Right About Now with Ryan Alford

In today’s episode, hosts Ryan Alford and Chris Hansen explore the latest in business and marketing news. They kick off with a discussion about the upcoming presidential inauguration and its potential implications for the business world. They spotlight the attendance of high-profile billionaires like Elon Musk and Jeff Bezos, examining how their presence underscores the event's significance.The conversation then pivots to cryptocurrency, where Chris shares expert insights into market trends and the growing optimism surrounding crypto's future. The hosts also analyze recent changes in the banking sector and Starbucks' controversial new policies, blending thoughtful critique with a light-hearted tone. Throughout the episode, Ryan and Chris maintain a dynamic and engaging dialogue, offering listeners both information and entertainment.TAKEAWAYS Current business and marketing news as of January 17, 2025 Significance of the upcoming presidential inauguration Attendance of influential billionaires at the inauguration and its implications for business The relationship between politics and business leadership Discussion on cryptocurrency trends and market sentiment Impact of political changes on the cryptocurrency market Insights into the banking sector and skepticism about reported profits Starbucks' policy changes regarding restroom access for non-paying customers Broader societal challenges reflected in business practices Evolving retail trends and consumer behavior, including sizing inconsistencies in clothing If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This special edition features one of the stand-out episode of Right About Now features host Ryan Alford in a compelling conversation with Christopher Lochhead, a leading expert in category design and marketing.They discuss innovative strategies, the power of language in shaping consumer perceptions, and the need to address customer problems rather than just promoting solutions. Christopher also highlights the generational shift with "native digitals," the risks of lazy marketing language, and the importance of differentiation to drive meaningful results.A must-listen for marketers seeking fresh, impactful insights.TAKEAWAYS Importance of innovative marketing strategies and category design in business. Current state of dialogue in America and the challenges of meaningful conversations. The distinction between reflexive and reflective thinking in discussions. The impact of language on dialogue and marketing effectiveness. Critique of common marketing language and jargon that alienates customers. The need to focus on problems rather than just promoting solutions in marketing. Differentiation in a crowded marketplace and the importance of unique communication. Generational shifts in consumer behavior, particularly between native digitals and native analogs. The advertising industry's focus on creativity over effectiveness and its implications. Encouragement for businesses to engage in thoughtful dialogue and critical thinking in their marketing efforts. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SUMMARYIn today’s episode of Weekly Business news, hosts Ryan Alford and Chris Hansen explore a range of topics from personal anecdotes to significant business news. Ryan shares stories from his recent vacation, setting a relaxed tone. They discuss the ongoing California wildfires, Meta's shift in content moderation, and the appointment of UFC CEO Dana White to Meta's board. The episode also covers Toyota's investment in space exploration, Elon Musk's influence, a $13 million tuna auction, and Chick-fil-A's automation of lemonade preparation. The hosts blend humor with insightful commentary, making for an engaging and informative episode.TAKEAWAYS Impact of wildfires in California and personal connections to those affected. Changes in Meta's content moderation policies, including the removal of politically biased fact-checkers. Introduction of community-generated notes for fact-checking on Meta's platform. Appointment of UFC CEO Dana White to Meta's board and its implications. Discussion on the challenges Meta faces in rebranding and public perception. Toyota's $7 billion investment in space exploration and skepticism about its practicality. Influence of Elon Musk and SpaceX on public perception and brand recognition. The sale of a bluefin tuna for $13 million and its implications in the culinary world. Chick-fil-A's automation of lemonade preparation and debates on freshness. Evolution of food preparation and the role of automation in the food industry. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.  Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Anniston Reikstins, a leadership coach and author of The Universe is Hiring, to explore the transformative journey of self-discovery. Anniston shares her personal experiences, emphasizing the power of action, authenticity, and overcoming self-doubt. The conversation delves into the role of fear as a catalyst for growth and the importance of aligning with one’s passions. Anniston introduces her book, which offers practical exercises for self-reflection and personal development. Together, they highlight the joy found in daily progress, the value of embracing life’s journey, and the deep fulfillment that comes from serving others.TAKEAWAYS Self-discovery and personal growth The importance of taking actionable steps toward goals Overcoming self-doubt and fear of the unknown The significance of connecting with one's authentic self The role of narratives in limiting potential The balance between the journey and the destination in personal development Pursuing passions and finding joy in activities outside of work The impact of service to others on personal fulfillment The concept of the "authentic self resume" for self-reflection Continuous growth and evolution as keys to sustained happiness If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the New Year's special episode of "Right About Now," recorded on January 3, 2025, host Ryan Alford and co-host Chris Hansen discuss business trends, personal branding, and the evolving landscape of podcasting. They highlight the surge in gym attendance due to New Year resolutions and the importance of personal branding on social media. The duo also explores the rise of podcasting as a mainstream medium and makes predictions for Bitcoin's future. Emphasizing health and wellness as foundational for success, they encourage listeners to embrace change and leverage digital tools for personal and professional growth in 2025.TAKEAWAYS New Year reflections and resolutions, particularly regarding gym attendance. Discussion of a significant hacking incident and its implications for national security. Importance of personal branding and leveraging social media for growth. The rise of podcasting as a mainstream medium and its evolution. Predictions for Bitcoin's price and its market trends in 2025. The changing landscape of the workforce and employee retention challenges. Emphasis on adopting a lean business model for smaller teams. The critical role of health and wellness in achieving business success. Encouragement for listeners to embrace positivity and determination in the New Year. The significance of authenticity and engagement in building a personal brand. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential. Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Jennifer Van Dijk and Zach Sugarman of Superplastic, the groundbreaking media company celebrated for its character-driven content and iconic collectibles. Together, they explore the art of storytelling, the evolution of animation, and the future of retail. Jennifer sheds light on Superplastic's distinctive approach to creating compelling characters and fostering meaningful audience connections, while Zach shares insights into strategic areas like product development and forging impactful partnerships. This episode offers an in-depth look at how Superplastic masterfully balances business growth with nurturing an engaged fan community, unveiling the innovative strategies they use to captivate and connect with their audience.TAKEAWAYS Storytelling in character-driven content Evolution of animation techniques and technology Future trends in retail and consumer engagement Strategies for audience engagement and community building Importance of character development and relatability Balancing business growth with brand identity The role of scarcity in the collectibles market Diversification of revenue streams beyond traditional products Impact of digital platforms on content creation and distribution Integration of AI in character development and storytelling If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In our final Weekly News of the year, Ryan Alford, along with Brianna and Chris Hansen, reflect on their experiences from 2024 and prepare for 2025. They emphasize the importance of mindset, personal branding, and proactive strategies for business success. Ryan discusses the dangers of complacency, while Chris highlights the value of social media and cryptocurrency investments. Brianna underscores the need for reflection and time auditing. The trio also explores themes of authenticity and service, encouraging listeners to embrace their uniqueness and serve others to achieve personal and professional fulfillment.TAKEAWAYS Importance of personal branding and social media in business success Reflection on experiences and lessons learned in 2024 Strategies for motivation and mindset for the upcoming year, 2025 The significance of setting clear, actionable goals Embracing discomfort for personal and professional growth The role of cryptocurrency as an investment opportunity The value of reflection and auditing time for productivity Building a supportive network for accountability and growth The interconnectedness of authenticity and serving others Encouragement to take proactive steps towards personal fulfillment and impact If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.  Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford welcomes Bruce Buffer, the iconic voice of the UFC. Buffer shares his journey from managing his brother, Michael Buffer, to becoming a renowned UFC announcer. He discusses the origins of his catchphrase "It's time," the UFC's growth, and his strategic approach to branding and marketing. Buffer also highlights memorable moments in his career, his relationship with UFC president Dana White, and his new business initiatives aimed at helping athletes build their personal brands. The episode underscores Buffer's passion, dedication, and entrepreneurial spirit.TAKEAWAYS Bruce Buffer's career journey as the voice of the UFC. The origins and significance of his catchphrase "It's time." The growth and evolution of the UFC as a dominant force in combat sports. Memorable moments and highlights from Buffer's time in the octagon. The importance of branding and marketing in the mixed martial arts industry. Bruce Buffer's personal philosophy on business and life. The culture and lifestyle surrounding UFC fans. Insights into his relationship with UFC President Dana White. The business landscape of mixed martial arts and its financial impact. New business initiatives aimed at helping athletes build their personal brands. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In today’s Weekly News episode of Right About Now, host Ryan Alford teams up with co-hosts Brianna Hall and Chris Hansen for their annual "Naughty and Nice Businesses" review—a witty and incisive take on the year's standout corporate triumphs and stumbles. This year’s list celebrates industry titans like Trump Inc., Elon Musk, and Walmart for their bold moves and exceptional achievements, while pulling no punches in critiquing Bud Light, Mattel, Toyota, and Boeing for notable missteps.But the conversation doesn't stop there. The trio dives deep into the fabric of modern business culture, exploring the evolving allure of the American Dream, Miami’s rise as a buzzing business hub, and the intrigue surrounding recent drone sightings. With a seamless blend of humor, sharp critique, and thought-provoking insights, this episode is a must-listen for anyone seeking a fresh perspective on the intersection of business, culture, and innovation.TAKEAWAYS Evaluation of businesses and entrepreneurs based on their performance over the past year. Categorization of companies as "naughty" or "nice" based on their actions and decisions. Discussion of notable figures in the business world, including Trump Inc. and Elon Musk. Analysis of the impact of political climate on business success and public perception. Examination of the retail landscape, focusing on companies like Walmart and Amazon. Critique of controversial marketing decisions made by brands like Bud Light and Mattel. Discussion of safety concerns and controversies surrounding companies like Toyota and Boeing. Exploration of the implications of celebrity endorsements and scandals on brand reputation. Consideration of the shifting regulatory landscape in the cryptocurrency market. Reflection on the importance of understanding consumer demographics and market dynamics. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," hosted by Ryan Alford, guest Matt Higgins, CEO of RSE Ventures, shares his journey from poverty to success. The discussion centers on the concept of "burning the boats," symbolizing full commitment to one's goals without a backup plan. Matt emphasizes the importance of optimism, taking bold actions, and consistency in achieving success. He recounts his personal experiences, including his role in rebuilding the World Trade Center site and investing in drone technology. The episode highlights the significance of overcoming fear, recognizing opportunities, and maintaining a strong work ethic to achieve extraordinary outcomes.TAKEAWAYS Burning the Boats: The concept of fully committing to goals without a backup plan to enhance determination and effort. Personal Journey: Matt Higgins shares his background of overcoming poverty and making pivotal life decisions. Overcoming Fear and Anxiety: Discussion on how fear can hinder commitment and the importance of confronting internal obstacles. Role of Optimism: The significance of maintaining an optimistic mindset for recognizing opportunities and achieving success. Insights from Shark Tank: Experiences and lessons learned from participating in the television show, highlighting the work ethic of successful investors. Traits of Successful Investors: Key characteristics such as optimism, fearlessness, and strong work ethic that define successful investors. Importance of Commitment: The necessity of unwavering commitment to achieve goals and the mental barriers posed by backup plans. Consistency in Pursuing Goals: The value of persistence and tolerance for uncertainty in the journey toward long-term success. Overcoming Limitations: Encouragement to identify opportunities and envision potential despite perceived limitations. Future Aspirations: Optimism about the impact of technology on military operations and commitment to American innovation. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.