The EdUp Experience

YOUR Higher Education Podcast
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May 11, 2020 • 49min

17: Higher Education "MET" - Marketing, Enrollment, and Technology with Ken Boutelle

Ken Boutelle is the guest on this episode of The Ed Up Experience.  Ken has over 20 years of marketing and recruiting experience in higher education and he discusses the importance of tactics, technology, and why institutions might consider looking to an "OPM" (online program manager) for help.  Listen to Ken discuss his thoughts on recruiting during an after COVID-19.  Thanks so much for tuning in. Join us again next week for another episode! Contact Us! Inspirio Enterprises is our sponsor! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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May 4, 2020 • 47min

16: The Impact of COVID-19 on Higher Education - The Time Horizon Matters! - with Michael Horn

Michael Horn is the guest on this episode.  Michael speaks and writes about the future of education and works with a portfolio of education organizations to improve the lives of students.  He is a futurist and is a frequent contributor in the speaking and writing circuits discussing disrupting innovation and a myriad of learning models.  He is also the author of Choosing College which strips away the noise around college to help students and parents understand why they are going to school and how to make better choices, as well as aids schools in designing better experiences. Thanks so much for tuning in. Join us again next week for another episode! Contact Us! Inspirio Enterprises is our sponsor! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Apr 26, 2020 • 56min

15: Disruption, Leadership in Crisis, and Re-Imagining the Promise of Higher Education - with Scott Pulsipher

The EdUp Experience President Series #1 Join us as we have a fascinating conversation with Scott Pulsipher, President of Western Governors University. He gives us priceless insights into the winning formula he and his team have used to propel his institution to amazing success in online learning, competency-based learning with more than 120,000 current online students and a global network of more than 170,000 graduates. ● [03.35] Scott Pulsipher chronicles his journey to becoming the President of Western Governors University ● [08.36]  Scott Pulsipher explains how the unique model used at WGU is poised to reinvigorate the promise of higher education ● [12.40]  Scott Pulsipher breaks down exactly how the WGU model works and the benefits of competency-based learning to increase accessibility for the 120,000 students the university services ● [17.15] Scott Pulsipher explains how the competency-based model addresses tuition affordability and financial aid debt ● [20.00] Scott Pulsipher outlines how his leadership role has evolved since the onslaught of COVID-19 ● [27.35] Scott Pulsipher describes why competency-based education has had its detractors and why it should be considered as a way to deliver student-centered, workplace-ready personalized learning ● [34.15] Scott Pulsipher explains why higher education needs to push innovation and embrace disruption in the wake of the COVID-19 pandemic crisis ● [38.35] Scott Pulsipher describes how the faculty-student relationship is central to the WGU mission and how colleges and universities can optimize that relationship for improved student outcomes People and Companies We Mentioned in the Show ● Becker Media is our sponsor ● Scott Pulsipher was our guest today. Learn more about Western Governors University. Episode Length: 55:41 Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Apr 20, 2020 • 58min

14: "We are all experts?”- The case for change in Higher Education with Gary Carlson!

Gary Carlson has 53 years of experience in education including administrative and teaching roles in K-12, for-profit higher education and non-profit higher education.  Gary brings his vast knowledge and expertise to The EdUp Experience and discusses student success, what it takes to be an effective online faculty member, the need for innovative leadership at the highest level of higher education, and how institutions need to pivot in what will be a different looking landscape post-COVID-19.  Gary has worked closely with accreditors, boards, and membership associations all while working to change higher education from the inside out over his tenure.  Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Apr 16, 2020 • 32min

13: BONUS: EdUp Embedded - From College to Corporate During COVID-19 with Adebisi Adebowale

In This Episode… Join us as we speak to Adebisi Adebowale, a Gates Millennium Scholar recipient, former White House Intern, two-time graduate of The George Washington University, and founder of Upliftology, an organization dedicated to transitioning students to college and assisting them in graduating debt-free. In the past five years, she has helped hundreds of scholars earn more than $2.5 million in scholarship money to schools like Columbia University, Syracuse University, University of Texas, and many more. She gives us her perspective on how they can successfully navigate the job market after COVID-19.  Episode Length: 32:23  Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Apr 12, 2020 • 43min

12: Higher Education and The Data Story - with Dr. Kristina Powers

Dr. Kristina Powers is President of the Institute for Effectiveness in Higher Education.  IEHE is a data analytics powerhouse. They work with senior leaders to deliver clear, practical information needed for informed decision-making. Tackling tough data analytic topics in easily understandable ways, IEHE partners with colleges and universities to create customized pathways from institutional weaknesses to success. Dr. Powers serves as the WSCUC Fellow on Student Achievement as a resource to WSCUC institutions regarding the Graduation Rate Dashboard.  Also, Dr. Powers is an IPEDS National Trainer - simply put, she knows higher education DATA! A special holiday message from Gemma Sallustio in the introduction! Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Apr 6, 2020 • 46min

11: Higher Education - Skills, Employers, and Return on Investment - with Ryan Craig

Ryan Craig is a wildly successful venture capitalist.  He is the Managing Director of University Ventures, a firm dedicated to creating new pathways from education to employment.  Ryan has written two very successful books regarding higher education and the need for change and he also is a regular contributor to publications like Inside Higher Education and Forbes.   Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Mar 30, 2020 • 43min

10: Higher Education Marketing: Tik Tok and Beyond - with Maayan Gordon

In This Episode… Join us in a riveting conversation with Mayaan Gordon, a TikTok social media phenom with 1.7 million followers. She gives the inside scoop on how to mobilize social media in higher education to grow an audience quickly and use its content and technology in marketing, as she has had amazing success in her meteoric rise as a social media influencer since October 2019.  ● [03.20] Maayan describes how to conceptualize TikTok for business and higher education marketing to use its content and technology ● [05.45] Maayan provides advice for anyone who wants to jump on Tik Tok and start to create education-related videos ● [07.05]Maayan explains the tools available for Tik Tok creators, including data analytics and provides an overview of how the platform functions ● [09.30] Maayan recounts her story of how she overcame her own personal struggles to become a top social media influencer ● [16.10] Maayan lays out how TikTok can be used in higher education marketing ● [19.20] Maayan breaks down her strategy for creating viral social media content ● [22.35] Maayan gives the pros and cons for higher education marketing professionals to learn Tik Tok marketing strategy versus hiring a social media consultant to deploy content on the platform ● [26.10] Maayan gives insight on the logistics of how videos are created, how marketing leads can captured and converted, the advantages of colleges using Tik Tok for brand awareness and how she keeps challenging herself to grow in this uncharted social media territory ● [36.50] Maayan closes out the show with what she would like to be remembered for and what she sees as the future for higher education People We Mentioned in the Show  ● Maayan Gordan was our guest today. Learn more about her at tiktokinfluencing.com  Episode Length: 42:48  Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Mar 23, 2020 • 48min

9: Higher Education - Mergers, Affiliations, and Consolidations with Ken Knueven

Ken Knueven is Managing Consultant for the Association of Governing Boards for Universities. He gives listeners an inside-out look regarding higher ed and what is happening within industry. This is the first time we ask a guest about COVID-19 and the potential consequences to institutions of higher learning. It’s a can’t miss episode. Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!
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Mar 16, 2020 • 44min

8: Higher Education, statistics, data, oh my! With John Clark from Gallup.

You've heard the name.  Gallup - synonymous with surveys and data, can help higher education focus on "key institutional priorities powered by Gallup research, analytics, and advice."  In this episode, Elvin and Liz interview Gallup Education Consultant John Clark.  John schools us on how Gallup can help institutions create successful student experiences, understand the campus climate, and how to use the information to differentiate from the competition. Thanks so much for tuning in. Join us again next time for another episode! Contact Us! Connect with the hosts - Elvin Freytes, Elizabeth Leiba, and Dr. Joe Sallustio ● If you want to get involved, leave us a comment or rate us! ● Join the EdUp community at The EdUp Experience! ● Follow us on Instagram | LinkedIn | Twitter | YouTube Thanks for listening! We make education your business!

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