How To: Thought Leadership

Julie Michelle Morris
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Oct 6, 2024 • 13min

Newsletters: Too many out there to start yours? (12 mins)

Listen on Apple Podcasts, Spotify, or on Substack!Quick episode to get you moving for the week ahead:Are there too many people in the market already with a newsletter? Is there any space for yours? We're going to wrestle with that idea for a few. There are reasons to be nervous right now. The biggest ones are because of us and our guts. The biggest ones are because of us and the fact that we're not moving. Don't worry about the market. Worry about the actions you're taking today. Do you need a newsletter? Do you want a newsletter? What does it do for you? I'm going to talk about this kickoff for Inbox Influence, but as always, I am all about DIY. So if you need to conserve cash, You need to do it on your own. Don't let that stop you. More than anything else you're going to hear me say, like always, you're not going to figure it out till you've started. You're not going to see the benefits till you're down the road, but don't delay don't put this off. Learn how to navigate a saturated marketing environment by identifying your unique value proposition and effectively communicating with your target audience. Gain insights on creating impactful content, selecting the right email marketing platform, and setting up your first newsletter. Join our Inbox Influence masterclass if you need this figured out, stat.Thanks so much for tuning in to How To: Thought Leadership!(first episode published after moving to Substack from Buzzsprout! Let’s roll!)Read more about why to start a newsletter.00:00 Identifying Marketing Saturation 00:46 Unique Value Proposition 02:03 Building a Body of Work 04:42 Defining Your Target Audience 06:14 Addressing Client Problems 07:28 Choosing the Right Email Marketing Platform About me:Grab time on my calendar for an intro call or with questions. Happy to help.Julie Michelle Morris helps leaders become thought leaders, and drags the genius out of organizations and their leaders across cybersecurity, philanthropy, social good, policy, for-profit including Center for Internet Security, World Economic Forum, Asset Funders Network, UC San Diego, along with founders, authors, speakers, and consultants from across the globe. Julie speaks on developing your visibility toward service at scale, monetizing your expertise, and the how-to of thought leadership. She hosts high-profile conversations on her podcast, 'How To: Thought Leadership'. Based in Dallas, Texas, Julie graduated from California State University of Long Beach with a Bachelors in Economics and studied Accounting at the University of California, San Diego, and is mom to two amazing daughters and wife to a financial analyst turned YouTube woodworker.LinkedIn This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Oct 27, 2023 • 31min

If what's stopping you is YOU - The Confidence Edit with Yann Dang

If you're looking for a podcast on thought leadership, often, you're facing a pivot.  A layoff. A big change ahead.  And you know that thought leadership is a powerful tool to wield in that endeavor. But there's still some challenges that make you feel stuck: Fear.  You don't know if you should bet on YOU. Meet Yann Dang, a finance leader turned executive and life coach. She helps women in male dominated spaces build lasting confidence. With over 20 years of experience as a finance leader in corporate America, Yann has been the only woman in the room, the youngest, the one breaking barriers and defying the odds. Julie's big takeaway:I'm a brain nerd. I loved Yann's approach to fear, that while it is a challenge, it's important to give it a listen - it may just need some calming down. Then you can move on, rather than ignoring what you're hearing! Doing so with a trained guide will expedite the process. GIFT TO HOW TO: THOUGHT LEADERSHIP LISTENERS! Yann is generously gifting a 90-min session with our podcast listeners!  While space is available, book your spot! https://calendly.com/yanndang/coaching-consultationLIVE SESSION:For members of the network Chief, join Yann on Friday Oct 28th from 1-2pm EST for Navigating Workplace Conflict Confidently: Transforming Tensions into Triumph: https://members.chief.com/meetups/S0Xl0hv9s31vkikp5wSy0dDGhuC0JXFollow Yann Dang: Website: aspire-coaching.coEmail: connect@aspire-coaching.coLinkedIn: linkedin.com/in/yanndang/ Instagram: instagram.com/aspirecoaching_yann/Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Sep 19, 2023 • 37min

From Therapist to Influencer: Nidhi Tewari's Path to the Podium

Former therapist turned influential speaker, Nidhi Tewari, shares her journey of becoming a thought leader and the importance of connecting with audiences on a heart human level. They discuss the emotional toll of being a thought leader, overcoming nervousness in public speaking, and the concept of becoming a thought leader by finding a unique intersection between skills and societal needs. They also explore using LinkedIn for thought leadership, facing pushback, and building influence on the platform.
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Sep 11, 2023 • 30min

What does Personal Branding have to do with Thought Leadership?

Guest Julie Michelle Morris, Expert in personal branding, and host discuss the importance of personal branding in creating opportunities and being known for expertise. They reflect on overcoming fear and doubt to build personal brands on LinkedIn. They explore developing personal branding and thought leadership through identifying core competencies and personal values. The power of personal branding and thought leadership is highlighted for success and online presence.
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Sep 10, 2023 • 21min

Personal Branding Made Simple! with Melissa Cohen & Julie Michelle Morris

Melissa Cohen and Julie Michelle Morris discuss simple personal branding, the power of a network, and the impact of fashion on mood. They explore the empowerment of fashion, the love for LinkedIn, and the evolving use of the platform during the pandemic.
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Jul 25, 2023 • 33min

When Your Dreams are Bigger Than Your Fears: Jennifer Uhll on launching LifetimeWishes.AI

Get ready for an exclusive interview on the How To: Thought Leadership podcast! 🎙️ Join me, Julie Morris as I sit down with the incredible Jennifer Uhll, founder of Lifetime Wishes. 🌟We dive deep into Jennifer's extraordinary journey, from her fresh start in sunny California to launching her groundbreaking third startup. Prepare to be inspired as Jennifer reveals the story behind Lifetime Wishes: an AI-powered platform that empowers parents to leave an everlasting legacy for their children. 🌈We shed light on the importance of branding clarity and the challenges faced by founders. Jennifer artfully emphasizes the significance of taking small, intentional steps, seeking unwavering support, and conquering self-doubt. 🚀This dialogue showcases the true essence of thought leadership, offering a glimpse into the limitless potential we all possess to create a positive impact in our ever-changing world. ✨ Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Jun 16, 2023 • 33min

Mastering Transitions - the Career Edit with Hayal Koc, Investor & VP, Salesforce. What does confidence look like on a Tuesday (and in an economic downturn)?

Ready for a bold career change?  Let's talk regaining power. Whether you're contemplating a major shift or simply seeking fulfillment in your current path, this episode will ignite your passion and empower you to make the leap. Don't settle for ordinary—own your career path with confidence. Join host Julie Morris, thought leadership trainer and founder of DIY Influence, with special guest Hayal Koc, investor & VP, Salesforce for practical career pivot strategies, inspiring stories, and a dose of fearless confidence. Follow Hayal: https://www.linkedin.com/in/hayalkoc/Follow Julie:https://www.linkedin.com/in/juliemichellemorris/Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Mar 28, 2023 • 19min

This is why you aren't starting. Let's talk barriers holding you back.

Your personal brand is what sets you apart from everyone else and is the foundation for all your future opportunities.  — Sallie Krawcheck, EllevestThought leadership and personal brand. You know these are what makes success possible. AND YET.  We aren't moving forward.   I know why.  And how you can move out of stuck. Mentioned in today's special episode:Use code FRIEND200 for a significant discount to my amazing listeners. Join us at https://www.personalbrandbootcamp.com/waitlist - enrollment is OPEN till Friday, March 31 (and as of now, only 14 seats remain in our cohort)Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Mar 14, 2023 • 15min

If you're not teaching or presenting, it's time to start. Here's how.

It's time to get your knowledge out there, into the world, so you can find clients, help those around you, and get clear about what your audience needs from you. We'll explore:What to speak aboutWho your audience could / should be How to optimize lighting, audio, videoWhy you can't wait till you feel readyand more! Link to our mic and video recommendations. Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com
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Mar 8, 2023 • 10min

From the DMs: How Introverts engage on LinkedIn; Times of day to post

From the DMs: "Does it matter what times in the day you post or respond to posts?"and"Any advice for an introvert?  How do I get over the vulnerability of being "out there" on LI with my thoughts?"What are your questions? Send me a DM (direct message) via LinkedIn! Stop waiting for recognition - It's time to recognize yourself. Learn how to build your audience at DIYInfluence.comFollow Julie Michelle Morris on LinkedIn: linkedin.com/in/juliemichellemorris/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit juliemichellemorris.substack.com

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