

Right About Now with Ryan Alford
The Radcast Network
The #1 Marketing & Business Show on Apple PodcastsWelcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.Hosted by marketing disrupter Ryan Alford—entrepreneur, founder, and the guy brands call when they want attention—this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.Every week, you’ll get two punchy episodes:Tuesday’s Guest Sessions: The real stories behind the rise of celebrity founders, rebel entrepreneurs, and marketing mavericks who actually do the work.Friday’s No B.S. Business Briefing: Real-time takes on what’s happening across business, culture, and tech—filtered through Ryan’s unfiltered lens.Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results—not recycled soundbites.Business the way it really works. Real people. Real wins. Real screw-ups.No MBA required. Just guts, hustle, and a sense of humor.Subscribe, listen, and get Right About Now.Because business isn’t broken—it’s just been boring & stale. Until now.
Episodes
Mentioned books

Nov 22, 2024 • 35min
Record-Breaking Live Stream: Influencers Now Dominate The Media and Coca-Cola Backlash for Christmas Ad
In this podcast episode, host Ryan Alford and co-hosts Chris Hansen and Brianna Hall engage in a lively discussion about the evolving landscape of news media, the impact of social media, and the intersection of technology and advertising. They highlight how smartphones have democratized news reporting and discuss the influence of independent journalists and social media influencers. The conversation also touches on Coca-Cola's AI-generated Christmas ad, sparking debate about AI in creative fields. Additionally, Chris shares insights on cryptocurrency trading. The episode blends humor and critical analysis, offering listeners an engaging take on current events and media trends.TAKEAWAYS
The influence of podcasts on public opinion and politics.
The rise of social media as a primary source of news consumption.
The impact of influencers on news reporting and public perception.
The challenges faced by traditional media in the digital age.
The role of user-generated content in breaking news coverage.
The evolution of advertising strategies, including the use of AI.
The public's reaction to AI-generated content in marketing.
The dynamics of cryptocurrency trading and investment.
The importance of critical thinking when consuming news from social media.
The intersection of technology, media, and consumer behavior in modern society.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 19, 2024 • 51min
Nick Gernert, CEO of WordPress VIP, talks AI, SEO, and Owning Your Digital Space
Nick Gernert, CEO of WordPress VIP, shares insights from his journey through digital agencies to leading one of the most significant content management systems today. He discusses WordPress's evolution from a blogging tool to a corporate powerhouse, addressing challenges large organizations face in adoption. Gernert emphasizes a human-centric approach to AI, enhancing creativity rather than replacing it. He also advocates for owning digital spaces to foster direct audience relationships and calls for creative excellence in web development.

Nov 15, 2024 • 40min
D.O.G.E, The American Dream, Google's billion trillion dollar fine
In today’s Weekly Business News, hosts Ryan Alford, Chris Hansen and Brianna Hall dive into a range of timely topics. They discuss the recent surge in Bitcoin prices following a political event, Elon Musk’s new government position, and a mishap involving Mattel’s toy packaging. The conversation also covers a hefty fine imposed on Google by Russia, sparking discussions about its potential implications and the broader issue of censorship. Blending humor with insightful commentary, the episode delivers an engaging mix of serious and light-hearted perspectives on current business news.Don’t miss the new segment, where Ryan takes to the streets to interview random people, asking them, “What is the American Dream and is it still attainable today?”TAKEAWAYS
Recent surge in Bitcoin prices following a political event.
Elon Musk's appointment to a government position and its implications.
Mishap involving Mattel's toy packaging leading to an inappropriate web address.
Discussion on the significant fine imposed on Google by the Russian government.
Skepticism about the enforceability of the fine and its implications for multinational corporations.
The absurdity of the fine in relation to Google's market value.
Google's response to the fine and its impact on their operations in Russia.
Censorship by private companies and its broader societal implications.
Evolving concept of the American Dream in the context of modern career paths.
The disparity between traditional career success and new opportunities in the digital age.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 12, 2024 • 43min
Jay Schwedelson's Game-Changing Tactics for Email, Podcasts, and Outshining AI
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science Media In this episode of "Right About Now," host Ryan Alford chats with Jay Schwedelson, founder of Guru Media Hub, about the evolving landscape of marketing, with a focus on email marketing and AI's impact on content creation. Jay shares his journey, emphasizing the importance of defining a niche and personal branding. They discuss effective email marketing tactics, such as using compelling subject lines and emojis to increase engagement. The episode also explores the role of AI in marketing, highlighting the need for a human touch to maintain authenticity and connection with the audience.TAKEAWAYSIn this episode of "Right About Now," host Ryan Alford chats with Jay Schwedelson, founder of Guru Media Hub, about the evolving landscape of marketing, with a focus on email marketing and AI's impact on content creation. Jay shares his journey, emphasizing the importance of defining a niche and personal branding. They discuss effective email marketing tactics, such as using compelling subject lines and emojis to increase engagement. The episode also explores the role of AI in marketing, highlighting the need for a human touch to maintain authenticity and connection with the audience.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 8, 2024 • 30min
TRUMP WINS THE ELECTION BY A LANDSLIDE | Our 500th EPISODE
In the 500th episode of the "Right About Now" podcast, host Ryan Alford celebrates the milestone by discussing the recent election results, particularly Donald Trump's return to office, and its implications for business and society. Chris Hansen and Brianna join the conversation, sharing insights on the political landscape, economic growth, and health and wellness. Chris highlights the surge in Bitcoin's value, while Brianna emphasizes the importance of maintaining a balanced lifestyle amid the COVID-19 pandemic. The episode concludes with reflections on the American Dream and the significance of community and support in navigating business and politics.TAKEAWAYS
Recent election results and Donald Trump's return to office
Implications of the election for business and the economy
Perspectives on health and wellness in the context of political changes
Impact of COVID-19 on public perception and media trust
Discussion on cryptocurrency, particularly Bitcoin and Dogecoin
Optimism about economic growth under Trump's administration
The role of community in the cryptocurrency market
The concept of the American Dream and its relevance today
Importance of maintaining a balanced lifestyle post-pandemic
Reflection on the podcast's journey and listener engagement
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 5, 2024 • 50min
Mastering Podcasting: Crafting a Podcast to Grow and Engage Your Audience with Tom Webster
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaIn this episode of Right About Now, host Ryan Alford sits down with Tom Webster, co-founder of Sounds Profitable and author of The Audience is Listening, for an in-depth exploration of the podcasting industry's evolution and strategies for success. Together, they unpack how to understand and connect deeply with your target audience, emphasizing that knowing your "ideal listener" can be just as crucial as producing high-quality content.Tom shares his expertise on common missteps in podcasting, advising creators to focus on authentic engagement rather than simply chasing metrics. He also sheds light on the current state of the podcasting world, dispelling myths about its supposed decline and stressing the value of honest feedback, consistent roles among show hosts, and a content-first approach. Whether you're a new podcaster or a seasoned pro, this episode is packed with actionable advice to help you grow your podcast with purpose and impact.TAKEAWAYS
Importance of understanding the target audience in podcasting.
Strategies for defining and conceptualizing the ideal listener.
The current state and growth of the podcasting industry.
Debunking myths about the decline of podcasting.
The significance of content quality in attracting and retaining listeners.
The role of marketing in podcasting and its relationship to content quality.
The value of direct conversations with listeners for gathering insights.
The concept of "roles and goals" for participants in a podcast.
The need for honest feedback and constructive criticism from the audience.
Creating an engaging and entertaining experience for listeners beyond mere information dissemination.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 1, 2024 • 40min
$100 Million on the Line: Americans Betting Big on the Presidential Election
SUMMARYIn this lively podcast episode, Ryan Alford joins co-hosts Chris Hansen and Brianna Hall to dive into a wide array of engaging topics. They kick off with personal holiday stories, reminiscing about Christmas traditions, festive decor, and memorable moments. Shifting gears, the trio explores innovative marketing strategies, analyzing Mountain Dew’s recent rebranding and Goldfish crackers' creative limited-edition releases. The conversation then tackles the evolving landscape of college sports, highlighting the financial possibilities now available to athletes under the new NIL regulations. They also discuss political betting on the Robinhood app, diving into recent controversies around financial platforms and offering listeners valuable insights on trends shaping business, sports, and marketing today.TAKEAWAYS
Discussion on the upcoming election and its implications.
Holiday preparations and traditions, including Christmas decorations.
Marketing strategies and rebranding efforts of companies like Mountain Dew and Goldfish.
The impact of Name, Image, Likeness (NIL) regulations on college athletes and sports marketing.
The commercialization of college sports and its effects on education.
The emergence of betting on political outcomes, particularly through platforms like Robinhood.
Analysis of current betting odds for political candidates and their potential influences.
The role of media appearances in shaping public opinion during elections.
The complexities of modern banking and technology, highlighted by JPMorgan Chase's recent lawsuit.
The importance of critical evaluation of information from media outlets in today's society.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 29, 2024 • 53min
Complying To Change With Anik Singal
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaIn this episode of Right About Now, Anik Singal takes us through his entrepreneurial journey, sharing candid insights into the highs and lows of building a business. He emphasizes the importance of speed, compliance, and resilience, recounting his early ventures in online marketing, the successes he achieved, and the challenges he faced, including a high-stakes legal battle with the FTC. Anik highlights the shift in marketing toward community and brand building, underscoring the need for authenticity and a long-term vision. This episode is both an inspiring and cautionary tale, packed with valuable lessons for aspiring entrepreneurs.TAKEAWAYS
The evolving landscape of marketing and brand building.
The shift from transactional relationships to community-focused marketing.
The importance of brand identity and values in attracting consumers.
The need for a long-term perspective in marketing strategies.
The significance of reputation and authenticity in business.
The impact of regulatory compliance on entrepreneurship.
The emotional and personal challenges faced by entrepreneurs.
The role of community engagement in modern marketing practices.
Lessons learned from overcoming adversity in business.
The future of marketing and the necessity of adapting to consumer behavior changes.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 25, 2024 • 48min
Spooky Scaries: 9 days until Election Day, and is a Real Estate Crash imminent
In today’s Weekly Business News episode of Right About Now, host Ryan Alford is joined by co-hosts Chris Hansen and Brianna Hall for a dynamic conversation that covers a range of timely topics. Together, they explore the upcoming election, analyze political discourse, and examine the impact of media on public perception. A critical look at Vice President Kamala Harris’ communication style leads into a broader discussion about leadership, with a focus on authenticity, decisiveness, and the qualities that define strong leaders today. Shifting gears, the trio reflects on personal relationships and the value of strong partnerships in both personal and professional life. They also dive into the current housing market, questioning the evolving notion of the American dream. The episode wraps up on a lighter note with a nostalgic and humorous conversation about Halloween traditions and favorite candies, blending thoughtful commentary with moments of levity.TAKEAWAYS
Importance of maintaining focus on personal and family matters amidst external chaos.
Emphasis on gratitude for opportunities available in the country, regardless of political outcomes.
Current state of the housing market, including a drop in home sales and rising prices.
Public perception of the American dream, particularly regarding homeownership and its attainability.
Challenges faced in the mortgage industry affecting buyers and realtors.
Insights into the California housing market and the financial requirements for homeownership.
Discussion on the transition from a seller's market to a buyer's market.
Lighthearted conversation about Halloween traditions and candy preferences.
Reflection on the significance of mental, physical, and spiritual well-being.
Encouragement to find joy in small things while navigating broader societal issues.
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 22, 2024 • 55min
DIY Facebook Ad Strategies For 2025 Dominate Any Market with Stephen Johnson & Stephen Blackburn
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Stephen Blackburn and Stephen Johnson from Rich From Anywhere to discuss cutting-edge marketing strategies. The conversation covers the evolution of social media marketing, with a focus on the growing power of Facebook ads. They highlight the critical importance of understanding key metrics like customer acquisition costs (CAC) and lifetime value (LTV). Blackburn and Johnson also share their journey from the music industry to marketing, underscoring the necessity of a strong lead generation strategy that goes beyond word-of-mouth. They explore Facebook's sophisticated algorithm, emphasizing the shift from narrow targeting to the power of compelling messaging. Throughout, they advocate for a comprehensive, long-term approach to building lasting customer relationships.TAKEAWAYS
Effective marketing strategies in today's business landscape
The evolution of social media marketing, particularly Facebook ads
The importance of adapting marketing approaches to changing market conditions
Insights on customer acquisition costs and lifetime value
Transitioning from a background in music to a career in marketing
The sophistication of Facebook's advertising algorithm and its data utilization
Differences between various advertising platforms (e.g., Facebook, TikTok, Google Ads)
The significance of understanding and connecting with the target audience
The role of emotional appeals in influencing customer buying decisions
The need for a holistic approach to marketing focused on long-term customer relationships
If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.