

Front Office Sports Today
Front Office Sports
Sports is big business - and there is no offseason to the major moves, groundbreaking deals and culture-shifting moments happening across the world of sports.
Front Office Sports Today is your daily guide on all things sports, business and culture. Join our host, Baker as he offers insightful commentary on breaking news and engages in conversations surrounding the biggest headlines, with guest appearances from athletes, executives, experts and more.
Front Office Sports Today is your daily guide on all things sports, business and culture. Join our host, Baker as he offers insightful commentary on breaking news and engages in conversations surrounding the biggest headlines, with guest appearances from athletes, executives, experts and more.
Episodes
Mentioned books

Apr 17, 2024 • 24min
Can MLS Get Bigger Than MLB?
With team valuations on the rise and the World Cup on the way, optimism is soaring on soccer’s future in the U.S. Former USMNT player and Golazo Network analyst Charlie Davies joins the show to discuss the American appetite for soccer, and whether MLS might one day buy the USL and introduce a promotion/relegation system.Plus, we delve deeper into the Arizona Coyotes’ move to Utah and whether hockey could return to Phoenix down the road, the NBA delivers a banner year ahead of its media rights deals and eventual expansion, and new details emerge on the betting habits of under-investigation NBA player Jontay Porter.(00:00) Arizona Coyotes Leave for Utah(05:28) NBA's Banner Year(07:47) Charlie Davies on the Appetite for American Soccer

Apr 16, 2024 • 20min
Inside the Most-Hyped WNBA Draft in History
The WNBA enters a new era with Caitlin Clark, Angel Reese, and Cameron Brink set to join the league. The WNBA will seek to build on the popularity of the most successful women’s college player in history, with expansion and a new media rights deal looming.Plus, the Arizona Coyotes are likely heading to Utah, the NBA play-in tournament starts tonight, and we hear from someone tasked with looking after the Stanley Cup as it travels the globe, from the NHL finals to local bars and far beyond.(00:00) Inside the 2024 WNBA Draft(05:05) The Arizona Coyotes Relocate to Utah(07:46) Keeping Up with the Stanley Cup

Apr 15, 2024 • 24min
DeSean Jackson and LeSean McCoy Make Media Moves
Philadelphia Eagles stars DeSean Jackson and LeSean McCoy have stayed busy in retirement. The two have a podcast together, The 25-10 Show, and separate real estate dealings. They join to show to discuss their post-playing careers and their thoughts on today’s NFL.Plus, the Masters concluded against a backdrop of a fractured golf world, and Wrexham F.C. added another chapter to its remarkable story with its second consecutive promotion.

Apr 12, 2024 • 22min
Jake Knapp’s Journey From Nightclub Bouncer to the Masters
Two years ago, Jake Knapp was working as a bouncer in night club. Now he’s competing in his first Masters after winning the Mexican Open and securing $1.5 million in prize money. He joins the podcast to talk about his improbable journey.Plus, the WNBA is gearing up for a hugely anticipated draft, Ippei Mizuhara is charged with stealing over $16 million from Shohei Ohtani, and NBC has sold $1.2 billion in Olympics ads.

Apr 11, 2024 • 18min
Coach Prime on NFL Teams' Shady Draft Manipulation
Deion Sanders believes that NFL teams leak negative stories about players they are interested in drafting to tank their draft stock. Coach Prime joins the show to discuss the draft, the transfer portal, NIL, and the state of college football.Plus, the Olympics are finally giving out prize money, new details have come out about John Calipari’s contract with Arkansas, and the WNBA is putting nearly every Caitlin Clark game on national TV.(00:00) Tuned In on Caitlin Clark in WNBA(05:08) The Olympics Prize Money(07:27) Deion Sanders on the State of Football

Apr 10, 2024 • 23min
Masters Champ Dustin Johnson's LIV Life
The Masters will bring together golfers from LIV Golf and the PGA Tour, as a deal to define the future of the sport is still in negotiations. Dustin Johnson joins the show to discuss how playing for LIV has changed his lifestyle, how he’s preparing for the Masters, and what future golf competitions could look like.Plus, the founder of an Oakland fan group discusses how they are aiding efforts to block the team’s funding in Nevada, and why that could be the first of many such initiatives. Also, the WNBA is already feeling the Caitlin Clark effect and Dude Perfect secures over $100 million.

Apr 9, 2024 • 25min
A New Voice in the $500 Billion Collectibles Market
Media focused on collectibles has often centered around breaking open card packs and other hype-focused events. A new entry, Cllct, founded by Darren Rovell, takes a different, more journalistic approach. Rovell joins the show to discuss why he started the publication and the state of the collectibles market in the wake of the pandemic boom.Plus, the trendy new thing in Brooklyn is owning a soccer team, and we look back at the record-setting Final Four.

Apr 8, 2024 • 27min
March Madness Star Jack Gohlke on His Life-Changing Tourney
The NIL era has changed what it means to be a March Madness Cinderella team, especially for those teams’ star players. Oakland’s Jack Gohlke joins the show to discuss how his team’s improbable upset of Kentucky has changed life for him.Plus, former Haas team boss Guenther Steiner has a new role with the Miami Grand Prix. He describes how Formula 1 is working to build on its initial hype in the U.S. to create a lasting presence in the country.

Apr 5, 2024 • 28min
The NIL Machine Behind DJ Burns’s Magical Tournament Run
Not long ago, NC State looked to be NIT-bound at best. Now the Wolfpack are in the Final Four, and their star big man, DJ Burns, has been cooking on and off the court, making deals with Adidas, CVS, and TurboTax, among others. We take a look at the often-chaotic world of March Madness deal-making, while peeking ahead at what will likely be record audience numbers for the women’s Final Four, despite NCAA management disasters.Plus, it’s another big weekend for NASCAR races. Driver and broadcaster Parker Kligerman joins the show to discuss the sport’s new $7 billion media-rights deal, its place in U.S. culture, and why Amazon is now part of NASCAR’s broadcasting pit crew.

Apr 4, 2024 • 21min
What Record Ratings Mean for Women’s College Basketball
The people have spoken—with their remotes. Iowa’s Elite Eight win over LSU in the women’s college basketball tournament captured 12.3 million viewers for ESPN, the most for a women’s game broadcast in the U.S. We dig into what those numbers could do for future broadcasts of the sport—starting with this weekend’s final—and why ‘Sunday Night Baseball’ may not stay long in its time slot.Plus, skateboarding will be back at the Olympics in Paris this summer. The CEO of Thrill One Sports & Entertainment, Matt Cohn, shares how the company's Street League Skateboarding works to maintain the sport's renegade spirit while the biggest stars are collaborating with global brands.(00:00) Tuned In on the Final Four(07:46) Thrill One CEO Matt Cohn Joins FOS Today(14:01) How Skateboarders are Building Their Brand


