The WordPress world came alive with the introduction of Full Site Editing (FSE) in WordPress core earlier this year. While theme developers can keep creating classic themes in the ways they always have, this new method of building themes in the WordPress construct has introduced a lot of excitement, but also a lot of anxiety. The popular Genesis theme product suite has been a fan favorite for removing the anxiety of building high-quality and fast classic themes, but what in the heck do the engineers behind Genesis products have planned for FSE?In this episode of PressThis, we interview Mike McAlister a Principal Engineer at WP Engine the company behind Genesis about his thoughts on what FSE is, the impacts he thinks it will have on WordPress themes, and specific details around a brand new alpha product his team is working on code-named “FSE Studio” (final name TBD). Mike walks through how the product works, what they have planned for the future, and how you can participate in the Alpha and up your FSE game at the same time!If you've been fumbling around wondering what your FSE strategy will be, don’t miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

WooCommerce is often the developer’s choice for building custom eCommerce experiences quickly due to Woo’s ease of use for non-technical users and infinite customization through plugins and custom code. We build stores with important jobs to do and craft our builds to do those jobs well. But what can we do to make these stores with all these jobs do as fast as possible in order to optimize for page speed, conversion rates, and SEO?In this episode of PressThis, we interview Josh Dailey of WP Engine about recent updates to WP Engine’s WooCommerce-focused hosting including brand new Woo-focused caching optimizations that provide up to a 90% increase in cached pages. Josh shares his thoughts on the current challenges with caching Woo sites is, what WP Engine has done to help address this in their eCommerce offering, and what they have planned for the future.If you’re wanting to get the inside scoop on what you should be thinking about for your own WooCommerce caching strategy (even if you’re not on WP Engine or plan to be), don’t miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Despite all the obvious work involved, being an owner/operator of your own business such as an agency can be one of the most rewarding experiences of your life. Even if you don't "hit it big" with revenue, the skills and challenges you encounter in a CEO role can be life-changing and empowering all on their own. That said, are YOU really the best choice to lead your organization to grow, and is your time really best used on the jobs that need to be done as CEO? Is it time to quit your CEO job?In this episode of PressThis, we interview Troy Dean of the very popular Agency Mavericks about why he recently quit the CEO role of a company he founded, the benefits he expects in doing so, what he's going to focus on instead, and why he thinks MANY agency owners should seriously consider quitting their role as CEO role as well.If you've been noticing that your business isn't running as smoothly as it should be, you can't figure out why, or if you've lost joy in running your business, don't miss this in-depth interview with Troy Dean to get valuable insights into the power of quitting your CEO job. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

As most folks already know, WordPress is soooo much more than a CMS and is used all over the world for complex web applications, headless architecture, and more. That said, one of WordPress' most overlooked benefits is digital and business automation. Automated business and digital processes can unlock powerful growth levers in the sites you build and save you valuable time and resources, but what is the best way to think about your automation strategy with WordPress?In this episode of PressThis, we interview Jannis Thümmig of WP Webhooks about his thoughts on why automation should be a crucial part of your business along with some of his favorite examples of digital automation and approaches he recommends you take in your builds.If you're spending WAY too much time on manual processes, are looking for ways to unlock revenue in the sites you build, or are simply looking for new features to sell your website clients in your freelance or agency business, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In every episode of PressThis, host David Vogelpohl asks guests for their WordPress origin story. In this episode of PressThis, enjoy some of the top origin stories including those from Rachel Gogos with BrandID, Chris Badgett of LifterLMS, Jon Henshaw of Coywolf (and founder of Raven Tools), Jason Cohen of WP Engine, Brad Touesnard of Delicious Brains, Meryl K. Evans of Meryl.net Digital Marketing, Rachel Winchester of DigitalCube, and Mary Job of How to Do You Tech.Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

WordPress has been on a steady march of adoption in Enterprise organizations as they discover the power, ease of use, scale, performance, ease of hiring, and low cost of WordPress. While traditional WordPress builds play an outsized role in Enterprise WordPress adoption, headless WordPress builds are gaining pace by combining the best of WordPress and the best of decoupled architecture.In this episode of PressThis, we interview Adam Davey of Candy Space about his thoughts on why WordPress has such a prominent role with Enterprise orgs these days, why headless WordPress, in particular, is accelerating this adoption, and how Enterprise orgs think of WordPress vs. other CMS for headless, and how WordPress developers & agencies all over the world are taking advantage of this trend.If you're wondering if headless WordPress is for your org or how you might also pursue building headless WordPress sites for the Enterprise, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Pricing is one of the most overlooked areas of running your business (especially as a WordPress freelancer or small agency owner). Hardly anyone likes to have that awkward conversation. Yet, it’s a discussion that needs to take place if a business is to grow and thrive. Are your discussions leading to being paid the amount you could get?In this episode of PressThis, we interview Brian Rotsztein, author of The Psychology of Pricing (WordPress Edition). In this interview, Brian shares his thoughts about the essential pricing models and their shortcomings, including tactics and strategies for overcoming them. He lays out an approach that can get you a fair price for your work, known as relative-value pricing. His method is a practical one, shoring up idealized models with realistic advice.If you're looking for fresh insight on how to price your WordPress products and services, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you make, market, or work on products for the WordPress ecosystem, you may be struggling with tension in your business. Your product and engineering team often know your products intimately and likely even use them in their own WordPress builds, but how do you connect that in-depth specialized knowledge to the external messaging you create?In this episode, we interview Alex Panagis of ScaleMath about his thoughts on how product teams not only should be involved in your content strategy but should play a BIG part in leading it. Alex shares his thoughts on how most product marketing organs approach content production, why product teams should really be taking a leadership role in product marketing, and ways products can lead content initiatives without upending their roadmap.If you're looking for ways to uplevel your product content, grow your WordPress product business, and do all of that without touching your build team's velocity, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you build and optimize sites for business owners or marketers as part of an agency or in-house team, you may often find yourself asking "What the heck are they REALLY asking for?!?!". Clients often make specific requests that seem to be counter to the business objective they're trying to achieve. We feel this instinctually, but often have trouble understanding what the client is really shooting for.In this episode of PressThis, we interview Irwin Hau of Chromatix about his 13 years of experience discovering what business owners and marketers REALLY want with site builds and optimizations. Irwin shares his thoughts on the common motivations behind stakeholder asks, examples of how clients often ask for the wrong things to achieve their outcomes, and how your team can create a more collaborative approach that delivers what the business really needs.If you're fumbling to figure out what business owners and marketers actually need from the sites you build and optimize, don't miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Women have made great strides in the last few decades when it comes to representation in technology, but much work is left to do. The WordPress community is incredibly welcoming to people from all genders and walks of life, but even in WordPress, there is much work to do.In this episode of PressThis, we interview Sam Munoz of WP Engine and her popular podcast Making Website Magic about her thoughts on how women can thrive even more in WordPress and web design & development. Sam shares her thoughts on what the history of women’s roles in technology can teach us, the opportunity of web development for women seeking careers in technology, and what organizations in WordPress can do to support the women technology leaders of today and develop the women technology leaders of tomorrow.If you are a woman seeking to explore or expand your career in technology, or if you run an organization and you’re looking to increase the gender diversity of your technology teams, don’t miss this episode of PressThis. Listen now!Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy