Scale Up With Nick Bradley

Marketing remains at the heart of almost all strategic scale-up plans, but many don't consider the emotional states involved during campaigns. In this episode, Nick talks about the value of recognising the high and low emotional states that connect people in a greater way to your marketing goals. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS If you have a business already and are looking to scale via acquisitions, you must have the foundations in place, and you must make sure they are strong. Many see marketing as a simple message that will stop people in their tracks. The unfortunate truth is that this doesn't work. People have different emotional states depending on where they are in their journey. The people you most want to appeal to will be in a high or low emotional state, and the message you put out will dictate how effective it is. BEST MOMENTS 'Great marketing isn't about putting something new in front of someone. It's about channelling the desire or fear they currently have' 'Your job is not to go out there and interrupt people. It's to channel the thought or feeling toward a solution' 'This has the potential to change the way you think about marketing your business' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      ABOUT THE HOST   Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

An intensely curious entrepreneur and philanthropist, Naveen Jain focuses on ideas that push humanity forward. Driven to solve the world’s biggest problems and propelled by his imagination, Naveen pushes big dreams into action, spurring massive cultural and technological change. With an audacious vision, he knows no limits. His moonshot vision breaks through barriers; his magnetic personality inspires the impossible. Naveen joins Nick to talk about the power of not just setting hard-to-reach goals, but goals that some would consider unattainable, how applying 10x to your thinking can supply you with incredible results, and the true measure of success. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS When it comes to the goals we set, always aim higher than you need to. By aiming even higher, we achieve even more. The results will astound you. The true measure of success is not how much money we make, or the figures we accrue. It is in the shape of the world after we have left our legacy. Success comes from changing lives for the better. We all have within us a core belief that we are willing to go that extra distance for. Purpose comes from identifying that belief and working hard to make it happen. The secret to building a multi-billion dollar company is in finding a solution that positively impacts the lives of people around the world. If people want your solution then they will come to you. BEST MOMENTS 'Education has the power to change the world' 'Dream so big that people think you're crazy' 'Find yourself something that you are willing to die for and then live for it' 'The day you become humble, is the day you become successful' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Naveen Jain - https://naveenjain.com ABOUT THE HOST   Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Brendan McGurgan spent 16 years as a global business leader with CDE, 12 of those as Group MD, steering the company through the global financial crisis to considerable strategic growth success with offices now in 6 continents employing almost 700 people across the world (from 15) and 25X revenue growth. He currently acts as a Non-Executive Director to CDE Asia (part of the CDE Group), a company he co-promoted in 2006. In 2016, he was awarded the Institute of Directors UK Young Director of the Year and Overall Director of the Year. An avid sportsman and advocate of self-leadership through good well-being practices, Brendan is also a Wim Hof Method instructor. Brendan joins Nick to talk about the importance of purpose when it comes to scale, and the incredible lessons you can learn from his new book 'Simple Scaling' Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS  In the UK alone there are 5.7m SMEs, and they contribute £2 trillion pounds to the UK economy. They impact every part of our lives, from community to economy. The impact that companies can have upon teams, organisations, society, economies and communities is significant. Encouraging them to scale makes us all stronger. Limited markets are inbuilt to desire scale. Companies scaling and starting in places such as Ireland automatically consider export as that is where success ultimately resides. Purpose and vision are critically important for true scale. If you don't know where you're going, then how can anyone be attracted to your future? BEST MOMENTS 'That question gave me the clarity I needed' 'Sales is vanity, profit is sanity and cash is reality' 'Our vision is to inspire, enable and connect millions of ambitious leaders' 'Scale is in our DNA'  VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Simple Scaling - https://simplescaling.com/meet-the-team ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

From multi-billion dollar start-up to collapse and coming back to launch, invest in or grow over 50 companies, Keynote Speaker, Sterling Hawkins has taken that experience to create 5 practices that enables audiences to unlock their inherent potential. The hundreds of thousands that have joined Sterling find that all the unpredictability in the world is no match for their creativity, determination and inspiration to achieve even the most audacious goals #NoMatterWhat is standing in their way. Sterling joins Nick to talk about the ways in which you can push past the limiting beliefs that hold you back, and move towards a version of success that you never imagined possible. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS The practices we adopt and shape in order to find success, can't perpetuate our climb forever. We need to be looking for the next way to raise ourselves up or we will plateau. The way out of your current circumstance, or to get to the next level, is always through whatever you're facing. Even though people might be at the top of their game, it doesn't always mean that they are happy with the challenges and obstacles they face each day. Mediocrity is the enemy of growth. Never accept "fine" as a way of life. Look for ways to grow and ways to develop. If we aren't growing, then we are limiting our potential. BEST MOMENTS  'If you're hanging on to what got you to where you are, that's not going to take you to the next level' 'The way out is through' 'There was a first time you felt the way you do. Those feeling started at a certain point' 'When you get to the root of it, you can start to break free from it' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Sterling Hawkins - https://www.sterlinghawkins.com ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Becoming stuck in one place can be a disheartening experience, especially when it comes to our business journey. Nick talks you through several ways in which you can achieve the mindset required in order to get the gears moving once more, allowing you to push past a feeling of stasis. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS  When we are stuck at any point, the reality is that there are always possible ways to get things moving again. Solutions to problems are always out there to be found. These come in the form of knowledge, motivation, and even people who can ignite movement once more. When we live in the no-mans-land of mediocrity, we gradually lose the impetus to drive real change. We become used to the comfort of normality. BEST MOMENTS  'I hate the concept of being stuck. It feels disempowering' 'In business there is always a solution out there' 'You could call this the zone of mediocrity' 'In that point of pain I started this podcast. That changed everything'  VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Saul Blinkoff began his career as an animator for the Walt Disney Studios working on the hit films Pocahontas, The Hunchback of Notre Dame, Mulan, & Tarzan. Saul now speaks around the world sharing practical tools for success, meaning and fulfilment in all aspects of life and hosts the inspirational podcast; Life of AWESOME! Saul joins Nick to talk about his incredible career story, and how he learned to push past rejection and setbacks in pursuit of his dreams. It's a powerful tale that will inspire you to always hold fast to the visions of life we desire. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS  In life, we allow other people to change the trajectories of what out goals are, when in reality, we should always be at the helm of the decisions that steer our life path. When we don't do things well, it creates anxiety around these tasks because it reminds us of our weaknesses. Sometimes the difference between a dream slipping through our fingers, and coming true, can be infinitesimal. Your dreams are closer than you think, you just need to push a little bit more. Exceeding and subverting the expectations of others can lead to life-changing results. Always go further than you have to. BEST MOMENTS  'It's uncomfortable for us to do things we don't do well' 'We have to make it real. If you feel it, they'll feel it' 'I vowed to never give up again' 'Live a life of sincerity' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Saul Blinkoff - http://www.saulblinkoff.com ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Nick talks about that most crucial element of business ownership - the exit - and most notably how to ensure that you can maximise this vital wealth event, and achieve an exit that provides freedom and security. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS Life-changing exits are not necessarily about just money. They are about the freedom it endows you with, and what it allows you to afterwards. Business owners generally have 75-80 percent of their net worth tied up in their business. This means that their business exit is the single biggest transaction or wealth event of their lives. Leveraging yourself out of the business is crucial. The business must be able to run separately from you. This is vital for scale. You must start with your endgame in mind, using an endgame assessment. Gain a valuation of the business as it stands presently, then work out how much you want to sell for in the future. BEST MOMENTS  'For me, that's the pinnacle of what we do' 'If I can provide life-changing exits for them, then they can make life-changing impact on others' 'Only twenty percent of all businesses in the world will actually sell' 'A lot of businesses don't realise that scale matters' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Simon Duffy is the founder of hyper-popular men's grooming product powerhouse, Bulldog Skincare, one of the most recognisable brands around the world, having expanded into 31 countries. Simon joins Nick for this high-impact episode, in which he takes you on a direct journey from start-up to scale-up to exit strategy - a masterclass on the business journey itself, and how you can create and grow a business, as well as achieve the exit of your dreams. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS We can always disrupt a market, because the incumbents in any space generally tend to be rooted in the past. There are always opportunities for innovation. The entrepreneurial spirit must always be heeded as it tries to steer us through business. Follow your instincts, or you may reach the end of your career with regrets. True innovation comes from proving that an idea germinated at a table surrounded by thinkers can precipitate change in an industry. Partnering with those who wish to take the brand to the next level can often provide hitherto unexplored levels of innovation and growth. Always look for the positives in what others can bring. BEST MOMENTS 'The opportunities that interest me the most are the ones that involve disrupting a big market with a more sustainable version of the future' 'We have to build something that can take on these juggernauts' 'There is a healthy tension between strategy and execution' 'A lot of brand screw it up, and we thought "We don't want to make that mistake"' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Simon Duffy LinkedIn - https://www.linkedin.com/in/simon-duffy-mbe-753306a/?originalSubdomain=uk ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Many assume that in order to acquire profitable concerns, that a strategy known as "No Money Down" can be used. But as Nick explains in this episode, there's a difference between "No Money Down" and "Other People's Money" Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS No-Money-Down is a term that originated mainly in the property space, denoting a scenario in which investors were able to begin their journey without the need for money of their own. Other People's Money is different from No-Money Down, as it explicitly means that other people's investment capital is being leveraged. When people invest their lives into a business, then they have done so with the intention of gaining some kind of reward in the long run. If you are fixating on a No Money Down deal, then you must be prepared for potential letdowns. Remember that it's better to spend a little and get something that works, than take s chance on something that might be fundamentally broken. BEST MOMENTS 'It's dangerous to buy into the marketing without doing your due diligence' 'I prefer to use the term "Other People's Money"' 'Leverage is such an important term' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/

Clint Emerson is a retired Navy SEAL, survival skills expert, and the New York Times bestselling author of 'The Rugged Life - The Modern Guide To Self-Reliance'. Clint joins Nick to talk about why relying on ourselves is one of the most important traits we should foster in life, the ways in which we can build confidence and coping mechanisms, and how being prepared may hold the key to our existence in the world of today. Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes. https://highvalueexit.scoreapp.com/ KEY TAKEAWAYS Current world events have gone to prove that we can never take life for granted. Events can take a drastic turn in the space of a day, so it pays us to be prepared. The key to making sure we aren't taken out by unforeseen circumstances is in ensuring that our key enablers are kept safe and guarded. Complacency has become far too commonplace, and this is largely due to the rise in use of technology, that makes life comfortable, but also dulls our senses. We may feel that time and money spent on being prepared is wasted, but the costs of repair far outweigh the small investments made in preparedness. BEST MOMENTS 'Preparedness is the primary focus of everything I do' 'You don't know what tomorrow will bring' 'Imagine if the sky filled up with red parachutes? What would YOU do?' 'Complacency kills' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Clint Emerson - https://clintemerson.com ABOUT THE HOST   Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHODWork with Nick: https://highvalueexit.comNick’s Facebook page: https://highvalueexit.com/fbNick’s LinkedIn: https://highvalueexit.com/liNick’s Instagram: https://highvalueexit.com/igSupport the show: https://highvalueexit.com/