
Bourbon Pursuit
The Official Podcast of Bourbon! The best in news, reviews and interviews with people making the bourbon whiskey industry happen. Join hosts Kenny Coleman, Ryan Cecil, and Fred Minnick as they talk with prominent guests and provide insight on American whiskey 3 times a week. Catch all new episodes every Thursday with special Whiskey Quickie reviews on Tuesday and get caught up on bourbon news with This Week in Bourbon on Friday.
Latest episodes

Feb 16, 2023 • 60min
397 - Should Whiskey Be An Investment?
Most people get into bourbon because we enjoy it. There is a story behind every bottle and that captivates us. But then there are times we get our hands on a bottle and start thinking twice before opening it. The secondary market for scotch has been around a while but bourbon is relatively new in comparison. There has been an increase of rare bourbons hitting high dollars at auctions and even more auction houses are starting to become legal. In this episode, Ryan, Fred, and Kenny analyze the bourbon market and give our opinions on why whiskey isn't just for drinking anymore. We also gaze into our crystal ball and try to guess on some brands that have potential future value and then we talk about moving on from flipping bottles to flipping barrels.Show Notes:
Is whiskey really made for drinking and not collecting?
Why is the value of the current whiskey market starting to decline?
Is there a lack of marketing to get people into more higher end bottles?
What are we drinking now that could be valuable in the future?
People have moved on from bottles to starting to own barrels, is that a safe investment?
Do you need to worry about the source of the barrels if you're buying on the open market?
For real, this is not financial advice.
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Feb 14, 2023 • 7min
Whiskey Quickie: Wolves Rye Whiskey & Hop Flavored Whiskey Review
On this Whiskey Quickie by Bourbon Pursuit, we review Wolves Rye Whiskey & Hop Flavored Whiskey Batch No. 1. This non-age stated whiskey is 103 proof and $145 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 10, 2023 • 37min
TWiB: Woodford Reserve Names A New Master Distiller, Blue Run Innovates The Private Barrel Program, Heaven Hill Releases A 20-year Corn Whiskey
It's This Week in Bourbon for February 10th 2023. Woodford Reserve Names A New Master Distiller. Blue Run Innovates The Private Barrel Program. Heaven Hill Releases A 20-year Corn Whiskey.Show Notes:
Kentucky Bourbon Trail eclipsed two million visits
California has introduced a bill that allows spirits-based RTDs to be sold in more retailers
Shortbarrel announced the acquisition of the famous Old Fourth Distillery
Woodford Reserve named Elizabeth McCall as Master Distiller
Blue Run puts a new spin on the launch of their private barrel program
Heaven Hill Heritage Collection 20-Year-Old Kentucky Straight Corn Whiskey
The first national Barrel Proof expression of Bernheim Original Kentucky Straight Wheat Whiskey
A release known as Blanton’s Char No. 4 2022 Limited Edition is popping up
@kentuckybourbontrail @shortbarrelwhiskey @oldfourthdistillery @woodfordreserve @heavenhillbrands @heavenhilldistillery @bluerunspirits
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Feb 9, 2023 • 1h 8min
396 - Fading Trends, Evolution of In-Store Buying, and Increase of Bourbon Fests on Bourbon Community Roundtable #77
This is BCR #77 and its always a fan favorite so here's what we have tonight. Like bad hair and skinny jeans, trends come and go. But the same thing happens in the bourbon world. I pose a question to the group, if we see any trends fading. We start talking about stickers and barrel picks, but there are more we see happening. In the next section of the show, I ask everyone if the in-store buying experience is changing. There have been a lot of partnerships and acquisitions by Drizly, GoPuff, ReserveBar, and even Seelbachs. Are online and on-demand outlets such as these making consumers less likely to try new things? In the last part of the show, it's a question from Brian and he wants to know are there just too many bourbon festivals?Show Notes:
Above the Char with Fred Minnick (@fredminnick) cigars.
What bourbon trends are fading?
Will Drizly/GoPuff/Seelbachs/ReserveBar kill the in-store experience?
How can brands get people to try new things when many people will choose what's comfortable?
Are there too many bourbon festivals? It seems like every festival is now BLANK + Bourbon.
@breakingbourbon @fredminnick @drinkseelbachs @bourbonr @sippncorn
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Feb 7, 2023 • 5min
Whiskey Quickie: Chicken Cock Chanticleer Cognac Barrel Finish Bourbon Review
On this Whiskey Quickie by Bourbon Pursuit, we review Chicken Cock Chanticleer Cognac Barrel Finish Bourbon. This non-age stated bourbon is 112 proof and $500 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 3, 2023 • 44min
TWiB: Fireball Drinkers Are Suing Sazerac, Drizly and GoPuff Announce Partnership, Sagamore Reserve Series 8-Year-Old Rye Whiskey
It's This Week in Bourbon for January 27th 2023. Fireball drinkers are suing Sazerac for misleading labels. Drizly and GoPuff announce a new partnership to provide immediate, on-demand delivery of drinks. Sagamore Spirit releases of its limited-edition Reserve Series 8-Year-Old Rye Whiskey.Show Notes:
Fireball drinkers are suing Sazerac for misleading labels
CeeLo Green joins forces with the Black-owned Victor George Spirits
Grain & Barrel Spirits has announced a multi-year partnership with PGA TOUR Pro Golfer Kevin Kisner
Elijah Craig announced a new multi-year partnership with sports broadcaster Amanda Balionis Renner
Drizly and GoPuff announce a new partnership to provide immediate, on-demand delivery of drinks
Midway University’s online MBA in Tourism and Event Management program
A new Israeli bourbon called Dew of B’Dolah by Thinkers Distillery
Chattanooga Whiskey announced Silver Oak Cabernet Cask Finished and Batch XXIX: Centenary Cask
Boondocks 18 Year Old Straight Bourbon Whiskey
Sagamore Spirit releases of its limited-edition Reserve Series 8-Year-Old Rye Whiskey
@fireballwhiskey @ceelogreen @vgvodka @chickencockwhiskey @kevin_kisner @elijahcraig @balionisrenner @drizlyinc @gopuff @midwayuniv @thinkers.@distillery @chattwhiskey @sagamorespirit
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Feb 2, 2023 • 1h 12min
395 - Why Are Master Distillers Leaving? with Jason Callori of The Mash and Drum
There seems to be a growing trend in the whiskey world and that is when you start seeing the accustom faces you know and trust in a brand leave to go and start their own venture. Can you blame them? There is more opportunity to own a piece of the pie. But could we see a growing problem where we see those brands struggle to take off? To help dive into this conversation we invite Jason Callori of the Mash and Drum on the show. We kick off the show to learn more about Jason and how he built one of the largest whiskey YouTube channels. Then we talk about Master Distillers and other faces leaving their respected brands and what motivates such a move.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks the frustration of secondary prices and not finding bottles
How did you get into bourbon?
What channels influenced you to start your own channel?
What wins, content or production value?
Did you ever have a sensation of burnout?
Who are some of the favorite guests that you have had on the show?
Are you master distillers and faces of the brand leaving for more money?
Has the Master Distiller title been diluted?
How fair is it for blenders to be criticized when they only have access to what's on the open market vs what they had at their disposal at a previous company?
If you have a small brand and one batch bombs, how long can you rely on your reputation?
Will a whiskey geek give someone a second chance?
If someone is leaving from being a face of a brand, how long should they wait until they announce they are starting a new brand?
@the_mash_and_drum
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Jan 31, 2023 • 5min
Whiskey Quickie: Remus Repeal Reserve VI 2022 Review
On this Whiskey Quickie by Bourbon Pursuit, we review Remus Repeal Reserve VI 2022. This non-age stated bourbon is 100 proof and $100 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 27, 2023 • 44min
TWiB: Traverse City Whiskey Begins A $20M Distillery, Old Elk Launches Rye Finished in Barbados Rum, Michter’s Releases 2022 Celebration Sour Mash
It's This Week in Bourbon for January 27th 2023. Traverse City Whiskey Co. has officially broke ground on a $20M distillery. Old Elk Distillery launches its first Rye Whiskey finished in Barbados Rum Casks. Michter’s Distillery will begin shipping the 2022 Edition of its Celebration Sour Mash.Show Notes:
Elijah Craig Bourbon and AT&T Pebble Beach Pro-Am announced a multi-year partnership
A new bill introduced to the Ohio Senate would allow Ohioans to make moonshine
Bourbon with HeART is launching Barrels of HeART
Buffalo Trace Distillery is offering one lucky bourbon lover the trip of a lifetime
ReserveBar launched its new website Get Stocked
Traverse City Whiskey Co. has officially broke ground on a $20M distillery
Old Elk Distillery launches its first Rye Whiskey finished in Barbados Rum Casks
Hercules Mulligan Eyr & Rye, a limited-edition Irish-American Manhattan
Lawrenceburg Bourbon Company. ’L.B.Co.’s Kentucky Straight Bourbon “One Cask Series”
Heaven’s Door Spirits releases Bootleg Series Vol. IV, an 11-Year-Old Wheated Bourbon finished in Islay Scotch Casks
Michter’s Distillery will begin shipping the 2022 Edition of its Celebration Sour Mash
@elijahcraig @bourbonwithheart @buffalotracedistillery @reservebar @tcwhiskey @oldelkbourbon @herculesmulligancompany @lawrenceburgbourbon @heavensdoorwhiskey @michterswhiskey
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Jan 26, 2023 • 1h 2min
394 - Bourbon Capital Academy with Sam Lacy
You listen to this show because you want to be a better educated bourbon consumer. Or maybe you just went off the deep-end and started buying too many bottles and now you're on the hunt for the next great bottle. Either way, I'm glad you're here. But there are all sorts of new opportunities that foster deeper knowledge with some of the premier distilleries in Kentucky, most notably, in Bardstown. Sam Lacy joins the show to talk about everything from the Bourbon Capital Community Alliance. It's an initiative from the city of Bardstown to bring in-depth and tailored educational experiences to distilleries around Bardstown along with their brand new Brindiamo Penthouse that can provide a 101-level primer for people before they hit the distilleries.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks bottles as an investment
How did you get into bourbon?
Why was there an initiative to form an alliance?
How many partner distilleries are a part of the alliance?
Is the Bourbon Capital Guild a private bourbon society?
What are the distilleries asking of the city to help promote bourbon tourism?
Is the Bourbon Capital Academy a proprietary education course that anyone can take?
What is the Brindiamo Penthouse?
How often are the courses being offered at the partner distilleries?
How much does a custom distillery course cost?
@bourboncapitalguild @bourboncapitalacademy @brindiamogroup
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