Leaders & Legacies

Sandy Gennaro has performed in front of over One Billion people. First as a drummer for some of the top bands in history. Now as a Keynote Speaker, Author, Coach, and Mentor. Sandy's transition from a drummer to a sought-after public speaker is remarkable. It all started with a simple, heartfelt gesture—throwing a drumstick to a woman in a wheelchair during a concert. This act of kindness set off a chain of events redefining Sandy's career. The woman's husband reached out to express his gratitude, and their subsequent meeting led to Sandy's first speaking engagement. It's a powerful reminder that sometimes, unexpected moments can lead to life-changing opportunities.Sandy introduced his mantra, "BEATS," an acronym that stands for Belief, Enthusiasm, Attitude, Tenacity, and Service to Others. He credits these principles as the foundation of his success and the positive turn his life has taken. Sandy's journey is a testament to the idea that when you align your life with these values, you open yourself up to incredible possibilities.Connect with Sandy on LinkedIn at https://www.linkedin.com/in/sandygennaro/.Learn more about Sandy at https://sandygennaro.com/Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the CEO and President of New Sales Expert, Sean O'Shaughnessey. Sean's storied background in sports, including his experiences with basketball legend Bobby Knight, has deeply influenced his approach to sales and leadership. As a high school basketball official and former athlete, Sean understands the transformative power of coaching. He draws a compelling parallel between the guidance athletes receive and the direction needed for sales professionals to thrive.One of the most striking points Sean made was the importance of humility and the willingness to learn in sales. He noted that some salespeople are hesitant to have their calls recorded, often due to negative past experiences with coaching. However, Sean argues that constructive coaching is crucial for improvement, much like the training athletes undergo to enhance their performance.To learn more about Sean's work, check out their website at https://newsales.expert/.Connect with Sean on LinkedIn at https://www.linkedin.com/in/soshaughnessey/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the Founder of Business ON Purpose, Scott Beebe. Scott's story is one of resilience and determination. From his days as a college football walk-on to the inception of his business coaching firm, his path was anything but conventional. Scott opened up about the challenges he faced and the opportunities he embraced, underscoring the significance of repetition, predictability, and meaning in carving out success.A pivotal moment in Scott's life was an unexpected job loss, which became the catalyst for him to start Business On Purpose. He stressed the importance of taking action and seeking clients who understand the value of investing in their business's growth. This proactive approach is something that Scott believes is crucial for any leader looking to make a meaningful impact.To learn more about Scott's work, check out their website at https://www.mybusinessonpurpose.com/.Connect with Scott on LinkedIn at https://www.linkedin.com/in/scottebeebe/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the Co-Founder of Marketing Boost, Marco Torres. Marco's tale begins with a dream that many share: the pursuit of entrepreneurial success. By the age of 23, he was the proud owner of multiple restaurants and a nightclub. However, the 2008 recession was a turning point that brought unforeseen challenges. Marco faced the heart-wrenching decision to lay off employees and eventually lost his job, home, cars, and other possessions. The financial and emotional toll was immense, but it was his response to these hardships that defined his future.One of the most profound lessons Marco shared was the importance of mindset. Initially, he found himself trapped in a victim mentality, blaming external circumstances for his downfall. But a pivotal shift in perspective was necessary for recovery. Marco emphasized that taking responsibility and adopting a proactive mindset were crucial in overcoming the obstacles he faced. It's a reminder that our mindset can either be our greatest ally or our most formidable enemy.Another significant insight from Marco's experience is the value of having multiple sources of income. The vulnerability of relying on a single stream was made painfully clear during the recession. Marco's reinvention led him to the travel industry, where he leveraged partnerships and his skill set to create a new venture. This diversification not only provided stability but also paved the way for the birth of Marketing Boost.To learn more about Marco's work, check out their website at https://marketingboost.com/.Connect with Marco on LinkedIn at https://www.linkedin.com/in/6101960marcotorres/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the Executive and Communication Coach of Advance Coaching & Consulting, Mike Acker. Mike's unique upbringing shaped his perspective on coaching and leadership. He witnessed his parents starting businesses and mission projects, which taught him the importance of taking initiative and leading others to meet the needs of others. He even had opportunities to lead construction projects in Mexico at a young age.Mike also had to overcome personal challenges, including a speech impediment and bullying. He emphasizes that no one is a natural-born speaker or leader, but rather it's a combination of proclivity and practice. He encourages people to start practicing and that practice can beat proclivity.Mike's journey with communication is a testament to his belief that anyone can improve their speaking skills with dedication and self-awareness. He advises pausing during speeches, studying oneself to become more comfortable, and knowing the purpose and impact of one's message.To learn more about Mike's work, check out their website at https://www.stepstoadvance.com/.Connect with Mike on LinkedIn at https://www.linkedin.com/in/mikeackerdotcom/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with Behavioral Management, Business Marketing Specialist, and Author of Brain Glue, James I. Bond. James is a marketer who once hated selling. It's a sentiment many marketers can relate to, but James has since grown to love it. His journey in marketing began with a mechanical engineering background. However, he dropped out of school to start an advertising company. With the help of his brother, they won major clients like Kraft Foods, Timex Watches, Avon Cosmetics, and Seagrams. In the conversation, James delved into three of the 14 triggers for effective communication and persuasion outlined in James' book "Brain Glue." The first trigger is setting the right expectations. James uses the example of Muhammad Ali, who famously declared himself as "the greatest." Setting high expectations for oneself creates a sense of accountability and motivates one to live up to those expectations.The second trigger is tribal alignment. James emphasizes that people naturally belong to tribes or groups. Understanding which tribespeople belong to can help in selling or persuading them. James shared an example of how he connected with a wealthy individual by finding common ground through their shared interest in father-daughter relationships.The third trigger is easing understanding. James illustrates this with an example of how presenting information in a relatable and impactful way can enhance understanding. He compares the statistic of Americans discarding 25 million plastic bottles every hour to the distance it would cover if stacked to reach the moon every three weeks.To learn more about James' work, check out their website at https://cf.fasterbuyer.com/brain-glue1680156469985.Connect with James on LinkedIn at https://www.linkedin.com/in/jamesibond/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

In this podcast episode, Megan Kuethen, Co-Founder and Principal Strategist at The Busy Cure, shares her personal journey of discovering her husband's criminal past and how it led to significant life changes. She discusses the importance of leadership, church support, and being in the right position within an organization. Megan also talks about her transition from a corporate career to starting her own businesses, her initial struggles in running a business, and her eventual success. The episode concludes with Megan emphasizing the importance of self-leadership and sharing her contact information for listeners who wish to reach out.To learn more about Megan's work, check out their website at https://thebusycure.com/. Connect with Megan on LinkedIn at https://www.linkedin.com/company/busy-cure/. Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with Mark Savant, Founder of Mark Savant Media, about the challenges of staffing and the role of AI in business. Mark shares his experience of using AI to improve his podcast agency's efficiency after losing a key team member. They discuss the use of AI tools like ChatGPT and Zapier, different levels of writing and copywriters, and the potential impact of AI on the workforce. Mark also offers advice on embracing AI, investing in useful tools, and the importance of surrounding oneself with high-performing individuals.To learn more about Mark's work, check out their website at https://marksavantmedia.com/. Connect with Mark on LinkedIn at https://www.linkedin.com/in/mark-savant-ba777145/. Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the Brand Storyteller, Digital Publisher, Speaker, Coach, and Strategist of MarketAPeel, Shannon Peel. Shannon's story is one of resilience and transformation. Currently based in Vancouver, Canada, she leads a privileged life, frequently visiting her family in Whistler and the Okanagan. However, her journey to this point was not without its challenges.At the age of 40, Shannon experienced a series of setbacks that began with a failed business venture. This failure led to her ex-husband taking control of their finances and decision-making, spiraling her life into a dark and uncertain place. She moved to Vancouver, hoping for a job transfer that fell through, leaving her unemployed for two to three years. During this time, her ex-husband stopped paying bills in her name, leading to financial difficulties.Despite these hardships, Shannon managed to transition from a victim mindset to a hero mindset. She emphasizes the importance of this shift, explaining how the stories we tell ourselves can either hinder or foster personal and business growth.Shannon highlighted the difference between personal brand storytelling and business brand storytelling. In personal brand storytelling, the business can have a hero story where they take responsibility for setbacks and showcase their ability to improve. In business brand storytelling, the focus is on telling the customer's story and offering the product or service as a solution.To learn more about Shannon's work, check out their website at https://apeeling.marketapeel.agency/.Connect with Shannon on LinkedIn at https://www.linkedin.com/in/shannonpeel/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.

Your host, Craig Andrews, talks with the President, CEO Business Coach, and Business Advisor of Doug Thorpe Group, Doug Thorpe. Doug's mission is to ensure that bosses are not the reason employees leave. He believes that people join companies but quit bosses; this belief is rooted in his upbringing as the only child of a single mother. Surrounded by mentors from an early age, Doug embraced mentorship as a lifestyle. Even at 70, he still consults and learns from his mentors, accomplished businesspeople who have built and sold multi-million dollar businesses.Doug considers himself a perpetual learner, always open to new ideas and technologies. He believes that being open to different viewpoints is essential in making informed decisions and avoiding biases. This openness to learning and growth is a key aspect of his leadership philosophy.Doug distinguishes between managers and leaders. He explains that management is about process, while leadership is about people. He emphasizes the importance of being sensitive to shifts in the workforce, particularly in the post-COVID era, where there is a greater emphasis on work-life harmony and flexibility.To learn more about Doug's work, check out their website at https://dougthorpe.com/.Connect with Doug on LinkedIn at https://www.linkedin.com/in/dougthorpe/.Think you'd be a great guest on the show? Apply at https://podcast.allies4me.com/podcast-guest/.Want to learn more about Craig Andrew's work at allies4me? Check out his website at https://allies4me.com/.