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The Blair Badenhop Show

Latest episodes

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Jan 3, 2021 • 1h 7min

134: Achieving Organic Business Growth Through Kindness and Serendipity with Amy Chan

Amy Chan is the Founder of Renew Breakup Bootcamp, a retreat that takes a scientific and spiritual approach to healing the heart. She is also the Editor-in-Chief of Heart Hackers Club - an online magazine that focuses on the psychology behind love, lust and desire. And she’s the author of her new book, Breakup Bootcamp - The Science of Rewiring Your Heart, published by Harper Collins. The Observer calls her "A relationship expert whose work is like that of a scientific Carrie Bradshaw" and her company has been featured across national media including Good Morning America, Vogue, Glamour, Nightline and the front page of The New York Times. What you’ll hear is how serendipitous and organic Amy’s entrepreneurial journey has been. Which I love especially with all of the recognition and speedy growth she’s experienced. In this episode, we chat about the moment she got the idea for her retreat, what it looked like for her to host the first one, and how it ended up landing her a book deal
, why it took a shamanic journey to give her the courage to leave behind her CMO title in the corporate world to officially dive into her business full time, the magical role her background in PR and marketing played in building tons of great brand awareness and building her audience of perfect-fit customers
, the Renew Breakup Bootcamp business model and the impact of pivoting to a virtual retreat business in 2020
, what it’s been like to come face-to-face with her inner overachiever and learn to find balance in reaching for the next goal, and so much more!   To learn more about Amy Chan and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram
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Nov 29, 2020 • 27min

133: Making Intentional Business Pivots + Reflecting on 2020

In this final episode of 2020, I decided to do things a little differently. Since this is the end of this season of Brand Yourself, I felt inspired to reflect on my experience of the year which is something I do via an annual blog post. But I wanted to speak my story out loud and the biggest lessons I’ve learned. I also answer the question of one listener who is unsure how to shift her business from being service-based to building one that is more of a content-driven platform. So, I dive into the most important elements to consider in order to make an intentional and seamless business pivot. Let me know if my story or my recommendations are helpful by sending me an email to blair@blairbadenhop.com or a DM on Instagram @blairbadenhop.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram
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Nov 22, 2020 • 15min

132: The Non-Salesy Way to Sell on Social Media

If you’ve got a business, you know marketing yourself and selling your services is the only way to both have an impact and make an income. But when you consider the whole landscape and approach to spreading the word and promoting what you have to offer, you’re often at a loss. How often do I post on social? When should I share that I’m taking on clients? How do I inspire people to take action? Do people actually get clients this way? I don’t want to be sales-y! The good news is, there is a way to share your work and attract clients with your content and message—with 100% love, intention, and integrity. Inside the episode, I share all of the details about how to do this, how often to make offers, and how to structure your posts so that you position yourself as the perfect solution to your audience. It’s an art and I teach you the essentials so you can master it.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram
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Nov 15, 2020 • 9min

131: How to Beat Content Creation Writer’s Block

Instagram posts. Instagram stories. Facebook lives. Weekly emails. Podcast episodes. There are so many forms of content that we use to build our authority as experts and offer high value to email subscribers and followers. There are people that seem to crank out content like machines, posting every day, emailing multiple times a week, publishing episodes 4-8 times per month. How do they do it? Do they ever have writer’s block? And if so, how do they get past it and find their groove with writing, speaking, and more? Inside this episode my series of Biz Wisdom Solocasts, I share the key ingredients to setting yourself up for content creation success again and again.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram
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Nov 8, 2020 • 9min

130: How to Authentically Expand Your Reach

One of the core business elements that entrepreneurs contend with is growing their audiences. From email lists to social media followers to website traffic, we all know that connecting with other human beings is the key to reaching more people, having a bigger impact, and generating more sales. But how do we do that efficiently and with integrity? How do we do that without getting too caught up in the numbers that we forget to nurture the audience that’s already loyal and engaged? Inside this inaugural episode of my series of Biz Wisdom Solocasts, I’ll share my #1 recommendation for how to boost your reach authentically.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram
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Nov 1, 2020 • 1h 17min

129: Turning Your Greatest Gifts Into a Unique Business with Susanna Merrick

Susanna Merrick is a highly-sought-after Intuitive Energy Reader, Stylist and Spiritual Coach. And she is the Founder of Aura Wear, a method and brand that focuses on self-expression through color, fashion and wellness. Susanna’s mission is to empower people to take the reins of their self-expression through their personal style and spiritual practices by managing the health of their closet. Her work has been featured in Goop, Elle Magazine, Well+Good and Vanity Fair. So, Susanna and I crossed paths many times at our co-working space pre-pandemic. And I’m so happy we finally found a way to come together and have this conversation. As you’ll hear in the episode, she is such a bright light, completely brilliant, and has an incredible story about how she got into this work. I am obsessed with what she does, and I have a feeling we’re going to collaborate in the future. In this episode, she shares why feeling seen and self-expressed has mattered to her since she was young and why she’s so passionate about helping others find their freedom in that too, the pivotal life events that led her to leave behind her NYC acting career, become a children’s teacher, and connect deeply with her ability to see and read aura’s, when she realized she wanted to become an entrepreneur and why it took her being in action to find clarity about WHAT kind of business she wanted to create, how she approached integrating three seemingly unrelated things into one business and set of offerings: aura reading, personal styling, and wellness, how not being attached to when her business would succeed and trusting herself was so key to getting her big break moment with Goop, what it’s been like to pivot a mostly in-person business to an exclusively online business during the pandemic and how this has creative massive growth, why it was like to navigate the start of her business when no one understood what she did, and how being ok with being weird allowed her to stay committed to it, and so much more!   To learn more about Susanna Merrick and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram
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Oct 25, 2020 • 1h 20min

128: Choosing Your Mission Over Popularity with Susanna Barkataki

Susanna Barkataki is the founder of Ignite Yoga and Wellness Institute and runs Ignite Be Well 200/500 Yoga Training programs. She is a Certified Yoga Therapist with the International Association of Yoga Therapists (C-IAYT). And she is the author of the forthcoming book Honor Yoga’s Roots: Courageous Ways to Deepen Your Yoga Practice. With an Honors degree in Philosophy from UC Berkeley and a Masters in Education from Cambridge College, Susanna is a diversity, accessibility, inclusivity, and equity (DAIE) yoga unity educator who created the ground-breaking Honor {Don’t Appropriate} Yoga Summit with more than 10,000 participants. Susanna is someone I discovered this year and I am so happy I did. Because while you wouldn’t know it from her soothing voice, this woman is a total powerhouse and has built her platform with so much integrity and intention. In this episode, she shares her career path from publishing to teaching to creating her trailblazing yoga platform, and how tuning into what excited her most was always the key to finding her next right step, how her yoga practice was helped her overcome shyness and deep anxiety, and let go of her fear of being seen, what inspired her to deepen her knowledge of yoga and Ayurveda, and why she went to India to get her training vs. receiving it in the United States, the many moments she found herself being passed over for opportunities in the yoga industry and how she couldn't help noticing that the platforms of white practitioners were being elevated much more, her big break moment in creating the first-ever summit about cultural appropriation as it relates to yoga and how she was able to get so many people registered with her very small audience, why she never compromised her integrity or vision for her business even though her approach was not popular and took years to gain traction, and so much more!   To learn more about Susanna Barkataki and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram
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Oct 18, 2020 • 1h 4min

127: The Magic of Being Radically Transparent with Your Audience with Ali Bonar

Ali Bonar is CEO and Co-Founder of Kween, a San Diego-based food company who created Granola Butter: the world's first spreadable granola. While recovering from an eating disorder, Ali launched her Instagram account @avokween, as a way to document her journey and connect with others going through similar experiences. Ali studied nutrition at UC Berkeley and currently resides in San Diego with her boyfriend and dog Squishy. As you’ll hear in this conversation, Ali is 100% herself and isn’t afraid to share openly about the ups and downs of her journey through entrepreneurship and beyond. Her realness is what build her following to over 20k before she even launched Kween. In this episode, she shares the moment she realized there were zero delicious non-nut butters on the market and how the idea for granola butter was born, the process of inventing her recipes with her two co-founders, while working full time jobs and bringing the initial products to the market, the customer response and the brand partnerships she busted her buns to get that allowed her to leave her job and run Kween granola butter full time, why she says creating a transparent, imperfect brand is so key to building trust with her audience, and why she’s totally cool showing that she never has it all together, what it’s been like to run a business with your longtime boyfriend and how it’s impacted their relationship, and so much more!   To learn more about Ali Bonar and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram
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Oct 11, 2020 • 1h 7min

126: Why Baby Boldness is the Key to Your Success with Talia Pollock

Talia Pollock is an author, speaker, storyteller, plant-based chef, TV personality, and health and empowerment coach. She’s the host of the popular Party in My Plants Podcast and the proud founder of Party in My Plants, an internationally celebrated wellness platform that helps real, busy, everyday people skyrocket their energy to boldly show up in their world as their best. Talia’s simple recipes and spunky lifestyle advice have been featured regularly on the Dr. Oz Show, Good Morning America, Forbes, mindbodygreen, Buzzfeed, Bustle, Success Magazine and a 4-page spread in her small childhood town’s newspaper. Her first book, Party In Your Plants, 100+ Plant-Based Recipes and Problem-Solving Strategies to Help You Eat Healthier Without Hating your Life recently hit kitchen counters and nightstands, debuting as a #1 New Release. She lives in New York with her husband and her goldendoodle, both of whom love kale and one of whom eats it off the floor. So, Talia and I have been friends for years. She’s one of those people I instantly clicked with and love being around—probably because she’s so easy to talk to and hilarious. I decided to bring her back on the show because her brand just underwent a big shift. And I thought it would be fun to talk about it so you can hear all about the pivot and the birthing process. In this episode, she shares the origin of her mission to be bold and shine her light (hint: it all started with some serious bullying after her bat mitzvah), the moment she realized she was over talking about plants and knew she needed to shift away from her very well-known platform Party In My Plants, what it looked like for her to truly come to terms with the reality of her rebrand and make the decision to expand her platform, and how she wrestled with it for a year and a half, the birthday present that fully affirmed what her new brand’s core message would be, and how running with it is sooo HER and truly sets her apart, her step-by-step approach to launching her book and then announcing her big rebrand, what the response has been, and what her plans are for the future, her biggest pieces of advice when making a business and brand pivot that is aligned with who you really are, and so much more!   To learn more about Talia Pollock and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram
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Oct 4, 2020 • 1h 8min

125: Making Uncertainty Your Comfort Zone with Jackie Knechtel

Jackie Knechtel is the co-founder of the Flow Consciousness Institute, a research and training body dedicated to developing cutting-edge, consciousness-based tools for unlocking human potential. She is a sought-after speaker and teacher, known for her pioneering work in the area of flow and the mechanics of consciousness. Jackie travels the world giving keynotes, trainings and transformational workshops, she has presented at events and organizations in 17 countries over the last five years. Her work has been featured on Forbes and Fast Company and she serves as an advisor to several non-profits and sits on the board of Directors for SOSF/Evolutionary Leaders Council alongside esteemed conscious thought leaders. In this episode, she shares what prompted her to begin her personal growth journey as a teenager, why she has never tried to fit in, and how that has served her well, why developing a sense of deep self-trust and a comfort with uncertainty allowed her to take massive risks in order to find her true calling, the many wild, crazy, and dreamy things she’s been able to manifest—like, and how this led her to become known as a master manifestor, the overview of her manifestation framework that she developed and later integrated into her company The Flow Consciousness Institute, how she’s let her intuition lead when making all business decisions and why she says it’s been essential to her success, why she believes mindset work is EVERYTHING when it comes to being courageous enough to pursue your dreams, especially when carrying beliefs that block you from taking inspired and aligned action with what you really want, and so much more!   To learn more about Jackie Knechtel and the resources mentioned in this episode, visit the show notes.   Follow Me On: Facebook Instagram

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