For The Record

Are you ready to be truly "competition-less" and build a sustainable brand that leads to increased revenue, less burnout, and carving out your niche in the Aesthetic Industry? If this answer is YES, this episode is going to give you the keys to unlocking the secrets of scale! It's the first step in a 4-part series focused on bringing the value of the Proprietary Aesthetic Method to your practice! We've teamed up with KLC Consulting Founder & CEO, Kaeli Lindholm, to deliver her proven methodology and winning formula to you starting with this podcast! From here, Kaeli will guide you on your journey to create your brand identity and lay the foundational structure to propel long-term growth. There will be 3 stops along the way: Positioning Your Business in "The Gap", Developing Your Proprietary Method, and Incorporating PAM in Your Day-to-Day Operations. In addition to the guided series, you have access to a resource guide that lays it all out for you and provides a blueprint for getting the most out of your PAM. Kaeli's worked with hundreds of business owners just like you, and her clients have proven this resource guide is truly a multi-million dollar business asset! In this episode, we talk about the current climate in the industry- competition is fierce, the influx of patients is turbocharged, and injectors and business owners are desperately needing to add headcount or add locations to manage it all. But, it's not easy to do when you haven't formulated your brand identity, you can't market proprietary treatment methods or onboard new staff to deliver them, your processes and operational flow isn't set up to work across multiple people or locations, and training patients to be okay with seeing someone other than you is a Herculean task! Time is a finite resource, and in addition to the potential to add millions in incremental revenue, spending time creating your PAM can give you time back to live that life you are working so hard to create. It's a small investment of time and money that can have a major impact for years to come. With this collaboration, we've been given the go-ahead to launch this course for only $297. It may truly be one of the best investments you ever make. As you wrap up your PAM process, Kaeli offers the next level of growth with Confidence to Scale which is a 6 week business certification program that takes the work you've done with PAM and helps to transform your entire practice. If you haven't met Kaeli, you are in for a treat! Widely recognized as a brand revisionist, Kaeli believes achieving ‘category of one’ success requires taking a differentiated approach. Her coaching and academy programs bring unique perspectives that challenge the very construct of business success. Paired with significant revenue growth, clients describe the benefit of working with Kaeli as “game-changing”, “both guide and exceptional partner”, and “provides value well beyond monetary measurement!” When you partner with Kaeli you will make an empowered transformation in your business and life. She was named a Top 10 Most Inspiring Women to Watch in 2023 by Forbes Magazine, and she's climbed the Fortune 500 ladder, built a 7-figure medspa, and helped hundreds more find true success. To learn more about this program, visit Learn.AestheticNextProductions.com. To learn more about Kaeli, visit KLC Consulting at www.KLCConsultants.com To follow Kaeli on Instagram, visit https://www.instagram.com/kaeli.lindholm/ To listen to Fierce Factor Podcast hosted by Kaeli, visit https://podcasts.apple.com/us/podcast/the-fierce-factor-with-kaeli-lindholm/id1508553517

We end Season 3 talking about hustle, passion, courage, and leadership with industry icon, IG influencer, and successful entrepreneur, Shelby Miller, DNP, FNP-C. In The Leadership Manifesto, the RUMA Aesthetics & RUMA Academy Founder, CEO & Medical Director gives us an intimate look at everything from the childhood experiences that shaped her and the lessons she’s learned in business and in life as her career has taken off in a meteoric fashion since opening her own practice in 2018. If you have even one conversation with Shelby, it’s immediately apparent that she has a passion for learning, for growing others, and for providing the best care possible for her Patients. That passion is equally matched by her work ethic- she’s not shy about doing the hard things. Whether it’s long hours, doing her own construction, putting in the time to learn and work on herself, or balancing multiple business and a family, she somehow makes it all look effortless. Despite how it may appear on the Gram, she’s quick to tell you, it’s not without its challenges and sacrifices! Lucky for us, her original desire to be a CRNA didn’t fulfill her need to care for and be involved with patients, and it lacked the fast pace she’s accustomed to. She worked for a few medical spas early on and a facial plastic surgeon, a role she credits with helping her to really master anatomy, but came to realize her internal mission, vision and values didn’t jive with the culture of these locations. And with that realization, RUMA was born in a single room, a few hundred square feet, located inside a beauty bar. It didn’t take long for her to outgrow that space move into her second RUMA location which was 10X the size! It was here she expanded her team and really solidified the identify of RUMA Aesthetics. Shelby shares that RUMA is typically a premium option compared to the local market, but she and her team have created an environment that provides a high-end experience, superior results, and a patient-centered approach that includes modern technology like ultrasound. She attracts patients who fit the RUMA DNA: high-end, high expectations, and high-value. Fast forward 2 short years, and she grew out of that location, and has now moved into what she calls “The Mothership,” a 10,000 square foot Taj Mahal that has not only grown her RUMA Aesthetics business but has opened an entirely new opportunity to expand RUMA Academy and continue her mission to teach and train others. When she’s not running RUMA Aesthetics or RUMA Academy, she and her COO/CFO husband and RUMA Air pilot, Jordan, are jet setting around the US to private trainings (don’t worry..their plane has a parachute!). It may seem excessive to some and genius to others, but their investment in a plane has given her an opportunity to carve out time for her marriage, a great tax benefit, and a timesaving, efficient way to travel without demanding so many nights away from her 2 little girls! Throughout this episode, she shares countless tips for how to spend your time wisely, invest in help along the way, and to know how to stack your schedule and be okay with saying no. That’s been an evolution as she’s grown into her leadership role, something she takes very seriously. She talks about the lid effect- if the leader hits the lid and stops growing, the organization and team are stifled as well. Because of this, she’s been a student of leadership for several years, devouring books, working on herself, and leaning into the role with courage and connection. As she says in the episode, more is required of leaders- they must see things first, have more courage, take more risks, own more responsibility, but when done right, great leaders receive more. There’s no doubt she’s manifesting an empire and receiving the fruits of her hard-earned labor. We also venture into her role as a Provider and the insane skills she’s acquired over the years. What’s her best advice for doing the same? • Always ask why. Just because it was taught in a training or is a popular opinion, peel the layers back and ask why it’s done that way. When you do this, then your skills can begin to evolve. • Take the risk, pay for the training, commit to learning. She went to an ultrasound course, realized she was in over her head, and then buckled down and learned as much as she could, and went back and tried again. • It’s okay to do things differently. Find what appeals to you, then go train with the people who are producing those results. There is no one-size-fits-all approach when it comes to artistry. • There is no part-time if you want to achieve greatness. The industry is a grind, and becoming a great injector requires discipline and commitment. To see what Shelby’s accomplished as a business owner in only a handful of years is nearly impossible to imagine. It’s a testament to her leadership and her passion to stay true to what she believes and why she started RUMA, and to bring her team along on that journey. She sees patients 4 days a week, runs a staff of 30, conducts frequent trainings at RUMA Academy and travels around the US to train. And in all that, she says it doesn’t feel like work at all. She still finds joy in the day-to-day and has the excitement to continue growing and evolving herself and her businesses. If you are just starting out as a new business owner or you’re struggling to hold on to your culture and core vision as your business grows, this podcast is for you! It’s an action-packed sit down showcasing the hard lessons and gratifying rewards from someone who is doing it all (and making it look effortless on Instagram!) Learn more about RUMA Aesthetics: https://ruma.com/ Book Training at RUMA Academy: https://rumaacademy.com/ Follow Shelby on Instagram: https://www.instagram.com/aesthetic_injector/ Follow RUMA Aesthetics on Instagram: https://www.instagram.com/rumaaesthetics/ Follow RUMA Academy on Instagram: https://www.instagram.com/rumaacademy/

This week we take a 20+ year look at the past, present and future of injectable procedures with veteran injector & skincare expert, Kimmi Ragone, RN, BSN, CPSN. For the last 23 years, she’s been with Bucky Plastic Surgery, first as an OR Nurse assisting in facelifts and body procedures and over the last several years, she’s provided non-surgical treatments at one of four Bucky locations throughout Philadelphia where she also serves as the Director of Skin Care & Injectables. From the early days with one filler option and one toxin option til now, Kimmi’s been on the forefront of the scientific and product-driven evolution of the industry. When she looks back to those first 3 to 5 years, she’s quick to admit that having the luxury (or limitation) of only a couple of products gave her and others of her tenure the opportunity to really master each product as it came to market. But as every innovator does, she was eager to explore new ways to use those products to produce more favorable aesthetic outcomes. She’s spent A LOT of time, 2 decades worth, with respected and admired Plastic Surgeon, Louis. Bucky, MD, FACS, and she’s had the opportunity to learn facial anatomy hands on in his OR. It’s her strong foundation in anatomy that gave her the courage and know how to venture off-label and try new techniques while staying safe and being mindful of overcorrection. As the years have passed and manufacturers have brought so many products to market, many of the concepts she implemented early on have come full circle with new indications and new tools in the modern injector toolbox. But all that innovation isn’t without pitfalls. In this episode she addresses the point in time when the industry went “cheek crazy” trying to efface NLFs and how we may be on a slippery slope toward making the same mistake with the overcorrection of chins. As she’s out teaching and training for Galderma and Evolus, she’s constantly reiterating the need to look artistically at the face and create balance and harmonization. That means saying no when patients are better served with a facelift or when their finances won’t stretch far enough to produce the results they really want and need. As part of a big practice, Kimmi has access to every product without the same constraints that a small practice may feel when it comes to cash flow and profitability. Because of this, she has a unique advantage to pick and choose among all the product lines to create the optimal result. But even with all the options, she knows her own limitations and that of HAs and biostimulators and refers patients for surgery when it’s the better option. Having a great relationship with a plastic surgeon is something she urges every injector to seek out and build as their patient population continues to age. In this episode, Kimmi shares a tremendous amount of injection and patient experience pearls: • Be deliberate in creating every step of the patient journey so you elevate their experience. • Anatomy is the foundation of everything. Spend time in cadaver labs and ORs learning as much as you can before treating patients or venturing into unknown territory. • Being a skilled, technical injector can only take you so far. You must also apply artistry concepts to create beautiful results. • Build your practice in such a way that you can offer alternatives with financing or stepwise, yearlong plans so that you can deliver what your patients truly want and need and exceed their expectations. In addition to her faculty role at Coast to Coast Cadaver, she will be joining us at Aesthetic Next 5.0 to share her perspective on liquid rhinoplasty as well as joining a panel of fellow experts to battle it out as they share how they would approach various cases. She will join both cadaver labs as faculty to share her vast knowledge of anatomy and to train the next generation of great injectors. In the meantime, she’s excited to continue her own revolution as the industry changes, continue mentoring others, and provide the exceptional level of care she’s dedicated herself to for the last two decades at Bucky Plastic Surgery. Follow Kimmi on Instagram: https://www.instagram.com/the_beautyratio/ Learn more about Bucky Plastic Surgery: https://www.drbucky.com/ Follow Bucky Plastic Surgery on Instagram: https://www.instagram.com/buckyplasticsurgery/

Episode 58 is here, and it’s packed full of the information you need to build your digital presence and fully book your schedule. We sit down with Aesthetic Conversion Founder & CEO, Jared Rohrer, who specializes in helping aesthetic practices move patients from search to sale and everything in between!  Jared’s been in the aesthetic industry for several years. He’s worked with big names like Shino Bay Aguilera amongst others, produced conferences likes Beauty Through Science and FaceIt Virtual, and he’s been a content king producing videos, training series, and other media assets via his other business, Really Good Content. But, Jared has a passion for business and for helping entrepreneurs to grow and scale, and with his knack for content and love for marketing, Aesthetic Conversion is making a major impact on every practice his team serves. As a customer of AC, Jared’s team helps you define and polish your web presence. That includes everything from website structure to sales funnels, copy that converts, rising in the ranks on google, and building a story around your brand that attracts the hearts and minds of the patients you want. AC manages every part of the marketing ecosystem- email and text campaigns, lead nurturing, blog posts, social presence, marketing automations, and more. His expertise has landed him a Faculty position on GAIN Business and with Revision Skincare and podiums at meetings across the industry. (Make sure to register for his AN 5.0 workshop when it launches!) How does he do it? In this episode he provides a tremendous amount of value with 5 key areas of focus: - How to build the the right landing page to improve bounce rates and appeal to your target customer. - Creating sales funnels with free offers to capture patient contract detail and grow brand affinity before they ever walk in. - How to leverage text campaigns to instantly increase conversion and stay connected to patients. - How to show up on the first page of Google through long tail keyword analysis and understanding your local market dynamics. - Harnessing the power of Chat GPT to expedite the content creation process. If you’re struggling with lead gen or are ready to take your digital presence to the next level, this episode is definitely for you!!!! Learn more about Aesthetic Conversion: www.aestheticconversion.com Follow Jared on IG:https://www.instagram.com/jaredroars/ Contact Jared: Jared@aestheticconversion.com

This week we are combining the power of skincare & injectables to bring you the Best of BOTH Worlds with SkinRX founder and award-winning Aesthetician, Roxanne "Roxy" Drese, LE.  Roxy has been involved in entrepreneurship in some form her whole life. Her mother owned a spa, and she swore she'd never do it, but life had other plans. From her own skin struggles, she developed a passion for skincare, and her fate as an Aesthetician was sealed! She opened SkinRX in Southlake, TX, an affluent suburb of Dallas in 2015 with the singular focus on services she could provide an Aesthetician. For 3 years, she referred out business to local injectors after carefully matching the Patient to the Provider. Over time, it became complex to figure out schedules of treatments, who to go to for what, and of course the financial missed opportunity, so after careful research and planning, she turned SkinRX into a full clinical medspa.  Now, she has multiple Aestheticians and Injectors on staff, and her dream of holistically treating the Patient for all their aesthetic concerns has come to fruition. As she's grown SkinRX from one location to two, she's not afraid to admit she's made a few mistakes along the way. But one thing she has firmly planted in her clinics? Culture. Roxy is a firm believer in TEAM. Her staff meets often so they can stay aligned to the same mission, vision and values and so that operationally they are on the same page. Part of that culture is adhering to the brand. She spent the time to develop brand guidelines and a framework for how SkinRX should look and feel to every Patient.  When it comes to hiring, she's all about making sure she has a really good sense of the person before bringing them into the fold. That may mean calling other spa owners who have worked with someone or doing multiple interviews to get a good sense of their character. Employees go through a 1-2 month onboarding process, then they work within their teams to make sure their skillsets are up to par with the SkinRX standards. During COVID, Roxy launched an eCommerce store to keep things afloat during the shutdown. Now, she's focusing on continuing to grow that aspect of her business while also focusing on the steady growth of SkinRX.  What's fueling that growth? Her biggest driver is referrals! And the SkinRX membership programs brings clients back 12x a year for their services! More frequent visits mean more opportunities to provide services for her staff! And those service are carefully curated to feel like packages and programs, not one off services. She's careful to jump into new things until there's a solid plan in place and the early adopters have worked out the kinks. Roxy is a powerhouse in her own right. She was named Dermascope's National Favorite Licensed Esthetician in 2021, and she won 1st Place in The Skin Games, Age Management Category in 2018. She's also spoken at Aesthetic Next, Live Love Spa, and she actively mentors other Aestheticians. She's also the mom of two teenage daughters, and she let us know when she gets one out of the house, she'll think about opening that third location! Ha!  Find out more about Roxy on Instagram: https://www.instagram.com/skinrxbyroxy/  Find out more about SkinRX on the web: https://www.dfwskinrx.com/  Find out more about SkinRX on Instagram: https://www.instagram.com/skinrxsouthlake/

We’re back this week with an industry visionary who has spent the last 10 years leading marketing and training efforts in the Aesthetic Industry. After business school, Drew Fine spent 10 years at Eli Lilly honing his craft in Diabetes marketing before moving to Galderma, where in the course of his nearly 7 years there as VP of Marketing, he led multiple launches of new FDA approved products, played a major role in the development of GAIN, and in many ways, masterminded the rise to dominance of the Restylane, Dysport and Sculptra brands under the ownership of Nestle Skin Health. From there, he moved to Allergan as VP of Marketing for the Facial Injectable Portfolio for nearly two years where he had his hands in Juvederm, Botox and AMI marketing efforts. But now, he’s taking on a whole new challenge…. At the start of 2023, Drew was named the Chief Commercial Officer at Advanced MedAesthetic Partners. Since its inception in October ’22, AMP has experienced rapid growth, scaling from 7 to 21 practices in only a few short months. Why? Some may lump AMP into the same category as traditional “Private Equity,” but as Drew can attest, their model is different. They come alongside successful practices and partner for the long haul. His analogy of the Marriott Autograph collection is a good one- great practices get to keep the very essence of what makes them successful and unique in their local markets, much like the Autograph hotels, but they get to reap the benefits of having a sophisticated, structured corporate partner in the background who oversees the legal, technical, compliance and HR operations much like Marriott. It’s truly the best of both worlds! AMP is led by Nicole Chiaramonte, a veteran entrepreneur who was a multi-Aesthetic clinic owner prior to taking the CEO reins. She and Drew share a similar vision to create a culture of appreciation, maintain a strong focus on the people who make up the business, and to be a source of value for both owners and their staff as they transition to the AMP family. AMP has assembled a leadership team with the right balance of aesthetic experience and outside perspective, and their vision for the company stays true to the goals of the industry: putting patients, people and practices ahead of profits. Drew has been an advocate for solid training, something he focused on at both Galderma and Allergan, so it’s no surprise that a key part of AMP’s strategy is offering best-in-class training to both Providers and Staff. From the AMP fellowship to protocols and processes, employees at any AMP-owned practice have access to learn and grow within the organization. From Drew’s perspective, one of the benefits of partnering with AMP is the opportunities for staff. As the organization continues to scale, it unlocks the potential for regional directors and trainers, corporate and field positions that just aren’t an option in a privately-owned practice. To hear Drew talk about the industry and where it’s headed is part of his magic. He sees the chess pieces before others know a game is even being played. What’s missing in our industry? In his opinion (and we share it here at FTR!), it’s about technology. First, it’s automating the lead gen to booking process so that patients can find practices anytime from anywhere, keeping the store front open 24-7 without the expense of human capital. It’s offering capabilities for patients to assess their own needs, buy what they want, book and come in without human intervention. Second, it’s data mining. It’s using data in sophisticated ways to make solid decisions for the practice, and at the scale of AMP, their access to large data sets across all geographies creates a serious advantage when it comes to Amplifying the Aesthetic Industry! Learn more about Advanced MedAesthetic Partners: https://www.weramp.com Follow Drew on Instagram: https://www.instagram.com/drewfine24/ Follow Drew on LinkedIn: https://www.linkedin.com/in/drew-fine-766ba/

This we are shaking things up and breaking the model with guest Brandon Mullen, BSN, RN-BC. Brandon has reinvented the Practice Manager as we know it today. He's not sitting at a desk in the Practice 40+ hours a week. He's fractional, spending half of his time onsite at Aiyana Atelier in Virginia and the other half at home in Pennsylvania!  How does this work, one might ask? Brandon has been in Nursing since 2009, had a career in healthcare technology, and then answered the call when Ashley Carmen, FNP-C quickly grew her solo owner/injector Practice in Old Town, VA and needed help! Brandon is obsessive when it comes to systems, processes, project management, and details! That's why he's been able to manage both on and off-site as Ashley's grown Aiyana Atelier from now one location to two! From routing phones to shared docs, photo albums, and some help from Asana, he can run a tight ship from 4 hours away! Brandon strategically allocates his time to take vendor meetings, work on client experience, and manage the hands-on things in the Practice during his week long visits. When he's at home, it's all about the administrative work, website updates, planning the second location buildout & launch, and things that we could all use a little peace and quiet to accomplish on the day to day.  As Brandon and Ashley scale Aiyana to a second location in Middleburg, he's flexing into different parts of his fractional role. Now, he is going between his home and two locations,  and he's responsible for maintaining the level of service, ambience and experience Aiyana's clientele expects at both locations. As in all things that double, it's double the inventory, double the marketing, double the client responsibilities, but he's created such a defined process, that Aiyana's second location is set up for success! Brandon has also been actively consulting with other Practices as they continue to grow. He is fresh off a lecture at AmSpa where this idea & his experiences as a fractional Practice Manager was well received! It's not always feasible to find the best talent locally, and it's hard to find the right fit even when they can be onsite 100% of the time, so this New Frontier is certainly catching traction. One of Brandon's passions (and ours!) is helping Practice owners and new managers to connect with other industry professionals in the same role through an association or network. With a dedicated space just for practice owners and managers, the hope is to take the collective knowledge of the group and share it just like we do with Injectors. For now, he's busy launching a second location, and there's little doubt that more will soon follow, so perhaps when that's done, he can tackle this new challenge! We know Brandon will be joining us at Aesthetic Next in September to share more of his experience and expertise,  but to connect with him in the meantime, click the links below: Brandon's IG: https://www.instagram.com/the_aestheticconsultant/ Aiyana Atelier IG: https://www.instagram.com/aiyanaatelier/ Aiyana Atelier Website: https://www.aiyanaatelier.com/

This week is like bootcamp for anyone and everyone who is trying to generate leads, increase revenue, and build a bigger practice. We have Diamond Accelerator Founder & CEO, Katlin Cauffman, in studio this week, and she's sharing some KEY information that you need to hear before you build your next offer or place that next paid ad. With years of experience marketing practices of all shapes and sizes, her expertise and insights make this episode a full blown marketing course that you'd paid big bucks for somewhere else! Katlin's company handles everything needed to be massively successful with lead gen, nurturing, and long-term retention of your client base. And over the years, after helping hundreds and hundreds of med spas, she's got a great handle on the things you can do along the way, in her own words, to make your marketing suck less!  Her proven system makes it EASY for practices to set it and forget it, and to focus on other parts of the business while also knowing their marketing efforts are in strong, capable hands with the Diamond Accelerator Team! But, things like a thorough consultation and really good follow up are critical pieces that often get missed- if a company brings you leads on leads on leads, and the team inside the practice can't convert them to paying patients (or upsell them), then it's all for not. And Katlin spends alot of her time helping practices understand the funnel is only as good or as important as those face-to-face interactions.  We talk about the consultation often, how to assess, how to present the treatment plan to the patient, and on and on, but do we do it over and over every time they come in? Do we understand the trial close and how to upsell? Are we overcoming objections and driving incremental revenue? ALOT rides on that consultative approach, and that's why Katlin has spent a tremendous amount of her time developing a full strategy that definitely doesn't suck! Who wants to crush an ad campaign or rock it with SEO just to have it fall apart at the consult- nobody! As part of our podcast launch this week, Katlin is giving away her full training program "The 5-Star Consultation Process- for FREE! It includes video training, a checklist, plug & play and scripts and more! It's a huge value that can pay big dividends long term.   5 Star Consultation Process: https://www.diamondaccelerator.com/5star-download We couldn't recommend this episode more, and Katlin is a total rockstar. Be sure to grab a notepad and pen because you will definitely want to jot down a few key takeaways!  Learn more about Diamond Accelerator: https://www.diamondaccelerator.com/ Follow Katlin on Instagram: https://www.instagram.com/katlincauffman/

Episode 53 is a Texas-sized crash course on serial entrepreneurship, overcoming adversity, and the patient experience. We sit down with Fort Worth native Heather Finks, FNP-C, founder of House of Beauty and a veteran nurse injector. This is Heather’s THIRD entrepreneurial endeavor, starting her first business at age 21 despite all odds. Her childhood was less than picture perfect. She was raised by a single dad in a low income home, and she became a mom at 15. She made a decision then to do what she had to in order to change the generational story for her daughter, and boy did she! She’s done a lot in a very short time, and basically her entire adult life she’s owned a business. She’s learned to be agile, to try new things, and to remove failure from the list of possibilities. In this episode Heather shares: ▪️Her experiences with overcoming adversity and the mindset you need to survive ▪️Running a successful business from idea to single location and then starting to scale ▪️Her philosophy on the patient experience and where the consultation falls apart (and how to fix it!) ▪️What it’s like to share your sobriety and your faith on a public forum and be okay with who you are This episode will fill your cup- to hear Heather’s story and see where she’s ended up and what she’s been able to accomplish proves we can do anything if we want it bad enough. She was definitely 𝘽𝙤𝙧𝙣 𝙏𝙤 𝘿𝙤 𝙈𝙤𝙧𝙚! Learn More About Heather on IG: https://www.instagram.com/injector_heather/ Learn More About House of Beauty on IG: https://www.instagram.com/houseofbeauty_fw/3 Learn More About House of Beauty on the Web: https://www.houseofbeautyfw.com/ Learn More About Sex, Love & Injectables Podcast: https://podcasts.apple.com/us/podcast/sex-love-and-injectables/id1503192485

This week we are ditching the koolaid, poking the bear, and going unfiltered with industry pioneer 𝗦𝗰𝗼𝘁𝘁 𝗖𝗮𝗹𝗹𝗮𝗵𝗮𝗻, 𝗣𝗔-𝗖 in Epidode 52 𝙋𝙡𝙖𝙮𝙞𝙣𝙜 𝘿𝙚𝙫𝙞𝙡'𝙨 𝘼𝙙𝙫𝙤𝙘𝙖𝙩𝙚. Scott opened Dolce Vida Med Spa in 2010 after a career in heart surgery and a strategic move to plastic surgery. He saw the writing on the wall, and took a big leap to opening a med spa that has certainly paid off. Now, 4 practices later, he’s orchestrated a lot of change in the industry!  If you have used, heard of or thought about threads, you can thank Scott! He was integral in bringing threads to the US more than a decade ago, and he’s one of the most respected thread practitioners and trainers in the country. He’s also the mastermind and founder of Dolce Symposiums which included ten action packed training events centered on threads and drawing in the biggest names in the country. He held his final one in 2022, but he’s not slowing down.  Who is Scott Callahan, and why do we all listen when he speaks up? Scott is the expert trainer/educator for multiple companies including Suneva, Galderma, Harvest Terumo, Benev, MINT and Merz. He is a trainer/educator for Bellafill for the East Coast and was the very first injector of Bellafill in the state of Connecticut. He has been featured on multiple local and network television shows including a featured spot on The Style Network. He’s still providing his training and expertise all around the US.  If you know Scott, you know he pulls no punches. He tells you what he thinks, and he calls it exactly how he sees it. This episode is no exception! We talk about Finding the right vendors and building mutual respect without drinking the koolaid  The controversy surrounding putting NPs, PAs and RNs on podium (and why would anyone say no!?)  Taking care of your staff with money and perks if you intend to keep them ▪️Whether ownership is the only path to long term financial success ▪ What makes a great provider and how we need to set the standards to do better for our industry  Just like everything Scott does, this episode is dynamic, informative and a must listen or watch!  Learn More About Scott: Dolce Vida on the Web: https://www.dolcevidamedspa.com/  Dolce Vida on Instagram: https://www.instagram.com/dolcevidamedspa/