Online Marketing Made Easy

A potential customer just told you your course isn’t in their budget…now what? Price objections are by far the most common roadblocks in sales, regardless of the industry you're in or the product you're selling. Luckily, I’ve got eight tried-and-tested strategies to help your potential customers make confident decisions when it comes to investing in your digital course. I believe that if somebody really wants to be in your course, over time, they'll find a way to make it happen. It’s your job to understand and speak directly to what’s keeping them on the fence. Between hosting live Q&A sessions, working with a concierge team, and laying the foundation for what potential buyers can expect, it all comes down to one thing: Trust. If you’re ready to mitigate price objections from the start, you’re in the right place, my friend! You'll hear all about:  4:58: What to do in the four-to-six week period before opening enrollment 8:18: Why I think everyone should have a refund policy, especially for your first digital course launch  11:10: When (and when not) to offer a payment plan  13:54: Why I prefer to go live with my audience instead of relying on an FAQ page  16:33: My invaluable experience working with a concierge team  19:31: How to address money objections in your marketing efforts 22:09: A creative way to help your audience pay for your digital course So, when you hear potential students share their hesitation about paying for your course, despite how badly they want to join, turn on this episode and create an action plan. Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Explore how to thrive in a saturated market by embracing your unique qualities. Discover the importance of mindset in overcoming feelings of competition. Learn questions to challenge the notion of market saturation and gain insight into honing your marketing skills. The speaker shares personal experiences from a 15-year journey in social media management, emphasizing persistence and individuality. Get tips on understanding your audience and leveraging new tools like AI for simplified content creation.

Discover how to double your revenue in a year with seven actionable strategies. Learn the importance of pinpointing your core offer and mapping out revenue goals effectively. Explore the significance of establishing a solid content calendar to boost your productivity while making room for breaks. Uncover supplemental offers that can elevate your launches and find out how hiring a virtual assistant can transform your workload and success. This insightful conversation is packed with practical tips for scaling your business.

Tricia Sciortino, CEO of BELAY and a pioneer in virtual staffing, shares her journey from the first virtual assistant to leading a successful company. She emphasizes how hiring a virtual assistant is never too early for entrepreneurs and can transform business operations. Tricia discusses the art of delegation, the importance of effective management, and how VAs can elevate productivity. Real-life stories illustrate the impact of well-placed assistants, making the case for why they should be a top hire for scaling businesses.

If you’re looking for the next level of conversation, head on over to The Amy Porterfield Show for a deeper dive into how to go from struggling and overwhelmed to systemizing and scaling a thriving business.Supercharge your focus, say goodbye to procrastination, and crush your to-do list. Let's face it - procrastination is an entrepreneur's arch-nemesis. Sometimes, staying on track feels impossible, especially when some tasks just don't light you up inside. Sure, not every day will be exciting when running a business. But that's the beauty of entrepreneurship – you get to call the shots and build your dream career on your terms.Here's a little secret – I struggle with procrastination, too. But I've learned some tricks along the way that have helped me stay focused and productive. Today, I’m passing those tips on to you! I invited my incredible social media manager Stacey Moran to join me on this episode and together, we’re sharing everything you need to know so you can crush your to-do list and feel fantastic about your work. My friends, if you're ready to conquer procrastination, effectively manage your valuable time, and dive headfirst into your zone of genius, look no further. You'll hear all about:  4:15: Auditing your day to figure out when you're the most productive  7:07: Why late-night creativity is a real thing and how to make it work for you 8:33: Recognizing the leading causes of procrastination so you can get ahead of them  11:24: What to do when a task feels way too daunting 14:06: Tackling difficult (but super important!) tasks that require hours of your full focus  18:04: How to channel your zone of genius, get support, delegate, and automate So, the next time you want to move that due date or feel stuck, I want you to hear my voice saying, "You've got this!" Tune in to say goodbye to procrastination and hello to productivity. Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

If you’re looking for the next level of conversation, head on over to The Amy Porterfield Show for a deeper dive into how to go from struggling and overwhelmed to systemizing and scaling a thriving business.Head here for the free resource >>> Your Ultimate Guide to Crafting the Perfect Modules for Student SuccessKeep your students’ motivated and engaged by crafting seamless modules for your digital course.While I typically talk about marketing on this podcast, today, I’m taking a beat to focus on the heart of your thriving online business – your exceptional product. In my case, of course, this is digital courses. But even more than that, it’s my seamless digital course modules. Trust me, you can’t just throw content together and hope it sticks. Designing the best digital course is all about organizing it in a way that delivers a transformation so smoothly that your students soak it up like a sponge! Oh, and I’m not just scratching the surface, my friends. I’m deep-diving into the art and science behind designing the perfect modules that are sure to leave a lasting impression on your students. In this episode, I cover:  3:08: Why you need to design course modules in the first place 7:30: How to get your students into action throughout every step of your course  13:32: Top frameworks for upleveling the course value  18:53: Simple strategies for supercharging engagement  28:51: The easiest way to keep your students motivated and help them make progress through the course  31:24: Tips for incorporating content for every learning style Listen in and consider this episode your golden ticket to creating top-notch digital course modules. Your students and your business will thank you! Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

If you’re looking for the next level of conversation, head on over to The Amy Porterfield Show for a deeper dive into how to go from struggling and overwhelmed to systemizing and scaling a thriving business.Master your marketing funnels to build lasting customer connections while making millions.If you've ever been unsure about funnels or think they're just another "bro-marketing" tactic, I'm here to change your mind! Funnels are actually a fantastic way to build meaningful customer relationships and revolutionize your business. Funnels have generated millions for my business because I view them as more than just a tool to make a sale – they're an opportunity to connect with potential clients, prove your value, and showcase why your offer is the perfect fit for them.In fact, starting small and refining as you go is a wonderful strategy – my team and I do it all the time. Today, you’re getting a behind-the-scenes look at the three primary types of funnels I swear by in my own business and step-by-step advice on how to use them. Get excited my friend, because you're about to reach your dream of consistent success and financial freedom that got you into entrepreneurship in the first place! By the end of this episode, you'll know all about navigating the ToFu, MoFu, and BoFu (yes, those are the technical terms) and why split testing is crucial for optimizing your client flow and refining your landing pages. Click here to snag that free resource!I cover:  4:00: Validating your offer and understanding your client's needs 6:51: How to use split testing to optimize conversion rates and measure the success of your landing pages  10:42: The framework for an effective list-building funnel 20:12: A peek into the simple inner workings of my multimillion-dollar essential sales funnel  28:05: The newest funnel I use to build trust with potential customers Tune in for a complete guide to understanding and incorporating funnels into your marketing strategy! Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!