driving electric car. Gatorade expands its product line with Gatorade water, its first unflavored water product. Introduction02:06Crypto and Tails from the Crypt05:23Wendy's Dynamic Pricing09:16Top Valued E-commerce Startups14:27Predicting the Economy15:24Rockstar Energy Drink's Scientific Claim21:38Gatorade's Unflavored Water23:31 If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Feb 27, 2024 • 51min

Fast Success From Fasting with The Panda Man

Ryan Alford engages in a thought-provoking dialogue with Kyle Newell, aka PandaMan, exploring the depths of unconventional health practices. Kyle opens up about his unique approach to well-being, shedding light on practices like incremental fasting and the seemingly radical concept of urine therapy. Throughout the conversation, Kyle challenges societal norms, encouraging listeners to rethink health and wellness paradigms.Keynotes: Incremental Fasting and Mental Resilience (00:00 - 11:12): Dive into the nuances of incremental fasting, distinct from traditional intermittent fasting, and understand its role in building mental resilience. Kyle introduces the Panda challenge, guiding individuals through 48-hour fasts right from the start to instill confidence. Uncover the mental aspects of fasting, with Kyle emphasizing the importance of reframing hunger as a positive signal for fat loss. Explore the flexibility in drink choices during fasting, including insights into the impact of black coffee, tea, and sugar-free energy drinks. Navigating Challenges in a 48-Hour Fast (11:12 - 21:40): Identify common hurdles during a 48-hour fast, with a particular focus on the challenging Monday night around dinner. Examine the intricate interplay between psychological anticipation and physiological need during fasting. Gain practical tips for overcoming hunger pangs, with Kyle stressing the significance of staying busy to divert focus. Kyle shares profound insights into both the physiological and psychological dimensions of fasting, especially on Tuesday morning. Future Vision: Transforming Lives (21:40 - 32:15): Envision a future where holistic well-being and transformation touch the lives of millions, with the body serving as an entryway to confidence and increased energy. Recognize the continuous learning journey and the importance of sharing knowledge for future generations. Kyle shares his mission to leave a positive legacy and influence a paradigm shift in mindset regarding health and fasting. Connecting with Kyle Newell (32:15 - 38:35): Connect with Kyle on social media platforms (@PandaManOfficial) and explore ThePandaManOfficial.com for free downloads and a comprehensive fasting book. Kyle expresses his commitment to personally engage with those reaching out, fostering a sense of community. Wrap up the episode with an invitation to explore theradcast.com for full episodes, highlights, and additional content. Embark on a profound journey into alternative wellness with Kyle Newell, embracing radical health practices, and gain inspiration for positive transformations. Follow, like, and subscribe for more enlightening episodes on The Radcast with Ryan Alford. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
undefined
Feb 23, 2024 • 39min

The Week of February 23, 2024 | Marketing and Business News: Neuralink’s First Human Patient Able to Control Mouse Through Thinking

Welcome back to The Radcast! Your go-to source for insightful discussions on technology, business trends, and societal shifts shaping our world. In this episode, Ryan and Chris delve into the dynamic landscape of podcasting, the burgeoning realm of on-demand audio, and the innovative strides being made in technology. From Elon Musk's groundbreaking Neuralink project to the evolving role of artificial intelligence in our daily lives, this episode promises a captivating exploration of the intersections between innovation, ethics, and everyday existence. Join us as we navigate through thought-provoking conversations, uncovering the latest news, trends, and insights driving change in our rapidly evolving society.  Discussion on Podcasting and On-Demand Audio (00:43-01:06) Conversation begins about the growing popularity of on-demand audio versus live radio. Analysis of how traditional media, including TV and radio, are adapting to changing consumption habits. Discussion on the potential for brands to engage with audiences through podcasts and branded content.  Innovations in Technology (08:45-13:15) Neuralink's first human patient able to control mouse through thinking, Musk sayshttps://www.reuters.com/business/healthcare-pharmaceuticals/neuralinks-first-human-patient-able-control-mouse-through-thinking-musk-says-2024-02-20/ OpenAI just revealed new software that lets you create realistic video by simply typing a descriptive sentencehttps://www.cnbc.com/2024/02/15/after-chatgpts-viral-success-openai-is-now-getting-into-video.html Impact of AI in Daily Life  Reflections on the potential applications of AI in personal interactions and customer service. (19:20-23:06)AI is shaking up online dating with chatbots that are ‘flirty but not too flirty’https://www.nbcnews.com/tech/tech-news/ai-shaking-online-dating-chatbots-are-flirty-not-flirty-rcna138836   Safety Concerns and Ethical Implications (24:17-30:34) Video of man wearing Apple Vision Pro prompts reminder from police to ‘cross streets the old-fashioned way’https://www.nbcnews.com/news/us-news/safety-warning-issued-man-crossing-street-wearing-apple-vision-goes-vi-rcna139525 ‘We win if we make people laugh’: Liquid Death on its unconventional approachhttps://www.marketingweek.com/liquid-death-unconventional-approach/  Shift in Content Consumption Habits (32:52-35:17)YouTube dominates TV streaming in US, per Nielsen’s latest reporthttps://techcrunch.com/2024/02/20/youtube-dominates-tv-streaming-in-u-s-per-nielsens-latest-report/   If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app