The Tony Robbins Podcast

In this episode of the Tony Robbins Podcast, we are bringing back to Business Mastery one more time, where Tony recently led a panel discussion with the business leaders behind some of today’s fastest growing companies. And for this episode, you’re going to hear from one of the founders of a company that change the travel industry forever. When is the last time you booked a trip somewhere? Where did you stay? Was it a hotel? Or did you opt for the alternative and rent a room, or maybe an entire house, from a local? The idea of staying in a stranger’s home may have blown your mind a few years ago, but today it’s not just a standard practice, it’s actually the preferred accommodation for tens of millions of travelers across the world. And there’s one company to thank for that – Airbnb. Airbnb started as a simple solution to a pressing problem; co-founders Joe Gebbia and Brian Chesky couldn’t afford rent, so they opened up their San Francisco apartment for guests to stay in. They soon realized they may be onto something bigger than just a way to avoid being evicted. So, along with their old roommate, Nathan Blecharczyk, they started to build it into a business. But that was nearly 10 years ago. Airbnb has evolved substantially since then, though it was by no means a straight path to success. In fact, they launched and relaunched a number of times. They found themselves up to their ears in debt, rejected by investors over and over and were very close to flatlining on more than one occasion. You will hear their story of perseverance, and how they were able to find opportunities for massive growth where there were seemingly none. You will also hear about the importance their design background played in creating trust amidst strangers and giving customers the experience they wanted. And you will hear how they transcended cultural boundaries and were ultimately able to turn a floundering idea into a global business that operates in more than 34,000 cities in 91 countries, and is now estimated to be worth $30 billion.  

In this episode of the Tony Robbins Podcast, we are bringing you back to Business Mastery, where Tony recently led a panel discussion with the business leaders behind some of today’s fastest growing companies. And this time, you’re going to hear from one of the founders of a company that changed the eyewear business forever. If you have ever worn eyeglasses, then you know that the traditional process is expensive and inconvenient. On average, a pair of glasses costs nearly $300. And the trips you have to make to the retailer to sift through the pairs, try them on, and order your final choice can really stack up. It’s a real pain point for a lot of people. But that is exactly why four friends at Wharton Business School decided to start a business that did something about it. Neil Blumenthal, Dave Gilboa, Andy Hunt and Jeff Raider launched Warby Parker in 2010. The premise was simple - offer customers high-quality eyewear at affordable prices, and establish a convenient, direct-to-consumer model so that customers could get eyeglasses anytime and anywhere. But what made this company so special was how focused they were on perfecting the customer experience and the massive amounts of research and experimentation they did to find that sweet spot.  In this episode, you are going to hear from Neil Blumenthal on the vision behind Warby Parker, why it was so critical for them to optimize every single dollar they put into the company and the tools and strategies that helped them build Warby Parker into a billion dollar business.

In this episode of the Tony Robbins Podcast, we are bringing you front and center to Business Mastery, where Tony recently led a panel discussion with the business leaders behind some of today’s fastest growing companies – companies that are simply on fire. Companies like SoulCycle. Chances are, you’ve either been to SoulCycle or have at least heard someone raving about their experience. Because it has taken the fitness world by storm. And one of the key players behind this new fitness phenomenon is CEO Melanie Whelan. Melanie has served as SoulCycle’s CEO since June of 2015. And in just this short time, she has helped take the company from 7 operating locations to 70 jam-packed studios across the nation serving over 4 million people a year. And they are still growing at an exponential rate. So what makes SoulCycle such a powerhouse? How did they create so many raving fans? And how have they managed to consistently maintain their revolutionary customer experience while scaling at such a massive rate? These are just some of the questions that are answered in this episode, as Tony and Melanie delve into SoulCycle’s innovative workout culture, their unique hiring process, and the customer experience that they’ve built so consciously that it has created raving fans in every location.  

In this episode of the Tony Robbins Podcast, we are bringing you front and center to Business Mastery, where Tony recently led a panel discussion with the business leaders behind some of today’s fastest growing companies – companies that are simply on fire. Companies like SoulCycle. Chances are, you’ve either been to SoulCycle or have at least heard someone raving about their experience. Because it has taken the fitness world by storm. And one of the key players behind this new fitness phenomenon is CEO Melanie Whelan. Melanie has served as SoulCycle’s CEO since June of 2015. And in just this short time, she has helped take the company from 7 operating locations to 70 jam-packed studios across the nation serving over 4 million people a year. And they are still growing at an exponential rate. So what makes SoulCycle such a powerhouse? How did they create so many raving fans? And how have they managed to consistently maintain their revolutionary customer experience while scaling at such a massive rate? These are just some of the questions that are answered in this episode, as Tony and Melanie delve into SoulCycle’s innovative workout culture, their unique hiring process, and the customer experience that they’ve built so consciously that it has created raving fans in every location.  

There are critical moments in all of our lives that could potentially be great opportunities for growth and expansion -- any high stakes situation such as an interview, a pitch, an important meeting. However, so many of us aren’t prepared to take advantage of those opportunities because we lack the tools and skills necessary to execute when we need it most. And ultimately, we miss out on what could be life-changing moments, and we end up not living up to our potential. In this episode of the Tony Robbins Podcast, we sit down with performance coach and advisor, Todd Herman. Todd is the Founder of The Peak Athlete, a mental toughness training & sports science research company, advising Pro & Olympic athletes for over 18 years. He’s also creator of 'The 90 Day Year' Program, a goal achievement system used by athletes, entrepreneurs and companies like, Shell, Goldman Sachs, Cisco Systems and Government agencies around the world. The Boston Herald has called him "A Sports Training Superstar" and he’s also the author of the forthcoming book - The Alter Ego Effect: How The World’s Top Performers Use Secret Identities To Win In Sport, Business & Life. Todd discusses just why we have a hard time adapting to high-pressure situations, and delves into the power of alter egos - or what he refers to as “secret identities” - and how they allow us to magnify certain parts of our personality when we need it most. Because we have the capacity to create who we want to be, in any situation, and we have the potential to reach any of our goals - as long as we learn how to get out of our own way.

Abraham Lincoln, Nelson Mandela, Steve Jobs, Oprah Winfrey – some of the greatest leaders of all time. But what makes each of these individuals such a remarkable leader? And how do we define great leadership? We may be apt to hold on to the traditional notion that leadership is defined by rank and order. But your position or title alone does not qualify you as a veritable leader. Think about it, how many CEOs are there in the world that hold a position of great power, but have a nominal impact on their employees? How many managers aren’t even respected by those that they manage? Even brilliant and innovative individuals can stumble when it comes to finding their voice. Because leadership is not defined by a position, nor it is even defined by intellectual prowess or natural talent – leadership is the skill of influence, something that you can use to impact the thoughts, feelings, emotions and actions of others. And it is the most important skill that anyone of us can master. Yet as important as leadership is, in today’s world, it’s a rarity. And that’s not because there is a scarcity of natural born leaders. In fact, leadership can be cultivated. Many of us suppose it’s an innate talent, but anyone can become a leader in something that they decide to become masterful in. You could be the leader in your business, the leader in your class, the leader in your own family. You could even decide to become the leader of your own life. There are different types and different styles of leadership. But real leadership starts with the capacity to discipline your disappointment. Because along any journey worth taking, you are going to encounter obstacles, and odds are, you are going to fail. But if you can find a way to connect to yourself, and connect to others, and if you can find a way to break through those challenges, you can become a true leader. And when you strive to serve the greater good – something greater than yourself – that’s when you can become a truly great leader. Tony and Mary Buckheit recently sat down with General Stanley McChrystal and Chris Fussell to discuss what great leadership looks like today and how to cultivate an infrastructure for success in any organization. General Stanley A. McChrystal has been called “one of America’s greatest warriors” by Secretary of Defense Robert Gates.  A retired four-star general, he is the former commander of U.S. and International Security Assistance Forces (ISAF) Afghanistan and the former commander of the premier military counter-terrorism force, Joint Special Operations Command (JSOC). He is best known for developing and implementing the current counter-insurgency strategy in Afghanistan, and for creating a comprehensive counter-terrorism organization that revolutionized the interagency operating culture. General McChrystal now serves as a senior fellow at Yale University’s Jackson Institute for Global Affairs where he teaches a course on Leadership in Operation.  And he co-founded the McChrystal Group in January of 2011 where he is currently a partner.  McChrystal Group’s mission is to deliver innovative leadership solutions to American businesses to help them transform and succeed in challenging and dynamic environments. Chris Fussell is a former Navy SEAL Officer, where he spent 15 years leading SEAL elements in combat zones around the globe. He served as Aide-de-Camp to Lieutenant General McChrystal during McChrystal’s final year commanding JSOC, becoming an integral part of the team that made the Special Operation’s transformation into a successful, agile network possible. Fussell is also a partner at the McChrystal Group, where he leads the McChrystal Group Leadership Institute, where he brings his Special Operations experience and his expertise in leadership development to organizations of all sizes. In addition to being a New York Times bestselling author, he regularly does media interviews, gives keynotes speeches, and speaks to business leaders at roundtables and panels. In this episode of the podcast, you will hear Tony, General McChrystal and Chris delve into the reasons that leadership no longer comes from a command and control model, but from creating relationship-based change throughout the entire organization and by empowering every single person that is part of your business. And they examine the importance of building trust, remaining flexible, practicing empathy, and creating a culture of shared consciousness. By breaking out of the traditional sense of leadership, business owners can create a more cohesive and more powerful team that is not only more unified, but more efficient, and ultimately, more effective.

Building a better business starts with building better relationships. The relationships you have with your employees, with your customers, with your vendors, colleagues, contacts and investors – these can all help you build social capital. And social capital can become one of the most powerful tools in your arsenal, as it creates a level of trust, understanding and even loyalty that will allow your business to thrive, even in uncertain times. In short, social capital is power. In this episode of the Tony Robbins, we speak with Jordan Harbinger. A Wall Street lawyer turned talk show host, Jordan is widely regarded as an expert in social influence, interpersonal dynamics and social engineering. He’s the owner and co-founder of The Art of Charm, a consulting and coaching company, as well as a top 50 podcast on iTunes – which he’s been hosting for over a decade. Jordan’s company, The Art of Charm, holds boot camps and training sessions for companies and individuals that want to learn the elements of emotional intelligence to become more persuasive, confident and charismatic. Jordan delves into the role that communication plays when it comes to building social relationships, and the importance of understanding nonverbal cues and gestures. From your facial expressions to the way you carry yourself, every single non-verbal notion has the potential to communicate specific attributes about who you are as a person – whether you are insecure or confident, approachable or aloof, curious or disinterested. Because human beings are wired to subconsciously interpret these signals. And we are innately inclined to make sweeping judgments and inferences from body language. These judgments can ultimately influence meaningful life decisions; like who we choose to employ or engage with. And Jordan helps us understand how these nonverbal signals influence our relationships, our interactions, and our abilities to get what we want in life.  

If you’re going to succeed in anything, if you’re going to take your life to another level and make a real breakthrough, then you need strategies. Whether it is in your relationship, your career, your health, your finances, your happiness – you need to know how to make the shift. Tony Robbins has spent the majority of his life looking for the strategies that bring the quickest results, in the shortest amount of time with the most enjoyment and the least amount of pain. And one of the most powerful strategies he has discovered is modeling.   Success leaves clues. If someone is consistently successful, they aren’t just lucky, they have a strategy that works. And if you study them, you can figure out what it is, and you can learn and adopt their patterns and save yourself decades of trial and error. This modeling strategy is so powerful, that it has become the lifeblood of some of the most accomplished people in the world, including Tim Ferriss.   Tim has been listed as one of Fast Company’s “Most Innovative Business People,” one of Forbes’ “Names You Need to Know,” and one of Fortune’s “40 under 40.” He is an early-stage technology investor and advisor (including Uber, Facebook, Shopify, Duolingo, Alibaba), and the author of three #1 New York Times and Wall Street Journal bestsellers: The 4-Hour Workweek, The 4-Hour Body and The 4-Hour Chef. His podcast, The Tim Ferriss Show, has exceeded 100 million downloads and was selected for “Best of iTunes in 2015” and helped set the stage for his latest book, Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons and World-Class Performers.   Tools of Titans contains the “distilled tools, tactics and ‘inside baseball’ you won’t find anywhere else. It also includes new tips from past guests, and life lessons from new ‘guests’ you haven’t met” – from their morning/evening rituals, daily habits and workout regimens to their core beliefs, values and perspectives. Yet Tim doesn’t merely relay the information, he has taken it, vetted, explored and experimented with it in various situations to yield this 600+ page tome full of high-leverage tools that could completely change your life.   In this episode of the Tony Robbins Podcast, Tony sits down with Tim Ferriss to discuss the evolution of this book and what Tim has discovered about himself during the process. They delve into the power of good questions, building on your strengths and shedding your limiting beliefs. They examine pattern recognition, internal synthesis, and what it means to cultivate happiness. They explore some of the greatest tips, tools and tactics Tim has learned from people like Peter Thiel, Chris Sacca and Peter Diamandis. And they have a candid discussion about coping with the darker periods of life, and how Tim’s perspective on his life’s mission has changed over the years.      

We’ve all had some area in our life that we said we are going to change. Whether it’s our relationship, our business, finances, career, health -- we all have something that we want to take to the next level, but for one reason or another, we just never made it happen. Maybe we pulled back too soon, or didn’t follow through. Maybe we made an excuse or even sabotaged it before we had a chance to start. Whatever the reason, we just couldn’t break through. In this episode of the Tony Robbins Podcast, Tony delves into the three key components to creating a breakthrough: strategy, story and state. The way you approach a goal, your beliefs about your life, and your mental game form the foundation for any success or failure. But by learning how to take control of these forces, you can take massive action and can create the quality of life that you’ve always wanted.

Every single day, it seems that we are inundated with programs, products, books and ideas about how to prevent disease, lose weight, and improve our appearance. And we respond to it. So much so, that an estimated $100 billion is spent worldwide searching for that magic formula that will yield amazing fitness and alluring physical beauty. But, in the United States alone, a staggering two-thirds of the population are still overweight, with 25 million suffering from diabetes and half of the population on some type of prescription drug for health problems. Why is that? Because the solution to these challenges does not lie with any trend or fad diet, nor any pharmacological or technological fix. There are no shortcuts here. Rather, the solution to these issues is not about following a new diet fad or experimenting with a trending workout regime. There are no shortcuts or hacks. The real answer lies in adopting a lifestyle of health, and taking a more conscious and proactive approach to taking care of your body. And a big part of that is becoming more aware of what you are putting in your body.   On this episode of the Tony Robbins Podcast, we are speaking to the acclaimed food expert that the New York Times and Bloomberg have dubbed “food’s Erin Brockovich” – Robyn O’Brien.   You may have seen Robyn’s TEDx talk on the evolution of food allergies – questioning whether we are allergic to food or what’s been done to it. Or read her best-selling book, “The Unhealthy Truth,” that reveals the alarming relationship between the manipulation of our food and both the increase in dangerous allergies in our children as well as the increase in disease across the country. And in this interview, you will hear Robyn discuss what it takes to make the commitment to health, what it means to truly eat clean, and what the transformative impact of diet means for not only our physical well-being, but our mental and emotional states as well. You will also hear Robyn dive into GMO safety, antibiotics in meat, organic diets, and, of course, what causes food allergies – all issues that Robyn has dedicated herself towards bringing awareness to over the past decade, working with consumers, corporations and politicians to expose the truth and set real change into action. So we can all have a real roadmap to healthier living.