Naavik Gaming Podcast

In this week’s Roundtable, the squad discusses Inworld AI raising $50+ million for AI NPCs in games, plus Playtika's acquisition of Youda Games. Then after a short discussion on EA’s earnings report, we discuss the demise of physical games and retail outlets like GameStop. Finally, we peel apart the success of BattleBit Remastered to figure out what other game developers can learn from this surprise hit and discuss how much graphic fidelity really matters for success. Join us for all the latest games business news with Aaron Bush, Tammy Levy, and host Devin Becker.This episode is brought to you by our partners at Windwalk. Windwalk builds digital communities and the technologies necessary to accelerate them through their flagship software, Harbor. To learn more about this end-to-end community software product, simply head to https://www.harbor.gg/If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback, shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Mythical Games is one of the busiest operators in the web3 ecosystem, with a finger in many pies. The company is the creator of the licensed mobile football game NFL Rivals, which crossed 1 million downloads just a couple of months after its launch earlier this year, and Blankos Block Party, a ​​multiplayer universe available on the Epic Games Store. In addition, Mythical operates the Mythos Foundation, on which it partners with other traditional game developers, web3 developers, and esports and guild operators. It also operates its own Mythical Platform, through which Mythical publishes third-party games.There’s also the $MYTH ecosystem token, and the small matter of about $300 million raised in venture funding over the past couple of years, including $37 million in a Series C extension announced in late June of this year. In this episode, host Niko Vuori talks with Mythical founder and CEO John Linden about the company's various initiatives, its roadmap going forward, and how web3 hooks drive improved monetization and retention.To learn more, make sure to visit https://mythicalgames.com. You can find John Linden on LinkedIn.This episode is brought to you by Lakestar - one of the leading European venture capital firms. If you're interested in learning more or getting in contact with the Lakestar’s Games and Media team, simply go to lakestar.comIf you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Influencer houses, influencer agencies, and influencer campaigns — these are some of the most important forces in gaming distribution. Nadia Bubennikova, Head of Agency at Famesters, walks us through two campaigns on a Rust Expansion Pack in Dying Light and an Eastern European user acquisition play in Mobile Legends: Bang Bang. We learn how a campaign comes together, what types of games qualify for influencer representation, the difference between platforms like Twitch and YouTube (and when you might choose one over the other), and KPI performance metrics both influencers and campaigns are measured against. Influencer marketing, in Nadia’s words, is something that is always changing — playbooks are refreshed by the minute. We dive into the fascinating and complicated world of influencers, hear the top three mistakes game studios typically make when they pursue an influencer strategy, and laugh a good bit about the behind-the-influencers’ scenes. Air Correction Edits: Merge Mansion ran a campaign including Pedro Pascal, not HomescapesThis episode is brought to you by ZEBEDEE - which provides a plug-and-play API and SDK for seamless integration of instant, borderless, and low-fee payments using the Bitcoin Lightning Network. Learn more and start for free at zebedee.io.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

In this week’s Roundtable, the squad discusses Tencent becoming a majority shareholder of Techland and what Blizzard bringing some of its games to Steam could mean for the company pre and post-acquisition. Then we explore how CD Projekt making workforce cuts could affect its plans going forward for franchises like The Witcher and Cyberpunk. We dig into how big brand changes can affect future success with a contrast of Twitter becoming X and FIFA 24 becoming FC24. Earnings updates for Ubisoft and Stillfront lead to Aaron warming up for a victory lap and an analysis of where the market is heading with acquisition strategies. Join us for all the latest games business news with Aaron Bush, Anil Das-Gupta, Jonathan Anastas, and host Devin Becker.This episode is brought to you by Overwolf. Whether you're a gamer, creator, or game studio, Overwolf is the ultimate destination for integrating UGC in games! You can check out all Overwolf has to offer at overwolf.com.Also, a big thanks to data.ai for supporting all of Naavik's mobile data needs. If your team requires a market and competitive intelligence tool for tracking the mobile games industry, monitoring KPIs, and spotting opportunities across games, check out data.ai's robust platform.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback, shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Chris Bell and Stephen Bell have been involved in several defining games like Journey, Sky: Children of the Light, What Remains of Edith Finch, and Blaseball. However, their new project is tackling a whole new level of ambition. In this episode, Naavik co-founder Aaron Bush joins the Bell brothers to discuss their new company Gardens, its unique game in development, and how this project both builds on insights from previous projects and comes with fresh challenges. They also dig into life as first-time founders, goals for their company’s culture, and how they managed Gardens’ recent $31.3 million Series A.This episode is brought to you by Nexus. Nexus’s creator program in-a-box makes it easy for game devs to build and manage a world-class creator program, driving significant growth in conversion, ARPPU, retention, and LTV. To learn more, go to nexus.gg/naavikIf you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

In this week’s Roundtable, the squad discusses the latest news on how mobile platforms are enacting blockchain policies. In particular, we hit on Google Play’s new blockchain policy, how it differs from Apple’s App Store policy, how these rules affect mobile game design, and the overall current blockchain game development sentiment. Then we discuss how AI game development studios are gaining funding traction and dive into a spicy debate about new models of game development. Join us for all the latest games business news with Matt Dion, Felipe Mata, and host Maria Gillies.This episode is brought to you by Lightspeed Venture Partners. With its dedicated gaming practice, "Lightspeed Gaming," the firm is investing from over $7B in early- and growth-stage capital — the by far largest fund focused on gaming and interactive technology. If you’re interested in learning more, go to lsvp.com.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback, shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Zach Dixon is the co-founder and COO of Player’s Lounge, an app and service that allows players to bet on themselves across games like FIFA, Madden, NBA2k, Apex, and Valorant. Many of us know the story of Skillz, the real-money gaming and esports company that was building betting rails for casual mobile games, and may be dubious of how player betting fits into the gaming ecosystem. However, in this episode, we discover the nuances between "head-to-head" and "against-the-house" betting, the business models associated with them, and the operational challenges that come with the two formats. Those include how to verify outcomes, the function of prop bets, what betting in-game currency “means,” and how to balance bets to skill payouts. We also cover some of the distinctions between “betting” and “gambling."To learn more, you can check out both Player’s Lounge’s products on sports here and on Valorant and Apex Legends here. This episode is brought to you by Pragma. Pragma is a Backend Game Engine that powers services like accounts, matchmaking, and player data for the world’s most ambitious live service games. To learn more, head to https://pragma.gg/If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

In this week's Roundtable, we discuss the FTC losing its court case to block Microsoft's acquisition of Activision Blizzard and explore what Xbox Game Pass means for developers. We also touch on Meta's new social network Threads hitting 100 million users and Final Fantasy XVI's supposedly “disappointing” 373,790 in physical Japan sales after two weeks as a $70 PS5 exclusive. With 87% of games before 2010 being inaccessible to the average gamer, we ask what can be done to improve game archiving. Lastly, we dive into a lawsuit over generative AI technology using book content without permission and how it could affect gaming. Join us for all the latest game business news with Aaron Bush, Sebastian Park, Dave Elton, and host Devin Becker.This episode is brought to you by Coda Payments. Coda helps developers collect some of their revenues outside the app stores, keeping more of the income they generate for themselves. To learn more, head here. If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback, shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

David Gardner, co-founder and co-chairman of The Motley Fool, is not just a legendary investor, but he has also pulled off something special: successfully embedding game design into his life and business. In this episode, Naavik co-founder Aaron Bush joins David to ask how gamification can level up anyone’s life or business. They also discuss how David’s “Rule Breaker Investing” principles can apply to the games industry, why conscious capitalism deserves more attention, and end with a fun game of “Buy, Sell, or Hold.” If you are at all interested in investing, company-building, and the unconventional use of game design, this episode is a must-listen.If you want to learn more from David, make sure to tune into his weekly podcast - Rule Breaker Investing. Also, check out his favorite game of 2023 - Ark Nova.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

In this week's Roundtable, the crew discusses whether Sony may open up its PlayStation audience to Roblox, Unity's new AI tools Sentis and Muse alongside its new AI marketplace, and Scopely's acquisition of Tag Games. We also touch on why Niantic laid off a quarter of its staff after announcing multiple new games and what its reorganization means for Pokémon Go. Also on the agenda is Square Enix introducing a new CEO and the future of the company's long-term franchises like Final Fantasy, as well as interesting revelations from the FTC lawsuit against Microsoft to block its Activision Blizzard acquisition. Join us for all the latest games business news with Aaron Bush, Matt Dion, Mario Stefanidis, and host Devin Becker.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback, shoot us a note at podcast@naavik.co.Also, a big thanks to data.ai for supporting all of Naavik's mobile data needs. If your team requires a market and competitive intelligence tool for tracking the mobile games industry, monitoring KPIs, and spotting opportunities across games, check out data.ai's robust platform. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.