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The Businessology Show

Latest episodes

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Jul 5, 2023 • 9min

Lesson #11: How to be a Leader in a Strange World

Does the world feel a little weird right now? After the pandemic, we’ve struggled with finding the new normal and started questioning our old work expectations and habits. In this lesson, Jason explains how to navigate the challenge of leading in a changing world…spoiler alert, it’s a struggle.
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Jun 28, 2023 • 9min

Lesson #10:How to Use Psychology to Pitch Prices to Clients

What if we told you there's psychology in pricing strategies? Yes, and there's a way businesses can practically use it too. Jason walks through the benefits of a tiered pricing strategy and how your business can utilize this method in another Businessology Lesson.
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Jun 22, 2023 • 8min

Lesson #9: How Personality Tests Help You Lead Better

How do you understand your team's personality profile? Jason explains the importance of personality testing and how it can help you become a better, more understanding leader.
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Jun 15, 2023 • 49min

Finding A Story To Tell with Carl Smith

Carl Smith is the founder of Bureau of Digital, a community for like-minded digital agency leaders everywhere. But before he went and started his own community, Carl had extensive agency experience. And as a creative, Carl was innovative in the way he led. Carl is a pioneer in creative thinking and doing, so everyone be prepared to drink his "hippie juice" because it's too good. Listen to the intricacies of Carl's creative journey on the newest episode of The Businessology Show today!
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Jun 7, 2023 • 7min

Lesson #8: Why We Needed to Get Fired

Sometimes the best case scenario is getting fired, and—in this story—that was the case. Listen to Jason recount a time when coaching a pair of business partners with Julie didn't go exactly as planned.
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May 31, 2023 • 8min

Lesson #7: How to Communicate Clearly

What does it mean to provide clear communication? Jason answers all the questions you could have about clarity, including how to practically improve your communication style to reach clarity in 4 easy steps. Listen to this new Businessology Lesson to find out.
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May 24, 2023 • 8min

Lesson #6: How to Read Your Company's Financial Metrics

If you don't understand your metrics, you could be misinterpreting your entire business. Listen to Jason explain key metrics and the common errors business leaders make when looking at them.
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May 15, 2023 • 48min

Balancing Creative and Business with Brandie Knox

Today, she's the Principle and Creative Director of Knox Design Strategy. But growing up, Brandie Knox never imagined herself as a business owner. After graduating from a small school in North Carolina, she was itching to get out of dodge and move to a city. Like, literally, any city. Since she was going big, Brandie thought, "ah, heck with it," and planted herself in the middle of New York City. Learning the lay of the land from a large international law firm, Brandie slowly assembled a wide toolset and made another big leap into entrepreneurship at the peak of the 2008 recession. Although her creative agency has transformed a lot over the past 14 years, she's got plenty of helpful entrepreneurship hacks to share. Tune in to this episode of The Businessology Show to learn all about them!
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May 10, 2023 • 8min

Lesson #5: The Easiest Mistake To Make When Hiring

Our firm has had its fair share of hiring horror stories, and we noticed one simple mistake we were consistently making in our process. Today, Jason shares an easy fix to a common hiring whoopsie.
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May 3, 2023 • 10min

Lesson #4: The Hiring Process in 5 Easy Steps

Wouldn't it be nice to have a hiring process that leaves only the best candidate at the end? In a perfect world this would be a standard system, but until that happens, getting as close as possible is all you can hope for. In a new Businessology Lesson, Jason walks through the 5 key steps he uses when hiring. Find out how to narrow down the best fit for your business with these helpful tips.

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