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The DigitalMarketer Podcast

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Aug 20, 2020 • 40min

EP114: Bringing Diversity, Equity, and Inclusivity Into Your Business with CEO of Impact Coaching Trudi Lebron

In this episode, CEO of Impact Coaching Trudi Lebron explains why every business needs diversity, equity, inclusivity, and how they can implement each to create a safe work environment. She shows us how different people need different types of support to reach the same goals, how to diversify your thoughts and break through your own unknown biases, and what the hiring process looks like when these 3 essentials are top-of-mind. RESOURCES MENTIONED IN THIS EPISODE Trudi’s Website Trudi on Instagram Trudi on LinkedIn Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Aug 13, 2020 • 34min

EP113: Everything You Didn’t Know Was Possible in Location-Based Marketing with Dan Dillon, Vice President of Marketing and Laura Conway, Marketing Manager at Reveal Mobile

There’s a lot happening in location-based marketing and unless you’re spending a lot of time in this niche—you might not know the extent of it. In this episode, Vice President of Marketing Dan Dillon and Marketing Manager Laura Conway of Reveal Mobile explain the foundation of location-based marketing as the 3 legs of a stool, give us free location-based marketing campaign ideas, and give us a lesson on geotargeting, geo-conquesting, geo-fencing and data enrichment. They also show us how to use these strategies for ecommerce stores. RESOURCES MENTIONED IN THIS EPISODE 10 Campaign Ideas for Location-Based Marketing Reveal Mobile Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Aug 6, 2020 • 33min

EP112: Using Gamification to Build Unstoppable Momentum For Your Online Course with Marisa Murgatroyd, Founder of Live Your Message (Exclusive T&C Interview)

In this episode, Bethany Cowan (Programming Manager, Traffic and Conversion Summit) interviews T&C guest speaker Marisa Murgatroyd to find out how we can successfully hop on the current “online education gold rush”. Marisa explains how course creators can stand out to create unstoppable momentum and what she wishes she’d done sooner in her career so you can start now. We also get a sneak peek during a brief chat between Bethany and Host Jenna Snavely into how T&C is finding new ways to add value, even with the shakeup in the events industry. RESOURCES MENTIONED IN THIS EPISODE Live Your Message Marisa on LinkedIn Marisa on Instagram Traffic and Conversion Summit on Instagram Traffic and Conversion Summit’s Website Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jul 30, 2020 • 39min

EP111: 7 Steps To Align Sales and Marketing with author of Creating Togetherness Jeff Davis

How confident do you feel in the alignment of your sales and marketing teams? In this episode, Jeff Davis is going to show you how easy a misalignment between the two teams is and why it’s a big deal. He’ll explain the key triggers that tell you there’s a misalignment, how the buyer’s journey is going to start to bring them back together, and how to align your communication with 7 steps. RESOURCES MENTIONED IN THIS EPISODE Jeff’s Website Create Togetherness Book The Alignment Podcast Jeff Davis on LinkedIn Jeff on Twitter Jeff on Instagram Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jul 23, 2020 • 40min

EP110: Inside DigitalMarketer’s Facebook Ad Account with Paid Media Manager Garrett Hardy

This week we’re going to give you an inside look at the DigitalMarketer Facebook ad account—which just got a brand new update. In this episode, DigitalMarketer’s Paid Media Manager Garrett Hardy walks us through the first actions he took when taking over DM’s ad account, the most common problem he sees on most accounts, what metrics he always keeps his eye on, and more. RESOURCES MENTIONED IN THIS EPISODE Garrett on the DigitalMarketer Blog Garrett on LinkedIn Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jul 16, 2020 • 36min

EP109: Critical Keys to Amazon FBA Success with Kevin David, eCommerce Expert

It’s no secret that Amazon FBA is a great way to get started in eCommerce. But—how do you find success on Amazon? In this episode, Amazon FBA expert Kevin David explains how to break through the initial barrier of selling on Amazon, how he uses long-tail keywords, the first steps to choosing a product, and more. RESOURCES MENTIONED IN THIS EPISODE Zonbase The Kevin David Experience Podcast Kevin’s Amazon FBA Course Kevin on Youtube Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jul 9, 2020 • 42min

EP108: Analyzing What Makes Content Go Viral in 2020 & Running DigitalMarketer’s Creative Team with Erin MacPherson

What makes an article go viral in 2020? In this episode, Director Of Content Development at DigitalMarketer Erin MacPherson explains the meeting she held with the DM team to analyze what making content go viral right now. Get Erin’s take on how we’re training our team to be better writers, what viral articles all have in common, and her leadership advice for new content directors, editors, and managers. RESOURCES MENTIONED IN THIS EPISODE The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart Flooding trapped workers at a Mexican bakery for two days. They spent it baking for Harvey victims. DigitalMarketer Blog Recess Blog Scalable Blog Erin on LinkedIn Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jul 2, 2020 • 42min

EP107: How To Self-Publish Your Book & Nail Your Launch with Chandler Bolt of Self Publishing School

Writing a book is a daunting task—but this week’s guest is going to show you that it doesn’t have to be. In this episode, Chandler Bolt founder of Self Publishing School talks about how he takes his clients from book idea to first draft in 48 hours. He’ll explain the pros of self-publishing vs. working with a publisher, how to promote your book launch, creating your funnel, and driving conversions. RESOURCES MENTIONED IN THIS EPISODE How To Publish a Book in 2020 Apply for Self Publishing School Book Outline Template Generator Self Publishing School Self Publishing Chandler on LinkedIn   Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jun 25, 2020 • 51min

EP106: 6 Steps to Building Trust as a Leader with Jeff Mask, Head of Leadership at Scalable.co and Founder of Mask Principles

When a leader is doing a great job, it’s incalculable the impact they can have on their business. But, what actually defines a great leader? In this episode, Jeff Mask, Head of Leadership at Scalable.co and Founder of Mask Principles, helps to uncover and demystify one of the most important aspects of leadership - building trust -- and how crucial it is to stop fearing our failure (and success!). RESOURCES MENTIONED IN THIS EPISODE Ready To Lead Jeff’s Website Jeff on LinkedIn Jeff on Facebook Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack
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Jun 18, 2020 • 48min

EP105: Scaling 6-Figure Ecommerce Businesses to 7-Figures With Scott Cunningham founder of Social Lite Communications

Calling all Shopify business owners and agencies! In this episode, Scott Cunningham, founder of Social Lite Communications, explains how he helps Shopify store owners grow their revenue with offer strategies, paid ads, and email marketing. He walks us through the crucial implementation step of ecommerce, how he builds brand awareness, and the backend of his Facebook Ads Manager. RESOURCES MENTIONED IN THIS EPISODE Merchant Mastery Facebook Group Social Lite Communications Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack

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