The Digital Marketing Podcast by Exposure Ninja

Tim Cameron-Kitchen
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Aug 11, 2021 • 26min

5 Tips to Convert Email Subscribers Into Customers

Converting email subscribers into sales is something many business owners and marketers think happens naturally. But the truth is that your subscribers still need a gentle nudge — a little reminder to get them to make a purchase decision. Join us in this episode as Head Ninja Tim shows you how to turn your email subscribers into automated sales consistently.  Get the show notes @ https://exposureninja.com/podcast/207/  Get a FREE review of your website https://exposureninja.com/review/
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Aug 2, 2021 • 45min

Unpacking The Huel Marketing Strategy that Nets £70M in Annual Sales [Digital Marketing Deep-Dive]

Our Head Ninja Tim breaks down Huel’s digital marketing strategy and explains the tactics they used to carve a niche in the saturated protein and fitness supplement industry.  This time around, we’re focusing on five key areas.  Their positioning and messaging Their website Their traffic strategy Their search visibility Their email marketing strategy Get the show notes @ https://exposureninja.com/podcast/206/  Get a FREE review of your website https://exposureninja.com/review/
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Jul 26, 2021 • 30min

7 Essential B2B Marketing Strategies for 2021

In this week’s episode, our Head Ninja Tim breaks down 7 essential B2B marketing strategies for 2021: #1: B2B Positioning and Audience Targeting #2: B2B SEO #3: B2B Social Media Marketing #4: B2B Video Marketing #5: B2B Content Marketing #6: B2B PPC Advertising #7: B2B Email Marketing  Listen to the very end of the episode to get a bonus B2B marketing tip! Get the show notes @ https://exposureninja.com/podcast/205/  Get a FREE review of your website https://exposureninja.com/review/  
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Jul 12, 2021 • 32min

The Ultimate Guide to Direct to Consumer (DTC) Marketing

Join us as our Head Ninja Tim breaks down what makes direct to consumer (DTC) companies unique and how these brands market themselves online.  We’re also introducing the Exposure Ninja Star Marketing System — a five-step framework that analyses successful marketing campaigns into five key elements: Positioning Presence Process People Progression Get the show notes @ https://exposureninja.com/podcast/204/  Get a FREE review of your website https://exposureninja.com/review/
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Jul 5, 2021 • 44min

The 3-Stage PPC Strategy You Need to Maximise Your Ad Spend

In this video, our Head Ninja Tim walks you through the three-stage process of designing a PPC strategy that maximises the return on investment (ROI) of every single click that you buy. These stages are:  Message Market Method Get the full scope of our PPC strategy by listening to the episode! Get the show notes @ https://exposureninja.com/podcast/203/ Get a FREE review of your website https://exposureninja.com/review/
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Jun 28, 2021 • 51min

Supercharging Your Content for Lead Generation (feat. Steven Van Vessum of Content King)

We’re delighted to be joined by Steven Van Vessum, VP of Community at ContentKing, an SEO tool that lets you live audit your site and track its performance. Steve sounds off on ContentKing’s lead generation strategy that uses content.  We also have an exclusive ContentKing offer for our podcast listeners. Go to ContentKingApp.com/ExposureNinja/ and get a FREE 28-day extended trial of ContentKing.   Get the show notes @ https://exposureninja.com/podcast/202/ Get a FREE review of your website https://exposureninja.com/review/
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Jun 21, 2021 • 27min

8 Strategies to Increase Your Average Order Value (Works for Any Business!)

Whether you're growing an eCommerce store or want to get more people to sign up for a B2B service (ahem, like digital marketing), average order value is one of the most important metrics for any business.  Join us as Head Ninja Tim breaks down 8 tried and proven strategies to increase average order value, complete with real-world examples for each. Get the show notes @ https://exposureninja.com/podcast/201/ Get a FREE review of your website https://exposureninja.com/review/
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Jun 14, 2021 • 42min

How to Find Your Target Audience (feat. Geoff Kennedy of Sitebulb)

In this episode, our Head Ninja Tim sits down with Geoff Kennedy, Head of Marketing at Sitebulb, to pick his brain and talk about the impact of effective targeting and how businesses can identify their target audience and market more efficiently. Get the show notes @ https://exposureninja.com/podcast/200/ Get a FREE review of your website https://exposureninja.com/review/
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Jun 7, 2021 • 53min

How MVMT Went from a Watch Startup to a $300 Million Fashion Brand [Digital Marketing Deep-Dive]

In this episode, we break down MVMT’s digital marketing strategy to find out how the crowdfunded watch brand bootstrapped its way into becoming a $300 million company. Our Head Ninja Tim explores MVMT’s digital marketing strategy using the same framework we use to evaluate our clients’ marketing performance. Get the show notes @ https://exposureninja.com/podcast/199/ Get a FREE review of your website https://exposureninja.com/review/
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May 31, 2021 • 35min

Will Apple’s MASSIVE Privacy Update Kill Ad Tracking?

In this week’s episode, Head Ninja Tim discusses the implications of Apple’s latest privacy update with Ana Galanzovski and Lenka Stefanakova, PPC Team Leaders at Exposure Ninja. Get the show notes @ https://exposureninja.com/podcast/198/ Get a FREE review of your website https://exposureninja.com/review/

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