Let's Get Dressed

Liv Perez
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Oct 17, 2022 • 50min

Sami Miro’s Levi’s Collab Is Here, and How to Build A Sustainable Fashion Brand From Scratch

In honor of the Sami Miro Vintage’s x Levi’s collaboration dropping tomorrow, we’re bubbling this interview back to the top of your inbox! Growing up in San Francisco, Sami Miro was known as the “weird vintage girl,” wearing recycled clothing she found in the back of American Rag to her 9-5 tech start up job. Today, she runs one of fashion’s coolest vintage brands and is a leader in the conversation on sustainability with Sami Miro Vintage, an eco-conscious clothing line specializing in sourcing and reconstructing one-of-a-kind vintage garments curated from around the world. In this episode, Sami talks about her first-ever, groundbreaking collaboration with Levi’s, her journey from tech start up to fashion mogul, and how she used her differences to find a niche.    Shop Sami Miro x Levi’s on October 18th at SamiMiroVintage.com    Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Sponsored by sabio.LA sabio.LA: Learn to code TODAY! Head to sabio.la/FRIEND to learn more!   Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 10, 2022 • 43min

How to Get Signed to a Podcast Network and Stay Ready for Success

Tune in for Liv’s monthly Ask Me Anything episode where she answers you burning questions - from styling, to building a career in content creation, to her current must haves - direct from Instagram.    Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.  Megan Vaughn Episode: https://podcasts.apple.com/us/podcast/friend-of-a-friend/id1462213019?i=1000575340025   Rachel Rodgers Episode: https://podcasts.apple.com/us/podcast/friend-of-a-friend/id1462213019?i=1000566200461   Perfecting Your Wardrobe Episode: https://podcasts.apple.com/us/podcast/friend-of-a-friend/id1462213019?i=1000563240087   Dieux Moisturizer: https://www.dieuxskin.com Sponsored by sabio.LA: Learn to code TODAY! Head to sabio.la/FRIEND to learn more! Shed the Silence: www.shedthesilence.com  Steve Madden: 20% OFF AT STEVE MADDEN, YES PLEASE! Use code FRIEND20 at www.stevemadden.com  AloMoves:  Go to ALOMoves.com for 30 days FREE! If you’re loving it like I am, then snag 50% off your annual membership with code FRIEND See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 3, 2022 • 36min

My Thoughts on Fashion Month - Trends I’m Seeing, My Favorite New Designers, and More

I’m back home and ready to brain dump three weeks away for Fashion Month! From New York to Milan, I’m sharing all the wow factor moments - from Gucci’s #Twinsburg to the Michael Kors show - and the top three trends I’ve seen nonstop this month.    Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Sponsors Steve Madden: 20% OFF AT STEVE MADDEN, YES PLEASE! Use code FRIEND20 at www.stevemadden.com  Waterdrop: Please, no more gas station plastic bottles. And these bottles are so cute! Head to www.waterdrop.com and use code FRIEND to get a special 15% discount! AloMoves:  Go to ALOMoves.com for 30 days FREE! If you’re loving it like I am, then snag 50% off your annual membership with code FRIEND Kate McLeod: Use code FRIEND at checkout for 20% off your first purchase at katemcleod.com Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 26, 2022 • 31min

How Kate McLeod Went From Baker to Sephora Best Seller

Pastry chef turned beauty entrepreneur, Kate McLeod knows a thing or two about good ingredients. During her days in the kitchen, Kate suffered from dry skin, leading her to one day try cocoa butter as a last salve. The results were transformational. But cocoa butter is rock hard in its natural state, and Kate wondered if she could make it easier to apply without diluting its raw power as a solid. So was born her best-selling Body Stone. The Kate McLeod Body Stones are the first of its kind and soften on warm, dry skin. They glide on like silk melt and absorb, leaving skin soft, supple, and glowing. With only cocoa butter, sweet almond oil, apricot kernel oil, avocado oil, and fractionated coconut oil, it’s no wonder it’s become a cult favorite, being seen on Naomi Watt’s ITG Top Shelf and flying off the shelves at Sephora. In this episode, Kate and I talk about building a hero product and defining your niche, how she pivoted from baking to beauty, and what it took to build a beauty brand that caught Sephora’s eye.   Shop Kate McLeod here https://www.katemcleod.com. Use code FRIEND at checkout for 20% off your first purchase and start your self care ritual.    Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 19, 2022 • 40min

TikTok Trend Predictor Coco Mocoe On Finding Her Niche and the Trends She Sees Coming From NYFW

In just a few short weeks, Coco Mocoe has become one of the most popular Tik Tok personalities for accurately predicting pop culture trends and stars on the rise right before they blow up. From Kylie’s car series to Taylor Swift’s grunge era, you heard it from Coco first. But her rise to popularity didn’t come overnight. She worked with the D’Amelios back in 2018 to and has been dedicated to the pop culture hustle - posting content on her channel multiple times a day and honing in on her niche. In today’s episode, Coco and I talk about how she got into being a pop culture psychic, the secret to her success on Tik Tok, and the trends she’s predicting will come from NYFW.   Follow Coco here www.tiktok.com/@cocomocoe       Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.  AloMoves: Go to ALOMoves.com for 30 days FREE! If you’re loving it like I am, then snag 50% off your annual membership with code FRIEND - only good in September for National Yoga month! Steve Madden: 20% OFF AT STEVE MADDEN, YES PLEASE! Use code FRIEND20 at www.stevemadden.com  Sabio: Learn to code! You could be starting a new job in just a few months. www.sabio.la/FRIEND Waterdrop: Please, no more gas station plastic bottles. And these bottles are so cute! Head to www.waterdrop.com and use code FRIEND to get a special 15% discount! Shed the Silence: www.shedthesilence.com  Reserveage: Get 30 percent off your product order at Reserveage.com with code FRIEND30 Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 12, 2022 • 35min

Want A Job In Fashion? Meet The Industry's Top Buyer, Tiffany Hsu, VP of Buying At Mytheresa

If you’re not in fashion, Fashion Month can seem a bit overwhelming. I often get asked - can I buy that look right now? When will that style be available? Or why didn’t that runway piece make it to stores? Well, there’s a big business behind runway shows - it fuels the fashion industry forward, sets trends for the seasons ahead, and allows fashion buyers to decide what makes it from the runway to our closets. So today we’re answering all of your questions with one of the best buyers in the industry, Tiffany Hsu, who’s the Vice President of Womenswear and Kidswear Buying at Mytheresa. (If you follow me on IG, you know Mytheresa is my ultimate retailer of choice - there’s just no better buy if you’re looking for the best pieces in fashion!). As a buyer, she’s tasked with traveling the world and looking at every designer’s collection, understanding the Mytheresa customer intimately, and knowing exactly what styles and how much of them to buy so that retailers and designers make a profit when it hits the stores six months later. She’s basically a fashion psychic. However, buying is a big numbers game, so for all my listeners looking for a numbers based job in fashion, listen up! In this episode, Tiffany and I talk about what goes on behind the scenes during fashion week, how she's learned what her clients want, and the trends she’s loving right now.   Follow Tiffany here https://www.instagram.com/handinfire/   Shop Mytheresa here www.mytheresa.com    Sponsors Steve Madden: The brand you love is now introducing Steve Madden apparel! #SMfall22 to share your going out looks! Sabio: Learn to code! You could be starting a new job in just a few months. www.sabio.la/FRIEND Waterdrop: Seriously - Get a sustainable water bottle. No more gas station plastic bottles. And these ones are so cute! Head to www.waterdrop.com and use code FRIEND to get a special 15% discount!     Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Aug 29, 2022 • 42min

Cass DiMicco on Creating Chic Content, Founding Aureum Collective, and Her Prediction For Fall’s Biggest Jewelry Trend

Today’s guest is Cass DiMicco, a fashion influencer and the founder of Aureum Collective, a jewelry brand that gives you a luxury aesthetic without the luxury price point. Just one look at her Instagram and you’ll see she’s giving Brigitte Bardot reincarnated. She’s impeccably chic - with a feed filled with fashion and beauty inspiration, and of course, how she uses accessories to elevate every day fashion. In this episode, Cass tells us her best tips for creating content, how she balances being a content creator and running a business all from her Miami home, and what she feels is the next big jewelry trend for fall.    Follow Cass here https://www.instagram.com/cassdimicco/   Shop Aureum Collective here https://aureumcollective.com   Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Support the show by supporting our sponsors! OUAI: I live for this scalp serum! www.theouai.com code FRIEND for 15% off your entire purchase. Sur La Cote: Visit www.shopsurlacote.com to find your new favorite summer fit and use code FRIEND for 20% off. Reserveage: Get 30 percent off your product order at www.reserveage.com with code FRIEND30. Produced by Dear Media   This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Aug 22, 2022 • 36min

Inside Danielle Prescod’s First Book, Token Black Girl

I often talk about the necessity for community. No matter what you do, where you work, finding your people and keeping them close is one of the most important lessons I’ve learned as someone in the fashion industry. One of my people is Danielle Prescod. She instantly became someone who felt like a security blanket for me - at a work event where maybe I didn’t know anyone, fashion weeks, whatever it was, if she was there, all was good in my world. Danielle is a 15-year fashion industry veteran - she’s worked at InStyle, Elle, BET, and is someone I often turn to for her razor-sharp and unapologetic perspective of the industry. But last year, she said goodbye to the fashion industry and moved to New Orleans where she penned her first book, Token Black Girl, a memoir about her experiences growing up Black in a predominately white neighborhood, and the experiences that followed her into her teen years, college years, and into the halls of some of the most well known magazines in the world. It’s a harsh look into the white supremacy in media and her personal story of recovering from years of striving for perfection, a loss of identity, and living in a world where she never truly felt accepted. In today’s episode, we talk about the moments that led Danielle to write Token Black Girl, how she turned her experiences into output, and how the fashion industry needs to do better.   Follow Danielle here https://www.instagram.com/danielleprescod/   Pre-order Token Black Girl here    Produced by Dear Media   This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Aug 15, 2022 • 44min

Your Best Hair Starts Here with Crown Affair’s Dianna Cohen

I’ll never forget the first time I saw a Pantene ad. The silky, luscious, and thick hair on the models couldn’t be more different from my own hair, but instantly became an ideal of what society considered beautiful. It carried me through the many emotional stages of my hair - extensions, the post breakup chop, multiple colors (who can relate?) - all to achieve that bounce that could be seen from a mile away. But as a now 28-year-old, I've figured out the most essential truth when it comes to hair - less is more. Diana Cohen’s Crown Affair is leading that message, disrupting the haircare industry that has notoriously sold chemical-based products and damaging styles with simple products, clean ingredients, and routines and rituals that nourish your hair from within. The Crown Affair Hair Oil has landed on every best-seller list, even catching the eye of the brand's newest investor Gwyneth Paltrow, and the brand is a bestseller at Goop and Sephora. In this episode, Diana shares her experience navigating the haircare industry, her own routines, and how she’s built a community around self-care.    Shop Crown Affair here https://www.crownaffair.com   Support the show by supporting our sponsors! Sur La Cote: Visit www.shopsurlacote.com to find your new favorite summer fit and use code FRIEND for 20% off. Reserveage: Get 30 percent off your product order at www.reserveage.com with code FRIEND30. Smooj: Visit www.drinksmooj.com to find Smooj near you or use code FRIEND to get 15% off an entire box of hard smoothies shipped straight to your doorstep. Nuuly: Get $10 off your first month of Nuuly when you sign up with the code FRIEND10 at www.nuuly.com  Smooj: Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Aug 8, 2022 • 39min

Is Investing in PR Really Worth It?

One of the most frequent questions I get asked from entrepreneurs is, “Is investing in PR really worth it?” In 2022, PR is a whole new ballgame. Tabloids are out, and clicks are in. But as a new brand, how do you truly make a splash and get your name out there? And how do you know the best avenues to invest in? Enter Megan Vaughn, the founder of MVPR, and the PR guru behind all your favorite social media brands like Miaou, Aya Muse, Are You Am I, Urban Sophistication, Luv AJ, and more. She gives us the rundown on what public relations really can do for you, her best advice on priming your business to catch a publicist's eye, and what clicks really moves the money needle.   Follow Megan Vaughn PR here https://www.instagram.com/mvpr_nyc     Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.  We chose these partners just for you! OUAI: I live for this scalp serum! www.theouai.com code FRIEND for 15% off your entire purchase. Waterdrop: Head to www.waterdrop.com and use code FRIEND to get a special 15% discount! Sur La Cote: Visit www.shopsurlacote.com to find your new favorite summer fit and use code FRIEND for 20% off. Nuuly: Get $10 off your first box at www.nuuly.com with code FRIEND10 Produced by Dear Media See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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