
Front Office Sports Today
Sports is big business - and there is no offseason to the major moves, groundbreaking deals and culture-shifting moments happening across the world of sports.Front Office Sports Today is your daily guide on all things sports, business and culture. Join our hosts, Baker and Renee as they offer insightful commentary on breaking news and engage in conversations surrounding the biggest headlines, with guest appearances from athletes, executives, experts and more.
Latest episodes

May 7, 2025 • 24min
Carli Lloyd: ‘It's No Longer a Charity... It's a Business’ | USWNT Legend on Career & Growth of Game
Carli Lloyd was inducted into the National Soccer Hall of Fame last weekend, telling the audience she wished she were less of "an emotionless machine" when she played. She joins the show to discuss her legendary career on the field and how she's building something entirely new off it.
Plus, the NBA sees a surge in its first-round ratings behind the next generation of stars, NASCAR driver Ryan Blaney joins to discuss the new season of Full Speed on Netflix, and an NFL fan is suing the league over Shedeur Sanders's draft slide.
Key Moments:
0:37 – Big Ten and Big 12 updates, Stafford turns down big $$$, Utah Hockey’s new name
4:27 – NBA playoff ratings surge
10:00 – Carli Lloyd interview on women’s soccer and hall-of-fame career
17:38 – Ryan Blaney interview on 'Full Speed' new season
21:26 – Shedeur Sanders lawsuit
📈 Don’t miss tomorrow’s top stories in the business of sports and culture — Subscribe now: / @frontofficesports
Front Office Sports Today is your daily guide on all things sports, business and culture, with insightful commentary and appearances from athletes, executives, and more.
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May 6, 2025 • 24min
Inside Hulk Hogan's New Wrestling League; Why the NHL Cancelled All Star Weekend & More
Hell yeah brother... Hulk Hogan has a new wrestling league. He joins us in studio alongside Eric Bischoff and Izzy Martinez to discuss.
Plus, the NHL has cancelled next year's All Star Weekend, NBC is using A.I. to recreate its 90s nostalgia, and we hear from a familiar voice... in Germany.
Key Moments:
01:14 – Federal funding for traumatic brain injury suspended, Justin Tucker is released, Aj’a Wilson drops her first signature sneaker,
04:14 – NHL cancels All Star Weekend
9:44 – Hulk Hogan, Eric Bischoff, and Izzy Martinez
18:38 – Baker Machado in Signal Iduna Park
Newsletter: https://frontofficesports.com/newsletters/
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LinkedIn: https://www.linkedin.com/company/front-office-sports/
Twitter: https://x.com/FOS_Today
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Listen on
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Spotify: https://open.spotify.com/show/7jFxEurA627FJDd0XAw2Wc
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May 5, 2025 • 24min
Flau'jae Johnson's NIL Powerhouse; Michigan Suspends Sherrone Moore
Flau'jae Johnson is one of NIL's biggest stars, and confirmed to Front Office Sports that she's running it back with the LSU Tigers. But what does that mean for her career aspirations in both music and the WNBA?
Plus, Sherrone Moore is issued a two-game suspension for his involvement in Michigan's scouting scandal, LASIK is offering referees free vision correction, and Caitlin Clark does it again.
Key Moments:
00:43 – DC hosting the NFL Draft, the Kentucky Derby, NBC makes a big hoops push
05:00 – Sherrone Moore is suspended
9:45 – Flau’jae Johnson talks music career and WNBA
17:22 – Shocked or Not?
📈 Don’t miss tomorrow’s top stories in the business of sports and culture — Subscribe now: https://www.youtube.com/@FrontOfficeSports/subscribe
Front Office Sports Today is your daily guide on all things sports, business and culture, with insightful commentary and appearances from athletes, executives, and more.
📧 Newsletter: https://frontofficesports.com/newsletters/ 📱 Follow us on LinkedIn, Twitter & Instagram: 🎙️ Listen on Apple, Spotify & iHeart

May 2, 2025 • 24min
Inside the Business of Kentucky Derby + WNBA's Big Numbers
The Kentucky Derby generated over $3.8 Billion in revenue last year. Churchill Downs President Mike Anderson discusses how the venue became the crown jewel of horse racing. NBC's Randy Moss also offers his perspective on how the Derby has changed in the 45 years he's covered it.
Plus, Gregg Popovich retires from coaching, John Haliburton addresses the media after his scuffle with Giannis, and Caitlin Clark's preseason return to Iowa costs as much as an NBA playoff game.
📈 Don’t miss tomorrow’s top stories in sports business — Subscribe now: https://www.youtube.com/@FrontOfficeSports/subscribe
Front Office Sports Today is your daily sports business talk show breaking down the headlines across media, tech, athletes, NIL, private equity, and the future of sports.
📧 Newsletter: https://frontofficesports.com/newsletters/ 📱 Follow us on LinkedIn, Twitter & Instagram: 🎙️ Listen on Apple, Spotify & iHeart

May 1, 2025 • 24min
Ian Rapoport on NFL Pranks + LeBron’s Future & Celtics Sale Update
Shedeur Sanders was one of many players to receive prank phone calls on draft night. NFL Insider Ian Rapoport weighs in on that, and what the Browns new quarterback room could mean for Deshaun Watson, Deion Sanders, and more.
Plus, LeBron James weighs in on his playing future as Anthony Edwards is dubbed "The King Slayer" by Adidas, and the $6.1B sale of the Celtics gets an important update.
📈 Don’t miss tomorrow’s top stories in sports business — Subscribe now: https://www.youtube.com/@FrontOfficeSports/subscribe
Front Office Sports Today is your daily sports business talk show breaking down the headlines across media, tech, athletes, NIL, private equity, and the future of sports.
📧 Newsletter: https://frontofficesports.com/newsletters/ 📱
Follow us on LinkedIn, Twitter & Instagram: 🎙️ Listen on Apple, Spotify & iHeart

Apr 30, 2025 • 24min
Chiney Ogwumike’s WNBA Empire, NBA Playoff Ratings with Ryan Ruocco, Bill Belichick Ends Hard Knocks
Chiney Ogwumike and Ryan Ruocco have both been instrumental to the rise and reach of the WNBA, and in this episode we hear from both of them on why new media is a major catalyst in expanding its reach.
Plus, Tyrese Haliburton's father and Giannis Antetokounmpo get into it, there is a new contender for MLB's worst franchise, and Bill Belichick's girlfriend gets in the way of Hard Knocks.
📈 Don’t miss tomorrow’s top stories in sports business — Subscribe now: https://www.youtube.com/@FrontOfficeSports/subscribe
Front Office Sports Today is your daily sports business talk show breaking down the headlines across media, tech, athletes, NIL, private equity, and the future of sports.
📧 Newsletter: https://gofos.co/3fDE6xg 📱 Follow us on LinkedIn, Twitter & Instagram: 🎙️ Listen on Apple, Spotify & iHeart

Apr 30, 2025 • 24min
Shaq's New GM Role; Nate Burleson on Future of Football
Today on the debut episode of Front Office Sports Today, NFLonCBS host Nate Burleson joins the show to discuss massive changes sweeping the NFL and why broadcasting is harder than playing.
Plus, Shaq is becoming Sacramento State's GM, WrexhamFC is surging under Ryan Reynolds and Rob McEllheny's ownership, and Shedeur Sanders is already one of the NFL's most marketable rookies despite his draft slide.

Nov 27, 2024 • 32min
Are Legacy Games Hurting NFL Thanksgiving?
The NFL is gearing up for a big holiday weekend with its annual slate of Thanksgiving games, and its second rendition of a Black Friday game with Amazon. Front Office Sports writers Alex Schiffer, Margaret Fleming, and Amanda Christovich join the show for a roundtable discussion about the NFL's legacy Thanksgiving games, plus a little Thanksgiving trivia.Also, Front Office Sports Today is going on hiatus during the Holiday season. Owen and the Front Office Sports Today team gather for a roundtable discussion about their favorite guests and memories from the show, what to look forward to in business and sports, and what the team is thankful for heading into the Holiday season.

Nov 26, 2024 • 33min
The Billionaire Who Flipped a Star Quarterback
We dive into the FOS-exclusive story behind Michigan's recruitment of No. 1 prospect Bryce Underwood, largely facilitated by billionaire Larry Ellison's involvement in the Wolverines' NIL offseason.Plus, the Washington Commanders could benefit greatly from a proposed bill that would grant a new lease to their former home of RFK Stadium in D.C.. Front Office Sports reporter AJ Perez joins to discuss the outlook for the Commanders' next playing site and where the funding for a D.C.-based stadium would come from.Also, Saquon Barkley could boost the NFL running back market, and we explore the legendary impact of John Madden, and the NBA wants Caitlin Clark involved in All Star Weekend.

Nov 25, 2024 • 28min
How Non-Football Programs Are Surviving the NIL Era
Santa Clara University is a women's soccer powerhouse, but faces challenges to survive in a world dominated by college football. Front Office Sports reporter Alex Schiffer joins the show to discuss how Santa Clara is adapting to the NIL era, and getting by without its own football program.Also, Chris Myers, a longtime analyst with FOX Sports, has covered Super Bowls, Final Fours, World Series, and more. Myers joins the show to share some of the stories from his expansive career, and how the media world has evolved in his time.Plus, Jason Kelce is getting a late-night show, the Giants cut Daniel Jones, and Aaron Rodgers could be done with the Jets.