

Masters of Moments
Jake Wurzak
Masters of Moments involves conversations with top entrepreneurs and business leaders about hospitality, Real Estate investing, and company building. We explore the ideas, strategies, and approaches that brought them to where they are today. This podcast is for you if you are a seasoned investor, an upstart entrepreneur, or someone looking to break into the real estate and hospitality investing world. Jake Wurzak is the CEO of DoveHill Capital Management and Wurzak Hotel Group, a leading vertically integrated hospitality investment platform. Since 2011, he’s led the investment of $1.5 billion in hotel assets throughout the country. Follow Jake on Twitter: https://twitter.com/JWurzak Take the Hospitality Real Estate Investing Masterclass: https://learn.jakewurzak.com/ Subscribe to the show on YouTube: https://www.youtube.com/channel/UCzvzdJASDiEXhV9VhkaEoWA Learn How to Invest with DoveHill: https://dovehillcos.junipersquare.com/portal/view_lead_capture_form/MzhmOGE4MTUwMjZhNDZkNmU1MGE0NmYwOTdhZjk2MzAxYzE0MjIzMGdBV1ZEUUFBQUFBQUFBQW9UVzhJVFdzTlRrNkpkSlF1 DoveHill: www.dovehillcos.com
Episodes
Mentioned books

Feb 7, 2024 • 1h 31min
Taking a Family Business to $500M with Brian Rosen - Chairman of InvestBev
Brian Rosen is the founder of the Growth Beverage collective of brands, which includes Sprout Beverage, InvestBev, BevStrat, and Algoma Capital. The Growth Beverage ecosystem serves independent beverage brands at every stage of their growth journey - from inception through exit.On this episode, Jake and Brian discuss:- Growing the family business to over $100M- The reality of Private Equity- Advice to early career folks- The 101 of what makes a great alcohol brandLinks:Brian on LinkedIn - https://www.linkedin.com/in/briandavidrosen/InvestBev - https://www.investbev.com/Connect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8PwoTopics:(00:00:00) - Intro(00:04:25) - Brian’s family legacy in the beverage business(00:08:15) - Taking the business to $100 million(00:10:39) - The struggles of joining a family business as the 3rd generation(00:24:20) - Selling the business to Private Equity and buying out the rest of the family(00:25:28) - Operating in a highly regulated environment(00:26:23) - Life under PE(00:30:47) - Advice to early career folks(00:32:47) - How the liquor business has changed(00:36:55) - Buying back the business(00:39:45) - InvestBev(00:41:16) - Titos: How does an overnight success take 20 years?(00:43:27) - The power of celebrity marketing in new beverage brands(00:49:10) - How do you approach investing in brands?(00:52:52) - Do you consider incubating your own brands?(00:57:00) - The distillery world(01:01:11) - Optimal hold periods of brands(01:02:34) - Raising a fund(01:12:48) - Advice for those looking to overcome a challenge in their track record(01:15:43) - How has your fund structure changed now that you’re on your fifth?(01:17:34) - What’s your competitive edge?(01:20:33) - How big is the cannabis-beverage market?(01:22:32) - What would you have preferred to do more or less of in your career?(01:25:00) - 3 year goals(01:28:48) - What’s your favorite hotel?

10 snips
Jan 31, 2024 • 1h 6min
Investment Waterfalls and How We Structure Our Deals | PLUS Q&A
If you raise capital or invest - this is for you. I discuss:(00:00:00) - Intro(00:04:34) - Promoted Interest(00:06:00) - What’s a waterfall?(00:08:28) - How to build a waterfall(00:15:04) - Advanced structures(00:18:59) - Nuances(00:26:44) - Crystallization(00:30:06) - How we structure our deals(00:34:34) - Mistakes we’ve made(00:38:11) - Q&ALinks:Join the CommunityThe BoardroomCasey Lynch on Masters of MomentsBen Wolff on Masters of MomentsConnect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8Pwo

Jan 24, 2024 • 1h 29min
The Most Overlooked Asset in American Real Estate w/ Jordan Breck - President of MRP Capital Group
Jordan Breck has been in the real estate investment business for over 10 years and is the President and co-founder at MRP. His primary responsibilities include the structuring and analysis of investments and overseeing the company’s growth strategy. Jordan has been personally involved in over $600 Million worth of transactions.MRP Capital Group is The nation's largest owner of Walmart Shadow Centers in small-town America. Their current portfolio is comprised of nearly 2.6 million square feet across 100 properties in 26 states.On this episode, Jake and Jordan discuss:
What makes a great Shadow Strip Center
MRP's portfolio and transaction activity
Optimizing the acquisition process
Developing the right culture at your company
Raising capital
Links:MRP Capital GroupJordan on LinkedInPlacer.aiConnect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8PwoTopics:(00:00:00) - Intro(00:03:46) - Jordan’s experience building a real estate company(00:08:25) - Why most folks don’t transition from being a deal shop into a real estate investment firm(00:10:35) - Shadowing Walmart strip centers(00:14:35) - What makes a great shadow strip center?(00:17:34) - Where have you found ways to gain a competitive advantage?(00:22:48) - Jordan’s portfolio and transaction activity(00:25:18) - Defining the criteria for a deal(00:31:27) - The purpose of capping the number of retailers(00:33:06) - New Supply (00:38:42) - Optimizing the acquisition process(00:42:51) - What are your long-term goals for the business?(00:46:27) - Why a REIT would be interested in something as complicated as these deals(00:50:28) - What strategies are you identifying right now?(00:59:04) - Mistakes made(01:05:37) - How to develop the right culture at your company(01:15:45) - Raising Capital(01:26:45) - What’s your favorite hotel?

Jan 17, 2024 • 1h 20min
Deploying $50MM into Affordable Housing with Mario Brown - Co-Founder of Affordable Upstate
Affordable Upstate is a real estate investment firm focused on redeveloping and redefining naturally occurring affordable housing in the Upstate of South Carolina. In 2017 Mario co-founded Affordable Upsate, a small real estate investment firm, at the time with 63 units, that redevelops energy-efficient, multifamily apartment units. Since 2017 we have placed over $50MM of investor equity into socially responsible, environmentally-enhanced workforce housing investments.On this episode, Mario and Jake discuss:
The housing shortage in the southeast
Mario's work in affordable housing
Building a vertically integrated company
Raising capital & deal structures
Connect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8PwoLinks:Affordable UpstateMario on LinkedInTopics:(00:00:00) - Intro(00:03:51) - Greenville: The new Austin?(00:06:57) - The housing shortage in the southeastern United States(00:13:22) - The opportunity in Class B multifamily(00:16:09) - Mario’s work in affordable housing(00:20:47) - How are you assessing risk?(00:25:47) - Mario’s journey into real estate(00:28:10) - What advantage do you have investing in the market you live in vs. outsiders?(00:29:36) - Making the entrepreneurial leap(00:37:23) - Mario’s first deal(00:41:36) - Value add(00:43:07) - Becoming vertically integrated(00:46:09) - What innovative ways have you chosen to run the operating business?(00:49:56) - What’s a mistake you made when building the PM company?(00:52:12) - Investing through Gps & building trust with investors(00:55:41) - Deal structures(00:57:56) - Raising capital(01:01:30) - What is your competitive edge?(01:03:31) - Construction & renovations(01:08:48) - What’s your weekly work cadence?(01:10:43) - What drains your energy?(01:11:43) - What are your 3-year goals?(01:14:00) - What is your favorite hotel?

4 snips
Jan 10, 2024 • 55min
Solo Episode: Pref Equity 101
Preferred Equity is one of the best opportunities in Real Estate Right now. This is a time when you can earn equity-like returns with debt-like risk. They don't come often.On this episode, I do a solo-deep dive on Pref Equity and some Q&A done with a live audience! Enjoy.Links:Deal Reward ProgramHospitality Investing MasterclassFollow Jake on XTopics:(00:00:00) - Intro(00:02:32) - Explaining Preferred Equity(00:05:27) - Pref equity vs. mezzanine financing(00:11:27) - Asymmetric returns(00:13:49) - An example of using Pref Equity(00:18:39) - Uses for Pref Equity(00:22:33) - What Pref Equity is NOT used for(00:24:23) - Where the magic happens: Structuring a Pref Equity deal(00:37:49) - The Hospitality Investing Masterclass & Deal Rewards Program(00:39:16) - Audience Q&A

4 snips
Jan 3, 2024 • 1h 23min
2023's Most Popular Episode: Homi Vazifdar - Founder & Exec. Director at The Canyon Group - Building the Future of Luxury Hospitality
Homi Vazifdar discusses building ultra-luxury resorts, selling brands for $2m/key, and making experiential luxury work. Topics include reinventing oneself, creating profitable assets in remote Utah, and transitioning to an experiential model in the hospitality sector.

Dec 27, 2023 • 1h 26min
Creating Moments in Unique Stay Hotels - Ben Wolff - Co-Founder of Onera
Ben Wolff, Co-founder of Onera, talks about utilizing overseas talent, fundraising, and building unique luxury treehouse resorts. They discuss the intersection of Tech and Real Estate, creating memorable guest experiences, and the evolution towards experiential accommodations in the hospitality industry.

Dec 20, 2023 • 1h 22min
Farmland & Agricultural Investing 101 w/ Trevor Hightower - Partner at Macfarlan Capital Partners
With the help of its carefully-selected operating partners, Macfarlan intends to aggregate a strategic portfolio of small to mid-sized high-yielding agricultural assets reaching a target size of ~50,000 acres, operate for targeted cash on cash return over 6-8%, and exit to an institutional investor achieving a projected 13-15% project-level IRR over the anticipated hold period of 8-10 years.On this episode, Jake and Trevor discuss:- The importance of a company mission- Investing in Farmland- Deal structures- Raising Capital- The importance of mentorshipLinks:Macfarlan Capital PartnersTrevor on TwitterTrevor on SubstackConnect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8PwoTopics:(00:00:00) - Intro(00:02:07) - The impact of the Military on Trevor’s career(00:08:41) - The importance of a company having a Mission(00:10:53) - Choosing real estate as a career(00:18:17) - Lessons learned from the GFC(00:20:46) - Can you create generational wealth without significant leverage?(00:24:02) - Investing in Farmland(00:32:25) - The value of experience in RE(00:39:52) - Finding great operators(00:42:19) - Deal structures on Farmland acquisitions(00:49:25) - Crop share vs. lease models(00:51:15) - What’s surprised you most in doing due diligence on a farm deal?(00:53:27) - What does value-add look like in this asset class?(00:56:56) - Where have you seen things go wrong in your acquisition process?(00:58:52) - How are you fundraising?(01:00:06) - The experience of working in a father-son business(01:05:13) - The importance of reputation(01:13:41) - Mentorship(01:07:14) - What is your favorite hotel?

Dec 13, 2023 • 1h 16min
The Art of Raising a Fund with Matt Adler, Founder & Managing Principal of Adler Real Estate Partners
Discussing the post-covid industrial space and key moments in Matt's career. How the fund investing model has changed risk appetite, adding value as an operator, and Matt's investment strategy. Creating incentives and deal structures, surviving without a promote, and raising capital. Plus, a memorable hotel experience in Northern Thailand with elephants

Dec 6, 2023 • 1h 11min
The Power of Niche in Experiential Hospitality - Sky McLean, CEO of Basecamp Resorts
Sky is the Founder and CEO of Basecamp Resorts, a hospitality brand headquartered in Canmore, Alberta, Canada. It currently operates 11 hotel and resort properties across Western Canada’s most spectacular mountain ranges.Jake and Sky discuss:- The state of experiential travel- Finding great locations- A walkthrough of a deal- Nordic spas- Advice for folks in hospitalityLinks:Basecamp ResortsSky on LinkedIn Connect & Invest with Jake:Follow Jake on Twitter: https://twitter.com/jwurzakTake the Hospitality Investing Masterclass: https://learn.jakewurzak.com/Learn How to Invest with DoveHill: https://bit.ly/3yg8PwoTopics:(00:00:00) - Intro(00:02:30) - Sky’s career and the Airbnb experience(00:16:30) - The state of Basecamp today(00:19:37) - Balancing chasing easier opportunities in real estate and complex hospitality projects(00:22:02) - Finding good locations(00:23:12) - The change in experiential travel(00:24:43) - How are you capitalizing and structuring deals?(00:33:51) - Sky’s competitive edge(00:36:49) - How to know if you can make a property work(00:38:17) - Spending money on things a guest sees vs. things they won’t see(00:39:27) - F&B(00:41:24) - Walkthrough of a deal(00:52:14) - How do you approach design?(00:55:14) - Nordic spas(00:58:37) - Townhouse-hotels & alternative lodging(01:02:41) - Sky’s worst deal(01:04:53) - Advice for folks in hospitality(01:06:23) - Building culture(01:09:29) - What is your favorite hotel?