Your First Digital Product

There's a lot that goes into creating a digital product, but a common question that people ask is, where do I even start?In this episode I'll share five steps to get started – scope, topic, audience, result and timeframe. Links 🔗- Brainstorming guide for potential digital product topics- Schedule a free 30-minute strategy call- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep58

Deanna and I are all over the place today talking about her audio courses and private podcasts, how digital products can help you connect with people, how her teaching background has helped her as a product creator and figuring out exactly what you want and need as an online business owner.As the host of Big Fun Content, Deanna Seymour understands the power of creativity, fun, and lettin' your freak flag fly when it comes to content creation. She’s all about bold branding, lively design, and making less content, but doing it better.With a mix of humor, empathy, and real talk, Deanna helps you feel more comfortable in your own skin so you can actually have fun with your content and connect with your perfect-fit clients.When she’s not recording a new podcast episode or working with clients, she’s probably making GIFs, hangin’ with her fam, or sneaking in some Real Housewives!Links 🔗- Find Deanna on her website- Follow Deanna on Instagram- Check out the Anti-Hustle Holiday Series- Buy Eff ThatShare a link to this episode 👉 https://yfdp.show/ep56

Accessibility is the quality of being able to be reached, entered, used, or understood by everyone, especially people with disabilities. Accessibility is a way to reach more people and help more people understand the information you're sharing with them. It's good for everyone and really just good practice.In this episode, we'll talk about a few ways that you can make your digital product more accessible, without having to do a ton of extra work.Links 🔗- Book your free strategy session- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep56

We're mixing it up today and instead of talking about Abby's digital products, she came on the show to talk about all things marketing. From creating pillar content to getting in front of other people's audiences, Abby answers all of my marketing questions!Abby Herman is a fractional marketing director, content strategist and podcast manager for service-based businesses who want to gain more visibility for their businesses with personalized content strategies and implementation. She helps business owners let go of the day-to-day frustration around their marketing so her clients can get back to doing what they love in business. Abby is the voice behind The Content Experiment Podcast, where she features guests and solo episodes to talk about business growth and mindset, content strategy, and visibility for podcasters.Links 🔗- xkcd 10,000 comic- Learn how to Ask Your Audience- Visit Abby's website, thecontentexperiment.com- Connect with Abby on Instagram, Facebook and LinkedInShare a link to this episode 👉 https://yfdp.show/ep55

I love this question because on the surface it makes sense. It looks like a valid comparison, but if you really look at it, the comparison is just not there. In this episode, I dive into many ways that you can look at this.Links 🔗- Episode on audiences to sell to- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep54

Have you ever thought about print on demand products as part of your offerings? Tim shares why and how he added these to his product list which also includes a few templates available on Gumroad.Tim is a podcaster and YouTuber who covers content creation and social media strategy. He has spent much of his career in education, applied research, and project management, all of which involve elements of content creation and storytelling. Now, he's on a mission to use that experience to help other content creators and entrepreneurs develop their skills, build sustainable businesses, and achieve their goals.Links 🔗- Vanessa Lau- Work Breakdown Structure- Visit Tim's website - Check out Tim's YouTube channel- View Tim's products on Gumroad- Check out Tim's print on demand productsShare a link to this episode 👉 https://yfdp.show/ep53

A new connection recently asked, If I have a lead magnet, do I have a product? And the answer is YES.Smaller products are great because like lead magnets, they solve one problem really well. They are easier for you to create and easier for your customers to consume and get a big win from!Today I'll share a few options when it comes to creating a digital product, all from the perspective of lead magnets.Links 🔗- Hollie's story- Kyle's story- Schedule a free, 30-minute strategy call- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep52

Hollie created the Ultimate Branding Checklist as a lead magnet for her list. After seeing a lot of success, she decided to expand on it and now offers three additional paid options. Hollie Arnett is a brand strategist and coach for creatives, and the founder of Maker & Moxie. With a background in graphic design and experience with her own art practice, Hollie knows the power of creativity and how building a brand can enable your creative business to thrive. That's why she's on a mission to help creators build their brand, grow their audience, and share their work with the world so that together we can make the world a more creative place, one brand at a time. More creativity, colour, and joy in the world? Yes please!Links 🔗- Download the Ultimate Branding Checklist- Visit Hollie's website- Follow Hollie on Instagram and Threads- Check out Hollie's podcast, Brand Your PassionShare a link to this episode 👉 https://yfdp.show/ep51

There are tons of sales platforms out there for your digital product – how do you know which is the best one for you? Let's talk about a few questions to ask when vetting sales platforms. I'll also share a variety of options and talk a bit about each.Links 🔗- Sign up for your free, 30-minute strategy session- Watch my YouTube live on Lemon Squeezy and check out the blog post- Sign up for reminders about my upcoming live on Gumroad- Send me a voice messageShare a link to this episode 👉 https://yfdp.show/ep50

We don't all have an idea for a product – sometimes it takes a friend or colleague to show us that we already have something to sell!Debbie had been maintaining websites for many years, communicating with clients using email templates and snippets from Google docs. She was looking for a better way to clearly let her clients know what was and wasn't included in her care plans (and to upsell additional services). Once she created a comprehensive document, she also had a product to sell to her peers.Links 🔗- Three types of audiences you can sell to- Check out Debbie's product (and use code YFDP20 for 20% off)- Visit Debbie's agency websiteShare a link to this episode 👉 https://yfdp.show/ep49