
CSM Practice - The Customer Success Podcast
Want to learn more about Customer Success? On this Customer Success podcast we invite guests from all over the world to open up about their Customer Success strategies and provide you with tactical advice that you can use in your own organization to improve customer retention, increase solution adoption, expand upsell revenues, perfect your renewal processes and gain more advocates. Be sure to subscribe to our podcast to get notified when we upload a new podcast episode!
Latest episodes

May 16, 2025 ⢠32min
How To Personalize The Onboarding Experience For Different Customer Segments
Send us a textStruggling with customer onboarding? See how one company transformed its approach and achieved record-breaking success.In this interview on CSM Practice, Irit Eizips sits down with Raman Bindra, a three-time CS Creative Award winner and a top customer success influencer nominee. In just 10 months, his team revamped their onboarding strategy, leading to significant improvements in customer engagement and retention.Click here to watch the interview on YouTube!ðððððððððð - How a structured onboarding process led to a 45% increase in product adoption- The impact of segmentation and personalization on a 30% rise in customer retention- Strategies that helped achieve a 4.8/5 CSAT score and reduced churnððððð ððð ðððððRaman Bindra, a results-oriented customer success leader with over 14 years of experience, currently serves as the Director of Customer Success at Recruiterflow, where he specializes in building and scaling processes to foster long-term client relationships. A strong advocate for data-driven decision-making, he is dedicated to enhancing the customer experience and setting high standards for exceptional customer satisfaction.ð You may connect with Raman via LinkedIn#CustomerSuccess #ProductAdoption #SaaSGrowth #CustomerRetention ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

May 2, 2025 ⢠36min
How Emerson Increased Renewals with a ScaledCS engagement
Send us a textIs digital customer success only for small clients? Think again!Irit Eizips sits down with Tiffany Morin, Director of Customer Success and Renewals at Emerson Test and Measurement, to uncover how her team successfully implemented digital customer success at an enterprise levelâresulting in quadrupled engagement!Click here to watch the interview on YouTube!ðððððððððð - How digital engagement scales CS efforts across all customer segments- The enterprise CS model she implemented to drive customer success- How in-app messaging, webinars, and user groups transformed engagementððððð ððð ðððððTiffany Morin is a dynamic and results-driven leader who has a unique blend of confidence, competence, and compassion. She excels at driving scalable CS strategies, enhancing customer engagement, and delivering impactful business outcomes.ð You may connect with Tiffany via LinkedInðððð
ðð ðððððð Read: How to Scale Your Customer Success Teamð¥ Watch: Digital CS - A New Era of Engagement⬠Download: How to Level Up Your CS Strategy ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

10 snips
Apr 25, 2025 ⢠31min
Data-Driven Strategies That Turn Chaos into Wins
Jen Jackson, a customer success leader with over 20 years of experience, reveals how data-driven strategies can revolutionize customer engagement. She discusses turning fragmented data into actionable insights, leading to a 10% reduction in churn. Jen emphasizes the importance of segmentation models and data consolidation tools like Gainsight for refining engagement strategies. She advocates for a people-first culture and highlights the significance of interdepartmental collaboration to boost retention and customer satisfaction in scalable operations.

Apr 18, 2025 ⢠41min
Scalable Adoption Strategies to BOOST Customer Success in 2025
Send us a textAre you struggling to get users to adopt your productâs features and drive real engagement?In this interview of CSM Practice, David Kahn from SAP, a seasoned expert with over 25 years of experience in transformation initiatives and product adoption strategies, shares his proven framework for increasing user adoption within traditional organizations and how his team drives meaningful results at SAP.Click here to watch the interview on YouTube!ðððððððððð - The step-by-step framework SAP uses to assess user adoption challenges and drive scalable solutions.- How to overcome cross-functional alignment issues and rally internal teams around adoption goals.- Proven methods to track and measure adoption success, from feature utilization to business impact.ððððð ððð ðððððWith over 25 years of experience in transformation services, Go-To-Market strategies, and customer success operations, David drives exceptional customer experiences, solution adoption, value realization, and renewals for SAP ERP, Supply Chain, and Finance Solutions. Beginning his career in Supply Chain Consulting at PwC/IBM, he later joined the inventory optimization startup SmartOps, where he focused on customer retention and value realization until its acquisition by SAP in 2013.ð You may connect with David via LinkedInðððð
ðð ðððððð Read: Success Caseð¥ Watch: How To Drive Higher User Adoption⬠Download: Handling Code Red Situations ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

Apr 11, 2025 ⢠39min
Building a Customer Success Team from Scratch!
Send us a textCan you build a customer success team from scratch in just 12 months?In this interview of the CSM Practice Podcast, Irit Eizips and Mariana Nikolova reveal the secrets behind transforming a legacy tech organization by establishing a best-in-class customer success team.ðððððððððð The foundational steps that ensured success, including the critical role of a CS charterHow a structured, phased approach turned challenges into growth opportunitiesReal-world results: millions in incremental revenue and improved customer satisfactionððððð ððð ðððððMariana is a seasoned professional with over 15 years of experience in management consulting and strategy execution, focusing on business transformation to drive scale, profitable growth and enhanced customer experience. She has a strong track record of improving performance for Fortune 500 companies in the technology and services sectors, bringing expertise in organizational design, strategic initiatives, and post-sales transformation. Mariana holds an MBA from the University of Michigan and has held key roles with Kearney, Dell, and HERE Technologies. ð You may connect with Mariana via LinkedInðððð
ðð ðððððð Read: The Magic of Cross-Functional Communication in CSð¥ Watch: Is Customer Success a Function or a Strategy?⬠Download: CSM Profiles Infographic ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

Apr 4, 2025 ⢠33min
Why Giving Renewals to CSMs Works (and How It Can for You Too)
Ephrat Peled, Head of Customer Success at Bring, shares her expertise on innovating renewal processes. She reveals how transferring renewal responsibilities to CSMs boosted accuracy from 80% to 100% and elevated customer satisfaction by 5 points. Ephrat discusses the strategic steps necessary to empower CSMs, even for complex enterprise accounts, highlighting the transformation of their roles into trusted advisors. Get ready to rethink renewal management and learn new approaches to enhance customer relationships!

Mar 28, 2025 ⢠31min
From Metrics to Meaning: How Data Stories Save Accounts
Send us a textAre your traditional usage metrics failing to prove your productâs value? Creating data stories could save your accounts!In this interview, Robin Leathers shares her groundbreaking approach to leveraging usage data creatively. Learn how her team transformed renewal conversations and saved high-value accounts, even under challenging circumstances.Click here to watch the interview on YouTube!ðððððððððð - How to craft data stories that resonate with executives- Shifting from traditional metrics to engagement-focused insights- The game-changing impact of aligning internal and external conversationsððððð ððð ðððððRobin Leathers is a seasoned professional with a rich background in customer success and strategic leadership. Most recently, she served as the Head of Customer Experience at a leading biotech intelligence company, where she spearheaded innovative strategies to uncover hidden value for clients. Throughout her career, Robin has worked across diverse industries, from sales to customer success, helping organizations quantify their impact. Whether leveraging straightforward ROI calculators or employing nuanced approaches to drive strategic direction, Robin has consistently delivered measurable value and transformative results for her teams and clients.ð You may connect with Robin via LinkedInðððð
ðð ðððððð Read: Customer Retention During a Slow Economyð¥ Watch: Role of Data in CS⬠Download: Renewal Market Trends ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

Mar 21, 2025 ⢠26min
Lessons from a Customer Success Professional for Higher CSAT
Send us a textWhatâs the secret to a 33% CSAT boost?Irit Eizips sits down with Daniel Oberes, Head of Operations at Snappr, to uncover how he redefined their customer success strategy. With a proven track record of transforming businesses, Daniel shares powerful tactics and actionable advice to help you achieve similar results.Click here to watch the interview on YouTube!ðððððððððð - The key changes that helped Snappr raise their CSAT from 3.9 to 4.6- Why redefining team incentives can transform customer experiences- How to balance quick wins with long-term success strategiesððððð ððð ðððððFormer CSM Practice consultant - we go way back with Customer Success Operations.With over 20 years in Customer Success and Operations, Daniel loves leading transformation - he helped Blackberry in their transition from a hardware business to a SaaS business, he helped People.ai and ClickUp transform their GTM motion up market.Daniel is now an executive leading sales, services, and support functions at Snappr.ð You may connect with Daniel via LinkedInðððð
ðð ðððððð Read: Key Saas Metrics That Matterð¥ Watch: CS Strategy Assessment⬠Download: CS Acronyms You Need to Know ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

Mar 14, 2025 ⢠37min
Building Success Plans Your Customers Canât Live Without
Send us a textWhat makes a success plan truly impactful? Jason Seals, a Director of Customer Success, uncovers the magic behind creating success plans that excite customers, drive value, and boost net retention rates. Learn how to move beyond basic project plans and align your strategy with what your customers can't live without!Click here to watch the interview on YouTube!ðððððððððð - The critical difference between success plans and project plans â and why it matters- How to tie customer goals to CEO-level objectives for maximum impact- Strategies for creating consistent, high-quality success plans across your teamððððð ððð ðððððJason has been a customer success leader for 10 years. Sales and operations in the tech industry is where he grew his early career. Roles at TSIA and other consulting experience has given him a broad, deep look at the customer success organizations at hundreds of startups and fortune 100 companies. ð You may connect with Jason Seals via LinkedInðððð
ðð ðððððð Read: CSM Capabilities Modelð¥ Watch: How to Create Success Plans That DONâT SUCK⬠Download: Success Plan Template ðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice

Mar 7, 2025 ⢠21min
Handwritten Notes: A Simple Way to Make Customers Feel Valued
Send us a textWhat if a simple handwritten note could turn a frustrated customer into a lifelong advocate? In this interview, David Wachs, the founder of Handwrytten, a company revolutionizing how businesses connect with customers through personalized, handwritten notes, shares how his approach has helped companies boost customer retention, create emotional connections, and turn mistakes into opportunities for deeper loyalty.Click here to watch the interview on YouTube!ðððððððððð - How handwritten notes create emotional connections with customers- Real examples of companies using this strategy to increase customer lifetime value- Practical tips on implementing thoughtful outreach in your customer journeyððððð ððð ðððððA proven entrepreneur, David's latest venture, Handwrytten, provides scalable, robotic solutions that write your notes in pen. Used by businesses in all industries and nonprofits, Handwrytten changes the way brands and people connect.ð You may connect with David via LinkedInðððð
ðð ðððððð Read: Connection Between Customer Lifetime Value and Retentionð¥ Watch: Implementing the Experts Success Strategy⬠Download: 10 Rules to Building Trust with Clientsðð» Whenever youâre ready...If you're an ðŠð¹ð±ðŠð³ðªðŠð¯ð€ðŠð¥ ðŠð¹ðŠð€ð¶ðµðªð·ðŠ ð£ð¶ðªðð¥ðªð¯ðš ð¢ ððð ð±ð³ð¢ð€ðµðªð€ðŠ ð§ð°ð³ ðµð©ðŠ ð§ðªð³ðŽðµ ðµðªð®ðŠ, there are 3 powerful ways I can help you fast-track success while avoiding common pitfalls:1ïžâ£ ðð©ððð¡ ðð® ðŸðªðšð©ð€ð¢ðð§ ððªððððšðš ððð ðŸðððð©ðšðððð© Track key KPIs to boost CSM performance. Grab my cheatsheet to focus on metrics that matterâscale smarter & grow revenue. Click here to download. 2ïžâ£ ð
ð€ðð£ 11,000+ ðœ2ðœ ðððððªð©ðð«ððš ðð£ð ðððððð§ðš I share strategic insights & practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Donât navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies & driving serious impact. Click here to join. 3ïžâ£ ðœðªðð¡ððð£ð ð€ð§ ðððððð£ð ð ðŸðð ðððð¢ ðð€ð§ ð©ðð ððð§ðšð© ððð¢ð?Building a CS practice for the first time doesnât have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives build a proactive, high-performing CS teamâwithout the guesswork & costly missteps of figuring it out alone. Learn more. ð Visit our Website - CSM Practice