
Startup to Storefront
STARTUP TO STOREFRONT brings the stories of stand-out companies and individuals building the future with innovative and forward-thinking ideas. Focusing on leaders and innovators who work harder AND smarter, hosts Diego Torres-Palma and Nick Conrad give the inside track into what it takes to be an entrepreneur. Diego brings his expertise to each show as an angel investor and founder of a fashion/tech company, a data analytics company, and a real estate development company. Interviewing entrepreneurs and other success stories who have built a business or a brand give our audience insight and a roadmap that will generate and motivate more entrepreneurs by simply listening to the podcast.
Latest episodes

Feb 19, 2020 • 35min
Buttery (acquired by Drizly) - Gaurav Tanna
Diego and Nick sit down with Gaurav Tanna who co-founded Buttery, an on-demand alcohol delivery company that launched in Boston, MA. Buttery was acquired by Drizly in 2018, Drizly operates across the United States and Canada, from Austin to Boston, Calgary to Tampa, New York City to Denver (and beyond). Backed by world-class institutional investors, the company has raised $35 million to date. Gaurav shares his insights with us on how they got started, the dark times, and how he was able to navigate to a successful exit! Take a listen to the journey and check out Drizly for your next alcohol delivery.

Feb 12, 2020 • 46min
Thirty Two Dentistry - Dr. Naz
Diego and Nick sit down with our favorite dentist, Dr. Naz, to share the importance of dental health for all of us but especially for entrepreneurs who often put off all visits to the doctor or dentist. Dr. Naz opened her West Hollywood practice in 2006, realizing her vision for the perfect dental experience; a combination of state-of-the-art equipment and highly skilled staff in a space that looks more like a high fashion boutique. Listen to her journey, what she recommends we must do, how she would change the industry and much more! If you're in the LA area make sure to go visit Dr. Naz at 8763 Santa Monica Blvd West Hollywood, CA 90069

Feb 5, 2020 • 1h 22min
The Townshend - Devin Adams
Diego and Nick sit down with Devin Adams, Restaurateur and Founder of the Townshend in Quincy, MA. Devin began his career in hospitality at Todd English’s Kingfish Hall, where he went from bar-back to bartender to sommelier, before finally landing in management. He later ran the beverage program at Lucca Restaurant in the North End, and eventually joined the opening team of Island Creek Oyster Bar. From there, he worked at Barbara Lynch’s bar, Drink, where he honed his skills both behind the bar and as a restaurateur. He was raised and lives on the South Shore firmly believing in taking five minutes out of your day to change someone else’s.

Jan 29, 2020 • 57min
Perks - Alexa Baggio
Diego and Nick interview Alexa Baggio, Founder of PERKS. Alexa launched Perks in 2014 out of a longing for a more thoughtful and modern solution to workplace improvement and the employee experience. Underwhelmed by the traditional outlets for benefit discovery and feeling a lackluster focus on the employee experience, PERKS and the PERKS Conventions were born to change the script for employees and employers alike. Follow PERKS on Instagram: @perkscon Head over to: Perks Website for a full look at their offering!

Jan 22, 2020 • 52min
Quikcord - Matt Fioretti & Matt Adams
Diego interviews Matt Fioretti & Matt Adams, Founders of Quikcord. Adams, who spent over 8 years in the US Marine Corps, learned that the US military needed a better solution for paracord. After partnering with Fioretti, Quikcord was born. This military inspired product is built for military personnel, outdoor enthusiasts, extreme sport athletes, boaters, and handymen all across the globe. Rugged, lightweight, compact, and made in the USA, Quikcord is versatile in that it stores, cuts, and dispenses paracord tangle-free every time. It also comes with a built-in emergency nighttime signaling device, which can also be used as a temporary flashlight. Follow Quikcord on Instagram: @QuikCord Head over to: QuikCord Website for a full look at their product

Jan 15, 2020 • 41min
Sh*t That I Knit - Christina Pardy
Diego and Nick interview Christina Pardy, Founder of Sh*t That I Knit (what a great name!) Based in Boston, Sh*t That I Knit strives to create high-quality knitwear and accessories that make you feel good. Their materials are sustainably sourced and handmade by women in Peru who are working moms earning a fair wage. Beyond doing good the company was also recently featured in Katie Couric's Gifts that Give Guide - listen to the full story! Follow Sh*tThatIKnit on Instagram: @ShitThatIKnit Head over to: Sh*t That I Knit website use "startup" for 15% OFF your next order :)

Jan 12, 2020 • 5min
Welcome to Season 2!
Season 1 was an absolute blast and now we're leveling up. We’ve added a new logo for a fresh look in 2020. This season we’re bringing you guests/companies from all over the United States. We start the season with some Boston based startups and bring it right back to LA and even NYC. Thanks for following along and here's a sneak listen as to what you can expect in 2020!

Dec 17, 2019 • 1h 7min
Border X Brewing - David Favela
Diego and Nick interview David Favela, Founder of Border X Brewing. Border X is focused on showcasing Mexican culture through their craft. After launching in San Diego in 2014, the popular Mexican craft brewery envisioned a new location in Los Angeles. That started with leveraging WeFunder to raise ~$200,000 and they launched in the City of Bell in March of 2019. Listen to how David keeps his focus on sharing the blend of community, culture, and craft. Follow Border X on Instagram: @BorderXBrewing

Dec 11, 2019 • 1h 16min
Farm Cup Coffee - Tony and Emerson
Diego interviews Tony and Emerson, Co-Founders of Farm Cup Coffee™. Their company motto is "Drink Coffee, Travel, and Do good." Farm Cup is committed to single-origin direct trade coffee in an effort to provide the highest revenue to the farmers they work with. Hear about their travels through the amazon and how they built and bought Sunny - a WWII Citroén HY - which is their vessel for delivering coffee to those all over Los Angeles. Their story is both inspiring and fun - take a listen! Follow Farm Cup Coffee on Instagram: @FarmCupCoffee