Maximum Lawyer

Watch the YouTube version of this episode HEREAre you looking for advice on how to balance a successful marriage with a successful business? In this episode of the Maximum Lawyer Podcast, Tyson and his wife, Amy, share their journey of building and leading the law firm Maximum Lawyer together. The conversation delves into their evolving partnership, from navigating the challenges of working as spouses to developing a supportive and growth-oriented firm culture. Tyson and Amy talk about their personal and professional growth while being law partners. For both, trial and error is the key to growth, especially when building something together as a team. For Amy, this was something she learned while studying journalism. When working together as partners, success really is shared and more so when both are together contributing and putting in work. This collaboration is key to a successful relationship and business.Marriage can affect a business and both Tyson and Amy provide some insights on that idea. Meshing marriage with business can be a huge issue and can lead to riffs. Tyson and Amy reflect on the issue of talking about work in bed, which led to a lot of disagreements. It is important to identify where the boundaries are and respect what each individual likes to do. It is important to have open conversations about how to keep the marriage going strong.2:26 Exploring personal and professional growth7:24 The role of motivation and accountability in personal growth.17:16 How marriage affects the business52:24 Setting boundaries with challenging clientsTune in to today’s episode and checkout the full show notes here.

Watch the YouTube version of this episode HEREAre you looking for more information about the impact of AI? In this episode of "The Guild Live Show," Tyson explores the latest in AI, from Fiverr’s AI character Gary transforming marketing, to virtual salespeople in China outperforming humans. Tyson discusses the impact of these innovations on freelancers and sales professionals, and reflects on a major legal tech acquisition.AI tools have the potential to affect freelancers and sales professionals.Tyson references an article that speaks to the mix of AI for video creation and using freelancers for creative ideation. Although AI is taking over many industries, it is interesting to see a space where freelancers are able to get a foot into the industry and use their skills while working with AI to create a great product.Tyson also speaks to the rise of 24/7 AI sales agents that are being used in many companies. AI salespeople are outperforming their human counterparts. Though sales is an area that usually wouldn’t get replaced by AI, markets in countries like China are seeing AI sales agents taking over. These agents are making more profit than humans, which is making it a lot more popular.Listen in to learn more!5:11 How AI tools on Fiverr may affect freelancers7:11 The rise of 24/7 AI sales agents11:43 The potential for AI to run continuous webinars for legal professionals Tune in to today’s episode and checkout the full show notes here. 

Watch the YouTube version of this episode HEREAre you an attorney looking for strategies for content and AI? In this special LinkedIn Live episode of Law Subscribed, host Matthew Kerbis (“The Subscription Attorney”) welcomes Tyson Mutrux, co-founder of Maximum Lawyer and practicing injury attorney. They discuss the evolution of legal podcasting, the importance of delivering valuable content, and strategies for effective law firm branding.Matthew and Tyson talk about the importance of valuable content over production quality. Most people will value good content over the quality of how a video is produced. As time goes on, it is important to invest in good production equipment and tools to enhance your content. But, if your content is good and of use to people, they will listen or watch despite how it looks or sounds. As content creators and attorneys, it is important to listen to what your audience wants to learn so you can keep them engaged.As AI progresses, the types of tools will become more mainstream within law firms. Law firms are perfectly equipped to take on AI tools and integrate them into a system. Whether it be intake, case management, bookkeeping, invoicing or research, AI tools like Grammerly, Perplexity or Calendly are great for managing law firms. Matthew suggests utilizing a Roku system, where all of your favourite AI tools can be managed in one place.Take a listen to learn more!05:49 Content Value and Audience Engagement13:19 Law Firm Branding and Trade Names18:31 Geographic and Niche Branding Strategies24:42 Metaverse, Blockchain, and AI in Law36:00 Subscription Models and Tech Industry Shifts39:31 Legal AI Research Tools and Law School TrainingTune in to today’s episode and checkout the full show notes here.Connect with Matthew Kerbis:Website

Watch the YouTube version of this episode HEREAre you a law firm owner looking to scale your business? In this episode of the Maximum Lawyer Podcast, Tyson interviews Matt Burke, the founder of Zilla Metrics, who shares his remarkable journey from a troubled youth to building a successful business helping law firms scale. They discuss law firm marketing, client experience, and operational challenges.With expertise in helping law firm owners scale, Matt talks about the importance of mapping the client journey. This includes understanding and mastering every interaction a client will have, from looking you up online to closing a case. Mapping the client journey also involves making each step of the process seamless. For example, if someone is getting to know your firm and wants to see if you are a good fit for them, create a quiz funnel on your website. This allows for someone to answer a few quick questions about their situation, leading to that first call.Matt and Tyson chat about patterns seen in successful law firms. Successful law firms are focused on generating leads and are obsessed with the intake system. Since intake is a crucial part in making money, many successful firms get it right. Their system is easy, quick and uses all the right tools and processes. Another pattern is having a good CRM. Many firms fail because their CRM is not being used by staff or is too complicated. Find a good, simple CRM so your firm can flourish!Take a listen!06:28 Lessons from Legal Struggles16:51 Learning to Read People27:23 Law Firm Growth Patterns37:43 Milestones, Progress, and Zilla Metrics Origins41:42 What Makes a Good Attorney43:10 Three Pillars of Law Firm GrowthTune in to today’s episode and checkout the full show notes here. Connect with Matt:Website Instagram Facebook  Linkedin Youtube

Watch the YouTube version of this episode HEREAre you a law firm owner looking to create better work environments for your staff? In this episode of "The Guild Live Show," Tyson explores why every team does not always thrive in a so-called “innovative” culture, emphasizing the importance of tailoring workplace environments to unique needs. Tyson speaks to the importance of culture fit for companies who want to create healthy work environments. Sometimes the culture of a firm involves a certain type of individual who will make the firm better. Relying on creating a team of misfits can create environments where people might not be able to keep up and it can be damaging. If the environment of your firm is fast paced, it is important to hire people that fit that mold. Leaders play a role in creating and determining what the culture is and it is important that leaders know what they want for their firm.Good work environments support employee’s development and mental health. Tyson shares some team activities leaders can coordinate to boost cognitive health. This can be things employees do solo or the team does together. Ideas include the team tracking their sleep to find out how much is needed to be productive, creating 90 minute work blocks where everyone does focused tasks and committing to minimizing some low value channels of information, like social media.Take a listen.1:20 The importance of culture fit over emulating large companies4:00 Leaders' role in creating cultures that attract and repel talent8:55 5 ways to make yourself less intelligent15:14 Suggestions for team activities to boost cognitive healthTune in to today’s episode and checkout the full show notes here. 

Travis Hoechlin and Vaidas Cikotas from Rise Up Media dive into the transformative world of legal marketing. They discuss the pitfalls of relying solely on referrals and stress the necessity of a robust online presence. The duo emphasizes the importance of improving intake processes, highlighting how poor systems can thwart marketing efforts. They also explore the delicate balance between long-term SEO strategies and immediate lead generation, providing valuable insights for law firms striving to stay competitive in today’s market.

Join experienced family law attorney John Nachlinger as he revolutionizes divorce law with a collaborative, solution-focused approach. He discusses the emotional complexities of family disputes and critiques traditional adversarial tactics, advocating for flat-fee models that enhance client relationships. John shares insights on the importance of communication and emotional support during divorce, highlighting the necessity of a supportive community for men facing these challenges. Tune in for transformative strategies that prioritize healing over conflict!

Discover the power of the AI agent Comet, which automates workflows and offers creative solutions for law firms. Learn about the innovative 'two-way door' concept for quick decision-making, allowing businesses to pivot easily when strategies don't pan out. Delve into the intriguing world of 'coffee naps' that combine caffeine and short rests to enhance alertness. Explore the shift from traditional SEO to AI-driven marketing strategies, making it essential for businesses to adapt to the new digital landscape.

Brooke Lively, Founder and CEO of Cathcap, and Pam Meissner, COO and CFO, dive into the complexities of law firm ownership. They discuss the critical challenges in financial management and leadership, emphasizing the dangers of prioritizing revenue over profitability. Topics include strategies for hiring the right team, identifying toxic employees, and overcoming burnout. They also highlight the importance of mindset shifts for sustainable success, promoting a culture of collaboration, transparency, and self-care to enhance firm performance.

John Kormanik, a former trial attorney and now a coach, shares his transformative journey of overcoming limiting beliefs. He emphasizes the power of shifting mindsets for growth, discussing how viewing life through a lens of gratitude can improve relationships and self-worth. Kormanik highlights the dangers of self-criticism, especially for risk-averse attorneys, and encourages embracing vulnerability. He also explores the importance of valuing time and making choices that promote happiness in leadership roles, illustrating how mindset profoundly impacts personal and professional success.