Marketing News Canada
Marketing News Canada
Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Episodes
Mentioned books
Mar 25, 2021 • 47min
Tristan Lee (Google)
The one where Darian Interviews Tristan Lee from Google.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.com Follow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacs Follow Tristan Lee:LinkedIn: https://www.linkedin.com/in/tristan-lee-toronto/Twitter: https://twitter.com/lee_tristaneAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 30min
Katie Scheaffers (O2E Brands)
On this episode of Marketing News Canada, Darian Kovacs interviews Katie Scheaffers, Marketing Director at O2E Brands.Katie chats with us about the O2E family of brands, marketing for a junk removal company how they pivot to give their customers the best experience.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Katie Scheaffers:Website - https://www.o2ebrands.com/LinkedIn - https://www.linkedin.com/in/katieschaeffers/Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 35min
Anton Shulke (SEM Rush)
On this episode of Marketing News Canada, Darian Kovacs interviews Anton Shulke, Head of Influencer Marketing at SEM RushAnyon chats with us about how to pronounce 'SEM Rush', the power of influencer marketing and trends to keep an eye out for in 2021.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Jelly Marketing:Twitter - https://twitter.com/jellymarketingFacebook - https://facebook.com/jellymarketingLinkedIn - https://www.linkedin.com/company/jelly-marketing/Instagram - https://instagram.com/jellymarketingWebsite - https://jellymarketing.comFollow Darian Kovacs:Website - https://jellymarketing.com/darian/LinkedIn - https://linkedin.com/in/dariankovacsFacebook - https://facebook.com/dariankovacspage/Instagram - https://instagram.com/dariankovacs/Twitter - https://twitter.com/dariankovacsFollow Anton Shulke:LinkedIn - https://www.linkedin.com/in/antonshulke/?originalSubdomain=uaTwitter - https://twitter.com/anton_shulkeAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 21min
Geoff Atkinson (Huckabuy)
On this episode of Marketing News Canada, Darian Kovacs interviews Geoff Atkinson, Founder, and CEO of Huckabuy. Geoff chats with us about the more technical side of SEO such as Dynamic Rendering and how Huckabuy can easily improve your website's SEO ranking.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Huckabuy:Website - https://huckabuy.com/Twitter - https://twitter.com/geoffatkinson?lang=enLinkedIn - https://www.linkedin.com/company/huckabuy/Facebook - https://www.facebook.com/HuckabuyOfficial/Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 32min
Kray Mitchell (Shopify)
On this episode of Marketing News Canada, Darian Kovacs interviews Kray Mitchell, Local Community Manager at Shopify.Kray chats with us about how listening and implementing customer feedback, has played a huge role in their growth and their ability to build community. Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Kray Mitchell:Website - kraymitchell.com/speakingLinkedin -linkedin.com/in/kraymitchellTwitch - twitter.com/kraymitchellAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 53min
Jamie Gargatsougias (YouTube)
On this episode of Marketing News Canada, Darian Kovacs interviews Jamie Gargatsougias, Head of Brand and Sales Strategy at YouTubeJamie chats with us about YouTube's monetization model, how YouTube is the sum of its parts and brand partnerships with YouTube Creators.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Jelly Marketing:Twitter - https://twitter.com/jellymarketingFacebook - https://facebook.com/jellymarketingLinkedIn - https://www.linkedin.com/company/jelly-marketing/Instagram - https://instagram.com/jellymarketingWebsite - https://jellymarketing.comFollow Darian Kovacs:Website - https://jellymarketing.com/darian/LinkedIn - https://linkedin.com/in/dariankovacsFacebook - https://facebook.com/dariankovacspage/Instagram - https://instagram.com/dariankovacs/Twitter - https://twitter.com/dariankovacsFollow Jamie Gargatsougias:LinkedIn - https://www.linkedin.com/in/jamie-gargatsougias-53817b16/?originalSubdomain=caAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 25min
Cher Lee (Citizen Relations)
On this episode of Marketing News Canada, Darian Kovacs interviews Cher Lee, Vice President at Citizen Relations.Cher chats with us about being a woman in leadership, diversity in the advertising, and how brands and agencies can navigate the ever-changing public relations landscape post-pandemic.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Cher Lee:Website - citizenrelations.comTwitter - twitter.com/_cherlee_LinkedIn - linkedin.com/in/clscommsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 35min
John Stackhouse (RBC)
On this episode of Marketing News Canada, Darian Kovacs interviews John Stackhouse, Senior Vice-President, Office of the CEO at RBC.John sheds some light on how past business responses to public crisis can help shape critical responses to both current COVID obstacles and future economic adversity.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow John Stackhouse:Linkedin - linkedin.com/in/john-stackhouseTwitter - twitter.com/StackhouseJohnWebsite - rbcwealthmanagement.com/gg/en/p/john-stackhouseAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 34min
Sean Tyson (Quiet.ly)
The one where Mohan interviews Sean Tyson from Quiet.lyCheck out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.com Follow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacs Follow Sean Tyson:Website - https://www.quiet.ly/homeTwitter - https://twitter.com/QuietlyContentLinkedIn - https://www.linkedin.com/in/sean-tyson-2a628055/Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Mar 16, 2021 • 40min
Jason Barnard (Kalicube)
On this episode of Marketing News Canada, Darian Kovacs interviews Jason Barnard, founder and CEO of Kalicube.Jason chats with us about his experience teaching Google about clients and individuals. He walks us through the importance of Google's knowledge panels and why they are invaluable to your brand.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Jason Barnard:Website - jasonbarnard.comTwitter - twitter.com/jasonmbarnardLinkedIn - linkedin.com/in/jasonmbarnardKalicube - kalicube.pro/entity/podcast-with-jason-barnardAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
