The Blair Badenhop Show

Let’s dive into the art of creating a brand that pulls in perfect-fit clients, shall we? From your website’s message, visuals, and energy to the way you carry yourself as a leader and connect with other humans – all of it plays a role in that attraction power. It’s this beautiful blend of practical and magical ingredients that makes it all happen – and I share: The 4 practical elements required to attract clients The magical element + practices required to be magnetic One of my most challenging launches and what I did to turn it around And more! Inside, I also share more about my business mentorship program, Your Wellness Brand – A 14-week group experience designed to help you lay a solid business foundation, create the core assets of your brand, and integrate a core organic marketing strategy. Head on over to yourwellnessbrand.com to learn more. To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

Whitney Aronoff is a personal chef, the founder of Starseed Kitchen and High Vibration Foods, and the host of the High Vibration Living podcast. Her platform mixes the practical with the spiritual to help people nourish the 4 bodies - the physical, emotional, spiritual, and etheric. She believes the healthiest meal you can eat is the one you make at home. So, her mission is to bring people back into their kitchen, feeling empowered to make healthy choices for themselves and their loved ones and experience high vibration living.  Her career in food started when she attended culinary school at The Natural Gourmet Institute in New York City and went on to work at farm-to-table restaurants in New York and Newport Beach. In this episode, we chat about why leaning more into her joy and prioritizing her health was the key to discovering her passion for food and clarifying that she wanted to be a chef, what it looked like for her to find a way to invest in culinary school and transition out of her career in HR, the mindset techniques that have helped her cultivate trust in herself, and move through the overwhelm that came with starting a business, her approach to marketing her business - from social media to word of mouth, and how landing her first few practice clients was key to build her reputation, the high vibration food angle she’s chosen for her business - her spice blends are blessed by a shaman - and why she felt funny being open about it at first, the variety of revenue streams she has - and how they all integrate under one brand umbrella, and so much more!   To learn more about Whitney Aronoff and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram

Today’s episode dives into one of the core elements of launching and running a business – the creation of your website. Essentially, the online storefront that is home to your brand and the foundation of your business – including: Your core message Your story and mission Your offers Your deeper content like a blog or podcast Your client testimonials and more I like to think of your website as the center of your business’s online presence. Because everything you do from a content perspective on social media and via email is meant to pull people back to your website. Whether that’s to a sales page, a post, or a lead magnet. But how do you ensure that your website is strong and going to work for you once those people land there? In today’s episode, I share 5 key steps you must take to ensure your website is not only beautiful, but also performs for you! And by perform, I mean, getting your website visitors to sign up for your email list, email you about your offers, or buy right there on the spot. Inside, I also share about my business mentorship program, Your Wellness Brand – the next group is starting up on August 7th! So if you’ve been curious about how this could support you in your business, listen to the very end. To learn more and apply, visit yourwellnessbrand.com.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

Taylor Elyse Morrisson is an author, facilitator, and coach making well-being and personal development more accessible. Through her company Inner Workout and her book of the same name, Taylor supports people’s journey to know, care for, and become their full selves. Ok, so Taylor’s bio does not do her justice – as you’ll hear in the episode, she has created and co-created a number of beautiful ventures and continues to evolve the work she’s putting out into the world. She isn’t afraid to go after what she wants or to take her ideas and run with them – and that’s so damn inspiring! In this episode, we chat about her journey chasing the default definition of success and finally defining it for herself, what it’s been like to manage her “inner achiever” and shift away from the tendency to burn herself out, where she was when she got the idea to teach others how to build the skill of self-care, and how she came up with the name “Inner workout”, how her love for research, testing, and learning have been huge assets for her as an entrepreneur, and how she also manages ADHD, why investing in a mentor has been essential to helping her stay connected to herself and make aligned choices, and so much more!   To learn more about Taylor Elyse Morrison and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram

Today, I dive into a topic that isn’t often discussed in the world of entrepreneurship and that is – choosing NOT to scale your business. If you’re thinking…“What??? Who doesn’t want to scale and make more money?” This is definitely a perspective worth listening to, I promise. And if you’re thinking… “Oh, THANK GOD – I was really struggling to figure out a way to scale my business.” This is 100% for you. Inside, you’ll hear what scaling actually means and why it’s not for everyone, my scaling goals and thought process and why I chose not to pursue it, and more. I also give you the scoop on YWB, my business mentorship program – which I’m only running once this year, starting in August. To learn more and apply, visit yourwellnessbrand.com.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

Nicole Kalil is an in-demand speaker, the author of Validation is For Parking, leadership strategist, respected coach, and host of the “This Is Woman’s Work” Podcast. Her stalker-like obsession with confidence sets her apart from the constant stream of experts telling us to BE confident. She actually shares HOW you build it and gives actionable tools you can implement immediately. A fugitive of the C-suite at a Fortune 100 company, she has coached hundreds of women in business, which has given her insight as to what – structurally, systemically and socially – is and isn’t serving both women and leaders within an organization. YES! - to helping women cultivate confidence from the inside out, right? It’s SO ESSENTIAL to the journey of being authentic and pursuing what we feel most called to do in this lifetime. I’m so excited for you to listen in – and hear Nicole’s upbeat, no BS perspective on entrepreneurship, being an intuitive leader, and more. In this episode, we chat about how she discovered her purpose through her pain - when she was living disconnected from her truth as she was building a career in finance, her journey from pretending to be confident to discovering how to cultivate it from within - and how this led to an obsession with studying confidence, what inspired her to start mentoring other women and what it looked like for her to start a business as a coach and speaker, and leave behind her career, her decision to completely stop using social media as a marketing tool - and the impact it had on her business, her super inspiring definition of confidence and the 5 amazing confidence builders she teaches people so they can cultivate it from within, and so much more!   To learn more about Nicole Kalil and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram

Ever worry about being cancelled? Even though the online space is less tense than it was in 2020, it’s normal for so many of us to still carry that fear around. Because, well, it was traumatic to not only witness people being torn down, but to also see it happen to people we know. But here’s the thing – this fear is stealing something so important: the freedom to be fully you and fully expressed. When you hold back or edit yourself, it can feel not only stressful, but a bit suffocating, right? And that’s no way to live! Especially, when you’ve got a purpose to pursue. Today’s episode offers you 5 tips that will help you loosen the grip the fear of “being cancelled” has on you, and will also support you in having a cohesive brand voice online. I hope it helps!!   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

Joann Zehenni is the founder of Gemini Beauty, a skincare brand dedicated to helping individuals become more comfortable and confident in their own skin. She was inspired to craft her own natural, plant-based formulations after she couldn’t find a solution for her & her family's extremely sensitive skin due to Lupus. She launched her company at just 15 and she's now an 18-year-old college freshman at Loyola Marymount University in Southern California. Where she keeps her inventory under her bed and manages her business in between classes. A percentage of Gemini Beauty’s profits are donated to Lupus LA, a non-profit organization that provides a variety of support opportunities for patients in all stages of Lupus. Yes, you heard that right – this girl is only 18 years old, and she launched a business while still in high school. If your mouth is wide open right now, I feel you – mine was too. As you’ll hear in the episode, Joann is such a bright light and is doing work in the world that many people her age wouldn’t even dream up. In this episode, we chat about how she got the courage and resources to create a complex product-based business and what it’s looked like to handle all of the moving pieces, how she approached getting customers and her first round of sales, landed amazing press in BuzzFeed, the New York Post, Vanity Fair, and more, which marketing efforts on social media and email worked to grow her audience and land consistent customers, what it looks like for her to run a business as a full-time college student and what her plans are for the future of the business, and so much more!   To learn more about Joann Zehenni and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram

Ever suspect that your own thoughts and beliefs are holding you back from making progress in your business? When we have around 60,000 thoughts a day with the majority of them being carried over from the past, it makes sense that we all need to take inventory of what we’re telling ourselves. Especially since we know our thoughts influence our actions and our actions inform our outcomes, right? In today’s episode, we’re shining a light on the kind of thought that 1000% holds every human back so we can not only build awareness but start to release ourselves from its grip. What is that thought? “I can’t.” Listen for the simple exercise you can do to figure out which I can’t statements are holding you back from showing up fully in your business.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

I’d like to officially welcome you to a brand-new series inside the Brand Yourself podcast --- Mini-Masterclasses, essentially a potent conversation with an expert that will offer you actionable insight that will help you authentically pursue your purpose on the planet and build your business. And today’s topic is a hot one: SOCIAL MEDIA. Social media marketing and content creation can feel like a moving target, and I know so many of my clients feel lost about where to put their time, energy, and focus on these platforms. Well, I’ve got the perfect person to put you at ease and her name is Allie Mason. Allie is an Instagram expert, researcher, and experienced copywriter and content producer having worked across government, journalism, wellness, radio and television production, and entrepreneurship for almost 15 years. She is also the CEO of Something Greater School of Social™, a social media consulting and coaching agency specializing in cross-platform optimization for purpose-driven experts and celebrities who want to make their messaging and marketing more ethical, authentic, and sustainable without sacrificing results. As you’ll hear, Allie and I met on a trip in Tuscany years ago and became fast friends and colleagues. She is a WEALTH of knowledge about content creation, social media strategy, and so much more and has worked with some of the most successful entrepreneurs in the wellness industry, including some celebrities. In this mini masterclass, she shares how she became an expert in these platforms, launched a social media management company, and evolved into a highly sought-after content educator, her top social media tips and strategies for 2023, including how to approach creating magnetic content for your audience, why letting go of the desire to “beat” the algorithm is essential for your success and your sanity, and so much more! Be sure to get your notes ready because Allie drops so many helpful nuggets of wisdom.   To learn more about Allie Mason and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram