The $100 MBA Show

Your business is growing. Your team is growing. Your space needs to grow, also.It’s FREE RIDE FRIDAY!!!, and we’re discussing how to scale your business in the one way entrepreneurs often forget to consider. Your office space has to be flexible enough to grow with your staff. Moving from space to space wastes money, time, and effort. So how can you set your space up for growth — without the growing pains?With our simple tips, you can shave dollars, hours, and stress off of the growth process. From the simplest garage or kitchen table to a full-blown office, you can make a few key decisions now that will pay off later.Plus, we discuss some unconventional options that can really free you up to grow without fear of bursting at the seams. Grow smart — Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWeWorkWebinarNinjaEasyCourseThe post MBA1152 How to Save on Office Space as You Grow + Free Ride Friday! appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Call it a landing page, or call it a squeeze page. Either way, it’s the key to conversions.These stripped-down, bare-bones pages have one purpose and one purpose only: to collect email addresses. One page can move visitors down the funnel at incredible rates, but only if it’s executed properly.Today, we discuss exactly how to get it right.There are times when an ill-placed squeeze page (or a poorly designed one) can do more harm than good. As online entrepreneurs, we’ve got to know when and where to place quality landing pages for maximum effect. Most importantly, we’ve got to design those pages well, with a goal-focused, streamline approach.Gather those addresses, and move on those leads. Find out how a solid squeeze page can make all the difference — Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinja Demo PageThe post MBA1151 When to Use Squeeze Pages to Maximize Conversions appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Conferences are a big investment of time and money. How do you know which ones are worth it?It’s Q&A Wednesday, and one listener is in a bind: with only enough time and resources for two conferences, choosing the best is no easy task. Fortunately, we’ve been to many a conference, as speakers and attendees. We know what to look for, and what to avoid.Most importantly, we know what makes a conference worth the investment.No matter what kind of business you run, or what industry you’re in, there are a few key common priorities to consider when choosing a conference. Truth be told, some conferences are way better than others, and knowing what you’re looking for is crucial. Find out what — and more importantly, who — you should be looking for. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksThe post MBA1150 Q&A Wednesday: I can only go to two conferences next year. How do I choose? appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

As always, our experience is your guide. Recently, we undertook the difficult — but enlightening — task of launching an entire new product. What we learned was valuable to us, and will definitely be valuable to you.We’ve got a new product, but this episode isn’t some thinly-disguised plug. It’s a genuine lesson on building and launching something new, and everything that process can teach you. Whether you’re launching your first product, or adding something new to your existing business, listen to this before you release the final version!Give your product the best chance of selling big. In this episode, we discuss marketing and launching a new software service, and how to balance your current branding with the need to make new and different waves. We get into everything from pricing to beta testing, with detailed information on how to give your new baby the best chance of success. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinjaAnytime WebinarAnytime Webinar ROI CalculatorThe post MBA1149 Lessons Learned When Launching a New Product appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We are our habits.That’s the lesson author James Clear understands, and it’s the topic of this week’s Must-Read book for entrepreneurs. Atomic Habits is a valuable primer on forming the right habits, and ditching the bad ones. One habit at a time, you can improve your results in business and life.By losing unproductive habits and establishing productive ones, you make the little differences that add up to big success. This is, hands down, the best of the “habits” books out there, based on years of research and careful study. It’s full of useful, valuable advice. And for all its detailed wisdom, it’s a relatively easy read.Plus, the book includes lots of bonus tools and online extras. As self-improvement goes, this is serious bang for your buck. Find out why — Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksJames ClearAtomic HabitsThe post MBA1148 Must Read: Atomic Habits by James Clear appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

David Ogilvy invented modern advertising. What can you learn from him?In a still text-driven online marketplace, effective copy writing is just as important now as it was in the 1960s. As the real-life Don Draper, Ogilvy used meticulous research to find out exactly what drove leads and sales. Everything he discovered about magazine and newspaper ads is directly applicable to websites and landing pages today.Time Magazine called Ogilvy “the most sought-after wizard in advertising.” But what he accomplished wasn’t magic. It was research-based strategy, and you can master it for your own business.Learn how a few words can make the difference between a flood of sales and a total flop. Learn how being clever isn’t as valuable as you might think it is, if it’s not customer-centered wit. See how in business, many things change, but some principles are eternal. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksEasyCourseThe post MBA1147 5 Timeless Lessons from the Father of Advertising + Free Ride Friday! appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Amazon giveth, and Amazon taketh away.The online retail behemoth is a double-edged sword, a massive marketplace that can give you huge exposure to millions of potential customers — but not without a price. Without a doubt, Amazon makes many things easy, like payment processing and shipping. But just as surely, Amazon takes its toll.Is it worth it? Is what you surrender to Amazon more valuable than the sales you get in return?Today, we discuss when Amazon can help, and when it can be the wrong choice. Certain kinds of businesses thrive under Amazon, while others are better off going it alone. Tune in, and see which category your business falls into. Decide whether tying yourself to the biggest name in e-commerce is a move you’ll look back on with satisfaction, or regret. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksThe post MBA1146 Should You Sell Your Products on Amazon? appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Breaking up isn’t easy. But sometimes, it’s necessary.A business partnership is like any other: a mutual investment of time, effort, and resources. When it ends, it can go very badly. But when both partners are forthright and genuinely committed to an amicable split, parting ways doesn’t have to be a traumatic experience.It’s Q&A Wednesday, and we’ve got a listener who’s ready to pull the plug on a partnership. We discuss exactly how to make sure that all parties concerned get what they deserve, and how to transition from the current partnership to whatever’s next.No matter the reason, there’s a right way to split, and several wrong ways. Learn why leaving a partnership amicably is an important investment, one that will follow you into the future no matter where entrepreneurship takes you. Learn how to do it right, and you’ll be glad you did. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksThe post MBA1145 Q&A Wednesday: How Do I Break Up With My Business Partner? appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Ah, the flea market. The tables, the booths, the smells, the locals…the lessons.These markets are a microcosm of the business world, a stripped-down space where the simple rules of supply and demand are on full display — along with a ton of valuable lessons entrepreneurs can use on and offline.Our host Omar and $100MBA co-founder Nicole recently took a trip to the Kirribilli Market in Milsons Point, in Sydney, Australia. There, they saw dozens of small business people struggling to turn their hobby into a living. Some were doing better than others, and the reasons for their success (or failure) are applicable to every industry.Hear the tips and tricks we saw on display, that you can apply to your own company. Whether you’ve got a stall at the market or a site on the web, what works on the street works on the Internet. Find out how — Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinjaThe post MBA1144 Lessons Learned at The Flea Market appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you can’t convert, you can’t sell. Turning website visitors into customers is an exact science, one with years of research behind it.Today, an expert in conversion optimization strategy stops by to give us a thorough breakdown of exactly how to move visitors down the funnel and onto your customer list. Iz El-Bahnasy is the founder of Gather, a conversion app that’s leading the way in…well, leads!El-Bahnasy understand the buyer’s journey from start to finish, and so can you.Learn how to maximize your chances of success at every step in the journey, from the first visit to marketing qualification to sales qualification and beyond. Using data from Gather users, El-Bahnasy has honed his strategy to identify weak points in the funnel, and fix them to keep the leads flowing.See how much better your conversion optimization can be. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksGatherConversion Rate Optimization Case StudyROI CalculatorE-Commerce Website OptimizationGoogle Optimize for Split TestingHotjar Heat Map SoftwareThe post MBA1143 Guest Teacher: Iz El-Bahnasy- How to Optimize Your Conversion Rate appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.