Ray Edwards Show

I was recently interviewed on The Cliff Ravenscraft Show about my new book, Read This or Die. Since this book is, by necessity, so deeply personal, this interview was equally personal and somewhat challenging to get through. However, I felt that it encapsulated the message of the book so well, I asked for Cliff's permission to use the audio on my own show. My sincere thanks to Cliff Ravenscraft (a.k.a. The Mindset Answer Man) for making this episode possible. If you're not familiar with Cliff's work, I recommend you take a look at the links below. Links Read This Or Die: Persuading Yourself To A Better Life - The book releases on May 23, 2023. If you're reading this before that date, you can still claim a valuable free gift for pre-ordering your copy.  Cliff Ravenscraft - This is the main site for the Mindset Answer Man, Cliff Ravenscraft. I am a huge fan of Cliff's work, his outlook on life, and his passion for helping others. You'll find Cliff's notes (hah!) on this episode at this link. How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Get The Transcript https://www.rayedwards.com/622

This episode is definitely "off the cuff", but does have a clear inspiration. I've been listening to more intimate, less polished podcasts and started kicking around the idea of doing a secondary, more intimate, less polished podcast of my own. I hope to gauge my audience's interest in such a thing based on feedback from this episode...then proceed as planned regardless of the results. Have a comment to share about this idea? See the contact info near the bottom of this post. Links Train With Cliff Podcast - This is one of the inspirations I mentioned in the episode - definitely worth checking out. How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments?Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

This week, I have a potentially unpopular answer to a very popular question: How do I upgrade my clients? The serial-refunders, the constant complainers, the manipulators...and of course, people who are downright rude to you and your team. How do you avoid them? Even more to the point: How do you get the kind of clients you actually want? [00:00] How do I upgrade my clients? [00:46] You're not going to like this answer, but... [01:48] My $5,000 problem [03:08] What your company avatar should look like [04:13] It starts at the top (with you and me) How You Can Help? Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Get The Transcript And Video https://www.rayedwards.com/620

How much "Authenticity" is too much? How much of your personal life should you share with your clients or followers? The answer depends on what kind of clients you want to attract, and that's what I'm talking about in this week's episode. [00:00] How much is too much? [00:23] Are you business deals transactional? [00:50] Or are they relational? [01:47] A real dilema [02:48] Here's the difference [03:40] My advice: Charge more, Work less [04:14] You set a higher price, AND... [05:17] I'm rebuilding my business to be E.P.I.C. [06:21] The truth about scalability [07:19] How to build an E.P.I.C. business of your own [08:36] I'm seriously considering this Links Interested in building your own Easy, Profitable, Interesting, and Carefree (EPIC) business? Send an email to ray@rayedwards.com with the subject "Epic Business" and let's chat. How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Transcript and Video https://rayedwards.com/619

A friend of mine recently gave me a not-so-subtle reminder that I am blessed to have a schedule full of things that I have chosen to do. She did this on the heels of me explaining to her how busy I was... "I have to spend 3 days in a studio recording my audio book, I've got to prepare for two upcoming workshops, I have to fly to Orlando for a mastermind meeting," and so on. She reminded me that I was complaining about things that many people are praying for. I am blessed to have a publisher who believes in my new book and has allowed me to record in my own voice. I am blessed to have people willing to travel to Spokane to learn from me. I am blessed to be part of a Mastermind group that allows me to learn from people I admire. Same schedule...Different perspective. That's what this week's episode is all about. [00:00] I'm quitting... [01:02] What's wrong with saying I'm busy? [01:37] Be impeccable with your word [02:40] My wakeup call [03:46] Complaining about blessings [06:29] My energy, my fault [07:08] Read This Or Die Links Copywriting As A Million Dollar Business Workshop - There's still a chance to join me for one of these upcoming, life-changing, empire-building workshops. Click the link for details and availability. Read This Or Die - Find my new book wherever books are sold, or even better, click the link and get a free video course that goes along with it.    How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.   Get The Transcript And Video https://www.rayedwards.com/618

You might be thinking, "Why the 180, Ray? Haven't you been pitching A.I. as an incredible new tool? Aren't you marketing your own copywriting A.I.?" I still believe A.I. is an incredible tool - And yes, I'm very pleased with my company's A.I. software - BUT, as I said when I first started in this business, you must be more than just a copywriter. That was true then, but now...it's absolutely critical. If you're counting on copywriting alone, you're not only eligible for a quick replacement, you're also doing a disservice to your clients (the ones you'll likely be losing soon). [01:01] “The amount of money we receive will always be in a direct ratio to the demand for what we do, our ability to do it, and the difficulty in replacing us.” - Earl Nightingale [01:45] It's already happening...as predicted [02:10] Our Copywriting A.I. (ClarityScribe) [02:37] You MUST be more than a copywriter to compete with other copywriters [04:07] Understanding the context [05:17] To be competent you must study (the right people) [05:49] Understanding the history of this business [06:53] My point: Understand the whole process [08:21] Find a "working" mentor Links Copywriting as a Million Dollar Business - Join me live in Spokane for this life-changing workshop - In person (this month) and virtual (next month) options available while they last. Lex Fridman Podcast - "Conversations about the nature of intelligence, consciousness, love, and power." ClarityScribe - The A.I. software my company has developed specifically for copywriting. Bob Bly - Brilliant copywriter! Digital Course Academy - If your goal is to create a digital course, here's where to start. Membership Experience - Want to create a membership experience that makes people stick around month after month? Stu can teach you how.   How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Get The Transcript https://www.rayedwards.com/617

I'm humbly and blatantly asking for your help in promoting my new book, Read This or Die. This week's podcast explains why I'm so passionate about the book, how it helped save my life, and why I believe it will help others who are searching for answers to seemingly insurmountable problems. [00:00] What is my new book? [01:51] Am I cured? [02:41] What's in it for the reader? [03:11] Preorder and get the course [03:44] More than a million views [04:33] Why I'm asking for help [05:17] My Podcast A-List Links Read This Or Die - Click to preorder your copy of my new book today and get a free 6-part video mini-course to help walk you through the process that saved my life. How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Get The Transcript https://rayedwards.com/616

My Parkinson's symptoms are not something I can hide. I can't keep them under control just because I'm in public, or on a Zoom meeting, or on a stage...They are something I share with everyone I meet, whether I want to or not. But my diagnosis was the genesis of other struggles. The kind that can be hidden. Struggles we feel we must endure alone; perhaps because we've convinced ourselves that no one else will care, or understand...or because we're ashamed, or sometimes because we don't really even understand our own problems. For me, I came to the realization that my symptoms (the ones the world could see) were not the true cause of my fear and uncertainty for my future. My biggest struggles were internal. Once I understood that, I knew I could make real, lasting change. I knew I could improve my life in spite of my doctors telling me that it would only get worse. My affliction may be incurable, but the way I think is certainly not. That is something I can change...Something that can be cured. But how? That's what this week's episode is all about.   Links Read This or Die: Persuading Yourself to a Better Life - Preorder your copy today and receive a free, 6 video mini-course.   How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.   Get The Transcript https://rayedwards.com/615

Most people are stuck in "The Loop" because somehow they think they’re going to get a different result in their life by doing the same thing they’ve been doing, only doing it harder and faster. The Loop gives no rewards for effort. No matter how hard you work at it, you always end up back at the same place. You only break out of The Loop by making intensely different decisions. By taking a completely different path. That's the message of this week's podcast Getting out of The Loop requires you to step outside of your comfort zone. This is almost always uncomfortable, and all growth comes outside your comfort zone. The comfort zone is where dreams go to die. Receiving a diagnosis of Parkinson's Disease initially threw me into a dark, scary loop. Breaking out of that loop required effort and some new tactics (which I documented in my upcoming book, Read This or Die), but in the end, I broke free from it.  To be able to experience it in the future, you must be able to imagine it now. This is true anytime you’re trying to create a new reality for your future. Whether it be a new career or new business, or a new relationship, or living in a new city, or a different home… If you want something radically different in your future, you have to do something radically different in your present. And that can be scary. I can promise the first steps will probably not be easy. But you don’t need “easy”. You just need “worth it”. What big, scary, uncomfortable decision have even thinking about lately? If it keeps coming to mind, it is likely the one decision you need to make in order to change your life. The one decision you need to create that new life you really want. Most of us are quite skilled at thinking about the scary decisions, and coming up with all the things that might go wrong. I suggest a different experiment this time around… I encourage you ask yourself, “What if this went incredibly right?” What would that make possible? Links Read This or Die - Pre-order Ray's new book, "Read This Or Die" and get a free video mini-course, valued at $197   How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice. Get The Transcript https://rayedwards.com/614

The latest earnings statistics still show an obvious gender bias in Corporate America, but why do we so often see this same phenomenon in the entrepreneurial space? How can women, running their own businesses and setting their own rates, be getting paid less than their male counterparts? That's one of the big questions I had for this week's guest, Dawn Apuan. She is a successful entrepreneur who does amazing work, and charges accordingly. Tune in as we explore the costly practice of undervaluing one's self - and how women are seemingly more susceptible to it.    Links DawnApuan.com Dawn on Instagram   How You Can Help Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. Questions or comments? Connect with Ray on Facebook, Twitter, and Instagram Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.   Get The Transcript And Video https://rayedwards.com/613