Your First Digital Product

Sara saw so many wedding professionals blogging incorrectly, so she created a product — a blogging guide. The guide wasn't overly successful because it wasn't a solution to an important problem in the eyes of her audience. Learn how she created her next product based on actual feedback, how it fits into her service offerings and how she's still able to use her first product.Sara Dunn is a Wedding SEO Specialist for wedding planners, photographers, venues, and other wedding professionals who want their websites to rank higher on Google.With a knack for making SEO easy to understand, she’s created a unique Wedding SEO Framework that simplifies what it takes to get a wedding business in front of dream clients. Sara has been featured by Honeybook, Special Events, and NACE. She was named a WeddingPro educator for 2022 and has presented to audiences including WeddingPro, WIPA, Wedding MBA, and Two Bright Lights.Links 🔗- You can learn more about Sara at saradoesseo.com- Follow her on Instagram and TikTok - Check out her product, 1-Hour SEOShare a link to this episode 👉 https://yfdp.show/ep28

In this episode, I share four reasons that you're not marketing your digital product then dive into how you can start marketing again.Links 🔗- Review of the Revenue Growth Habit- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep27

Nathan Ingram joined me to share how he's able to create products and services for WordPress business owners based on his experiences as an agency owner due to the concept of alignment.Nathan is the creator of MonsterContracts, battle-tested contracts for WordPress client work. As the founder of >ADVANCE Coaching, Nathan is a Growth Coach for WordPress Business owners, helping them become more successful in their businesses.You may also have heard Nathan as the Host at iThemes Training where he teaches WordPress and business development topics via live webinar. Based in Birmingham, Alabama, he has been working with clients to build websites since 1995.Links 🔗- Learn more about Nathan at nathaningram.com- Check out MonsterContracts at monstercontracts.com- Find his book, Dealing with Problem Clients: Building Fences Around Friendly Monsters on AmazonShare a link to this episode 👉 https://yfdp.show/ep26

Doing something for the first time can be scary. In this episode, I share a few personal experiences and strategies on how you can get support on your journey.Links 🔗- Upcoming YouTube live on Selling Digital Products with Lemon Squeezy- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep25

In this episode, Karmen Kendrick shares how she's continually experimenting with digital products and how she offers both services and digital products in her business.Karmen Kendrick is a marketing manager for LearnDash, a leading provider of online course creation and learning management software. With over five years of experience in the field, Karmen brings a wealth of knowledge and expertise to her role. Before joining LearnDash, Karmen worked as a freelancer, offering WordPress web design and digital marketing consulting to various clients. Alongside her role at LearnDash, Karmen helps service professionals and software brands grow revenue by strategizing and implementing go-to-market plans, email marketing, marketing automation, customer journey mapping, website management, and lead generation. With a passion for helping businesses succeed online, Karmen is dedicated to driving growth and engagement for her clients.Links 🔗- Liz's episode- Karmen's Twitter Space- Find Karmen online- Visit Karmen's shop- Sign up for Karmen's newsletter, Tips and TacosShare a link to this episode 👉 https://yfdp.show/ep24

In this episode, I talk about how I use The 12 Week Year framework to make progress on important goals in my life, a huge disruption that I'm currently experiencing and thoughts on how you can get back to making progress on your own important goals.Links 🔗- Upcoming YouTube live on Selling Digital Products with Lemon Squeezy- The 12 Week Year on Amazon- My Q2 2023 12 Week Year ClickUp list- My podcast guesting plan- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep23

Artist Jolene Dames shares her experience creating her first digital product, a house-sitting guide and video from her travels.Jolene Dames is a self-taught artist who began her career in 1998 when hired at a local theater with no formal artistic training. She went on to work as a scenic artist painting sets for theater, television, and films such as The Avengers, The Dark Knight Rises, A Beautiful Day in the Neighborhood. During these two decades in the industry, Dames has developed herself as a set designer, charge artist and on set painter among other prestigious titles. Concurrently Dames has committed the past 28 years of her life as an artist in her own right specializing in large-scale paintings. Dames is inspired based on the concept of navigation- literally and figuratively. She has an unrelenting curiosity for the true north in both dimensions. Although painting is her primary outlet, Jolene also documents her world travel via art, writing & moving images into a visual storytelling series.Links 🔗- Find Jolene on her website, jolenedames.com- Follow her on Instagram @jolenedames- Check out her product, A Real Life House Sitting Video & House Sitting Guide [Video + PDF]- Learn more about working with me 1:1 to launch your product- Message me on Twitter, Instagram or LinkedIn to get the Google Sheet mentioned in the episodeShare a link to this episode 👉 https://yfdp.show/ep22

A few weeks ago I was on Instagram and saw an ad that read, “My online course made nearly 200K in 1 year completely on autopilot with 0 audience.” I don't think this is a realistic goal for most people, so in this episode I share three realistic goals for your first digital product. Links 🔗- Episode 10 on my first failed digital product- Episode 11 with Kyle Van Deusen - Episode 1 with Liz Fetchin- Episode 9 with Sara Loretta - Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep21

In this episode, I use my four reflection questions to recap season 1. What happened? What didn’t go well? What did go well? What can you try next time?Links 🔗- Episode 10- How are you experimenting in your business?- The results of my 90 day social media experiment- Joe’s content flywheel- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep20

Typically I interview people who have launched digital products, but in this episode, I talk with Hans Skillrud about protecting yourself and your digital product with policies. Hans is the cofounder of Termageddon, overseeing agency partnerships and growth. He's a former owner of a 12-person web design agency and has had experience both buying and selling agencies prior to running Termagedon full time. When not working, you can find Hans in his garage doing some (amateur) woodworking or programing arduinos to automate his house.On the show, we discuss:The three policies you need – privacy, terms and disclaimersThe importance of having plain language policiesHaving customers agree to terms with a checkboxHow to properly use copyright datesHow to handle refunds, the three ways to create policies and MVPsGumroad and other third-party platformsDigital product subscriptionsHaving policies that reflect what you're actually doing right now, not your vision for laterThe three policies you need are:Terms – The rules for your products or services. Information on use, refunds, cancellations, returns, etc. DMCA information should be included with your terms.Privacy Policies – What information you collect from users and what you do with that information.Disclaimers – If you have affiliate links, or certain types of information (health/fitness, legal or financial).Links 🔗- In Gumroad, you can add a custom field for terms and add the link to where your terms live- Check out the Termageddon website- Find Hans on TwitterShare a link to this episode 👉 https://yfdp.show/ep19