

The EdUp Experience
YOUR Higher Education Podcast
We welcome YOU to America’s leading higher education podcast! Hosted by Dr. Joe Sallustio, whose down-to-Earth approach & industry experience helps to make dry & complicated educational topics more fun & engaging to discuss. Elvin Freytes, Producer, brings YOU the most innovative leaders in higher education to the microphone. The EdUp Experience team brings over 40 years of experience in higher education - YOU will feel refreshed, upskilled, & reskilled after listening to this podcast.
LEARN MORE:
edupexperience.com
We make education YOUR business!
LEARN MORE:
edupexperience.com
We make education YOUR business!
Episodes
Mentioned books

Jun 21, 2021 • 41min
237: Live Your Market (Mental Health in Higher Ed) - with Michael London, CEO, Uwill
Welcome back to America’s leading higher education podcast! In this episode of The EdUp Experience, sponsored by Ellucian, we welcome Michael London, CEO, Uwill.
This episode, with special guest cohost Danielle Shelton, host of Tips and Trick, which is part of our EdUp Experience Podcast Network, highlights the amazing efforts of Uwill to positively impact student mental health. Uwill is changing the game in the area of teletherapy. Not only does Michael and the team understand the student and their partner schools, but they've also built Uwill specifically for higher education rather than looking at higher education as just a "channel". Their counselors only work with students. Their mission is to expand mental health access for students and schools through the two-sided technology-based platform that allows students to select their counselor preferences. When students are healthy, we all win. And Michael and the Uwill team can help ensure mental health for students improves.
With more than 20 years of professional accomplishments and EdTech innovations, Michael London is recognized as a premier education technology entrepreneur. In 2013, Michael founded Examity, the world leader in learning validation and online proctoring. Over a 5 year period, the company grew to more than 1000 employees and $30 million in revenue. Prior he was the founding CEO for Bloomberg Institute, funded by Mayor Bloomberg and Bloomberg Ventures. Their flagship solution was offered in more than 500 universities and 45 countries within a two year period. Previously, he led corporate strategy and growth for Kaplan. His earlier successes include co-founding College Coach and EdAssist, both acquired by Bright Horizons (NYSE BFAM) in 2006.
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Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
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We make education your business!

Jun 19, 2021 • 51min
236: How to Partner with Industry - with Dr. Michael Cheng, Dean of the Chaplin School of Hospitality & Tourism Management, Florida International University
Welcome back to America’s leading higher education podcast! In this episode of The EdUp Experience, sponsored by The EvoLLLution, we welcome Dr. Michael Cheng, Dean of the Chaplin School of Hospitality & Tourism Management at Florida International University.
Listen in as Liz and special guest cohost, Danielle Shelton, host of Tips & Tricks, which is part of our EdUp Experience Podcast Network, talk with Michael about how he uses intentionality to connect and work with industry so his students can optimize their learning outcomes.
Under Cheng’s tenure, the four-year graduation rate for Chaplin students has increased 14 percentage points. Wages for Chaplin graduates also increased during that time, while the average estimated cost of student attendance decreased from $13,000 to $8,000. In the past two years, Cheng also brought innovative and experiential classes called PODS (Program on Demand) to the school and increased alumni engagement globally.
Cheng also has elevated the Chaplin School's reputations and rankings. The Chaplin School is now ranked one of the top 50 Hospitality & Tourism Management programs in the QS World Rankings 2019. It is also ranked No. 1 for its Bachelor of Science in Hospitality and has maintained a No. 1 ranking for its online programs.
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
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We make education your business!

Jun 18, 2021 • 43min
235: Are you thinking what I’m thinking? with Jonathan Haber, Inaugural Visiting Fellow, HarvardX
Welcome back to America’s leading higher education podcast! In this episode of The EdUp Experience, sponsored by Claremont Lincoln University, we welcome the Inaugural Visiting Fellow at HarvardX, Johnathan Haber.
Johnathan gives us the quick and dirty about critical thinking, including foundational concepts and HOW we learn critical thinking skills. Guest hosts Dr. Stacey Gonzales and Jerry Sanchez ask great questions to which Johnathan provides incredible answers. Society needs critical thinkers, find out what he thinks is missing given some of our social disruptions!
Jonathan Haber is an educational researcher, writer/author and entrepreneur working in the fields of critical thinking, higher education, assessment and technology enabled learning. His Degree of Freedom One Year BA project, which involved trying to learn the equivalent of a BA in just twelve months using only MOOCs and other forms of free learning, was featured in The New York Times, The Boston Globe, The Chronicle of Higher Education, The Wall Street Journal and other major media sources. He is the author of four books, including two for the MIT Press Essential Knowledge series on critical thinking and massive open online courses (MOOCs). His writing on education-related topics has appeared in Slate, EdSurge and other publications. Jonathan Haber, Inaugural Visiting Fellow – HarvardX
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Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
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We make education your business!

Jun 17, 2021 • 45min
234: Dissertation Intoxication - with Dr. Ramon Goings, Founder, Done Dissertation Coaching Program
Welcome back to America’s leading higher education podcast! In this episode, sponsored by MDT Marketing, we welcome Dr. Ramon Goings, Founder, Done Dissertation Coaching Program!
Have you ever thought about pursuing your PhD? Are you in ABD land? Then you have to listen in as special guest cohosts, Dr. Stacey Gonzales, host of the EdUp Edge K-12 podcast, and Mike Yates, host of the Schoolish podcast, both part of our EdUp Experience Podcast Network, talk to Ramon about all things dissertation!
Dr. Ramon Goings is the founder of the Done Dissertation Coaching Program. He currently serves as Assistant Professor in the Language, Literacy, and Culture interdisciplinary doctoral program at the University of Maryland, Baltimore County. Dr. Goings is an expert on gifted/high-achieving Black male student success in PK-20 settings and diversifying the teacher and school leader workforce.
Dr. Goings is the author of over 50 scholarly publications. In addition to his scholarship, Dr. Goings has expertise in cultivating the academic writing of doctoral students and early career researchers. For more information about Dr. Goings’ research, you can visit his personal website www.ramongoings.com
Another episode sponsored by our great friends at MDT Marketing! Get your free marketing consultation today! mdtmarketing.com/edup
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
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We make education your business!

Jun 16, 2021 • 48min
233: Human Development is Economic Development - with Lynn Mulherin, Commissioner, Florida Commission for Independent Education
Welcome back to America’s leading higher education podcast! In this episode, sponsored by MDT Marketing, we welcome Lynn Mulherin, Commissioner, Florida Commission for Independent Education!
Lynn talks to us about why online education is here to stay. Like so many other leaders in the space, she makes a distinction between online and remote learning - and how the pandemic pushed (not pulled) institutions to the online competitive market. Understanding the adult market is critical, their motivations are different and it's critical that higher ed leaders define what they mean by "student" when they are discussing consumers. Lynn says it's time to move from disruption to transformation - the trends are accessibility, affordability, and scalability! Students will still benefit by moving up the learning ladder!
Lynn Mulherin leverages the power of technology and teams to advocate for student access, equity and education evolution. Her career includes twenty years as an executive at University of Phoenix and fifteen concurrent years as a commissioner for the Florida Commission for Independent Education. Her particular focus has been on first-generation adult college students. Lynn also created and launched a platform designed to virtually celebrate graduations and other life milestones at sharepearlsofwisdom.com.
Another episode sponsored by our great friends at MDT Marketing! Get your free marketing consultation today! mdtmarketing.com/edup
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
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Thanks for listening!
We make education your business!

Jun 15, 2021 • 37min
232: Anthology Together 2021 - with Susan Scholes, Chief Marketing Officer, Anthology
Welcome back to America’s leading higher education podcast! In this special BONUS episode of The EdUp Experience, we welcome the Chief Marketing Officer at Anthology, Susan Scholes. Anthology Together is HAPPENING, in person, in Dallas, at the Gaylord Texan Hotel and Convention Center, on July 12-15th. Listen to Susan talk about why Anthology is so excited to bring customers, vendors, and supporters TOGETHER for a conference celebrating people, our interaction, and our students.
Did you know - Joe and Liz have NEVER met in person and both will be attending Anthology Together! We will be recording in real-time as we catalog the amazingness of Anthology and its customers!
REGISTER HERE for Anthology Together and use the promo code EdUPPROMO to receive $75 off registration.
Episode sponsored by the Black History and Culture Academy!
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
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Thanks for listening!
We make education your business!

Jun 14, 2021 • 43min
231: Focus IN on where you want to WIN - with Ed Camargo, Managing Director, Incubeta
Welcome back to America’s leading higher education podcast! In this episode of The EdUp Experience, sponsored by The EvoLLLution, we welcome the Managing Director of Incubeta, Ed Camargo. Ed brings his twenty years of digital marketing experience with the advice to "focus IN on where you want to WIN". He highlights the massive auction environment of higher education today - an auction at scale - where David has to compete with Goliath. So, how can David compete with Goliath in the online space - according to Ed, the answer is simple. Data Science. Ed also defines "lifetime student value" and discusses how the higher ed marketing landscape is shifting.
Over his 20 years of experience in digital media advertising, Ed has helped clients develop valuable consumer engagements by finding data-driven connections between SEM, Social, Programmatic Display, and Creative. In his role as Managing Director NMPi US, he takes that experience and adds it to award-winning technology and innovative creative production. The result is the delivery of advanced analytics-led digital marketing, focused on how people are now engaging with media and connecting with brands.
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
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We make education your business!

Jun 12, 2021 • 42min
230: How to Create Fans - with David Meerman Scott, Author, Fanocracy
Welcome back to America’s leading higher education podcast! In this episode, sponsored by Claremont Lincoln University, we welcome David Meerman Scott, Author, Fanocracy. Listen in as David talks with Liz and special guest cohost Loki Mulholland, host of The Uncomfortable Truth, part of the EdUp Experience Podcast Network, about how colleges can create fans. David also talks about how college students can separate themselves during the job application process.
David Meerman Scott is an internationally acclaimed sales and marketing strategist whose high-energy presentations are a treat for the senses. That he's spoken on all seven continents and in 40 countries to audiences of the most respected firms, organizations and associations underscores the value he brings to audiences.
David's books and blog are must-reads for professionals seeking to generate attention in ways that grow their business. He is author or co-author of ten books - three are international bestsellers. The New Rules of Marketing & PR, now in its 5th edition, has been translated into 27 languages and is a modern business classic with over 350,000 copies sold so far. Scott also authored Real-Time Marketing & PR, a Wall Street Journal bestseller, Newsjacking, and his newest hit The New Rules of Sales & Service. He is co-author of Marketing the Moon (with Rich Jurek) and Marketing Lessons from The Grateful Dead (with HubSpot CEO Brian Halligan).
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
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Thanks for listening!
We make education your business!

Jun 11, 2021 • 43min
229: Thinking Differently & Creatively - with Dr. Kurt Steinberg, President, Montserrat College of Art
Welcome back to America’s leading higher education podcast! This is The EdUp Experience President Series Episode #76. In this episode, sponsored by MDT Marketing, we welcome Dr. Kurt Steinberg, President, Montserrat College of Art!
Kurt is our first President from an arts college - he talks about Montserrat's internship program that is required for graduation. It's the belief in practical experience that really supports a creative life. Kurt is leading the charge to deconstruct the stigma that all artists are "starving" and he focuses on business partnerships that yield creative opportunities for students of the arts. He challenges us all to think about art differently, and how art applications can create organic learning opportunities.
Dr. Kurt T. Steinberg, Ed.D. is the 8th President of Montserrat College of Art. He began his tenure at the college on July 1, 2018 after 12 years as Executive Vice President and one year as Acting President at the Massachusetts College of Art and Design. An authority in collegiate operations, Dr. Steinberg has delivered guest lectures on higher education finance, urban planning, and the Massachusetts political process at Suffolk University, the University of Massachusetts Boston, and many professional higher education conferences.
Another episode sponsored by our great friends at MDT Marketing! Get your free marketing consultation today! mdtmarketing.com/edup
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
● Follow us on Facebook | Instagram | LinkedIn | Twitter | YouTube
Thanks for listening!

Jun 10, 2021 • 46min
228: Virtual Tour of the Future - with Zvi and Manu Goffer, CampusVR
Welcome back to America’s leading higher education podcast! In this episode, sponsored by EvoLLLution, we welcome Zvi Goffer and Manu Goffer, founders of CampusVR. Coronavirus has exposed the need for a virtual tour. If you don't have one, you need one - considering that you may have students that never want to visit. If you have one, you may need a better one if you want to continue to engage students on a visual level. Everything is moving visually, and the campus tour with arrow clicks isn't going to do it. Find out why CampusVR is the next stage of the evolution of the virtual campus tour.
Zvi brings extensive knowledge in finance and private equity to potentially transform marketing for colleges and universities. His vision disrupts, both creatively and economically, the methodology in which institutions of higher learning will approach recruiting in the future.
With a background in finance, Manu has spent the last 5 years catering his expertise to help companies grow. He provides a specialized and methodical approach in providing consultation to transitioning companies ready for growth in many aspects of business and real estate.
Thanks so much for tuning in. Join us again next time for another episode! Contact Us!
Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio
● If you want to get involved, leave us a comment or rate us!
● Join the EdUp community at The EdUp Experience!
● Follow us on Facebook | Instagram | LinkedIn | Twitter | YouTube
Thanks for listening!
We make education your business!