

The Ramble Refinery with Heather Sager
Heather Sager
You can’t spell message without mess—because big ideas don’t show up fully formed. They start rough, unrefined, and a little all over the place. But that’s not a problem, it’s part of the process.The best speakers, thought leaders, and business owners don’t wait for the perfect message—they refine it by showing up, sharing, and shaping their ideas in real time.That’s what The Ramble Refinery is all about.Welcome to the place where we normalize the messy middle of speaking, marketing, and business growth. Whether you’re leading workshops, speaking on stages, or showing up on podcasts, your voice isn’t just a marketing tool—it’s your most valuable business asset.Hosted by Heather Sager, a speaking coach and business strategist who helps experts get their ideas out of their heads and into the world, this podcast dives into the raw, unpolished side of refining your message, using your voice, and growing your impact.Because every great message starts as a mess—so get ready to ramble.
Episodes
Mentioned books

Dec 20, 2021 • 46min
3 Cues That Tell You It’s Time to Level Up
As we round out the year, you’re most likely thinking about next year's goals and ways that you want to grow. I’m this episode I’ll share my take on three specific cues to point to where you might want to focus on for your next level up. Enjoy this week’s episode and hope it gets you right to the edge ready to jump and spark one little action that can ignite a huge moment of progress for you!Ps.. we’re taking a break the last week of the year! So we’ll see you back on January 3– Happy Holidays! EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode129/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Dec 15, 2021 • 1h 3min
Bonus Training: How to Get Eyes on Your Business in 2022
As you pause and reflect this time of year (as many of us do), I bet showing up in a more magnetic way is one of those aspirational goals you've set for yourself. And here’s the thing you need to know for next year:Pitching and guest speaking will never be an urgent task on your list.But they will continue to be one of the most effective ways to reach cold-to-you- audiences that warm quickly through the credibility the host gives you.Getting seen isn't just about booking podcast interviews. It's about having a strategic plan to speak on the right platforms, to the right audience with the right message. Let 2022 be the year you consistently show up and share your message to grow your audience and authority. Tune in to this bonus episode from my final live training of this year to learn my strategy for INTENTIONAL VISIBILITY to help you save time and get results right out of the gate in the new year. EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode128/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Dec 13, 2021 • 45min
Braden Drake: Ditch the Jargon and Just Be Yourself
In today’s episode I invited Braden Drake, an attorney and tax pro who helps creative entrepreneurs, his take on making his technical topics engaging (and fun)!In this unscripted conversation about business building, Braden shares how he’s used his voice and personality to build his brand. We talk about breaking the mold in the industry and how to show up for your people as your true self.If you ever wonder how to find the balance between figuring out your online business structure and infusing your personality with your marketing tactics, this is an episode I think you’ll really enjoy. EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode127/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Dec 6, 2021 • 1h 2min
Signature Story Case Study with Jono Petrohilos
What does a “magnetic” signature sound like? You’re about to find out as my guest this week shares his signature story, followed by our conversation where we unpack why it works and how you can design yours in a way that connects with your audience.Meet Jono Petrohilos. Million dollar course creator who started as a bootcamp instructor who was underperforming. He shares the single piece of advice that put him on the path to success, how speaking has impacted his business, how vulnerability helps us connect, plus he shares insights to help you in your course creation journey. EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode126/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Nov 29, 2021 • 52min
Cara Chace: Creating Evergreen Traffic with Pinterest
I use Pinterest to save recipes, holiday decor ideas and design inspiration, so whenever I hear someone preach “you should be using Pinterest for business”, I roll my eyes thinking, “who searches for business content on that platform”? Turns out, a lot of people directly on the platform and indirectly through Google (which pulls straight from Pinterest).If you’re looking to drive more traffic to your website, drop everything and listen to this conversation with Pinterest Pro, Cara Chace, who helped me understand Pinterest as an evergreen traffic source— versus the daily turn of social media.As the creator of Pin Power Method, Cara teaches entrepreneurs how to use Pinterest effectively in their business and in this episode she shares how you can put Pinterest to use for your online business without spending countless hours each week.Episode Highlight:How Cara went from being a special agent to Pinterest guruPinterest isn’t a social network (and why that makes it great)Reason why people have trouble sticking with PinterestWhy you need to start using Pinterest for your business and how to use this to drive evergreen traffic to your website How much time you need to carve out to see resultsPlus time management and productivity tips to create space to help you move forward your business EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode125/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Nov 22, 2021 • 29min
My Top 3 Scripting Secrets for Authentic and Effective Webinars [Webinar Series Part 3]
In this final episode of our 3 part series all about webinars, I’m addressing the topic of scripting.It can be a powerful way to concisely get your point across, ensure you hit the essential talking points and mail your pitch— but scripting can also tank engagement and audience retention.So join me inside this episode to learn my top 3 scripting secrets (hint: it's very limited and some very strategically).In this episode, you'll learn:What it means to use intentional scriptingHow to script in a way that serves your audience (not yourself)The 3 specific spots on a webinar to script so you get to the point faster and connect more effectively with your audiencePlus actionable tips on how you can apply this on your next webinar EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode124/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Nov 15, 2021 • 38min
The Secret to High Converting, Valuable Webinars [Webinar Series Part 2]
*This is part 2 of our 3 part series on webinars*A webinar is more than just a sales tool, it’s an opportunity to help your ideal customer understand the context of their problem, what it takes to get to a solution and make a decision. The biggest challenge most online entrepreneurs face with webinars is crafting one that actually gives value and converts.If you want to better understand what it actually means to create valuable content on a webinar in a way that works for your niche and your audience, without the tired sales tactics, then this episode will teach you how. In the second episode, you'll learn:what exactly you need your webinar to dothe over / under teaching dilemma how to sell without sounding schmucky or pushyfour specific things to help you challenge yourself to create tangible (non fluffy) content that convertsBe sure you’re subscribed to the show so that you’ll be notified when part 3 drops where I'll teach you three scripting secrets for authentic and effective webinars.EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode123/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Nov 8, 2021 • 55min
Make these 4 Shifts If You Plan on Hosting Webinars Next Year [Webinar Series Part 1]
Are webinars still relevant? Do they actually work in today's environment? What’s the balance between teaching without over delivering, while also selling without pitching your face off? Can you host webinars without the schmucky tactics?If you're curious about the answers to these questions (and you have plans to host webinars within the next year), get your entrepreneurial heart ready, because we're tackling these head on over the next 3 weeks on the podcast in a 3 part series... all about WEBINARS.In p𝗮𝗿𝘁 𝟭 𝗜'𝗺 𝘀𝗵𝗮𝗿𝗶𝗻𝗴 𝗳𝗼𝘂𝗿 𝘀𝗵𝗶𝗳𝘁𝘀 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁 𝗺𝗮𝗸𝗶𝗻𝗴 𝗡𝗢𝗪 𝗶𝗳 𝘆𝗼𝘂 𝗽𝗹𝗮𝗻 𝗼𝗻 𝗵𝗼𝘀𝘁𝗶𝗻𝗴 𝘁𝗵𝗲𝗺 𝗶𝗻 𝟮𝟬𝟮𝟮.❌ It’s no longer about plugging your content into templated slide decks and fill in the blank scripts (if you want sales AND your audience to feel good about it).✅ Those who flourish on these virtual stages are the ones who UNDERSTAND HOW to connect, serve and lead their audience to the next step.Be sure you’re subscribed to the show so that you’ll be notified when parts 2 and 3 drop, I'll teach you how to craft effective webinars that feel good, give valuable takeaways to your audience AND convert.EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode122/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Nov 1, 2021 • 51min
My 5 Best On Camera Speaking Tips
Struggling to best present yourself in front of camera? Here are my 5 best on camera speaking tips to help you come alive, look natural and also connect with your audience more effectively than ever. Touching on tips to equip you with things to consider, questions to ask yourself, lenses to look through so that you can fill in the gaps to be more engaging, effective and entertaining when you're speaking on camera.EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode121/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Oct 25, 2021 • 51min
How to Get Eyes on your Biz When You Don't Have a Following
Today we're digging into the question: how do I get more eyes on my business if I don't have a following? Inside I'll share with you 5 ways that you can get in front of your ideal customers, plus how to reframe outreach if you feel awkward pitching yourself. Episode Highlights Defining your and knowing what your audience size isImportance of keeping track of the numbers in your businessRecognizing and honoring the idea of pitching yourself to someone else5 Places to look at to get in front of your ideal customers plus ways on how to approach this EPISODE SHOW NOTES👇➡️ https://heathersager.com/episode120/Send us a textSupport the show🔗 Grab the latest FREE resources: https://heathersager.com/start 🔗 Browse all episode shownotes: https://heathersager.com/blog 📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage. 👋 CONNECT WITH HEATHER:Work with Heather: https://www.heathersager.com/Instagram: https://www.instagram.com/theheathersager/YouTube: https://www.youtube.com/HeatherSagerIf you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.