The Boss Mom Podcast

Dana Malstaff
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Jul 31, 2025 • 14min

What It’s Like Having a Work from Home Mom

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this heartwarming and honest episode, Dana is joined by a very special guest—her 10-year-old daughter, Jordan, for a behind-the-scenes conversation about life, business, and what it’s really like growing up with a work from home mom. What starts as a casual chat quickly turns into something much deeper as Jordan shares her journey of starting her own press-on nail business, making $200 in a week, and learning the art of hustle from watching her mom in action. They talk about everything from sales skills and creativity to work-life balance, mom guilt, and the difference between corporate and entrepreneurial parenting. You’ll hear how Jordan views work, what inspires her, and how Dana’s business journey has shaped the way her daughter sees the world, and her own potential. This episode is a powerful reminder that our kids are always paying attention, and that by showing up authentically as passionate, purpose-driven moms, we’re planting the seeds of confidence, leadership, and possibility in the next generation. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/what-its-like-having-a-work-from-home-mom/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ What it’s really like to be raised by a work from home mom ✨ How kids absorb business lessons just by watching their parents work ✨ The surprising ways entrepreneurship can inspire children to lead ✨ How to shift from mom guilt to meaningful connection ✨ Why encouraging your child’s interests, no matter how unconventional, can unlock lifelong skills A Note for Work From Home Moms: If you’ve ever questioned whether you’re doing enough, whether your kids understand the “why” behind your late nights and launch weeks, this episode is your reminder: they see you. They see your passion, your persistence, and your purpose. And whether they say it or not, they’re learning from you every single day. So take a deep breath, give yourself some grace, and know that being a work from home mom is one of the most powerful roles you’ll ever play. You’re not just building a business, you’re building a legacy.💛 Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jul 25, 2025 • 34min

A BossMom Guide to Writing Sales Emails That Convert

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. Let’s face it, writing sales emails can feel awkward, overwhelming, and sometimes downright ineffective. In this episode, Dana shares a refreshing and practical perspective that will completely change the way you approach sales emails in your business. Originally recorded as a BossMom+ micro coaching session, this conversation dives deep into the real psychology behind why people buy, and how your emails can either invite action or accidentally shut the door. You’ll learn the difference between emotionally compromised and egotistical buyers, how to use inline mentions to sell without selling, and why your job isn’t to close the sale in the email but to open the door with clarity, connection, and confidence. Whether you’re just starting to build your list or you’ve been emailing for years, this episode will help you simplify your email strategy and write with more purpose and ease. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/sales-marketing/a-bossmom-guide-to-writing-sales-emails-that-convert/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ Why most sales emails don’t work and what to do instead ✨ How to structure nurture and sales emails that build trust and convert ✨ What inline mentions are (and how to use them to increase sales) ✨ How to speak to your audience based on their decision-making mindset ✨ The surprising truth about what really moves people to buy If this episode lights a fire under you, just know it came from one of the many live trainings inside BossMom+, our low-cost, high-value private community. If you're craving more support, deeper strategy, and content that actually moves your business forward, we’d love to welcome you in. 💛 Join us at bossmom.com/join Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jul 17, 2025 • 23min

The Messaging Trap and How it's Slowing Your Growth

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this powerful episode of the Boss Mom Podcast, Dana Malstaff dives deep into a surprising truth: your constant search for the perfect messaging might actually be what’s holding you back. If you’ve ever felt the rush of an a-ha moment, only to realize days (or weeks) later that you still haven’t launched, posted, or sold anything, this one’s for you. Dana unpacks the concept of the messaging trap, the real cost of overplanning, and how your finite motivational energy is getting used up before you ever hit publish. She shares how smart tools, especially AI, can help you skip the overwhelm and finally move from clarity to conversion. If you’re tired of being stuck in strategy mode, this episode is your permission slip to simplify and scale. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/time-productivity/the-messaging-trap/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ What the “messaging trap” is and how it keeps entrepreneurs stuck in planning mode instead of taking action. ✨ Why a-ha moments feel productive but rarely lead to revenue and what to do instead. ✨ How motivational energy works (and why moms need to protect it like gold). ✨ The powerful role AI can play in your business, especially for writing sales pages, emails, and content faster. ✨ Why implementation not perfection is the secret to getting visible and making money. Ready to ditch the messaging trap and start seeing real results? Your clarity deserves action and you don’t have to do it alone. Head to nurturetoconvert.com to explore the tools that can help you move faster and smarter. And don’t forget to visit bossmom.com/futureme to check in with your future self before your next big move. You’ve got this, Boss Mom. 💛 Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jul 10, 2025 • 28min

Simple Self-Discipline Tips for Moms to Reach your Goals

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this powerful episode of the Boss Mom Podcast, Dana Malstaff gets real about what self-discipline looks like for busy, unpredictable mom life. She shares how discipline doesn’t have to be rigid or perfect, instead, it’s about creating small, non-negotiable habits that make you feel good and help you hit your goals. From living in the messy “liminal space” to doing squats while your coffee brews, you’ll learn how to build self-discipline your way, even when you’re juggling kids, business, and everything in between. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/simple-self-discipline-tips-for-moms/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ What self-discipline really means for moms — and why it’s different from old-school rigid routines. ✨ Why the “liminal space” feels so hard and how to navigate that in-between stage of who you are now and who you want to be. ✨ How to create small daily habits that stick — even with unpredictable schedules. ✨ Ways to make discipline feel good (so your routines become non-negotiable because you love them, not because you “should”). ✨ The power of choosing just ONE focus habit and letting it ripple out to transform other parts of your life. Trust yourself, take the next small step, and let your self-discipline carry you closer to the goals you dream about. Start building the self-discipline you need to hit your goals, map out who you want to become at bossmom.com/futureme. You’ve got this! 💛 Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jul 3, 2025 • 42min

Personal Branding Done Right with AJ Vaden

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this powerful episode of the Boss Mom Podcast, Dana Malstaff sits down with AJ Vaden, CEO and co-founder of Brand Builders Group, to break down what personal branding really means for moms who want to build a purpose-driven business. Together, they unpack how your story, your reputation, and your willingness to show up authentically can transform not just your income but your peace and fulfillment too. AJ shares honest insights about why wealth is more than money, how to let people love you (even when it’s uncomfortable!), and why so many moms accidentally build a brand by default instead of on purpose. If you’ve ever felt stuck in survival mode, or wondered how to turn who you really are into a thriving business, this episode is for you. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/blog/personal-branding-done-right-with-aj-vaden/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ Why personal branding for moms matters more than you think — and how it goes far beyond followers and likes. ✨ How to build your brand with authenticity and stop chasing external validation.✨ The surprising definition of true wealth — and how peace is the new profit. ✨ How to turn your reputation into revenue by showing up for the people you’re meant to serve. ✨ Practical ways to stop doing it alone and let people support and love you along the journey. Tune in, take notes, and remember: your story is your superpower, Boss Mom!💛 If this conversation around personal branding lit something up in you, don’t keep it to yourself — take the next step.  Grab a copy of AJ’s new book, Wealthy and Well-Known, if you’re ready to turn your reputation into revenue and lead your business with peace and authenticity. And if you want to help us shift the culture for moms everywhere, please take just a few minutes to complete the Boss Mom Mental Load Survey — because your voice and your story matter more than you know. You are worthy of peace. You are worthy of being seen. You are worthy of profit built on purpose. Now go let the world see the real you. 💛 Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jun 26, 2025 • 30min

Being Honest Without Oversharing: A Guide for Boss Moms

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana Dana dives deep into the topic of being honest without oversharing. She unpacks what real vulnerability looks like for women and mompreneurs, how to use your story with intention, and why not everything needs to be shared online in real-time. Through raw stories and powerful reflections, Dana shows you how to build trust with your audience while protecting your peace, authority, and energy. If you've ever wondered how much is too much when it comes to being real in your business—this episode is for you. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/blog/being-honest-without-oversharing/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✨ The difference between vulnerability, transparency, and oversharing—and how each one affects your business and brand. ✨ Why “sharing your scars, not your wounds” is key to being honest while still maintaining your authority. ✨ How to practice intentional vulnerability that creates deep connection without sacrificing professionalism. ✨ The importance of emotional processing in private before bringing your story to your audience. ✨ How to use the Future Me GPT tool to gain clarity, self-coaching, and grounded decision-making before going public with your truth. Remember, being honest doesn’t mean giving the world all of you—it means showing up with intention, heart, and clarity. Vulnerability, when done with care, is one of your most powerful tools as a Boss Mom. You’re not too much. You’re just right. And your story matters more than you know. If this episode spoke to you, share it with a fellow mompreneur who needs a reminder that she can be real and rooted. 💛 Let’s keep rising, together. Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jun 19, 2025 • 23min

The Loneliness Trap: Why We Feel Stuck

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana takes you deep into the emotional and practical journey so many moms in business face but rarely name: The Loneliness Trap—that painful cycle of proving, breaking, reimagining, and then starting all over again… without ever fully stepping into your becoming. Whether you’re currently pushing through burnout or standing on the edge of your next breakthrough, this episode is your invitation to stop striving alone and start becoming who you were always meant to be. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/loneliness-trap/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.  What You’ll Learn in This Episode: ✔︎ What the Loneliness Trap is and why so many moms get stuck in it ✔︎ The five-part cycle of becoming and how to identify where you are ✔︎ Why vulnerability is the key to moving forward—and why it’s so hard ✔︎ How motherhood creates a “split” between who you were and who you’re becoming ✔︎ The mindset shift that helps you stop visiting abundance and start living in it  Listen now and take the first step toward real reintegration, alignment, and fulfillment—without doing it all alone.  Don’t forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
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Jun 12, 2025 • 21min

Building a Business from Excitement not Burnout

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this solo episode of the Boss Mom Podcast, Dana shares what building a business really looks like behind the scenes—especially when you’re a mom. Recorded in the middle of the night (because of course), this episode is a raw, honest, and empowering look at what it means to grow something meaningful while juggling life, motherhood, and the million emotions in between. Dana opens up about her journey with the Boss Mom brand, why her next book is taking longer than planned (and why that’s totally okay), and how AI is reshaping the way she’s helping moms build businesses that work for their lives—not someone else’s blueprint. This is your reminder that messy doesn’t mean broken, slow doesn’t mean stuck, and excitement is always a good enough reason to keep going. Want to meet your Future Self and start the self-coaching experience that’s helped me navigate everything from CEO decisions to full-on emotional spirals. → https://bossmom.com/futureme Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/building-a-business-from-excitement/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ Why building a business rarely looks linear—and why that’s okay ✔︎ The truth about launching during life’s hardest seasons ✔︎ Why building a business with support is better than doing it alone ✔︎ The difference between procrastinating and giving yourself time to percolate ✔︎ How Boss Mom is integrating AI into marketing and messaging systems 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!
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Jun 5, 2025 • 15min

Managing Emotions Through Motherhood and Business Growth

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this solo episode of the Boss Mom Podcast, Dana opens up about the emotional rollercoaster that comes with being a mom and entrepreneur—especially during transitional seasons like summer. She shares her personal experience navigating emotional highs and lows while building her business, raising kids as a co-parent, and stepping into a new, bolder CEO identity. Dana gets real about managing emotions not by suppressing them, but by embracing them as part of the growth journey. She discusses the importance of boundaries, investing in herself, being alone with her thoughts, and leveraging tools like her “Future Me” AI to stay grounded and focused. This is an honest, heart-centered episode for any woman who feels like a “hot mess” some days but still shows up and keeps building a life she loves. Want to meet your Future Self and start the self-coaching experience that’s helped me navigate everything from CEO decisions to full-on emotional spirals. → https://bossmom.com/futureme Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/mindset/managing-your-emotions/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ What managing emotions really looks like as a mom and entrepreneur ✔︎ Why protecting your energy is essential ✔︎ How to embrace discomfort and solitude ✔︎ Why leveling up in business often comes with fear, emotional instability, and identity shifts ✔︎ How the “Future Me” AI tool works 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!
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May 29, 2025 • 28min

Reinventing Yourself After 40 and Becoming Your Future Self

At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana opens up about turning 44 and the deep internal work it took to reinvent herself at 40. Through stories of personal loss, business burnout, motherhood challenges, and identity shifts, she shares why reinvention isn’t a trendy self-help concept—it’s a vital evolution for mom entrepreneurs. You’ll hear how she used a unique strategy—embodying her future self through AI coaching—to rediscover purpose, reclaim confidence, and rebuild her business vision for the next decade. This episode is a raw, empowering journey through grief, growth, and the quiet power of becoming who you were always meant to be. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/mindset/reinventing-yourself-after-forty/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ Why reinventing yourself is essential—not optional—for long-term growth ✔︎ How to identify when you’ve outgrown your old identity (and what to do about it) ✔︎ The emotional and strategic process of letting go of who you were ✔︎ How Dana used AI to create and consult her future self as a guide for reinvention ✔︎ The truth about business plateaus and the real reason many women get stuck 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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