

CPA Trendlines Podcasts
CPA Trendlines
Exclusive information. Extraordinary insight.See all podcast episodes here: https://cpatrendlines.com/category/podcast/ CPA Trendlines is the world’s only research and advisory service focused solely on the tax, accounting, and finance professions. We use a time-tested, quality-proven, proprietary blend of data, analysis, community, experience, and imagination to produce extraordinary value for our clients. Elite decision-makers from all over the world look to CPA Trendlines for trusted advice, bold insights, and confidential access to exclusive intelligence and decision support. You’ll stay more focused, save time, grow revenue in a fast-changing global digital environment, and sleep better at night. Guaranteed. Facts. Figures. Insights. Implications. Here you'll find the data and analysis you can use for your practice and your career, plus exclusive research, insights, and commentary on the most pressing issues and fastest-changing trends. We are dedicated to delivering the actionable intelligence that tax, accounting, and finance professionals need in order to identify and act on emerging issues and opportunities. We specialize in high-quality, concise executive briefings designed to help busy professionals improve their organizations, advance their careers, and enhance their lives. Our reports are relevant, timely, and to-the-point, providing the most essential information, and are digestible often in under an hour.
Episodes
Mentioned books

Dec 12, 2022 • 1h 4min
Work Less, Earn More: Build the Accounting Firm of Your Dreams
Erik Solbakken: Create a firm you'd love working in. The Disruptors With Liz Farr for CPA TrendlinesErik Solbakken, a.k.a. “The Heavy Metal CPA,” is on a mission to free accountants from an oppressive business model. Solbakken spent 18 years working his way up to be a partner in a firm in Canada, but when the partnership fell apart, he was liberated to create a new kind of firm, where he and his staff never worked overtime, and he made more money. Today, he acts as the guide he wishes he’d had when he started, empowering accountants to create firms they love working in. More here: https://cpatrendlines.com/?p=105849

Dec 1, 2022 • 47min
Donny Shimamoto: Future Firm Growth Requires a Mindset Shift
The DisruptorsWith Liz FarrDonny C. Shimamoto, CPA.CITP, CGMA, is the founder and managing director of IntrapriseTechKnowlogies LLC, a specialized CPA firm dedicated to helping small businesses and middle market organizations leverage strategic technologies, proactively manage their business and technical risks, and enable balanced organizational growth and development. Donny also works with larger organizations as a trusted business advisor, facilitating organizational strategic planning and execution, IT governance and planning, enterprise architecture, information architecture and assurance, business process improvement, and business intelligence initiatives.Click here for more Donny ShimamotoAs the founder of The Center for Accounting Transformation, Shimamoto is leading a movement to improve the world by empowering and equipping accountants with leading-edge tools and techniques.Donny was the first Certified Information Technology Professional (CPA.CITP) in Hawaii and is one of only four in the state. The CITP credential is a specialty designation of the American Institute of Certified Public Accountants (AICPA), that identifies Certified Public Accountants (CPAs) with the unique ability to bridge between business and technology, meeting the strict requirements for a CPA license as well as additional training and experience in technology strategic planning, IT architecture, business process enablement, system development and acquisition, IT audit and control, and IT governance. The immediate past chairman of the AICPA’s IMTA Executive Committee, Donny has been both influential and critical in several AICPA initiatives, including the development of an IT Competency Model for CPAs and redesign of the CITP Credential. Donny previously co-chaired the AICPA’s Business Intelligence Working Group, researching and creating practice aids in the area of Evidence-based Management, Application & Data Integration, and Information Assurance. Donny has also been involved in the authoring of guidance published by the AICPA on IT Considerations for Risk-Based Auditing and Enterprise Business Intelligence. As a subject matter expert, Donny is often invited at national and international webinars and is a familiar keynote speaker at national-level conferences.Donny obtained invaluable knowledge and exposure to a wide range of industries and sectors (retail, hospitality, state government, defense, and higher education) while earning his CPA license as a member of PricewaterhouseCoopers LLP's Business Assurance Services, Operational & Systems Risk Management Services, and Management Consulting Services lines of business. With ITK he has expanded his industry expertise to include not-for-profit (social services, foundations, and membership organizations), professional services, small businesses, technology, and mobile professionals.

Nov 28, 2022 • 52min
Jennifer Wilson: Empower Young Workers to Build the Firm Everyone Loves
The DisruptorsWith Liz Farr for CPA TrendlinesSubscribe to CPA Trendlines podcasts anywhere: Apple, Google, Spotify, iHeart, Deezer, Amazon Music and Audible, Player FM, Audacy, Gaana (India), and Boomplay (Africa). More: https://cpatrendlines.com/?p=105184

Nov 23, 2022 • 36min
Mike Whitmire: Re-Think Your Hiring and Training Practices
Training can triumph over textbooks in the talent wars.The DisruptorsWith Liz Farr for CPA TrendlinesMike Whitmire wants to transform the role of accountants in industry from mere counting beans (though that’s not a bad skill to have) to an operational role that leverages accountants’ knowledge of company finances and operations to drive efficiency throughout an entire organization.More here: https://cpatrendlines.com/?p=103950Subscribe to CPA Trendlines podcasts anywhere: Apple, Google, Spotify, iHeart, Deezer, Amazon Music and Audible, Player FM, Audacy, Gaana (India), and Boomplay (Africa).

Nov 13, 2022 • 40min
Ed Kless: Clients Don’t Want Outputs. They Want Outcomes!
Too busy? Raise your prices.The DisruptorsWith Liz Farr for CPA TrendlinesWhat do clients – or, as Ed Kless prefers, customers – want from their accountants? It’s not the tax return or the financial statement but the outcome for the customer, which is most often peace of mind.To remain relevant in disruptions like online tax preparation and automated bookkeeping tech firms like Pilot, accountants need to think about other ancillary services they can provide above and beyond those basic services.More here: https://cpatrendlines.com/2022/11/13/ed-kless-clients-dont-want-outputs-they-want-outcomes/

Oct 26, 2022 • 51min
Seth Fineberg: Your Classic Business Model Won’t Allow Growth
The Disruptors: Billable Hours - Demeaning and Demoralizing or Useful Measurement?With Liz FarrMore here: https://cpatrendlines.com/2022/10/25/seth-fineberg-your-classic-business-model-wont-allow-growth/

Oct 14, 2022 • 7min
The Six Pillars for Finance Transformation with Chris Ortega
Career ReflectionsWith Amy WelchAfter years in public accounting, Chris Ortega decided he wanted something different.Armed with his MBA in corporate finance from the University of Indianapolis, as well as multiple years of experience, Ortega created Fresh FP&A to provide CFO services to companies, helping them transform their finance departments and businesses. And, while many business owners start with dreams and plans, Ortega says his company operates with six key pillars in mind.More here: https://cpatrendlines.com/2022/10/14/the-six-pillars-for-finance-transformation/

Oct 6, 2022 • 31min
CSR for CPAs: The Missing Ingredient
Transformation Talks: Corporate social responsibility reporting all starts with transparency, and leaders should prioritize this, not just for communities but also for sustainability. James Ross, the CSR leader at Buzzacott, a 500-person accounting firm based in London, talks to Donny Shimamoto, for the Center for Accounting Transformation. Published by CPA Trendlines.

Sep 28, 2022 • 36min
O.D. Lanier: The Four – or Five – Steps for Moving into Consulting
Transformation Talks: A leader at one of the fastest growing firms in the country describes transforming his career, pros and cons of building versus buying and the four (or five) steps to becoming a consulting firm.Transformation TalksWith Bill Penczak, Center for Accounting TransformationMore here: https://cpatrendlines.com/2022/09/28/rick-thisthe-four-or-five-steps-to-moving-into-the-consulting-business/

Sep 21, 2022 • 1h 7min
Hector Garcia: How Niche Knowledge Drives Success
The DisruptorsWith Liz Farrfor CPA TrendlinesAny accountant who has ever met Hector Garcia will likely use the adjective ‘generous’ to describe him. Since 2011, he’s been sharing his encyclopedic knowledge of QuickBooks on a YouTube channel that has generated millions of views. Because of that YouTube channel, he hasn’t printed business cards for two years. In this discussion, he shares tips for transitioning to value pricing, provides a step-by-step blueprint for offering additional advisory services to clients, and discusses two strategies for finding new clients. Instead of hoarding our specialized knowledge as a means to give us job security, Hector believes we should share that knowledge widely to help reduce the misinformation around taxes and accounting.More here: https://cpatrendlines.com/?p=98347


