Speakernomics

Do you have a partnership with a speaking bureau? Bureaus can be a massive boon to your business, but you can't expect them to be your sole solution to creating a successful speaking business. This week on Speakernomics, we invited Tim Mathy, a senior partner at Speak, Inc., to talk about the benefits of working with a bureau as well as some tips on how you as a speaker can make sure you're being a good partner as well.Key Takeaways Be easy to work with Be a long-term partner Who is Tim Mathy?Tim Mathy is a senior partner at Speak, Inc., and a matchmaker between meeting planners and speakers. He loves to play poker and became an avid frisbee golfer during the past year.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you a solopreneur speaker doing everything yourself, or have you built a team so you can focus on the parts of your business that you are an expert at? Are you using 1099 contractor team members or full-time employees? Build your team (and your company) is an important tasks, but there so many elements to consider. This week, Allison Shapira, CSP, joins us on Speakernomics to discuss when you should consider bringing on additional team members, and the advantages of both contractors and full-time employees. Key Takeaways List everything you do and ask if you need or want to do it Talk to other speakers who have built a team Who is Allison Shapira, CSP?Allison is a former opera singer turned entrepreneur, speaker and public speaking expert. She's a best-selling author, and a teacher at the Harvard Kennedy school. She can ask for directions in 10 different languages, but she can only understand them in four languages.  Learn more about your ad choices. Visit megaphone.fm/adchoices

After this past year or so, how are you feeling about your business? Are you feeling burned out? If you are, you're among the ranks of professional speakers who are feeling the same. This week, we invited Rachel Sheerin, CPBA, to discuss what burnout is, and how you can relight your flame for speaking and avoid feeling burned out all together. Key Takeaways Stay vigilant on your feelings Know what makes you happy  Who is Rachel Sheerin, CPBA?Rachel is a keynote speaker and emcee who focuses on burnout and happiness who helps people get to the success they desire. She loves her husband, margaritas and her dog, in no particular order.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you thought about speaking to the college market? While it can be a massive opportunity for many speakers, for others, it can be a painful experience. This week on the show, we invited David Stollman who co-founded CAMPUSPEAK over 20 years ago to explain some of the differences between speaking to colleges compared to corporations. Plus David shares some of this perspectives on what speakers need to do to excel in the college market.  Key Takeaways: It's all about the students Important is not the same thing as relevant  Who is David Stollman?David is the president and co-founder of CAMPUSPEAK, an agency that represents speakers in the vast college market. Do you have questions about speaking to college markets? Email David at Stollman@campuspeak.com.  Learn more about your ad choices. Visit megaphone.fm/adchoices

A few weeks ago, we talked about building your online courses. Once you've built a powerful course, what comes next; how can you use that course to spread your message and easily (and sustainably) bring in additional revenue? By licensing your content to corporations! This week we invited Bill Cates, CSP, CPAE, to share how you can easily start licensing your content to your corporate clients and begin to bring in easy, sustainable revenue, something he calls "printing money legally." Key Takeaways Have license-ready content Start bringing up your programs in conversations  Who is Bill Cates, CSP, CPAEBill is an internationally recognized expert and keynote speaker on attracting more high-level clients through client engagement, referrals, and introductions.  Learn more about your ad choices. Visit megaphone.fm/adchoices

How easy are you to do business with? How well do your business systems allow you free up your time and the time it takes for your clients to find you? If you're wincing thinking about all your business systems, don't worry, Taylorr Panye is here to help. This week, Taylorr shares some expert insights on why you should start to systemize much of your daily tasks and how you can get started.Key Takeaways Adopt technology Embrace rejection  Who is Taylorr Payne Taylorr helps experts build better businesses, sell more, serve better and save time. He is the CEO of SpeakerFlow  Learn more about your ad choices. Visit megaphone.fm/adchoices

So you're working on, or have built an effective and transformational training or coaching program. Now what? Have you considered licensing your intellectual property to other coaches? This week, we've invited David Horsager, MA, CSP, CPAE, to discuss how he turned his message into a massive platform that other coaches can use, and what you can do to create a similar program that works for you.  Key Takeaways Have the right kind of abundance thinking Create a comprehensive package  Who is David Horsager, MA, CSP, CPAE?David is the CEO of the Trust Edge Institute, which helps develop trusted leaders in organizations. He's committed to helping people solve the root of the problem that keeps them from growing their businesses: trust.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you missing out a massive revenue opportunity that you can get done quickly? This week's expert Molly Wendell, CSP, thinks you are! Online courses are an effective way to help you spread your expertise to your ideal audiences no matter where (or when) they are. Tune in to learn how easy it can be to start your first course if you approach it the right way! Key Takeaways:  Think about what you already know that can be a product Set yourself up for success now with a single, integrative platform  Who is Molly Wendell, CSP?Molly works with CEOS and leadership teams to help them play better in the sandbox. In the speaking world, she helps experts turn their expertise into online courses and products.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you offer coaching as one of your revenue streams? Do you want to get into couching? Are you sure how you can effectively offer coaching as part of your business? If you have questions about coaching, this episode is for you. This week we have Marcia Reynolds, MCC, CSP, explaining the differences she sees between training, consulting, and coaching, and what you can do to start offering coaching in your business.Want to learn more? NSA's Winter Workshop 2021 focused on training, consulting and coaching. You watch the recordings in the NSA Digital Vault in April! Key Takeaways: Get some training Really know what your niche is  Who is Marcia Reynolds, MCC, CSP?Marcia is a leadership and executive coach and an expert on transformational conversation. She was a keynote speaker at NSA's Winter Workshop 2021. You can watch the replay of her session in the NSA Digital Vault in April.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Being able to sell is an important part of running a any business, but especially as a speaker. How's your sales game? This week, Meridith Elliot Powell, CSP, is on the show discussing how she successfully operates the sales arm of her business including the easily manageable about of people she calls each day and how makes sure she always closes the sale in the follow up. Key Takeaways: Make noise in the market place Create a follow up strategy Who is Meridith Elliot Powell, CSP? Meridith helps businesses turn uncertainty into major opportunity. She's a paradigm shifter, a long-time speaker and a member of the NSA Board of Directors.  Learn more about your ad choices. Visit megaphone.fm/adchoices