
Evergreen Marketing (formerly CarrotCast)
If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.
*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.
*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/
***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF
***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
*Formerly known as the CarrotCast Podcast
Latest episodes

Oct 19, 2021 • 51min
EP 282: The "Contractor Bailed on Me" Deal w/ Keith Sant | Behind the Deal
We’re so excited to share with you our 2nd Livestream that is taking viewers “behind the deal.” Keith Sant is a long-time friend of Carrot, a five-time Carrot Camper, and returning guest here on the Carrotcast. Recently, he closed a deal that was plagued with difficulties from beginning to end. He’s going to walk us through how he dealt with the contractors disappearing and his buyer bailing out at the last minute. After all was said and done, Keith even walked away with a higher profit than what he was expecting. Here’s an inside look at how he did it! Carrot.com/deal Keith’s Website, Kind House Buyers - EP 177 w/ Keith Sant - EP 223 w/ Keith Sant - How to Build Citations - Join us every other Thursday at noon pst - Full Show Notes & More Episodes at CarrotCast.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Oct 14, 2021 • 19min
Truck Talk 54: How Much Profit Vs Revenue Growth Should I Have?
You might’ve heard the phrase “Grow or Die.” Whether you believe that or not, there comes the point in any business where you’ve gotta decide if and how fast you want to grow. That’s why this is a mini-math-masterclass in how to decide “how much do I need to grow my business?” This applies as much to investors & agents as it does to CEOs of software companies. Let’s dive in.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Oct 12, 2021 • 1h
EP 281: How to Recruit & Manage a Driving For Dollars Army for More Off-Market Deals w/ David Lecko
David Lecko is a returning guest and long-time friend of Carrot. His software, DealMachine, is a game-changer when it comes to curating a list of proven, personalized leads. Automating routine tasks and direct-to-seller marketing tools has freed up his time to work on the bigger deals and spend time doing what he loves which is what this is all about. Today we’re going to learn how he utilizes his software and a team of drivers to dominate his chosen market. P.S. – Did you know DealMachine lets you try their app for 7 days for free? to try it out and get a co-branded Carrot + DealMachine experience! Deal Machine on Instagram - Deal Machine on YouTube - Deal Machine on Twitter - Rich Dad Poor Dad - https://www.richdad.com/ Full Show Notes & More Episodes at CarrotCast.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Oct 7, 2021 • 57min
Remembering Adrian Nez
Read the full story at https://carrot.com/blog/remembering-adrian-nez/ Donate to the GoFundMe at Carrot.com/Adrian
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Oct 5, 2021 • 59min
EP 280: The "Free Car" Deal w/ Beau Hollis | Behind the Deal 1
Back on September 16th, we did an awesome Livestream with our good friend Beau Hollis. As a long-time Carrot customer, wholesaler, investor, and occasional flipper, Beau is going to take us behind the scenes, showing us every aspect of the deal. It’s part of a new Livestream we are doing that takes you inside a real-life deal, from start to finish. We answered questions live on air and offered some tips that really work. Catch up on this exciting new series here, and join us every other Thursday, LIVE at Carrot.com/deal Beau on Instagram - Beau’s Website, Simply Sold - Beau on Youtube - Car Youtube Video - https://www.youtube.com/watch?v=XYln-w0hTJE Beau’s Negotiation Episode - Negotiation Series - Join us every other Thursday -
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Sep 30, 2021 • 25min
Truck Talk 52: The Big “Identity Mistake” Most Entrepreneurs Make
Nail your identity, and your future will take care of itself. When we’re struggling to be happy yet making more than enough money, it usually means we need to evaluate our identity, our priorities, or both. This episode is about Identity as ambitious entrepreneurs - because it’s easy to start a business with good intentions, only to let our motives become focused on ourselves instead of the people closest to us. Ready? Listen in.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Sep 28, 2021 • 28min
Most Popular: EP 280: The Analytics, Data, and Numbers You Should Be Tracking to Gain Consistency in Your Business w/ Greg Helbeck
In the first episode with Greg Helbeck we talked about negotiations, raising margins, and the questions he always asks his leads when talking about their property. A lot of his deals are done remotely, which makes it even more important that he stay on top of his analytics. Today we will be diving into what you should be tracking, how you should be tracking it, and who you should be comparing yourself to. (Hint: it’s not other people.) Take the Energy Audit at [https://carrot.com/energy] Full Show Notes & More Episodes at CarrotCast.com Mentioned in This Episode: Principles by Ray Dalio: https://www.principles.com/ The Compound Effect by Darren Hardy: https://bit.ly/383CdrS The No BS Books by Dan Kennedy: http://www.nobsbooks.com/
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Sep 21, 2021 • 55min
EP 278: 4 Ways Chasing Pirates as a Marine Helped Josue Velney Become a Confident Real Estate Investor
Josue is a Carrot client, Carrot Camper, and a perfect example of someone who is doing things right. He has served our county as a Marine, shipping out on three combat tours. He then spent 12 years in the fire service, while building a rental portfolio. Today, Josue has retired from the fire department and holds a portfolio worth 10’s of millions of dollars. With 50 units under construction or in the permitting and zoning process, Josue has become a master of bringing value, finding value, and controlling his mindset. Today we’ll learn exactly how he has taken his military background and brought those lessons into his real estate business. Reserve your spot at the next CarrotCamp mastermind at Carrotcamp.com Josue on Instagram - Josue on Facebook - Winter Hill Homes - My energy audit -
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Sep 16, 2021 • 21min
Greatest Hits: Truck Talk 16: My 4 Step Process to a Stress-Free & Clutter-Free Mindset
The most successful leaders are the ones who learn how to manage stress the best. The good news is that it doesn’t have to be a mystery. I’m not going to give you motivation in this episode. But I will show you how you can effectively eliminate the feeling of overwhelm by simply taking stress as a challenge and following these 4 simple steps. It’s the same process I’ve been using for years, and it’s what has allowed me to rise above the chaos that would keep most people from moving forward. Let’s dive in.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Sep 16, 2021 • 20min
Truck Talk 51: The Relationship Between Time VS Energy for Ambitious Entrepreneurs
There’s this thing that sets “successful” entrepreneurs apart from those that struggle to gain momentum. It’s being diligent about how you choose to spend your energy. It’s more limited than time, and when we don’t understand how to make the best of it, our expectations suffer. The good news is, getting a hold of it is actually pretty simple. Today I’m sharing how this one thing has been a game-changer for me and how it can be for you if you follow it. Carrot.com/Energy Pace Morby EP 269: Negotiation Mastery #3: 9 Magic Negotiation Phrases Guaranteed to Turn Sellers into Your BFFs w/ Creative Finance Junky, Pace Morby: https://carrot.com/blog/9-magic-negotiation-phrases-pace-morby/ Chasing Daylight by Eugene O'Kelly: https://www.amazon.com/Chasing-Daylight-Forthcoming-Death-Transformed/dp/0071499938
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.