

Steve Blank Podcast
Steve Blank
Steve Blank, eight-time entrepreneur and now a business school professor at Stanford, Columbia and Berkeley, shares his hard-won wisdom as he pioneers entrepreneurship as a management science, combining Customer Development, Business Model Design and Agile Development. The conclusion? Startups are simply not small versions of large companies! Startups are actually temporary organizations designed to search for a scalable and repeatable business model.
Episodes
Mentioned books

Apr 28, 2020 • 11min
What’s Missing From Zoom Reminds Us What It Means to Be Human
Over the last month billions of people have been unwilling participants in the largest unintentional social experiment ever run – testing how video conferencing replaced face-to-face communication.
While we’ve discovered that in many cases it can, more importantly we’ve discovered that, regardless of bandwidth and video resolution, these apps are missing the cues humans use when they communicate. While we might be spending the same amount of time in meetings, we’re finding we’re less productive, social interactions are less satisfying and distance learning is less effective. And we’re frustrated that we don’t know why.
Here’s why video conferencing apps don’t capture the complexity of human interaction.

Apr 18, 2020 • 8min
In a Crisis – An Opportunity For A More Meaningful Life
Sheltering in place during the Covid-19 pandemic, my coffees with current and ex-students (entrepreneurs, as well as employees early in their careers) have gone virtual. Pre-pandemic these coffees were usually about what startup to join or how to find product/market fit. Though in the last month, even through Zoom I could sense they were struggling with a much weightier problem. The common theme in these calls were that many of them were finding this crisis to be an existential wakeup call. “My job feels pretty meaningless in the big picture of what matters. I’m thinking about what happens when I can go back to work. I’m no longer sure my current career path is what I want to do. How do I figure it out?”
Here’s what I’ve told them.

Apr 8, 2020 • 10min
Customer Discovery In the Time Of the Covid-19 Virus
With in-person classes canceled, we’re about to start our online versions of Hacking for Defense and Hacking for Oceans (and here). The classes are built on the Lean Startup methodology: Customer Discovery, Agile Engineering and the Business/Mission Model Canvas. So how do our students get out of the building to talk to customers to do Customer Discovery when they can’t get out of the building? How do should startups do it?

Apr 4, 2020 • 13min
The Virus Survival Strategy For Your Startup
This is the one blog post that I hope I’m completely wrong about.
With the Covid-19 virus a worldwide pandemic, if you’re leading any startup or small business, you have to be asking yourself, “What’s Plan B? And what’s in my lifeboat?”
Here are a few thoughts about operating in uncertainty in a pandemic.

Apr 4, 2020 • 17min
How To Keep Your Company Alive – Observe, Orient, Decide and Act
What cashflow-negative companies must do to survive
We’re in uncharted territory with the Covid-19 pandemic. But it’s increasingly looking grim.
Companies that outlast this crisis will have CEOs who can rapidly assess these new circumstances, recognize new patterns and opportunities, and act with urgency to take immediate action to pivot and restructure their companies. Those that don’t may not survive.
So here’s a five-day playbook to help CEOs of cash-flow negative startups, or ones about to go negative, assess the new normal and respond with speed and urgency.

Mar 22, 2020 • 3min
Action Today for CFO’s
Jeff Epstein is on the board of Shutterstock, Twilio, Kaiser Permanente, and was the CFO of Oracle, DoubleClick, Nielsen and King World and is an operating partner at Bessemer Venture Partners. He teaches the Lean LaunchPad class at Stanford with me. And the minute he talks about financing I shut up and take notes.

Mar 7, 2020 • 5min
You’re Not Important to Me but I Want To Meet With You
If you’re a busy startup founder, you’re likely delegating the task of scheduling key meetings about things you want/need to your admin. This is a mistake.
That’s because the dialog you have in setting up the meeting is actually the first part of your meeting, not some clerical task. Treat it this way and you’re much more likely to achieve the objective you’re hoping to. Here’s why...

Mar 7, 2020 • 20min
How to Raise Money – It’s a Journey Not An Event
Every year I teach classrooms full of students who leave class understanding the basics of how to search for product/market fit—and thinking their next goal is to “get funded.”
That’s a mistake.
There are two reasons to raise money...

Mar 7, 2020 • 8min
Clayton Christensen
If you’re reading my blog, odds are you know who Clayton Christensen was. He passed away this week and it was a loss to us all.
Everyone who writes about innovation stood on his shoulders.
His insights transformed the language and the practice of innovation.
Christensen changed the trajectory of my career and was the guide star for my work on innovation. I never got to say thank you.

Nov 12, 2019 • 12min
Why The Government is Isn’t a Bigger Version of a Startup
There was a time when much of U.S. academia was engaged in weapon systems research for the Defense Department and intelligence community. Some of the best and brightest wanted to work for defense contractors or corporate research and development labs. And the best startups spun out of Stanford were building components for weapon systems.