
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Latest episodes

Nov 28, 2023 • 32min
How to Create Compelling Affiliate Offers
What good is it to have affiliates if they aren’t excited to promote you? The reality is that affiliates have tons of options these days and if you don’t create compelling offers for them to promote, they won’t. So, today, I’m revealing exactly how to make your promotions stand out and get your affiliates fired up to promote. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Commission Structure: https://www.youtube.com/watch?v=wHYgeRCh7tE How to Find Affiliates: mattmcwilliams.com/first100 How to Help Your Affiliate Prepare for a Promotion: mattmcwilliams.com/affplan My #1 Affiliate Recruiting Email: mattmcwilliams.com/bestemail TEXT ME: 260-217-4619

Nov 21, 2023 • 29min
How to Use the Holidays to Recruit More Affiliates
The holidays can be a great time to find new affiliates and attract them to your program. Affiliates are often looking for new opportunities and the increased prospect of more sales and more commissions is an irresistible combination. Today, I’ll share exactly how to use the holiday season to recruit new affiliates to your affiliate program. LINKS MENTIONED IN THIS EPISODE Teach Your Affiliates How to Write a Product Review: mattmcwilliams.com/affiliatereview Your First 100 Affiliates: mattmcwilliams.com/first100 My #1 Affiliate Recruiting Email: mattmcwilliams.com/bestemail TEXT ME: 260-217-4619

Nov 14, 2023 • 24min
How to Create High-Converting Affiliate Graphics for the Holidays
The right graphics can increase your affiliate program’s sales 14-18% this holiday season! The question, of course, is how do you create graphics that convert? Well, you’re in luck because that’s what today’s episode is all about. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions Affiliate Promo Plan Template: mattmcwilliams.com/affplan VIDEO - How to Give Your Affiliates Banners & Graphics: https://www.youtube.com/watch?v=vZuTQoMn2wA TEXT ME: 260-217-4619

Nov 6, 2023 • 40min
How to Make This Your Best Holiday Season Ever with Your Affiliate Program
Are you ready to make this holiday season the BEST ever for your affiliate program? Then you’re in the right place because this episode will show you exactly what you need to do over the next six weeks to make that happen! LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions Review Post Guide: mattmcwilliams.com/reviewpost Affiliate Promo Plan Template: mattmcwilliams.com/affplan How to Warm Up Your Audience Before a Promo: mattmcwilliams.com/affiliatewarmup How to Activate Inactive Affiliates: mattmcwilliams.com/how-to-activate-inactive-affiliates/ Affiliate Activation Email Templates: mattmcwilliams.com/activate

Oct 31, 2023 • 32min
How to Get Your Affiliate Program Ready for the Holidays
It’s that time of year again…it’s officially time to start thinking about the Holiday Season. Is your affiliate program ready? If not, today’s episode is especially for you. And even if you THINK your program is ready, odds are, you’ve probably missed out on something, so listen up. This episode will show you exactly what you need to do RIGHT NOW to get your affiliate program firing on all cylinders in time for the busy holiday season. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions Affiliate Promo Plan Template: mattmcwilliams.com/affplan How to Warm Up Your Audience Before a Promo: mattmcwilliams.com/affiliatewarmup How to Activate Inactive Affiliates: mattmcwilliams.com/how-to-activate-inactive-affiliates/ Affiliate Activation Email Templates: mattmcwilliams.com/activate

Oct 24, 2023 • 27min
How to Maximize Your Black Friday and Cyber Monday Affiliate Sales
Black Friday and Cyber Monday Monday are only 4 weeks away…and the time to prepare for them is NOW! If you’re going to take advantage of these two huge days, max out your sales, and get your holiday season promos off to a great start, this is a must-listen episode. Today, whether you’re running your own affiliate program or your an affiliate, I’ll reveal the 10 strategies you MUST use to maximize your Black Friday and Cyber Monday sales. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions How to Warm Up Your Audience Before a Promo: mattmcwilliams.com/affiliatewarmup How to Write Swipe Copy for Your Affiliates: https://www.mattmcwilliams.com/?s=How+to+write+swipe+copy+for+your+Affiliates How to Write a Review Post that Ranks and Converts: mattmcwilliams.com/affiliatereview How to Create Affiliate Bonuses: mattmcwilliams.com/affbonuses

Oct 17, 2023 • 42min
How to Leverage Affiliate Manager Relationships with Jessica Turner
Affiliate managers, are you getting the most out of your relationships with affiliates? Affiliates, are you taking advantage of your relationships with affiliate managers? Odds are you aren’t and it’s costing you a lot of money. That’s why I invited a special guest to come and share how she leverages affiliate manager relationships to help make her and the programs she promotes a lot more money. LINKS MENTIONED IN THIS EPISODE Jessica’s Affiliate Marketing for Influencers: mattmcwilliams.com/jessica What Affiliates Need to be Successful: mattmcwilliams.com/what-affiliates-really-need-to-be-successful/ How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Find Your First 100 Affiliates: mattmcwilliams.com/first100

Oct 10, 2023 • 27min
Does This Break the First Rule of Affiliate Marketing?
I’m wondering if you think I broke the very first rule of affiliate marketing? After you listen to this episode, let me know. We promoted something that was so different from our normal offers that I was genuinely afraid it would backfire. What ended up happening? Well, that’s what this episode is all about. LINKS MENTIONED IN THIS EPISODE What to Promote Checklist: mattmcwilliams.com/whattopromote PDF Download of Matt’s Emails: https://insider.mattmcwilliams.com/wp-content/uploads/2020/10/October-2020-Backstage-Pass-AIM-Emails.pdf ConvertKit: mattmcwilliams.com/convertkit Learn How to Get Your Affiliates to Promote More: mattmcwilliams.com/tag561

Oct 3, 2023 • 26min
How to Measure Affiliate Program Success: Key Metrics to Track
How do you actually measure affiliate program success? More importantly, what metrics do you track that actually help lead to success? In this episode, I share the key metrics you must monitor in order to ensure your affiliate program gets on the track…and stays there! LINKS MENTIONED IN THIS EPISODE The 10 Commandments of Great Affiliate Managers: LINK TO POST How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Find Your First 100 Affiliates: mattmcwilliams.com/first100

Sep 26, 2023 • 29min
How to Get Your Affiliates to Promote on a Short Timeframe
Sometimes your affiliates don’t have months or even weeks to plan your affiliate promotion. How, then, do you still get them to go all out and max out their sales? Today’s episode shows you exactly how to get your affiliates to promote on a short timeframe. LINKS MENTIONED IN THIS EPISODE ConvertKit: mattmcwilliams.com/convertkit How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Find Your First 100 Affiliates: mattmcwilliams.com/first100
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