

Sticky Note Marketing with Mary Czarnecki
Mary Czarnecki
How do I create more leads for my business? How do I grow my audience and authority? How do I build my brand and grow faster? These are just some of the top questions that marketing strategist and speaker, Mary Czarnecki, digs into on her weekly Sticky Note Marketing Podcast. In each episode, Mary brings you ACTIONABLE marketing lessons that she's learned through 20 years of experience working with both big brands and scrappy start-ups. Whether you have a new launch or an established business, learn the latest marketing, social media, conversion optimization, brand positioning, and sales funnel strategies that work today.Each episode is designed to help you take immediate action on the most important strategies for launching, growing, and scaling your brand and business. Mary's clients say that her specialty is turning complicated marketing strategies into actionable, easy to understand steps. Thinking about launching a new product or service offer? Want to generate more consistent leads and prospects? Need help with your social media presence? Discover why global brands, local businesses, and online entrepreneurs turn to Mary Czarnecki to optimize their marketing, to make sense of ever-changing online marketing landscape, and to and help lay a strong foundation to build a brand and business that lasts. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Sep 19, 2022 • 21min
Sticky Note Marketing Guest - Jennifer Mulligan
We have another ✨Special Guest✨ for this week’s Sticky Note Marketing episode!She is the Director of Marketing Services at Swedish Match North America - she leads the Consumer Engagement, Digital Marketing and Marketing Analytics departments for Swedish Match’s Cigar, Moist Snuff, Chew, Snus and Nicotine Pouch brands.Our guest is none other than Jennifer Mulligan! Prior to moving into her current role, she worked in Brand Marketing where she helped launch ZYN, the number one nicotine pouch brand in the U.S. Jen is a graduate of Virginia Tech and has a management and marketing background within the healthcare, tobacco and nicotine industries.Join us this Thursday!*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Sep 3, 2022 • 26min
Sticky Note Marketing Guest - Mark Willis
On this week’s episode of Sticky Note Marketing, we’ll be having Mark Willis, a CERTIFIED FINANCIAL PLANNER™, a THREE TIME #1 Best Selling Author, the Owner of Lake Growth Financial Services, a financial firm in Chicago, Illinois, and co-host of the Not Your Average Financial Podcast™ Over the years, he has helped hundreds of his clients regain control of their financial future and build their businesses with proven, tax-efficient financial solutions unknown to most financial gurus. He has become known as “Not Your Average Financial Planner!”BONUSMark is graciously offering a few spots on his calendar to connect with you 1-on-1 to give you his best advice - just go to kickstartwithmark.com to find a time!*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Aug 7, 2022 • 13min
3 Big Mistakes That Sabotage Your Marketing Efforts
Too many smart business owners who have amazing skills and expertise to share with their customers and clients are wasting time, energy and money on marketing tactics that don’t produce the results they deserve! They watch the videos, take the courses, and listen to the podcasts - trying to implement what they’ve heard or seen with the right intentions but then it doesn’t work.Join me as I shine light on the 3 BIG (But Sneaky) MISTAKES BLOCKING YOUR MARKETING SUCCESS!Don’t fall for bad advice from questionable sources!Imagine what life would be like if... No more chasing cold leads and “tire kickers” that drain your energy No more feeling sleazy or salesy trying to generate more sales for your business No more inconsistent revenue months, wondering if this is going to be a “good” or “bad” one Ready to simplify your path to success? Visit https://www.maryczarnecki.co/insights-booster32503007 #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jul 30, 2022 • 8min
Roadmap to Profitable Creative Campaigns
If your CREATIVE BRIEF is done well, it would be your roadmap to PROFITABLE creative campaigns.✨ But if done poorly, it's a surefire way to waste tons of time, money, and effort.In this episode of Sticky Note Marketing, I'm going to address the biggest mistake I see even smart marketing professionals and business owners make when it comes to creative brief development.I will walk you through 3 simple steps to make sure you don't make this mistake in your business!No organization wants to waste money on marketing campaigns that don't work...so I'm sharing my keys to creative briefing success. The 7 elements that should be in every creative brief Why even senior marketing leaders get Insights wrong How to make your Agency & creative partners love you (and how you can empower them to create great work) #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jul 23, 2022 • 10min
3 Kinds of Content That Create Connection and Convert Strangers to Buyers
On today’s episode of Sticky Note Marketing, I’m sharing the types of content you need to share with your audience to generate more leads, more sales, and more impact! Let’s discover the 3 KINDS OF CONTENT that create connections and convert strangers to buyers and how to use them in your business no matter what niche, market, or industry you’re in. So many business owners find themselves confused by what to say or post to attract high quality leads and buyers......I want to help put a stop to that! Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jul 16, 2022 • 8min
3 Mistakes to Avoid When Launching a New Product or Service
More isn't always better...especially when it comes to MARKETING.👉 In today's episode of Sticky Note Marketing, I'm sharing the 3 Mistakes to Avoid When Launching a New Product or Service and How To Consistently Create Offers Your Audience Wants to Buy with Ease! 🐰Have you heard the saying: "If you chase two rabbits, you catch none." ? 🐰Over my 20 year marketing career, I've worked with both big brands and scrappy start-ups, and I've learned that smart business owners need to make CHOICES when it comes to their audience targeting... no matter the size of their marketing budget!So, is your business losing out on sales because you are chasing too many rabbits? Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jul 10, 2022 • 17min
How to Avoid Overwhelm and Take Action on Marketing Your Business?
Have you ever felt totally overwhelmed by a massive marketing “to-do” list or wanted to grow your audience reach, impact, and sales without all the tech drama or spending all day online? 💭If so, today’s episode of Sticky Note Marketing is for you! ✨One of the most common questions I get from my students and clients is “Where do I start? How do I find more of the people that want what I have to offer?”Or “I feel like I’m spending so much time trying to find my audience and not getting anywhere, what can I do to connect with more prospects and leads?”Here’s the thing, nobody dreams of creating endless sales funnels, social media posts, or webinars! So many business owners find themselves drowning in a never-ending to-do list. Let’s put a stop to that!I’m sharing with you how one change in your marketing approach can quickly create massive results no matter what niche, market, or industry you’re in! Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jul 1, 2022 • 31min
Sticky Note Marketing Guest - Steve Wiideman
A writer, scientist, professor, and practitioner of search optimization, Steve Wiideman is our ✨SPECIAL GUEST✨ for this week’s Sticky Note Marketing Episode!He lives, breathes, and eats SEO, SEM, and inbound marketing - he’s the author of SEO Strategy & Skills, a college textbook through Stukent. When he's not leading his team of SEO consultants for franchise, multi-location, and e-commerce brands, he's a cheeseball romantic, entertaining dad, and world traveler with a passion for life; embracing culture and diversity. While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer.Don’t forget to join us this Thursday!FREE SEO COURSE! https://academyofsearch.com/ Promo Code: SEOSteve#womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jun 24, 2022 • 27min
Sticky Note Marketing Guest - Andrew Ryder
For this week’s Sticky Note Marketing episode, we have another ✨SPECIAL GUEST✨!Andrew Ryder is a content marketing strategist and copywriter helping coaches and course creators grow and keep an engaged audience, create content faster, and never run out of ideas.Our episode will discuss three main points:How to create content that your audience wants to read.A Ron Burgundy personal branding secret that(1) makes it impossible for anyone to copy you and (2) makes your fans even more die-hard every time you use it.The most underrated aspect of content creation that makes high-quality output feel effortless.BONUS: Learn the simple content strategy that helps create authentic content that sells consistently!Get Access Now: https://abryder.berserkermail.com/Join #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.

Jun 18, 2022 • 17min
How Can Emotional Profiling Help Your Business?
Have you ever wondered what’s the big deal about this whole target audience definition and niche selection thing? 💭If you’re a business owner and feel like you’ve been doing ALL THE THINGS to create a compelling product or service offer for your audience but you’re not hitting your sales goals......this VIDEO is definitely for YOU!Together, let’s discuss the answers to these questions.🔻Why aren’t people buying?🔻 Should I offer a discount?🔻 Is it time to change the offer?Do you know that 90% of a business owner's success will be determined by how accurately they define their target customers' emotional profile?Join me as I explain what an emotional profile is, how to create it for your audience, and how it can help you generate more sales! Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com #womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines*********************************************Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence. Hosted on Acast. See acast.com/privacy for more information.


