

Side Hustle Pro
Nicaila Matthews Okome | Side Hustle Pro Media
Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.
Episodes
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Apr 7, 2021 • 25min
245: Side Hustle Progress Report: Nicaila TV YouTube Lessons, Growth, Struggles, and more!
I know you’re probably wondering, how’s Nicaila TV going, right?! If you didn’t know, I have a YouTube channel where I post videos about natural hair, lifestyle, and beauty content. I’m already one month in, and I wanted to give you all a little update on how things are going since my channel launched on March 1. For the first time in a while, I gave myself the freedom to do something fun, again, and didn’t put pressure on myself with creating videos (or even to monetize). This was the start of expanding what I’m known for beyond podcasting, and I actually love doing YouTube! It’s my TV show, and anything goes. This side hustle has also given me insight into what I see myself doing in the future (more on that in the episode). In this episode, I’m sharing all that I’ve learned in a short amount of time of doing YouTube, and giving you insight into why I think it’s way harder than podcasting, and how I’ve gotten videos with over 1K views! Listen to this episode on Apple Podcasts, Spotify This episode is brought to you by: Skillshare Explore your creativity at Skillshare.com/hustle and get a free trial of Premium Membership Design HillPrint Shop is an easy-to-use platform just for you! Go to designhill.com/printshop to give life to your designs. Links mentioned in this episode Nicaila TV YouTube Episode 231: How to Decide What Your Side Hustle Should Be in 2021 Episode 232: Just Do It! Don’t Procrastinate, Start Your Side Hustle This Year Episode 233: How to Overcome Doubt and Move Forward With Your Side Hustle Episode 234: Side Hustle Success in 3 Steps Episode 235: No More Excuses, It’s Time to Act on Your Side Hustle Idea Ring Light Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 31, 2021 • 59min
244: Cora Miller Shows Boys of Color That Grooming Is For Them, Too, With Young King Hair Care
Cora Miller became the solution to the one recurring question she had after becoming a new mom: Why aren’t there specific hair products representative for boys of color? As she was looking for products to style her son’s hair that were clean and plant-based, to her surprise, there were none, and that bothered her. After seeing this gap in the marketplace and talking through her frustration with her husband, Young King Hair Care, the first multicultural beauty and wellness brand for young men, was born. Unlike other hair care brands, it didn’t start in the kitchen for this CEO. Instead, she did months of market research and found a research and development partner who understood her vision. In that search, Cora and her husband found a Black female chemist who had been working in the natural hair care industry for years, and their partnership took off! In a matter of a year, from research to final product, Young King Hair Care was ready to show young boys that it’s okay to groom themselves, and have a self-care moment just for them, too. From the official launch date in Dec. 2019, to starting with a table set-up in her home hallway, which she affectionately called “Young King Fulfillment Center,” to now being sold on Target shelves, the Millers are well on their way to redefining male grooming for the next generation. Listen to this episode on Apple Podcasts, Spotify Links mentioned in this episode Young King Hair Care New Voices Fund Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Young King Hair Care (Facebook) – @youngkinghaircare Young King Hair Care (Instagram) – @youngkinghaircare Cora Miller (Instagram) – @co_ruh Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 24, 2021 • 42min
243: Failure or Fashion? How Mikaela Pabon’s Setback Propelled Her to Start Dressed In Joy
For Mikaela Pabon, she is living a dream that would make her 8-year-old self ecstatic! She is the founder of the statement-making athleisure brand, Dressed in Joy. It’s interesting to think that she never thought she would be able to live out her fashion dreams, but here she is, today, doing just that as a full-time entrepreneur. Her initial career path, although she didn’t like it, was in information technology (IT). Eventually, Mikaela found something in that line of work that she did enjoy in working with databases, which she did for about 15 years. But in 2015, the fashion enthusiast took her first dive into entrepreneurship and decided to call it quits after four years, and no profits made. After some time away, her dreams started to come back to her, and she was reminded of her days of watching fashion shows and “House of Style” on MTV, and it led her to design. Not for profit, but for herself. And if you ask Mikaela, she did not intend for the business she has now to be a business. For her, she was just designing something she wanted and didn’t see in the market. And to her surprise, people loved what she had to offer. After learning from her past mistakes, facing her limiting beliefs, and responding to customers, she built a successful and expanding brand and business. In this episode, you’ll hear: ☞ How Mikaela went from closing one business to opening another wildly successful one ☞ How she was able to leave her full-time job to focus on Dressed in Joy full time ☞ How Instagram Reels helped her to boost her audience in a short amount of time ☞ And why she believes that no matter the obstacle when it’s meant to be yours, it will be Listen to this episode on Apple Podcasts, Spotify This episode is brought to you by: FreshBooks Try FreshBooks free for 30 days! No credit card required. Go to freshbooks.com/sidehustlepro, and enter “SIDE HUSTLE PRO” in the ‘How did you hear about us section.’ And get more time back to build the business you love. Gabi See how much Gabi can save you. It’s free to check out, and there’s no obligation. Go to gabi.com/hustlepro! Links mentioned in this episode Dressed In Joy Facebook Group: Build, Brand, Launch with Arsha Jones Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Dressed In Joy (Instagram) – @dressedinjoy Mikaela Pabon (Instagram) – @mikaela.pabon Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 17, 2021 • 51min
242: Photographer Danielle Finney Uses Natural Light to Bring Out Natural Beauty With Every Click
If you take a look at Danielle Finney’s body of work, you’ll see two common themes: warm expressions and joyful faces. Her signature style as a natural light photographer has connected her to clients and taken her places she never could have imagined. Danielle originally began her professional career on the administrative track with aspirations to be an executive assistant because she had a desire to help people. And one thing’s for sure, she never saw herself doing photography full-time, even though she had taken a liking to it over time. It was just a side hustle. Initially, her work was experimental and friends and family-centric — reaching out to them, trying new things, and learning by trial and error. And even after about four years of developing her creative eye, gaining clientele and finding her photography style, Danielle still didn’t see what she was doing as a “profitable means of making a living.” That was, until life gave her a reason to put herself out there and believe in herself. And the rest is history! Now, after 13 years in the photography arena, she helps women see themselves in their best light through beautiful, joy-filled photos. As well as, teaches other photographers how to improve their natural light portraits and enhance their client experiences. Listen to this episode on Apple Podcasts, Spotify This episode is brought to you by: GustoAs a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Skillshare Explore your creativity at Skillshare.com/hustle and get a free trial of Premium Membership Links mentioned in this episode D. Finney Photography Everything Is Figureoutable by Marie Forleo Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Danielle Finney (Instagram) – @dfinneyphoto Danielle Finney (Twitter) – @dfinneyphoto Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 10, 2021 • 43min
241: How Eniola Oshodi Founded Dope Scrubs And Upgraded The Workwear Game For Medical Professionals
For Eniola Oshodi, nursing was all she knew. Her mom did it, so you could describe it as a generational transfer. But after over a decade of working in the medical field, she knew something had to change… The scrubs, they had to change. For something that healthcare workers had to wear for shifts on end, everyday, Eniola didn’t think traditional scrubs were flattering, comfortable, or looked good on her. And it was that push that made her create Dope Scrubs, a medical apparel brand that allows healthcare professionals to express themselves through their attire while working on the frontlines. Upon having the revelation of wanting to make the lives of those like her better in the work wardrobe department, Eniola set out on her “journey of creation” to figure out how to make scrubs more stylish and comfortable, yet still functional. And after that, she designed the first versions of Dope Scrubs and wore them everyday, but never told anyone she designed them. Even though she didn’t say a word, people started asking about what she was wearing. Talk about a marketing plan! With a little help from her family, she stopped sitting on what she had created (figuratively and literally), and pressed the “go” button on becoming the entrepreneur she was made to be. Listen to this episode on Apple Podcasts, Spotify, Soundcloud This episode is brought to you by: GustoAs a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. FreshBooks Try FreshBooks free for 30 days! No credit card required. Go to freshbooks.com/sidehustlepro, and enter “SIDE HUSTLE PRO” in the ‘How did you hear about us section.’ And get more time back to build the business you love. Links mentioned in this episode Dope Scrubs TaskRabbit Fiverr Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Dope Scrubs (Instagram) – @dopescrubs Dope Scrubs (Facebook) – @dopescrubsfb Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 3, 2021 • 1h 4min
240: How Alexia “Chef Lex” Grant Went From Corporate Cooking To Carmelo Anthony’s Chef
For Alexia Grant aka “Chef Lex” aka “The Bubble Chef,” cooking was always a family affair, or how she puts it, “a collaborative effort.” And that motivation has taken her very far. She has cooked for the likes of Carmelo and LaLa Anthony, Malcolm Jenkins, Meek Mill, Angela Simmons and Lauryn Hill, and worked with brands like Lululemon and Verizon. Growing up with a garden outside of her home, and a loving family who made sure she had a good breakfast in the morning, food was a big thing for her. Although Lex wasn’t sure of what she wanted to do post-high school, it was her grandfather who was her motivation to pursue a career in cooking. Before he passed, he had a real sit-down moment with her about next life steps, which encouraged her to eventually apply to culinary school. At 19, Lex got her first high paying catering job that catapulted her into the side hustle of catering, which ultimately led her to full-time entrepreneurship. Not to mention, after that catering job, she started telling everyone that she was a “chef” and no one could tell her otherwise. From contracting her services to now running her own lifestyle management firm, and having her own pop-up restaurant, Comfort Kitchen, Chef Lex is a force to be reckoned with. And as my Jamaican sista, I must say, her grind is impeccable. Listen to this episode on Apple Podcasts, Spotify, Soundcloud This episode is brought to you by: GustoAs a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Skillshare Explore your creativity at Skillshare.com/hustle and get a free trial of Premium Membership Links mentioned in this episode 48 Laws of Power by Robert Greene How to Win Friends & Influence People by Dale Carnegie Chef Lex Grant & co. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Chef Lex Grant (Instagram) – @cheflexgrant Chef Lex Grant (Twitter) – @cheflexgrant Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 1, 2021 • 5min
239: My New Side Hustle Is Here! Nicaila TV is LIVE on YouTube
Hey Guys, I'm excited to announce that my new side hustle is here. That's right, my new YouTube channel is live: https://www.youtube.com/c/nicailatv Check it out and like and subscribe! Hosted on Acast. See acast.com/privacy for more information.

Feb 24, 2021 • 42min
238: How a “No” Pushed Marvina Robinson Into Creating Her Company, B. Stuyvesant Champagne
Marvina Robinson is the founder and CEO of her own boutique brand champagne company, B. Stuyvesant Champagne that was launched in February 2020. Her journey was anything but “ordinary.” She puts it this way: “There was no direct correlation.” With a Bachelor’s degree in Biology, Master’s degree in Statistics, and the career path of working in finance on Wall Street for over 20 years, the entrepreneur bug hit her, big time. Prior to Stuyvesant (as it’s affectionately called), Marvina had her own indoor cycling studio, which she later converted into a café. After the landlord of the building the café was hosted in wouldn’t allow her to sell beer or wine, she took his “no” as a lead to make her vision a reality, and open up a champagne bar. So she took the next lead, and ventured to France to make connections in the champagne and wine world. While sitting down eating crepes in France at 5 a.m., she met someone who would help her make the introductions she needed to succeed, and the outcome of that is what you see today. Although Marvina didn’t know what she was looking for, at first, and her business plan was in her brain, notebook and laptop, she’s proud that she built her business incrementally, and her “true business” is now falling into place. The insane grind included red eye flights between Manhattan and France for almost a year. For Marvina, it was all worth it. Listen to this episode on Apple Podcasts, Spotify, Soundcloud This episode is brought to you by: FreshBooks Try FreshBooks free for 30 days! No credit card required. Go to freshbooks.com/sidehustlepro, and enter “SIDE HUSTLE PRO” in the ‘How did you hear about us section.’ And get more time back to build the business you love. Links mentioned in this episode B. Stuyvesant Champagne Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info B. Stuyvesant Champagne (Instagram) – @stuyvesantchampagne B. Stuyvesant Champagne (Facebook) – @stuyvesantchampagne Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 17, 2021 • 49min
237: How Temidayo Adedokun Is Bringing African Culture, Even to the Tiniest of Us, With Ade + Ayo
You’d probably think that launching a new business in the middle of a pandemic wouldn’t be the most “received” idea, but for Temidayo Adedokun, she accepted the challenge. In 2020, Temidayo launched Ade + Ayo, a collection of beautifully crafted pieces that make the African aesthetic practical for even the littlest among us. Her pieces keep things modern and affordable for parents, too. Interestingly enough for Temidayo, she’s no stranger to the entrepreneur world as her parents paved their own way, although they encouraged her to take a more “traditional” path. And for her, that was law. While attending Yale for her studies, during her second semester, she became dissatisfied with the path she’d chosen. After Yale, the future entrepreneur decided to pursue corporate law to pay off debt (so relatable!), but ended up hating it and leaving that firm after nine months because she felt like she sold her life to the firm. Upon trying to figure things out and working at a boutique law firm, Temidayo became pregnant with her first baby. She immediately became hooked on watching YouTube videos and finding ways she could bring Nigerian and African culture into her son’s life. After searching on Etsy and other places, she couldn't find what she was looking for, which was African prints and colors on soft fabrics, that she’d feel comfortable putting on a baby, but also felt modern. Enter Ade + Ayo. Here’s what you’ll learn about Temidayo and her business from this episode: How the plan to work at the firm while working on Ade + Ayo on the side, until it got enough traction didn’t quite happen How she learned effective e-commerce while simultaneously becoming a mom How she positioned herself for years to be in the position she’s in today Listen to this episode on Apple Podcasts, Spotify, Soundcloud This episode is brought to you by: Skillshare Explore your creativity at Skillshare.com/hustle and get a free trial of Premium Membership GustoAs a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Links mentioned in this episode Ade + Ayo Website Facebook Elevate The E Myth: Why Most Businesses Don't Work and What to Do About It Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Ade + Ayo (Instagram) – @adeandayo Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 10, 2021 • 41min
236: The Future Is Not French Tips: How Canishiea J. Sams Is Changing the Nail Art Scene
If you’ve ever seen Canishiea J. Sams’ Instagram account, you know that her nail art style is far from basic colors and french tips. Her designs are fun, vibrant, eclectic and, most certainly, the future of nails. Canishiea is a nail artist and owner of “NailsbyCanishiea,” where she specializes in hand painted luxury press-on nails and nail care. What started as a hobby quickly turned into a passion for the nail art guru, and after much practice and encouragement from her sisters, friends, and husband, Canishiea decided to pursue her dreams and attend nail school. But get this, by day, she was still attending university and studying criminology, and by night, going after her dreams. Needless to say, everyone was questioning her life plan, except her. In 2016, Canishiea finished nail school, gave birth to her son, and graduated from college all in the span of months. With a move on the horizon, she took that as a sign to go after what she wanted and do the type of nails she wanted to do. Her step of faith, ended up being an amazing leap! Now, even in the midst of a pandemic, she’s found a way to pivot and change her business model after being forced to close her nail studio’s doors. In this episode you’ll hear: ✔︎ How Canishiea launched her business and gained clientele as a young mom ✔︎ How transparency on social media jump started her as an entrepreneur ✔︎ And how she spent the earnings from her first client Listen to this episode on Apple Podcasts, Spotify, Soundcloud This episode is brought to you by: FreshBooks Try FreshBooks free for 30 days! No credit card required. Go to freshbooks.com/sidehustlepro, and enter “SIDE HUSTLE PRO” in the ‘How did you hear about us section.’ And get more time back to build the business you love. GustoAs a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Links mentioned in this episode Podcast Moguls Pear Nova Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Canishiea J. Sams (Instagram) – @nailsbycanishiea Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.


