

The James Altucher Show
James Altucher
James Altucher interviews the world's leading peak performers in every area of life. But instead of giving you the typical success story, James digs deeper to find the "Choose Yourself" story - these are the moments we relate to... when someone rises up from personal struggle to reinvent themselves. The James Altucher Show brings you into the lives of peak-performers: billionaires, best-selling authors, rappers, astronauts, athletes, comedians, actors, and the world champions in every field, all who forged their own paths, found financial freedom and harnessed the power to create more meaningful and fulfilling lives.
Episodes
Mentioned books

Nov 21, 2017 • 2h 35min
Ep. 281 - Tim Ferriss: Using a New Lens To Make Life Easier
Tim's doing a new experiment. (I'm not surprised.) He's looking at people and asking himself one question... "What happened to this person?" He said, "Normal people are just folks you don't know well enough yet, right? Nobody's normal. We're so full of stuff and trauma and nonsense and silly beliefs. Everyone's a work in progress and since you're a work in progress, it's very hard to know yourself." He gave me an example. But didn't name names. "There was this woman who had some very peculiar emotions. It turned out that she had watched her father beat her mother into unconsciousness on multiple occasions... knocked out, unconscious, on the floor. And that was just the tip of the iceberg." She's acting in response to her past. Not her present. I think that's what Tim means when he said, "we're cause and effect collection machines." And that's really where advice comes from... the intersection between cause, effect, and hindsight. I feel Tim's really mastered this new intersection. He's embracing being "a work in progress." That's what makes his new book so relatable. It's called "Tribe of Mentors: Short Life Advice from the Best in the World." He reached out to Matt Ridley, Stephen Pressfield, Dustin Moskovitz, Naval Ravikant, Patton Oswalt, Susan Cain, Ben Stiller, Annie Duke... the list goes on and on. (But don't worry! I'm in the next book, "Tribe of ALMOST Mentors"). Each person in the book dissects their success. They slice it open, dig through the guts and give you the heart. They show you HOW they became a peak performer. And the best part is it's all through Tim's lens. Make sure to read the full show notes here: https://jamesaltucher.com/2017/11/tim-ferriss-3/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 20, 2017 • 1h 1min
Ep. 280 - Chuck Klosterman: From Yesterday to Today: Comparing How We Interact with Culture
I can't just call Chuck a writer. He's arguably one of the most successful pop culture critics. "Oh sure," he said. "And I have a big advantage. Most critics want to be the first to write about something, I get to be the last person. And that puts me in a very good position." "Why?" I asked. "I'm not just reacting to something," he said. "I'm looking at all the other reactions." He's interpreting our interpretations. And defining the 21st century. They say Deja Vu shows us when we're having the right experience at the right time. The other kind of "repeat experience" is monotony. The same "day-in and day out." I think humans have a desire to look for newness.?? If you look down at your feet but forget to look at the sky and see a new day, is it a new day??? The way to achieve newness is through interpretation. ?No song sounds the same to any two people. No business opportunity or investment looks as golden to two people. We see the world through ourselves. ?Chuck Klosterman analyzes Pop culture. He's the author of "Fargo Rock City," "Sex Drugs and Coco Puffs,"Kill Yourself to Live (85% of a True Story). (I love that "85% of a True Story".) Last time he came on my podcast, we talked about his book "What If We're Wrong." And now we're talking about his latest book is "X. "??He told me about the age of Led Zeppelin... when artists performed for themselves. People always asked, "What's this lyric or that lyric mean?" And the artists would say, "You decide. "??But now we live in a 24/7 awake world. ?? People don't want other people to have control over "their" creation. "The artists now have a desire for people to understand what they did," Chuck said.?? I wanted to understand why... ??And what I found out is that interpretation is a form of control. Or a form of freedom (depending on how you use it.) In this podcast, Chuck teaches you how to become an observer from the inside... how to change your view of yourself, your life, of the world. ?I think this podcast is about choosing to look each day the way you'd want yourself to... and then taking action that matches the rhythm of your heart. That's how I make meaning out of anything and everything.?? This is what Chuck did. He's created a micro category. He dives deep into every aspect of a niche category (pop culture.) And if you study how he thinks, you'll learn something very important. ??No one else thinks like him. And no one else thinks like you. The world changes because our thoughts change. Anytime I've been in the gutter, I told myself, "the world changes if my thoughts change." Maybe nothing happens, except for the exchange of an old mindset for a new. You can read my show notes here: https://jamesaltucher.com/2017/11/chuck-klosterman-2/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 16, 2017 • 54min
Ep. 279 - Elizabeth Smart: How She Endured Tragedy, Survived and Created Her New Normal
I was really nervous for this podcast. Elizabeth Smart has been through so much trauma. And I'm sure everyone says that to her. Was she sick of hearing that after all these years? I wanted to learn how she survived. The kidnapper came through her window, held a knife to her throat and threatened to kill her. He said it was religion... God, that made him do it. But she saw through them and their evil. Elizabeth said, "From a very early age, my parents said, 'You'll know a person by their actions. If they're a good person, they'll be doing good things. If they're a bad person, they'll be doing bad things.' So despite the fact that my captors constantly said, 'God has commanded us to do this. We don't want to do this, but we have to,' it was always pretty easy for me to separate what they said from actual faith because they were hurting me." I asked her about escape... and how she rebuilt her life back. She was just fourteen when she was kidnapped. Now she's an advocate. She started by going to Washington with her dad. They spoke to congressmen about the "Amber Alert" we all get on our phones when someone is kidnapped. Now she has a two-part movie series on A&E called "Elizabeth Smart: Autobiography" and a new movie coming out on Lifetime called "I Am Elizabeth Smart." These movies help us discuss a terrible issue. 1 in every 4 women are sexually abused. And one in six men are sexually abused, too. "I can talk statistics," she said. "But for me, personally, those numbers did not sink in until I started meeting them and they started coming forward and saying, 'Elizabeth, I've never told anyone this before, but when I was your age..." I think that's what struck me the most about Elizabeth. Everyday she focused on the tiniest things to be grateful for. Even in the worst moments she never forgot that gratitude is often the key to meaning. This podcast is not about the horrific details of Elizabeth Smart's kidnapping. It's about the endurance of a survivor. This is her story. Thanks for reading! Make sure to check out the show notes here: https://jamesaltucher.com/2017/11/elizabeth-smart/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 14, 2017 • 1h 19min
Ep. 278 - Floyd Landis: The Consequence of Exposing a Legend: Learning How to Take Your Life Back & Overcome Rejection
Floyd exposed Armstrong. He exposed the whole US cycling team for doping. In 2006, he won the Tour de France. He made it to the heights of the profession. And then he blew the whistle. "People see it as exercise, a healthy, endurance sport. It's not that at all," he said. "It's war, and your body is a machine." I don't know if I'd be brave enough to be the whistle blower. I think I'd just quit the sport to avoid controversy. "Aren't you afraid of letting down children?" I asked him? "At this point there's enough information out there that if you're able to read and you can think, you can see what's happening. It's obvious... what's happening in profession sports." He told me every detail. How he was bullied for being honest. Sent hate mail. He was depressed and turned to drugs. So how did he turn himself around? This is that story... The consequences of exposing a legend... overcoming rejection, and finally learning how to take your life back one and for all. You can read my show notes here: https://jamesaltucher.com/2017/11/floyd-landis/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 13, 2017 • 1h 13min
Ep. 277 - Griffin Dunne: Never Doubt, Just Do: How to Follow Your Gut
I wish they'd send Joan to space. She's a real writer... who wrote about true things. I want her to describe the feeling and the wonderment of what life would be like. But they don't send writers to space. Only scientists (for now). Joan Didion pioneered a new genre in writing: "creative nonfiction." Before her, storytelling and nonfiction never touched. They were separate. She's one of my all time favorite writers. And I spoke to her nephew, Griffin Dunne, a filmmaker, director, producer, actor... And now, he's a documentarian. "Every family has it's tragedy," I said. "But not everybody dives into that tragedy decades later to re-explore it." The documentary is about his aunt Joan Didion. "Was it painful for you to go through every piece of tragedy in your life?" I asked. You don't usually see directors or documentary makers making a movie about somebody so personally close to them. "I think she knows that I love the people that we lost," Griffin said. "We're the last two standing in the family. I think when she looks at me she sees someone who loved her husband and her daughter. And when I look at her, I see someone who adored my mother and adored my father. We grew up together. " Her story's never been told. "Why'd she let you do it?" I said "I can only sort of guess what the reasons are," he said. Sometimes mysteries stay mysteries, but also become art. This is why Griffin was able to make the documentary. And make it beautiful, creative, and inspiring. He titled it, "The Center Will Not Hold". This podcast is about so many things. Joan Didion's writing. Griffin Dunne's career. But most of all, I think he taught me about instinct. He told me about his daughter. She wants to be an actor (my daughter does too). He discouraged her a little bit. Encouraged her, but also told her about all the heart ache. But Joan told her, "Do what you want to do. Do what you feel and what you love. Forget everybody's advice, follow your gut." I think we all need a Joan. At least I do. Make sure to read the full show notes here: https://jamesaltucher.com/2017/11/griffin-dunne/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 9, 2017 • 1h 43min
Ep. 276 - Scott Adams: The Hardest Sell: Convincing Someone You're Not What You Used to Be
It's Scott's 3rd time on the podcast. In the first interview, he was "the creator of Dilbert." A famous cartoonist. The second time he was still "the creator of Dilbert" and a hypnosis/persuasion student. Now (appearance #3), Scott Adams is something new. He's reinvented. And no longer standing on the footbridge between old self and new self. He's the author of "Win Bigly: Persuasion in a World Where Facts Don't Matter" and infamous for predicting Trump's win... two years before election day. His prediction was spot on. Before Trump raced Hillary. Before he beat Ted Cruz in the primaries. And before he beat 18 other "more experienced" Republican candidates (Jeb Bush, Marco Rubio, Chris Christie, Ben Carson, and the ones who's names I can't remember.) Scott could name each persuasion trick Trump was using. His tone, the stories he told, the way he made you remember him, his thoughts, plans, policies, tweets. And how he's still doing it to us today. I wanted to know how he knew. But I also wanted to know how he changes his career. And his life. "I came in through the side entrance," he said. "Why?" ""Look how hard it is to change to fields. And so so dramatically. The hardest sell is convincing someone you're not what you've been for decades... Or convincing them that you have more to offer," he said. "Right." And then I realized we hadn't even talked about cartooning. And the interview was almost done. He taught me the most important rule for persuading anyone of anything: facts don't matter. "What makes news and what makes people care is if you do something in a different way," he said. New doesn't matter. New and different matters. "In this case, I'm talking about politics, but I'm talking about persuasion. That was a different way. That immediately gets people's attention. And they say, 'Oh a new thing. Finally, there's a new thing. Let's talk about the new thing." In this episode, Scott teaches you that it's possible change someone's perspective of you. That you can break free of the titles and jobs you hold and become who you really feel you are. He'll walk you through how he did it... how President Trump did it, and how you can do it, too. Thanks for reading! Make sure to check out the show notes here: https://jamesaltucher.com/2017/11/scott-adams-3/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 7, 2017 • 1h 9min
Ep. 275 - John C. McGinley: The Root of REAL Reinvention: Having The Right Attitude
He was trying out a role built for him. The screenwriter wrote the script with John in mind. He wrote his name in the margin. "A John McGinley type." "Did that give you high confidence?" I asked him. "No, they made me audition 5 times for a John McGinley type!" So I wanted to know how he landed so many incredible roles. He told me the secret. We either poison ourselves. Or we thrive. It's our choice. We make it every day. And usually one is our habit. "Actors usually bring one of two things with them into a room," he said. "They usually either bring in 'pigpen,' which is this cloud of dust." He gave me an example: You walk into an audition or an interview. You say, 'My aunt died in Philadelphia last night so I had to take the train down there and I never got a chance to look at your script/proposal/offer."? ?That's pigpen. And you're out before you gave anyone the chance to give you a chance. ? I asked John why people do that. Why do we pick poison?? "Fear. We're afraid. We're afraid of our own shadows. Sometimes we come in and we impose our problems into the room. And that's pigpen. And you're dead." And it happens in every situation in life really. You can probably think of a friend who does this to themselves all the time. So what's the other choice? Elvis dust. "Elvis dust is when you come in with this strange combination of self-esteem meets homework meets right for the part meets the room. And when people bring in Elvis dust all we wanna do is get it on us." Al Pacino had Elvis Dust. So did Paul Newman. John worked with both of them. ? "What would you see in Al Pacino's acting that was really above and beyond? What did you learn from him?" I asked.? "He's a magician," John asked him why he wanted to be an actor in the first place. Al Pacino said, "Johnny, see, I just want to be a storyteller.'" I asked John what he wanted to be growing up... his answer was the same as Al's. "I didn't know what it would look like. But I knew I loved participating in any kind of storytelling process." Maybe that's what Elvis Dust is made of... ? You can read my show notes here: https://jamesaltucher.com/2017/11/john-c-mcginley/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 6, 2017 • 1h 27min
Ep. 274 - Bill Cartwright: How to Gain the Confidence of an NBA All-Star
Bill Cartwright and I have nothing in common. He's from the west coast and I'm from the east coast. He's 7'1" and I'm not. When Bill got drafted to the NBA, they called him "Moses". He held every important basketball title in high school AND college. But being tall and having talent are two very different things. I wanted to know the evolution of becoming a peak performer. So I asked him, "What made you want to be good?" It was obvious he was working really hard from a young age. So what was that driving force that pushed him over the edge? "Everybody wants to be good at something," he said, "In sports everybody wants to be a good shooter. Or a great player. There are thousands of people who want to do that. So what's going to separate them? Time. The time you're willing to put in. It's the sacrifices you're willing to make." Then he told me his WHY. "I liked it," he said. Thanks for reading! Make sure to check out the show notes here: https://jamesaltucher.com/2017/11/bill-cartwright/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 2, 2017 • 1h 48min
Ep. 273 - Sheila Nevins: The HBO Producer Who Dawned the Era of the Human Experience
Before Sheila Nevins, no one cared about our human stories. "I felt that there could be performance in every man, that every man could perform his life or his situation or his trauma or his successes or his failure," Sheila said. She's a 26 Academy Award winning HBO producer. She birthed the modern documentary. 1,700 of them in total. "I think everyone has something to offer," Sheila said. But not everyone realizes it. "Sometimes you're so embittered by life that you never can tell your story," she said. "I think in the best of all worlds everybody would respect their own story. They would feel that their life was worthy... that they had done the best they could... that they were the victim either of circumstance or the recipient of good luck." She sees people as picture. To Sheila, all life is either film uncaptured or captured. "I walked home last night," she said. "There were a lot of bag people out. Madison Avenue... pretty ritzy block. Fancy stores and a guy collecting cans. No one who threw that can in that garbage thought that someone could get five cents for it." Sheila made documentaries. But this podcast isn't only about that process. It's also about the lens she used. And how she inspired us to fall in love with ourselves, with human stories, and with the darkness of the human experience. Make sure to read the full show notes here: https://jamesaltucher.com/2017/11/sheila-nevins/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts!
------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 31, 2017 • 1h 6min
Ep. 272 - Lewis Howes: "The Masks of Masculinity": Why Men Wear Masks and How to Remove them to Live Your Best Life
Was Lewis Howes a bully? Is it possible? He set up the situation: When you're young, you're told to be kind, open, loving, helpful and generous. When you stand up to the bullies for treating someone badly, what happens? They shove you in a locker. Your mindset changes. And then you realize... maybe it doesn't feel good to be open, kind and generous. So we put on these masks. We try to fit in. We try to protect ourselves. Lewis walked me through the masks: The athletic mask The material mask The sexual mask The know it all mask (and so on.) He writes about each one in his new book, "The Mask of Masculinity: How Men Can Embrace Vulnerability, Create Strong Relationships, and Live Their Fullest Lives." And he gives a real-life example for each mask. I'm in the book. He put me in as the example for the "know it all mask." So I asked him, "Why did include me in your book?" "Well, as I was writing it, I was trying to think of examples of men in my life who are a good representation of these masks," he said. "For example, the sexual mask was Tucker Max and Neil Strauss. For the material mask, I talk about Ty Lopez. I'm not trying to make any man wrong," he said. "They're just examples of men who have lead with these masks and got amazing results but also struggled." But I was still curious why he included me. I push. "I think to me, you're just a brilliant guy who always knew how to build up businesses. You had the answers, you were smart in chess. You read a ton of books. You just had a lot of information," he said. But he also reveals my failures. And how I exposed myself through writing. I put my fear and the stories behind my fear out in the open. And that's what Lewis calls "the vulnerability hiding beneath the mask." It's what we lost when we were shoved in the locker, humiliated and afraid. We have to return to what was once lost. But be careful not to put a new mask on at the same time. I made this mistake. And I think I still make it. After losing everything and writing about it, I put on a new mask. "I think that became an addiction for me," I told Lewis. I replaced the "know it all mask" or the "Wall Street" mask with a new, "self-deprecating mask." I felt if I didn't write a new self-deprecating story about myself every day, I'd disappear. And it goes back to Lewis's point. Masks help us protect ourselves. But they also help us lose our sense of self. "Most of us don't feel like people will still like us or love us if we're not producing one of these masks..." he said. It's scary to remove the protected mask layer. But Lewis says that's part of growing into your true self. "Try to think, 'How can I take off the masks that aren't supporting my vision or the masks that are maybe hurting other people in the process?'" I've known Lewis a long time. And I wanted to learn from his new strengths. Not just the ones he's mastered. I wanted to learn from the lessons he's still trying to learn. So I asked him, "What if this book doesn't do well? And you get the worst reviews?" Because he said winning was one of his old masks. "Here's the thing, I've come to peace with it," Lewis said. "I've thought about this. 'If I didn't get on the bestseller list how would I feel?' My ego would be hurt. I'd be sad and frustrated because I worked so hard. But I'm focused on the vision, the process, and the message more than the result. I'm not defining my self-worth based on the result anymore. If I don't hit the 'New York Times' list, it's okay. It's more important for me to get the message out than to get the result." I believe in Lewis's message, too. It's helpful for men to understand themselves and for women to understand the men in their lives. Enjoy. And if you like this podcast, please subscribe and leave a review (it helps other people find the show, too). Thanks. You can read my show notes here: https://jamesaltucher.com/2017/10/lewis-howes/...
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