Evergreen Marketing (formerly CarrotCast)
Brady Winder, Trevor Mauch
If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.
*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.
*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/
***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF
***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
*Formerly known as the CarrotCast Podcast
*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.
*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/
***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF
***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
*Formerly known as the CarrotCast Podcast
Episodes
Mentioned books
Jan 17, 2025 • 26min
Create A Motivated Seller Marketing Plan for 2025
Your revenue goals are only as good as your lead gen. And if you’re doing random marketing, you’re going to get random results (at best). Let’s talk about how to choose which marketing channel best suits your business, how much time & money to put into it, and how to get it cranking motivated sell leads asap. Watch the full video here: https://youtube.com/live/ygHkFUygTLU
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Jan 7, 2025 • 34min
Why 50% of deals Fall Through the Cracks and How to Save Them! w/ David Olds
22 years of real estate investing & running one of the largest wholesaling operations in the country will teach you a thing or two about how to get a deal past the finish line. David and his team at ezREI Closings do exactly that - they handle the time consuming work of tital issues and getting deals to actually close! We sat down to talk about what questions investors should be asking when evaluating a deal or looking for an investor friendly title company and some of the common reasons that deals fall through the cracks. If you value your time and as a real estate investor and want to work with David, check him out at EZreiclosings.com! Enjoy this episode!
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Jan 3, 2025 • 2h 24min
Planning an EPIC 2025 | Trevor's 8th Annual Planning Call
Welcome to my EIGHTH annual Epic Planning Call for ambitious leaders who want to grow. Listen in in case you missed us live! Or, watch the video and get the slides here: https://go.carrot.com/epic-live/Here's what happened:I shared #1 mindset shift to help you step into the person you need to become in 2025. (helpful for those of you stuck in indecision)We gave away & filled out 2025 Annual Planning Worksheets to simplify your personal and business goals.I taught you how to design a plan in just 90 minutes that fuels your business growth and creates the life you want.Lastly, I shared my deepest personal lessons from 2024 and how they relate to you as a growing leader.Enjoy and make it an incredible 2025! - Trevor
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Dec 24, 2024 • 1h 22min
$4M in Deals from 3 Carrot Sites + 40k/mo on Marketing: How Jeremy DOMINATES Markets
After 6,000 leads generated & $4 Million in revenue across 3 Carrot websites (mostly assignment fees), Jeremy's discovered a formula to dominate a market. Not only that, but he's built a team around him so that he can operate in multiple markets, without getting sucked back into the business. Our conversation was FULL of nuggets! We covered what lead sources are most profitable, 3 foolproof tips for hiring & retaining rockstar team members, how to keep marketing costs under control, how to crush SEO, and how Jeremy approaches life & business differently after going through an insane health scare. This is a long but worthwhile conversation for the new or experienced real estate investor. Enjoy!
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Dec 19, 2024 • 24min
Lead Management 101 to Close More Deals
What are the most important things I can do in my CRM to keep leads from slipping through the cracks, without getting overwhelmed?! That's what we're showing you today. Join us as to learn how to put Carrot CRM's most innovative & easy-to-use feature into practice, so you can close more deals from the leads in your pipeline!Carrot.com/CRM to get free access and get 15% off the Essentials plan for a limited time!
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Dec 13, 2024 • 20min
Meet the All-New Carrot CRM!
Now all Carrot plans include access to the FREE tier of our brand-new CRM, designed specifically for real estate investors! Let's take a look at some of the coolest features from automated outreach to advanced lead management, so you can save time, track your leads & close more deals all in one place! Learn more: Carrot.com/features/crm
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Dec 10, 2024 • 1h 3min
The State of SEO & AI for Lead Gen with Nathan Gotch
Anik has created sales funnels that have sold millions for people like Robert Kiyosaki and Daymond John. His understanding of sales psychology & copywriting is in the top 1% of marketers, in my opinion. It was a treat to pick his brain on how we can apply what he's learned to generate leads online & stand out against every other investor with the same messaging & offer. I hope you enjoy!
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Nov 26, 2024 • 52min
What $100M in Sales Taught Anik About Sales Psychology
Anik Singal has created sales funnels that have sold millions for people like Robert Kiyosaki and Daymond John. His understanding of sales psychology & copywriting is in the top 1% of marketers, in my opinion. It was a treat to pick his brain on how we can apply what he's learned to generate leads online & stand out against every other investor with the same messaging & offer. I hope you enjoy!
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Nov 21, 2024 • 19min
How to Use Youtube SEO to Generate Motivated Seller Leads for Real Estate
YouTube content is low-hanging fruit for generating motivated seller leads — especially when optimized and paired with the right blog strategy! Today Mallory & I are going to walk through a simple strategy to get more eyeballs on your video content, so you can generate leads in your sleep, including a breakdown of best practices & a couple of powerful AI apps to do this in a tenth of the time. Let's dive in! Mentioned in this episode:https://www.tubebuddy.com/https://vidiq.com/https://glasp.ai/https://app.storylab.ai/creatorhooks.comCarrot's Video Post: https://carrot.com/features/videopost/
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
Nov 14, 2024 • 19min
Google Business Profile Lead Gen & Ranking Tips
A Google business profile for real estate investors is one of the best ways to rank in Google fast, for free. It takes a little work, and the payoff can be huge! Today Mallory & I will show you how to optimize your Google Business Profile (Previously Google My Business) so you have the best chance at 1) Ranking high in Google and 2) Capturing the most leads possible!Mentioned in this episode:Go here to set up a Google Business Profile: https://business.google.com/createFTC bans fake reviews: https://www.ftc.gov/news-events/news/press-releases/2024/08/federal-trade-commission-announces-final-rule-banning-fake-reviews-testimonials
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
