Business School with Sharran Srivatsaa

The best way to sell anything is to understand your audience, and our current technologies have created vast frameworks in which to do just that. However, there are right and wrong ways to do so, and many business owners either lose customers through abuse or miss out on attracting so many more. In this episode of Business School, Sharran talks with Jessie Beaudoin about how to utilize Google to understand human behavior, how to implement the A.R.T. approach, and the non-invasive way of collecting information so that your customers feel supported, not interrogated. Information may be abundant, but people are still rightfully deliberate with their time, so if you dedicate yourself to understanding them, they will return the favor.“Inquiry type is a strong indicator of intent.”- Jessie BeaudoinIn This Episode:- What holds people back from tackling their ideas- How to utilize Google trends to learn about human behavior- How to implement the A.R.T. approach in the social media landscape- Why you should pay attention to the specific way someone researches a topic- The RIGHT way to collect information and build trust with potential customersConnect with Jessie BeaudoinWebsiteLinkedInFacebookTwitterConnect with Sharran:WebsiteLinkedInFacebookInstagramTwitter

Entrepreneurship is one of the riskiest yet most rewarding careers anyone can undertake, so when one is managing hundreds of employees and thousands of dollars, they understandably may seek coaching to be their best self. However, what should a CEO look for in a coach? How does one go beyond mere numbers to rise above the competition? In this episode of Business School, Sharran sits down with business coach Michael Sheargold to discuss the best qualities of effective coaches, the pitfalls CEOs need to avoid, and the concrete steps to foster a business culture full of success and fulfillment. Business is more than mechanics and metrics—it’s a mindset.“Coaching is the client agenda.”—Michael SheargoldIn This Episode:- The crucial components of effective coaching- How to have a healthy relationship with money- The myth of “having it together”- An irreplaceable aspect of your relationship with a coach- Why you should focus on the game, not the goalConnect with Michael Sheargold:WebsiteLinkedInFacebookTwitterConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

With over 15 years of experience, Alisa Glutz shares with us what she has learned about how to understand your credit score and how it will impact your overall credit standing. She takes us on a journey of how credit works and why we must check our credit report. If you want to take control of your finances, join Sharran and Alisa as they embark on this credit journey! “We don’t cut the credit cards; we learn how to use them. We make them work for us, and we become CEO of our money” - Alisa GlutzIn this episode:- Why Alisa got started with credit and mortgage - Why you should learn about credit score - How to pull up and check your credit report - The importance of understanding your credit report - Why your credit score matters - How to take care of your credit - And much more… Resources:Elite HRV app - https://elitehrv.com/Connect with Alisa:WebsiteBookTikTok @colormycreditConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

Whether you’re ready to start a Facebook group or already have a group you want to monetize, you won’t want to miss this episode! Sharran talks with Tristan Ahumada, CEO of Lab Coat Agents – the #1 real estate group on Facebook. Tristan generously shares the secrets of how he turned a Facebook group into a business. He’ll tell you what to do before you start, what kind of time commitment you can expect to give—and what not to do. Grab a pen and paper and get ready to take notes!“Whether you want to monetize or not, there is an opportunity for you to do so in all platforms. And that depends on how sexy your brand is.” - Tristan AhumadaIn This Episode:- What information did Tristan want to share by creating a Facebook group?- How Tristan “leads by example” to engage the members of his group- The point at which Tristan knew he had become influential- Learn how to find what’s most important to your users- Using data analytics to create your “tribe” of loyal members- And much more...Connect with Tristan:Tristan’s WebsiteLab Coat AgentsTristan’s InstagramTristan’s YouTubeConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

Join Justin Goff and Sharran as they talk about email lists and copywriting. Justin is best known for helping marketers and business owners to convert their offers on cold traffic. He grew his own supplement company $23 million in sales in just under three years by focusing on cold traffic growth. From gambling debts to millions in revenue, he shares the lessons he's learned in the world of copywriting and marketing. Stay tuned, and enjoy the podcast!“The mistake a lot of people make is assuming the buyer is like you.” - Justin GoffIn This Episode:- How Justin got into marketing and copywriting- Creating relationships with your email lists- Understanding the mindset of your customers- The first time he figured out how to convert with cold traffic- Opening your mindset to multiple possibilitiesResources:Dan KennedyAllAdvantageDavid L. DeutschConnect with Justin Goff:Justin GoffInstagramApply for Justin's Email List: justin123.com! Connect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

How do you land a big celebrity on your show or podcast? Omar Elattar does it all the time, and in this episode, he shares his secrets with you. Get ready to take notes on the importance of “delusional optimism,” and why you should swing for the fences. Learn about the life-changing philosophy behind “the progress game.” By the end of the episode, Omar even turns things around and interviews Sharran! You won’t want to miss this!“People can give you strategy, but they can’t give you the intuition of yourself.” Omar ElattarIn This Episode:- What are the “passionate few?”- Why you should write things down- Omar’s 3 solid steps to get things done- Using the “Leap Frog” theory- How to start building momentum- Omar’s formula for reaching out- Sharran’s 1 piece of wisdom right now And much more...Resources:Sharran’s interview on The Passionate FewConnect with Omar:PodcastThe Passionate FewInstagramFacebookConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

In just a few short years, Mark Metry went from zero to LinkedIn superstar and guru. If you’ve ever wanted to dominate LinkedIn but didn’t know how to get started, this is the episode for you! Mark takes you from getting started with your profile to creating content that gets results. Join Sharran and Mark as they share the secrets to LinkedIn superstardom! “If you triple-down on LinkedIn, you can become the #1 voice on there.”Mark Metry In This Episode:- Why Mark credits LinkedIn for his success- Taking advantage of LinkedIn’s “content deficiency”- Sharran’s 2 favorite things about LinkedIn- Tips for crafting your bio like a pro- How to engage with existing content- Which metrics to follow And much more...Resources:Sharran’s episode on Humans 2.0Focus is More Important than Intelligence episode Connect with Mark:WebsiteMark’s bookHumans 2.0 podcastLinkedIn courseConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

Are you a high achiever who pushes yourself to outperform everyone around you? Listen to this episode right now to learn how Brad Davidson went from training like an Olympian to being super sick in his 30s. He explains what stress can do to you, and why you need rest and recovery for peak performance. Brad shares his favorite supplements as well as things you can do right now for better sleep tonight. You won’t want to miss this episode!“I will match a lifestyle to your performance, no matter how crazy it is, to make sure when you get home to those you love the most, you have something left over to give them and to engage with them, because that’s where great lives happen.”Brad DavidsonIn This Episode:- Why Brad decided to join an Olympic team- The myth of “outworking” everyone else- The secret of better health for high-achievers- Learning to read Heart-Rate Variability (HRV)- Tips for driving up your HRV score- Hacks to get better quality sleep tonight- And much more…Resources:Elite HRV appConnect with Brad Davidson:WebsiteInstagramConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

Grab your notebook for this episode! Sharran welcomes social media wizard Jason Capital, who is here to break down how he’s built his empire by creating content. Are you ready to learn how to sell without selling? Jason shares his exact mechanics for getting words on paper and his golden ratio for “gives: asks.” Jason assures you that everyone sucks when they start, so don’t worry. Learn from the best right now!“Keep working on it, and somewhere in there the one arrow will appear.”Jason CapitalIn This Episode:- Why do audiences drop off from watching videos?- How to say what you need to say in “one arrow, not ten”- How Jason refines his drafts so he can get rid of fluff- Why Jason believes social media is a volume game- Learn the 5 stages of emotional behavioral change- The “Big 3” high-income skills- Why you should work on your speaking skills- How to make it easy for prospects to say “yes” - And much more... Connect with Jason CapitalInstagramConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube

How did Craig Ballantyne become known as “The Most Disciplined Man in the World” and “The King of Instagram?” In this episode, Craig explains exactly how celebrity gets manufactured. Be sure you take notes on how he gets his books into people’s hands and how he uses content to get sales. Learn why he loves Instagram, and how to maximize your own social media presence!“The fact that you make a video immediately elevates your celebrity.” Craig Ballantyne In This Episode:- How Craig manufactured his own celebrity- The uses of different forms of social media- Networking through doing podcasts and shows- The time Craig made $5k in the back of an Uber- Making sure people know how to do business with you- Using “AIDA” in your social media posts- And much more... Connect with Craig Ballantyne:InstagramPerfect Week FormulaIG Sales SystemEmail: Craig@Godfather.comConnect with Sharran:WebsiteFacebookInstagramTwitterLinkedInYouTube