

Bound & Determined
Richelle Fredson
An Intimate and Unfiltered Conversation on Books, Brands and Business. Each week Richelle dives into an unabashedly truthful conversation with authors, publishers and thought leaders to reveal a behind-the-scenes look at the business of books and what it means to be an author today.
Episodes
Mentioned books

Aug 23, 2021 • 47min
23. The Freedom of Choice in Your Publishing Journey Guest: Aimee Raupp
Aimee Raupp, is a renowned women's health & wellness expert and the best-selling author of the books Chill Out & Get Healthy, Yes, You Can Get Pregnant, Body Belief and The Egg Quality Diet which was just released. A licensed acupuncturist and herbalist in private practice in New York, Aimee is also the founder of the Aimee Raupp Beauty line of hand-crafted, organic skincare products. Aimee shares with Richelle how to find freedom to make your own choices while publishing your book.

Aug 16, 2021 • 55min
22. Maintaining Your Passion as an Author GUEST: Kyle Gray
Kyle Gray is an international speaker and bestselling author of 8 books including the much loved 'Angel Prayers' and his most recent release Divine Masters, Ancient Wisdom: Activations to Connect with Universal Spiritual Guides . Kyle's books and cards have been translated into many languages and currently have over 60 international publishing deals allowing this work to reach far and wide across the globe. In this episode Kyle shares his skill of maintaining his drive and passion as an author throughout his impressive career as an author and an intuitive.

Aug 9, 2021 • 43min
21. How to be Needy in All the Best Ways Guest: Mara Glatzel
Mara Glatzel is an intuitive coach, writer, and host of the Needy podcast who helps perfectionists and people-pleasers stop abandoning themselves and start reclaiming their humanity, through embracing their needs and honoring their natural energy cycles. In this episode Mara shares with Richelle her mastery in self-care skills while learning to live a more authentic life.

Aug 2, 2021 • 56min
20. Striking a Balance with Literary Agent Stephanie Tade
Stephanie Tade is the President and Principal Agent at The Stephanie Tade Literary Agency. Motivated by an earnest desire to work with books that will benefit individuals and communities, globally-- She has been fortunate to represent and help to build many NYT bestselling authors, In this impactful episode Stephanie shares with Richelle how she has created a way to find a balance between her professional and personal life during her successful career.

Jul 26, 2021 • 22min
19. The Three Phases of Marketing Your Book
It's never too early to start thinking about how you're going to market your book. You'll need some clarity around it both in your book proposal and when you explore the publishing process. In this episode Richelle shares the essential three distinct phases of marketing and promoting your book. It doesn't matter how big or small your platform is, something can be done in each of these three phases regardless of platform size. This episode will help any author figure out their ideal marketing strategy.

Jul 19, 2021 • 44min
18. Understanding the Path of Self-Publishing Guest: Emily Benson
Emily Benson helps entrepreneurs create a business they can't wait to wake up to every morning. Her boutique, The Fashion Truck, disrupted the retail world in 2011. The Ultimate Boutique Handbook, her first self-published book, was an Amazon Bestseller. She's expected to publish her second book, The Retail Mindset, in 2021. Emily details her experience of being a self-published author with Richelle.

Jul 12, 2021 • 49min
17. Content, Style & Structure: Working with an Editor on Your Book Guest: Janna Hockenjos
Janna Hockenjos is a book editor and writing coach. She's edited multiple NYT bestselling books and continues to work with authors as they bring their words, messages, and stories out into the world. An author herself, Janna has returned to writing this year to support a passion of protecting the planet. She's on a mission to help as many people as she can become more environmentally conscious. Richelle and Janna discuss how to work with an editor to make your book a success.

Jul 5, 2021 • 42min
16. Strategic Marketing for Your Book + Brand Guest: Jonathan Jacobs
A founding partner of Digital Natives Group, an award-winning marketing agency, Jonathan Jacobs has built a seven-figure social media practice from the ground up. As the senior architect of Natives' digital campaigns, Jonathan has helped launch social media platforms for global sports brands, projects for Fortune 500 companies, and, of relevance to today's discussion, nearly one hundred book launches, many of them bestsellers. Together Jonathan and Richelle share the essentials of how to market your book and your brand.

Jun 28, 2021 • 44min
15. Networking to Grow Your Platform Guests: Allison Davis and Michelle Warner
Richelle is joined by two top-notch professionals, Allison Davis and Michelle Warner, who are experts in attracting the right people to your platform and business. Allison Davis is a sales trainer and coach who ignites growth in small business owners and mission-driven organizations and Michelle Warner has over 15 years of experience growing small businesses. She's also the creator of Networking That Pays. Get ready because this episode is a master class in learning how to help your business and platform grow through the art of networking.

Jun 21, 2021 • 38min
14. How to Brand Yourself as an Author Guest: Michelle Garside
Michelle Garside is co-founder of Soul Camp, the transformative sleep away camp for adults, and Soul Camp Creative, a full-service Marketing Agency devoted to working with conscious companies and brands that are positively impacting the planet. Her clients include coaches, healers, wellness practitioners and retreat centers. Michelle & her companies have been featured in Oprah Magazine, Women's Health and Good Morning America. In this impactful conversation Michelle shares how to brand yourself as an author.


